125 The Top 5 Lessons Learned in 2022

Life After Corporate

You’re in luck. Out of all the lessons learned in 2022, Deb has whittled it down to her top Five. Listen in as she explains each one in detail. See if your list matches hers. Make sure and catch the announcement about the 8 week program called STAND OUT WEBINARS that will give you the tools to stand out as an expert and attract and engage new prospects that will convert into clients. The link is further down in these notes.

[5:16 - 8:45] Don’t Forget to Pay Yourself a Fair Market Wage

• Pay yourself at least a minimum of what you need to live comfortably.
• Make your pay appropriate for the size and success of your business
• Understand the difference between S-Corps and LLCs
• Use the “Profit First” method to make sure you’re accounting for your “owners draw” when determining your profit

[8:46 -10:09] Being Visible

• Be present in the same channels that your ideal customer is
• You have 3 seconds to grab their attention
• Be known for a specific point of view in order to stand out.
• Educate and entertain your audience while giving them something memorable.

[10:10 - 11:58] Disrupt the Narrative

• Bring insight and new ways of thinking to your ideal client’s most pressing challenges
• Be innovating with how you reframe the common narrative to stand out
• Leave your audience saying “I’ve never thought of it that way before”

[11:59 - 17:06] Get a Team of Rock Stars.

• Hire the people who have the skills you don’t have

• Look for professionals who are a better fit than you.
• Focus on creating an excellent team culture
• Look for team members who have a growth mindset

[17:07 - 23:20] Succeeding as an Entrepreneur

• Stop being lured by fake promises and miracle marketing schemes

• Invest in building relationships
• Find a support network of colleagues who are at similar growth levels as you.
• Be Patient: Success as an entrepreneur is a long game, so don’t expect to see visible results right away.

[23:21 -25:27] Closing Segment

• Connect with Deb through the links below
• Follow us on social media and leave a review
• Final words

Connect with Deb Boulanger

Website: thegreatdoover.com

Facebook: The Great Do-Over | Facebook

Instagram: @deb_boulanger

LInkedIn: Deb Boulanger 💫 | LinkedIn

Twitter: @debraboulanger) / Twitter

STAND OUT WEBINARS (Starting February 17th)

Stand Out Webinars (debraboulanger.lpages.co)

Here are some another episodes you might enjoy as well:

For all episodes; go to Podcast - Life After Corporate Podcast

Ep 122. Slow Marketing for Rapid Results in 2023

Ep 113. Love Your Numbers with Ruchi Pinniger

Ep 77. How To Choose the Right Business Coach

"Simple Numbers,Straight Talk, Big Profits" by Greg Crabtree

Tweetable Quotes:

“You can't be invisible and discoverable at the same time”... Deb Boulanger

“At a minimum, you need to be able to afford your lifestyle and not have to compromise”... Deb Boulanger

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