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Moving from 1:1 to a Group Programme with Suzanne Culberg
Manage episode 348303085 series 3286606
Sisällön tarjoaa Victoria Bennion. Victoria Bennion tai sen podcast-alustan kumppani lataa ja toimittaa kaiken podcast-sisällön, mukaan lukien jaksot, grafiikat ja podcast-kuvaukset. Jos uskot jonkun käyttävän tekijänoikeudella suojattua teostasi ilman lupaasi, voit seurata tässä https://fi.player.fm/legal kuvattua prosessia.
In episode 62 of The Best Guest we welcome Your Nope Coach, Suzanne Culberg back to the podcast. We talk about:
- Moving from 1:1 clients to a group program
- A membership vs a program
- The size of Suzanne's audience when she launched her program
About Suzanne Culberg
SUZANNE CULBERG is a coach and author, who helps over-givers and people pleasers learn to set boundaries and say ‘No’ in a way that feels good.
Through her signature online program Why W8? Suzanne has helped hundreds of women break the cycle of putting themselves last and instead build the confidence to set boundaries.
Suzanne’s passion for helping women is fueled by her own experiences of over-giving, over-consuming, and over-doing everything. She’s on a mission to not only help women set boundaries for themselves but also to make boundaries normal. We should be saying ‘No’ more often.
Suzanne is a Certified Practitioner of Neuro Linguistic programming (NLP) and holds a Bachelor of Medical Science (Honours). Suzanne also has Certificates III and IV in Fitness,and is a Certified Sacred Depths Practitioner.
Suzanne lives in Sydney, Australia with her husband Jeremy and her two young children who keep her both busy and entertained. When she’s not coaching her clients, running her programs, sharing her latest wisdom on Facebook Live, podcasting or writing her popular newsletter, she can be found reading, enjoying Diamond Dotz, or burlesque dancing. She is also a big fan of Yoga.
Key Takeaways
- If you're an introvert podcasts interviews are great because you're having a one to one conversation
- If you struggle with boundaries it can feel hard to leave a membership
- When you're not clear on your boundaries how do you expect your clients to be
- Everybody has Facebook. It's wonderful for running a program
- Eliminate your Facebook newsfeed with Newsfeed Eradicator so you don't get distracted
- The learning curve of running a program can be steep - the tech, managing a group dynamic
- If you're early on in your business hire support on a contract basis
- By teaching live you can shape the program to each cohort
- Suzanne did not have a large audience when she launched Why W8? Her list was 280 and 50 people signed up. The beta round of the course was only $97
- Having a large list adds to your costs so you want your subscribers to be engaged
- If you're planning to do a program don't do a beta and offer huge discounts as you won't attract the right people
- If you're going to continue with your 1:1 clients be clear about the difference in service between your 1:1 and the group program
Quote
When you are not clear on your boundaries, how do you expect your clients to be?
Mentioned in This Episode
Connect with Suzanne Culberg
Connect with Victoria Bennion
Book your free podcast guesting strategy session today.
To learn more about working with us visit www.victoriabennion.com
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