Tips for Success with an External Agency with Weekend Creative

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Summary

Elle Mitchel and Arabela Espinoza, the duo behind Weekend Creative, have made a name for themselves as being fun to work with, producing great content for their client brands, and generally being excellent people. That’s not sheer luck, they run a business and have learned a lot over the last several years about how to run it successfully. We invited Weekend Creative to the podcast to give our audience tips on how they can set themselves up for success when working with an external agency or studio.

Key Takeaways

  • When approaching a commercial studio or agency for work on your creative project, having a sense of budget and deliverables is a great start.
  • You should investigate the agency that you want to work with. Understand their body of work and style. Having an idea of what you like from the agency you choose makes it easier to get on the same page earlier.
  • Approach the relationship as a partnership. True creative partners where the brand provides input on what is important to the brand and the agency executes that in accordance with their style.
  • There are many practical needs to approaching the external agency or studio, but don't neglect the emotional needs. You should be excellent to work with.
  • Be prepared to be told No. Agencies are businesses in their own right, with values, capacity, ability to execute on certain things, etc.
  • Time and money can unlock a lot of great creative, but you have to respect that it requires that investment.
  • It makes for a challenging relationship if you contract with an agency or studio and treat them like an extension of your full time team.
  • Be a champion for your contractor, internally and externally.
  • It's all about communication.

Discount Code

Reminder to use code ECCP to get your first month of PhotoRoom Pro for free! Thanks to the PhotoRoom team for the generous offer.

Credits
Produced by: Creative Force - creativeforce.io
Edited by: Calvin Lanz Sound - clsound.net
Hosted by: Daniel Jester - danieltjester.com

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