Episode 14 - Embracing AI for Transformative Impact and Sustainable Growth with Mallory Erickson

FundraisingAI

While acknowledging the overwhelm many frontline fundraisers experience with new tech developments, our guest for today, champions the potential of AI to empower and streamline processes. Through AI-driven solutions, she envisions a future where fundraisers can focus on meaningful connections rather than administrative tasks, ultimately enhancing their impact.

This episode features Mallory Erickson, a seasoned expert in nonprofit fundraising renowned for her innovative approach and impactful strategies. With her pioneering course, the Power Partners Formula™️, she revolutionizes how nonprofits secure funding, enabling them to shift focus from relentless solicitation to sustainable growth. Having guided over 60,000 fundraisers, Mallory employs a unique win-win framework integrating cutting-edge fundraising techniques with executive coaching, behavioral psychology, and design thinking principles. Her influence extends beyond coaching, as she hosts the enlightening podcast "What the Fundraising," where she engages diverse voices to explore crucial topics in nonprofit leadership and fundraising.

Drawing from her own experiences, Mallory highlights the transformative potential of AI as a tool for fundraiser enablement, alleviating overwhelm, and enhancing productivity throughout the episode. Also, she provides invaluable perspectives on various facets of AI, ranging from predictive AI's ability to streamline grant application processes to the role of generative AI in freeing up time for nonprofit leaders burdened with multiple responsibilities. She dispels common fears surrounding AI adoption, emphasizing its capacity to augment rather than replace human expertise. Mallory's discussion extends beyond fundraising, touching on the broader implications of AI adoption for nonprofit organizations. Moreover, she underscores the importance of approaching AI with curiosity and a problem-solving mindset rather than succumbing to binary perceptions of its capabilities.

Episode Highlights

[02:57] From Fundraising Fears to Empowered Efficiency

[05:51] Overcoming Fear, Finding Efficiency, and Thriving in Uncertain Times

[09:09] Intersection of Fundraiser Behavior and Technology

[10:36] Embracing Tech Transformation

[15:19] Nonprofit Fundraising in the Age of AI

[16:42] Gen AI as a Fundraising Partner

[21:15] What the Fundraising: A Journey into Conscious Fundraising

Connect with Mallory:

LinkedIn: linkedin.com/in/mallory-erickson-bressler

Website: malloryerickson.com

Connect with Nathan and Scott:

LinkedIn (Nathan): linkedin.com/in/nathanchappell

LinkedIn (Scott): linkedin.com/in/scott-rosenkrans

Website: fundraising.ai