Money and Identity: Confronting Systemic Barriers to Financial Success with Jacquette Timmons

Feminist Founders: Building People-First (and Profitable!) Businesses

In this episode of Feminist Founders, host Becky Mollenkamp sits down with financial coach Jacquette M. Timmons to dig into the complex and deeply personal relationship we all have with money. From examining the intersection of feminism and finance to addressing how systemic inequality shapes our financial experiences, Jacquette brings her wealth of experience and insight into the conversation. Together, they break down why focusing only on the math of money isn’t enough, and why understanding the emotional, cultural, and systemic aspects is crucial for true financial empowerment.

This episode is a must-listen for women entrepreneurs who are ready to confront financial trauma, reclaim their money narratives, and build businesses aligned with their values. Becky and Jacquette also discuss how wealth inequality impacts women and marginalized communities and share actionable steps for overcoming money shame and creating a healthier relationship with finances. Whether you’re a business owner struggling with your pricing or someone who’s feeling the weight of systemic financial inequality, this conversation will leave you feeling seen, empowered, and ready to tackle the human side of money.

For three decades, Jacquette M. Timmons (she/her) has been advancing the culture of financial well-being. Helping people decrease their financial stress and increase their financial health and wealth by getting them to focus on both sides of the money equation - the numbers, along with the psychology and emotions of money. She does this by helping people focus on their relationship with money. Because this relationship influences every swipe, every deposit, every fiscal choice you make. She's the author of, "Financial Intimacy: How to Create a Healthy Relationship with Your Money and Your Mate;" a frequent blogger; creator & trademark holder of "Pricing Made Human®; host of the podcast, "More Than Money," and a staunch advocate for getting people to focus on the human side of money.

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Discussed in this episode:

• Feminism and money: why understanding the intersection of gender, race, and finance is critical
• The importance of money mindset coaching for women entrepreneurs
• Financial trauma recovery and the emotional relationship with money
• How systemic inequality impacts personal finance and wealth-building for marginalized communities
• Breaking money taboos: why talking about money is crucial for empowerment
• Equity vs. equality in finance and how race and wealth inequality are intertwined
• Financial empowerment for women: actionable steps for building financial literacy and confidence
• Overcoming money shame and learning to embrace a healthier relationship with your finances
• The power of money coaching for entrepreneurs to grow their businesses while aligning with their values
• Building wealth as a woman entrepreneur and the role of financial wellbeing

Resources mentioned:

• Planned Parenthood