The Podcast to Grow Your Brand Ecosystem! Plant, Grow, and Harvest Success with your Personal Media Company. Here you will find helpful insights to turn your Personal Brand into a Personal Media Company. We also talk about Educational Content Marketing specific to the needs of Coaches, Entrepreneurs, Marketers and Solopreneurs.
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Use YouTube for your business without becoming a YouTuber
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17:51
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17:51
In this Episode we will cover: How you can use YouTube for your business without becoming a YouTuber. If you’re a business owner - you probably feel stressed enough about your day. I feel you. We work and work - have a never ending to-do list. Most of our days are already filled up, by our daily tasks and client work. But we also need to do marketi…
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Why Titles and Thumbnails Matter Less Than You Think
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11:05
In this Episode we will dive into discovering what factors actually matter for the click. It is more than just the Title and Thumbnail. Then we will also talk about what actually makes you stand out with a new channel.Kirjoittanut Jowi Witt
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Why YouTube is Still the Ultimate Business Growth Platform in 2025
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10:41
What You’ll Learn in This Episode: You’ve probably heard it before: YouTube is a game-changer for business. But as we head into 2025, it’s time to really understand why this platform is crucial for your marketing strategy—and how you can leverage it to grow consistently.Kirjoittanut Jowi Witt
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What You’ll Learn in This Episode: Everyone’s asking: How often should I post on YouTube to grow my business? Today, I’m diving into the results of my latest YouTube experiments—69 long-form videos and 92 shorts in just 60 days—to give you the answer.Kirjoittanut Jowi Witt
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Alex Hormozi’s not-so-free Value Ladder Breakdown!
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10:48
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10:48
Alex Hormozi is one, if not the biggest Business YouTuber. When he started out he said, that he is giving as much as possible away for free. Nowadays he has a big Value Ladder set up. In this Episode we are going to break this down. You will see every step in his funnel.Kirjoittanut Jowi Witt
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The YouTube Skill Stack for Beginners - Only 5 Skills that Matter!
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12:30
In this Episode we will cover the 5 different Skills that matter to growing on YouTube. I know that many of you are working on starting a YouTube Channel. In the beginning it is overwhelming to see what you need to learn. I was there too, but then I figured out that there are only 5 Skills that actually matter. Unfortunately most YouTubers get it c…
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You have probably heard of Skool by now. Alex Hormozi is running a lot of Commercials for the Skool Games. The Number #1 Advice they give is: Start a Free Skool Community - Give so much free Value and then Upgrade to a Paid Community. While that is obviously working for some. It’s not the way that will make you rich. In this Episode I will explain …
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I have seen it often. Entrepeneurs start with a Product Idea in Mind. They are almost done developing it. But it is a failing product. In this episode I will take you through my 6 Steps to a winning product. The 6 Steps are: Customer Research Problem Analysis Market Research Product Ideas - Possible Solutions Product Research - Asking for Feedback …
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How I create an Offer to get to $10k as Solopreneur! (Calculation included)
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Episode Summary: $10,000 as Goal Max 20 Clients per month 0,5-1% Conversion Rate from Followers/Suberscribers What does that Mean? 2,000-4,000 Subscribers - ideally to your Newsletter $500 base Price as average per Client.Kirjoittanut Jowi Witt
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How to Stack your Skills to Win as Solopreneur - One Person Business!
10:51
10:51
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10:51
As Business Owner and Entrepreneur we need to have a lot of different Skills... It is not easy, but we can't become a Jack of all Trades - Master of none. We need to actually become a Master of one Thing, while we are also working towards becoming skilled in many things. In this episode I will dive into discovering your one Skill of Mastery, while …
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14 Days of Building a Personal Media Company!
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12:39
22.09.2024 - 28.09.2024 14 Days update! To make the most of tracking - I will track three parts for each platform and have it added up for the general Overview. To make is easy to see and understand I will have one Graph for the Overall Development. Then one split for each separate stat marking for the different platforms. The main three stats that…
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The 5 Stages to raise Awareness for your Personal Brand! The Journey of the Salmon When nobody knows you - you got no business! Thats why you need to do Marketing. Marketing makes known. Now you’re probably wondering, what should you do for your Marketing. This is where I will help you now. We will discover the 5 Stages of Awareness along the Journ…
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Business is easy, when you know what to do - Let me show you!
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10:28
Business is easy - Just take these 5 Steps Many people are starting new businesses and most of them fail. I have also tried many different businesses. Then I started seeing what the successful businesses all have in common: They have these 5 steps that they all have. Here are the 5 Steps: Customer Focused Marketing - Personal Brand Solving a Proble…
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What Content Creators get Wrong about Niching down and how I fixed it! (My 3P-Knot Framework)
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You have probably also heard about finding your Niche or Niching Down. That advice is everywhere. But there are two false Beliefs, that will keep you small and stop your growth. Your Niche is not your Topic or your Interests. Most still believe that and so did I. I also believed, but was struggling with it for years. That’s when I found the solutio…
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You’re risking your Personal Brand - if you don’t do this!
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11:48
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11:48
One Advice that I hear often for beginners is - Start on one platform. That is advice that was maybe good a few years ago, but not anymore. All social platforms are in constant competition and so they are changing fast. They are becoming less reliable over all. So by staying on one platform you have a huge risk! You can lose it all! So if you don't…
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Level Up your Personal Brand to a Personal Media Company - Play with the Big Boys now!
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15:30
When I was growing up I always wanted to play with the big boys. I didn’t want to play with the babies or toddlers… They were so boring. Now with my Son I see the similar pattern. He is always chasing after the big boys. Same applies for us today. We like to look at Dan Koe, Alex Hormozi or Gary Vee. Dreaming that could be us one day. We could be t…
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3 Things I wish I knew before starting with YouTube
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12:44
When you are just starting out on YouTube, it can be quite overwhelming. I have uploaded over 400 Videos and oh so many shorts… in the last three years on YouTube, so I got a bit of experience. In this Video I will give you three things I wish I knew before I started. First of all we need to talk the two different approaches when it comes to YouTub…
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Don’t fall for the Edutainment - The difference in audience for Entertainment and Education
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In this podcast episode, the host warns against the "Edutainment Trap," which focuses too much on making educational content entertaining, attracting the wrong audience that is not committed to change or business growth. Instead, they advocate for focusing on providing real solutions to your ideal client's problems. Key steps include understanding …
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In this podcast episode, the host introduces "The Personal Media Challenge," where they commit to growing a Personal Media Company across 12 platforms over the last 99 days of the year. They outline their content strategy, which involves posting 45+ pieces of content daily, and share the baseline stats for each platform, including followers, posts,…
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The Fruit Forest Framework for Content Creation & Organic Growth
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26:21
The Fruit Forest Framework is a content strategy model that helps personal brands grow across multiple platforms. The framework draws an analogy between content creation and growing plants in a forest. Key points include: The 5 Seasons of Discovery: This process represents how people discover and engage with your brand, from initial content (the tr…
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Why your Personal Brand should leverage the Personal Media Company for Growth!
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12:19
What Separates the Best Personal Brands from the Rest In this episode, we dive deep into what truly separates successful personal brands—like Alex Hormozi, Gary Vee, Matt Gray, and Dan Koe—from the rest of the crowd. Spoiler: they’re not just building brands, they’re running Personal Media Companies. Key Takeaways: The Personal Media Company Model:…
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Content Marketing can feel overwhelming—there are endless opportunities, but you can't follow them all. Building a brand the organic way guarantees long-term success, but starting is the hardest part. That’s where I come in. With over 6,000+ hours building businesses through content marketing, here’s my track record: 60+ products created 500+ blog …
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