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# 48 - How to Alleviate Staffing Shortages by Leveraging Marketing Technology
Manage episode 342367564 series 1980353
The healthcare industry continues to face ongoing labor shortages which is resulting in employee burnout, poor operational efficiency, and low capacity limits. In order to mitigate the impact of staffing shortages, it is important to understand how marketing technology can help improve operational efficiencies and prevent turnover.
On this episode of Ignite, our hosts, CEO, Alex Membrillo, and SVP of Healthcare Marketing, Lauren Leone, discuss: - How to improve the patient experience before, during, and after their appointment - The role live chats and call centers can play in improving efficiency - How marketing technology can reduce office staff burnout - Ways to leverage marketing technology to educate patients
Twitter https://twitter.com/CardinalDM
Facebook https://www.facebook.com/CardinalDigitalMarketing
LinkedIn https://www.linkedin.com/company/cardinal-digital-marketing/mycompany/
100 jaksoa
# 48 - How to Alleviate Staffing Shortages by Leveraging Marketing Technology
Ignite Digital Marketing Podcast | Healthcare Marketing Strategy & Tips | Alex Membrillo
Manage episode 342367564 series 1980353
The healthcare industry continues to face ongoing labor shortages which is resulting in employee burnout, poor operational efficiency, and low capacity limits. In order to mitigate the impact of staffing shortages, it is important to understand how marketing technology can help improve operational efficiencies and prevent turnover.
On this episode of Ignite, our hosts, CEO, Alex Membrillo, and SVP of Healthcare Marketing, Lauren Leone, discuss: - How to improve the patient experience before, during, and after their appointment - The role live chats and call centers can play in improving efficiency - How marketing technology can reduce office staff burnout - Ways to leverage marketing technology to educate patients
Twitter https://twitter.com/CardinalDM
Facebook https://www.facebook.com/CardinalDigitalMarketing
LinkedIn https://www.linkedin.com/company/cardinal-digital-marketing/mycompany/
100 jaksoa
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