Consumer trends in fashion marketing for your social media strategy

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What’s in style this season for fashion brands on social media? Beyond the Y2K style that is. Together with Henrik Eppers, owner of multiple fashion brands and lecturer at Copenhagen School of Design and Technology we’ll dive into the role of social media in the fashion industry. We uncover the interplay of social media and the fashion industry, how they influence one another to change culture and trends, and where we're headed in the future.

Prepare to get the answers to

🔹How trendspotting has changed with social media

🔹What fashion marketing's role in the metaverse is

🔹What the latest consumer trends you should incorporate into your social media strategy are

🔹Why buyers are becoming marketers

🔹And lastly, who wears meme-fashion

This conversation holds a lot of insights, learnings and giggles that you’ll be a part of when you listen to or watch the latest episode of the Social Media Sucks podcast.

Alongside our guest, you find the always smiling Christ Kubbernus and Yu Zhao.

Happy podcasting!

Useful links

Instagram: @teamkubbco

TikTok: @kubbco

Twitter: @KubbAndCo

LinkedIn: Kubbco

Blogs: Kubbco.com

Audio podcast: https://pod.link/kubbco

YouTube podcast: https://bit.ly/3K1suVr

Social Brief (Social media news): https://bit.ly/3I68D6g

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