Parhaat Blues Brothers Podcastit (2024)

1
Enabling Profitable eCommerce Growth with Carla Penn-Kahn 45:22

22h ago45:22

45:22

Carla Penn-Kahn shares her experience in the e-commerce space, from working in investments at Credit Suisse to starting her own e-commerce businesses. She discusses the challenges of launching perishables by delivery when delivery was primarily for letters, and the operational complexities involved. The conversation then shifts to the importance of…

1
When to Consider Outsourcing to a 3PL with Valentin Kuznetcov 32:23

8d ago32:23

32:23

In this podcast episode, Nathan and Val discuss the topic of 3PLs (third-party logistics providers). They cover the factors to consider when deciding whether to use a 3PL, such as cost, volume, and customer service. They also explore the differences between in-house fulfillment and outsourcing to a 3PL, and the considerations for brands with low vo…

1
Q&A Answering Listeners Questions: LTV, Creative Testing & More 33:07

15d ago33:07

33:07

In this episode, Nathan answers questions from listeners about budget allocation for retention, the growth of BlueSense Digital, the effectiveness of Advantage Plus, TikTok advertising, server-side tracking, and the importance of creative testing. He emphasises the importance of merchandising in driving lifetime value and suggests that technical co…

1
How to Align Google & Meta Ads With Your Business Goals 36:16

22d ago36:16

36:16

In this episode, Nathan discusses how to align Google and Meta campaign builds with business and financial goals. He emphasises the importance of understanding the incentive structure of big tech advertising platforms, which is to maximise advertiser revenue. He also highlights the complexity of customer journeys and the need to allocate budgets st…

1
How to Scale An eCommerce Brand to $100k per Month 1:00:03

29d ago1:00:03

1:00:03

In this episode, Nathan shares his advice for ecommerce brands aiming to reach $100k a month. He covers the fundamentals of scaling, customer acquisition, resource allocation, and the benefits of being under $100k per month. Nathan emphasises the importance of understanding the business equation, effective resource allocation, and the role of creat…

1
Mastering Google Ads in 2024 with Michael Nadalin 47:23

1M ago47:23

47:23

In this episode, Nathan interviews Michael Nadalin, the founder of Market Lead, a niche Google Ads agency in Australia. They discuss Michael's background and the growth of his agency, as well as the importance of expanding scope beyond Google Ads. They also delve into the effectiveness of Google's Performance Max campaign type and the challenges of…

1
The State of eCommerce in 2024 with Brendan Gillen 45:02

1M ago45:02

45:02

In this episode, Nathan interviews Brendan Gillen, an e-commerce expert and founder of Fight Gear Direct and the e-Commerce Academy. They discuss the performance of e-commerce in 2024 and the importance of innovation and adaptation in the industry. The conversation highlights the need for e-commerce operators to understand their numbers, focus on p…

1
Building A Word-Class Agency with Kasim Aslam 53:17

2M ago53:17

53:17

In this episode, Nathan, Sebastian and Kasim discuss what it takes to build a world-class successful agency. They touch on topics such as the importance of talent acquisition, the transition from artisan thinking to systems thinking, and the challenges of scaling the sales portion of the agency. Kasim shares his experience of scaling Solutions 8 an…

1
Becoming First Order Profitable with Valentin Kuznetcov 55:43

2M ago55:43

55:43

In this episode, Nathan and Val discuss the importance of first-order profitability in e-commerce businesses. The podcast is structured into three sections, firstly setting the scene, secondly how to become first order profitable, and finally how to operate a repeat purchase model. Takeaways First order profitability is crucial in e-commerce busine…

1
Offseason Updates: Times They Are a-Changin' 1:57:59

2M ago1:57:59

1:57:59

At the midpoint of the offseason, Tom & Andy weigh in on the major changes coming to college football this season. Plus, they take stock of the Nittany Lions after spring workouts wrap up and the transfer portal closes.Kirjoittanut Penn State Football by Tom & Andy Gathman

1
The Ego-Driven Mistake Most Service Providers Make 28:10

2M ago28:10

28:10

In this episode, Sebastian and Nathan discuss the ego-driven mistake that most service providers make. They emphasise the importance of putting clients above oneself and maintaining an orientation towards the client. They highlight the dangers of pride and self-orientation, such as neglecting client needs, losing trust, and ultimately losing client…

1
Storytelling & Branding with Matthew Banks 37:05

2M ago37:05

37:05

In this episode, Nathan interviews Matthew Banks, the founder of Merchants of the Sun, a sustainable jewellery brand. They discuss the story behind the brand, the importance of creative direction and branding in the jewellery industry, and how Merchants of the Sun stands out in a crowded market. They also talk about the brand's sustainability initi…

1
The Death Spiral for Scaling Agencies 51:19

3M ago51:19

51:19

Summary In this episode, Nathan and Sebastian discuss the two levels of value within an agency and the three major problems that arise during scaling. They emphasise the importance of understanding the agency business model for any business owner who may work with or be approached by an agency. They explain how value is generated through the soluti…

1
Zero Party Data in D2C eCommerce with Jon Ivanco 1:02:55

3M ago1:02:55

1:02:55

In this episode, Nathan and John Ivanco (founder of Formtoro) discuss the concept of D2C as a channel, the cost of retail and ad costs, the commoditisation of products, the role of media figures in pushing brands, the value of zero-party data, and the overhyped KPIs in marketing. They also delve into the challenges of attribution and the limitation…

1
Database Marketing and Retail Meets eCommerce with Chris Daly 1:05:19

3M ago1:05:19

1:05:19

Chris Daly, an expert in database marketing and retail, discusses various topics related to marketing data, customer segmentation, and customer-generated offers. Chris emphasises the importance of understanding customer value and purpose, as well as the challenges faced by retailers in pricing, targeting, and audience building. Daly also highlights…

1
eCommerce Analytics, Finances & Operations with Valentin Kuznetcov 1:05:03

3M ago1:05:03

1:05:03

In this episode, Nathan interviews Valentin Kuznetcov from Optimizator, a fractional CFO specialising in finance, analytics, and operations for e-commerce businesses. Val shares his background and how he became an expert in the field. They discuss the common mistakes made by e-commerce brand owners and the importance of understanding unit economics…

1
Becoming A Strong eCommerce Financial Operator 57:24

4M ago57:24

57:24

In this conversation, Nathan and Thomas (from StoreHero) discuss the importance of contribution margin in e-commerce businesses and the shift away from relying solely on ROAS as a metric. They also delve into the impact of operational issues on marketing performance and the need for businesses to understand their true gross margin and operational e…

1
Why Most Agencies Aren't Right For You 30:44

4M ago30:44

30:44

In this episode, Sebastian and Nathan discuss why most agencies aren't right for e-commerce brands. They emphasise the importance of identifying the problem you want to solve with an agency and being specific about the outcomes and expected ROI. They also highlight the need to consider the type of relationship you want with an agency and validate t…

1
10 Biggest Wastes of Spend for eCommerce Brands 35:21

4M ago35:21

35:21

In this episode, the hosts discuss the 10 biggest wastes of spend for e-commerce brands. They emphasise the importance of focusing on profitability and tracking cash flow. The first waste of spend they discuss is huge website builds, recommending that brands start with a simple and cost-effective website on platforms like Shopify. They also caution…

1
Google vs Facebook Ads for eCommerce Startups 36:18

4M ago36:18

36:18

This conversation discusses the choice between Google Ads and Facebook Ads for e-commerce brands. It covers considerations for choosing the platform based on search volume, novelty, and CPA targets. The conversation also explores the importance of testing both platforms and setting up initial campaigns. It provides insights into the potential of ad…

1
10 Biggest Mistakes In eCommerce | Blues Brothers Ep #1 1:03:55

4M ago1:03:55

1:03:55

Summary In this episode, Sebastian and Nathan discuss the 10 biggest mistakes e-commerce brands make. They cover topics such as shiny object syndrome, poor negotiations with suppliers, neglecting average order value, neglecting retention, lacking a blue ocean selling proposition, joining agencies too quickly, churning agencies, and taking on too ma…

1
That's a Wrap: Peach Bowl Recap & Season Finale 1:53:49

6M ago1:53:49

1:53:49

In their final installment of the year, Tom & Andy look back at the college football bowl season as well as Penn State's first ever appearance in Peach Bowl. They unpack the team's lackluster performance and take a peek at what lies ahead next year, with all its uncertainties and possibilities.Kirjoittanut Penn State Football by Tom & Andy Gathman

1
Peach Fuzz: Peach Bowl Preview 1:40:10

6M ago1:40:10

1:40:10

Tom & Andy do a deep dive on Ole Miss, Penn State's opponent in the upcoming Peach Bowl. Plus a special bowl season By the Numbers with Joel Bettner.Kirjoittanut Penn State Football by Tom & Andy Gathman

1
Close, but No Cigar: Season in Review 1:47:01

7M ago1:47:01

1:47:01

Tom & Andy take a look back at the 2023 regular season, highlighting all the highs and lows, the achievements and near misses, along with the key players and interesting statistics. Plus, a look at Tom Allen, our new DC who is set to replace the departed Manny Diaz, and a preview of the upcoming bowl slate.…

1
Just Peachy: OC Hire, CFP Madness, & Peach Bowl Preview 1:42:57

7M ago1:42:57

1:42:57

Tom & Andy recap a momentous week of news for Penn State and the college football world. They unpack the hire of Andy Kotelnicki as Penn State's new Offensive Coordinator, review the championship week games, rant about the playoff seeding, and discuss Penn State's Peach Bowl bid vs. Ole Miss.Kirjoittanut Penn State Football by Tom & Andy Gathman

1
Regular Season Wrap & Championship Week Preview 1:24:26

7M ago1:24:26

1:24:26

Tom & Andy dig into the mailbag and respond to listener questions about the gap between PSU and the rest of the Big 10, how we should feel about the team compared to other 2-loss teams, and what podcasts they'll be listing to during the offseason. Plus, a modified by the numbers and a preview of championship week games.…

1
Offensive Explosion: Michigan State Recap 1:34:18

7M ago1:34:18

1:34:18

Tom & Andy discuss the final game of the regular season, a 42-0 drubbing of the Michigan State Spartans, and wonder where that version of the offense has been all season?!?! Plus they recap all the exiting rivalry week action.Kirjoittanut Penn State Football by Tom & Andy Gathman

1
Thanksgiving Leftovers: Michigan State Look-Ahead 1:23:03

7M ago1:23:03

1:23:03

Tom & Andy look forward to post-Thanksgiving football, previewing Penn State's final opponent, the sputtering Spartans of Michigan State. Will they finish strong for another 10-win season and possible New Year's Six bowl? They also open the Mailbag and go By the Numbers for the last time in the regular season.…

1
The Pribula Package: Rutgers Recap 1:27:45

8M ago1:27:45

1:27:45

Tom & Andy dissect the 27-6 win against Rutgers, which saw backup QB Beau Pribula replace an injured Drew Allar early in the third quarter. And heading into the Thanksgiving holiday, the boys conclude with some thoughts about what they are grateful for with this Penn State football program.Kirjoittanut Penn State Football by Tom & Andy Gathman

1
Gut Check: Rutgers Look-Ahead 1:21:52

8M ago1:21:52

1:21:52

Tom & Andy open up the mailbag to talk more about Penn State's future in the wake of the Michigan loss and Mike Yurcich's firing. Then they talk about how to avoid a letdown against a feisty Rutgers team. Plus, "By the Numbers" with Joel Bettner.Kirjoittanut Penn State Football by Tom & Andy Gathman

1
Groundhog Day, Again: Michigan Recap 1:20:13

8M ago1:20:13

1:20:13

Tom & Andy are tired of watching Penn State act out the same script as review the deflating loss to Michigan. But first, they dissect the unprecedented firing of OC Mike Yurcich in the wake of the loss.Kirjoittanut Penn State Football by Tom & Andy Gathman

1
I Saw the Signs: Michigan Look-Ahead 1:36:54

8M ago1:36:54

1:36:54

Tom & Andy peel back the layers to the upcoming Michigan game, including the latest on the sign-stealing drama and analysis of the on-field challenges that Penn State will face. Plus, they take a look in the mailbag and go By the Numbers.Kirjoittanut Penn State Football by Tom & Andy Gathman

1
Terp Triumph: Maryland Recap 1:22:34

8M ago1:22:34

1:22:34

Tom & Andy take a moment to enjoy the blowout win against Maryland. Plus an extended tangent during "News and Notes" has them talking about fan appreciation in solidarity with Tyler from Spartanburg.Kirjoittanut Penn State Football by Tom & Andy Gathman

1
Terrapin Trepidation: Maryland Look-Ahead 1:19:25

8M ago1:19:25

1:19:25

Tom & Andy are still shaking off that Indiana game and wondering what kind of team will show up to face a dangerous Maryland team. Will it be a get-right game or another letdown? Plus, a couple of interesting mailbag entries, and another By the Numbers with Joel Bettner.Kirjoittanut Penn State Football by Tom & Andy Gathman

1
Hoosier Hangover: Indiana Recap 1:19:46

8M ago1:19:46

1:19:46

Tom & Andy find themselves at full froth after a poor showing by Penn State, who narrowly escaped with a win against the upset-minded Indiana Hoosiers.Kirjoittanut Penn State Football by Tom & Andy Gathman

1
Palate Cleanser: Indiana Look-Ahead 1:12:26

8M ago1:12:26

1:12:26

Tom & Andy try to get the bad test of the Ohio State loss out of their mouths by looking ahead to Penn State's game against Indiana. First, they find that misery loves company as they go into the mailbag and talk through some questions and comments from their fellow fans in the wake of PSU's first loss of the season. They finish with another "By th…

1
Same Old Song and Dance: Ohio State Recap 1:26:23

8M ago1:26:23

1:26:23

Tom & Andy find themselves at full froth as they commiserate over Penn State's first loss of the season, after a dismal offensive outing in Columbus led to a 20-12 defeat.Kirjoittanut Penn State Football by Tom & Andy Gathman

1
Bring on the Buckeyes: Ohio State Look-Ahead 1:25:57

9M ago1:25:57

1:25:57

It's Ohio State week! The biggest game of the season (so far) is upon us, and Tom & Andy get all hyped up to break it all down. Plus, Mailbag and By the Numbers.Kirjoittanut Penn State Football by Tom & Andy Gathman

1
Massachusetts Mauling: UMass Recap 1:09:10

9M ago1:09:10

1:09:10

Tom & Andy enjoy the facts and figures coming out of the big homecoming shutout win vs. UMass, and try and parse what it might mean for bigger games to come. Plus Tom's "Ten Minute Takes" (and a few tangents) on the Top-25 scoreboard.Kirjoittanut Penn State Football by Tom & Andy Gathman

1
Just a Minute, Man: UMass Look-Ahead 1:05:57

9M ago1:05:57

1:05:57

Tom & Andy take a look at Penn State's next opponent, the Minutemen of Massachusetts. Plus, the open the mailbag and finish with another edition of By the Numbers.Kirjoittanut Penn State Football by Tom & Andy Gathman

1
Opportunity Knocking: Bye Week Breakdown 1:11:20

9M ago1:11:20

1:11:20

Tom & Andy use Penn State's bye week as an opportunity to look back at the season so far, take stock of their strengths, parse their areas for growth, and consider the challenges and opportunities on the rest of the schedule.Kirjoittanut Penn State Football by Tom & Andy Gathman

1
Big Win Blues: Northwestern Recap 1:38:07

9M ago1:38:07

1:38:07

In most cases, a four-touchdown victory should feel great. So why is Penn State's 41-13 drubbing of Northwestern leaving Tom & Andy unsettled and unsatisfied? Plus, News and Notes and some football viewing recommendations for Penn State's upcoming bye week.Kirjoittanut Penn State Football by Tom & Andy Gathman

1
Wildcat Trap: Northwestern Look-Ahead 1:13:30

9M ago1:13:30

1:13:30

Tom & Andy take a closer look at Penn State's third-straight Big Ten West opponent. After losing their head coach to an ugly hazing scandal before the season, the Northwestern Wildcats seem to have found their rhythm. Can Penn State avoid the trap of overlooking a team out to prove themselves? Plus, the boys open the mailbag and are joined by Joel …

1
Best Served Cold: Iowa Recap 1:11:48

9M ago1:11:48

1:11:48

Tom & Andy revel in Penn State's impressive shutout win over the 24th-ranked Iowa Hawkeyes, breaking down the incredible performance and impressive stat lines.Kirjoittanut Penn State Football by Tom & Andy Gathman

1
Like Father, Like Son: Illinois Recap & Iowa Look-Ahead 1:36:46

10M ago1:36:46

1:36:46

With Tom away, Andy invites a special guest-host to help him break down the Illinois win and take a look at their next opponent, Big Ten West defensive powerhouse Iowa. Plus, News and Notes, Mailbag, and a return of "Rick's Picks."Kirjoittanut Penn State Football by Tom & Andy Gathman

1
Big Ten Opener: Illinois Look-Ahead 1:10:08

10M ago1:10:08

1:10:08

Tom & Andy take a look at Illinois, their first Big Ten opponent of the still-young 2023 season. Will Penn State keep the good-times rolling or will the Illini stop them in their tracks? Plus, a special teams edition of "By the Numbers" with Joel Bettner.Kirjoittanut Penn State Football by Tom & Andy Gathman

1
Blue Hen Blowout: Delaware Recap 1:10:26

10M ago1:10:26

1:10:26

Tom & Andy discuss details of Penn State's 63-7 thrashing of FCS Delaware, and consider what they've learned about the team through the second game of the season. Plus, Tom's "ten-second-takes" on the college football scoreboard.Kirjoittanut Penn State Football by Tom & Andy Gathman

1
Blue Hen Mayhem: Delaware Look-Ahead 1:05:37

10M ago1:05:37

1:05:37

The Delaware Fightin' Blue Hens are coming to town for the first-ever meeting of these two teams. Tom & Andy break down this nationally-ranked FCS foe, who could give the Nittany Lions trouble if they aren't careful. They also open the mailbag and go "By the Numbers" with Joel.Kirjoittanut Penn State Football by Tom & Andy Gathman

1
Mountaineer Mastery: West Virginia Recap 1:11:11

10M ago1:11:11

1:11:11

Tom & Andy discuss the breakout performance of Drew Allar in the season opener, a 38-15 victory which saw Penn State renew its historic rivalry with (and domination of) the West Virginia Mountaineers. They also broach some areas of needed improvement as well as giving their takes on some of the scores from around the Top-25 and the Big Ten.…

1
Rivalry Renewed: West-Virginia Look-Ahead 1:09:47

10M ago1:09:47

1:09:47

As Tom & Andy anxiously await the first game of the 2023 season, they take a deep dive into the West-Virginia Mountaineers football team, a program mired in mediocrity for the last few years and looking to turn things around. Will Penn State send them packing, or do the mountain men have what it takes to pull off an unlikely upset?…

Kuuntelemisen arvoisia podcasteja

Blues Brothers podcastit

Kuuntelemisen arvoisia podcasteja

Pikakäyttöopas