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Enthusiastically Self-Employed is designed for you if you’re self-employed as a coach, consultant, speaker, author, solopreneur, or small business owner. Listen in for business, marketing, and LinkedIn tips, sprinkled in with stories along the way. Listen to Enthusiastically Self-Employed for education and insights to help you to be successful and support the love you have of your business, while also supporting your bottom line. That means growing your revenue, reducing your expenses, and o ...
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Speaker Driven Business

Jacqueline Brooker

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If you’ve done the courses, followed the people, and implemented ‘all the things’ without getting the speaking driven results you want…look no further. Tune in each week to learn from Jacqueline Brooker, a Fifth Generation Entrepreneur with a fiercely strategic brain who holds the global designation of Certified Speaking Professional and is a qualified Executive and Business Coach with C-Suite experience. Jacqueline’s strength is anchored in teaching others how to reposition themselves throu ...
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We're your hosts and Business Coaching experts Mary Fain Brandt and Laura Bashore We’re sharing all our mistakes and insider tips from our 20+ years in business and how we successfully scaled up our businesses without losing our minds or our husbands. Sure you can piece it together and try to DIY your way to success OR you can listen to us every week and learn the shortcuts because we promise there are some.
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The Live It Forward show with Kent Julian inspires and equips you to passionately pursue your dream life and calling with clarity and focus. If you want to show up and shine in your personal life, relationships, and career, Kent gives you the success strategies and real-life action plans to make it happen. Don’t settle any longer for a mediocre life…live and earn it forward today!
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The Real Personal Branding podcast is your behind-the-scenes look at how thought-leaders, speakers, authors, and coaches have built their businesses, elevated their personal brands, and created lives that truly make them happy. My name is Lauren V. Davis and I am not interested in the fluff, I want to know everything it took to get there. The highs and lows, the celebrations and the messy middle. which is why I believe in bringing you honest conversations with the people I interview and the ...
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Are you chasing stages — or building a speaking empire? Listen in! In this episode, Jacqueline sits down with the unstoppable Elizabeth McCormick, who traded her flight suit for the spotlight. From soaring the skies to owning the mic, Elizabeth shares her riveting journey of becoming a top motivational speaker. She spills the beans on her transitio…
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Unlock the secrets to harnessing LinkedIn's full potential for business growth as your hosts, Mary Fain Brandt and Laura Bashore, guide you through the platform's newest features and strategic approaches to scale your reach. Can vertical video feeds really revolutionize your engagement? We reveal how a friend skyrocketed to 200,000 views by making …
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Ever found yourself agreeing to speak for free, only to wonder if it's truly worth your time and effort? In this episode, I review my tried and true approach to strategically negotiating for paid gigs, emphasizing the significance of knowing your value and the event's dynamics. Are you a Speaker? I've created a "LinkedIn for Speakers Checklist" whi…
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Want to close more deals? Then you need to master The Pitch Triangle. In this rapid-fire episode, Jacqueline shares the secret formula behind every successful pitch. She delves into what makes a pitch not only compelling but also highly effective at closing deals. Tune in for a deep dive into how refining three key elements can elevate your pitch, …
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Are you ready to transform your business mindset and strategy? Explore the essential lessons we've learned in navigating growth and change, from shifting our focus from career coaching to honing our roles as business owners. Discover how letting go of tasks that no longer bring joy can foster a sense of relief and renewal, keeping your core vision …
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If you thought we were delivering value before, wait until you see what’s coming next. We’re bringing in top experts, bigger conversations, and more tools to fuel your success! Celebrating an incredible milestone, Jacqueline reflects on the journey of The Speaker Driven Business Podcast hitting 50,000 downloads with a heart-centred, organic approac…
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A live chat with Brenda Meller and Kerry Barrett on "How to Pitch, Land, and Use Media for Brand Visibility" LINKS MENTIONED: http://www.kerrybarrett.com/resources Connect with Kerry: https://www.linkedin.com/in/kerrybarrett/ Download my 15 LinkedIn Profile Tips Checklist: https://www.mellermarketing.com/list LinkedIn "Power Hours" (Single Session,…
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Are you a solopreneur, business professional, or solopreneur looking to get a bigger slice of the LinkedIn Pie? Watch this LinkedIn profile mini-audit of Michelle Zink - Coach to Women Business Owners TIPS we covered include: ▪️ Setting up a company page. Video + blog: https://www.mellermarketing.com/blog/how-to-create-a-company-page-on-linkedin-fr…
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Unlock the secrets to sustainable business growth and personal development with insights from three groundbreaking books that have transformed our professional lives. Discover how "Profit First" by Mike Michalowicz can revolutionize your financial management approach, ensuring you prioritize profit and prevent fund misuse by setting up separate ban…
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Here are the key takeaways from the podcast discussion about Leveraging Book Content for Effective Marketing with Pooja Arshanapally Marketing Strategy: • Start repurposing content on the platform where you already have the strongest presence/ROI • Test different platforms for about a month to measure effectiveness • Begin marketing 6-12 months bef…
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In this episode, I answered questions about LinkedIn and social selling. How many unique users are on LinkedIn compared to other platforms like Twitter, Facebook, and Instagram? What is the difference between connecting and following on LinkedIn? What is the ideal number of hashtags to use on a LinkedIn post? Are LinkedIn polls as effective as they…
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Next week we have a brand new episode on goal setting. But its more than setting goals, its strategies to kick their butt. See below to sign up for brand new Webinar Mary and Laura have brewed up for you! Before that, we want to tease some of the great insights and strategies with this throw back episode on professional and personal goal setting. W…
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Still think sales calls are all about pushy tactics? Think again! Learn how to master genuine conversations that convert. In this episode, Jacqueline breaks down the often misunderstood art of sales calls, revealing why mastering contextual sales conversations is the secret to long-term success. Drawing on her rich experience in ecruitment, consult…
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This week we are sharing a throwback episode from when we were the Redefine Your Career Journey Podcast. Why are we sharing this? Because many of you are still treating your business as a side hustle. Let's move you beyond that by examining the pros and cons of having your own business! Unlock the secrets of the gig economy and transform your side …
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Want to be the go-to backup speaker in your city? Make it happen with this little-known strategy! In this episode, Jacqueline Brooker dives into a powerful strategy that could change your speaking career — the Backup Speaker Strategy. Often overlooked but undeniably effective, this approach allows emerging speakers to land gigs, build valuable rela…
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Are you a solopreneur, business professional, or solopreneur looking to get a bigger slice of the LinkedIn Pie? Watch this LinkedIn profile mini-audit of Barb Nangle, who is a coach and speaker: https://www.linkedin.com/in/barbnangle/ TIPS we covered include: ▪️ Having a zoomed in Headshot Photo, focusing mainly on your face ▪️ Being intentional wi…
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losing deals doesn’t happen overnight — it’s all about the next yes. Let’s dive into the art of the single-step sale! In this episode, we break down a powerful and often overlooked sales philosophy that could change the way you close deals. If you’ve been told that you need to close deals on the first call, we’re here to tell you that’s absolute no…
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Thinking of hiring someone to help you with LinkedIn? BEWARE of the so-called "LinkedIn Experts" who really aren't! In this podcast, I review these 14 Signs that Your LinkedIn Trainer Isn’t a LinkedIn Expert Outdated headshot photo or photo isn’t zoomed in. URL is not simplified Header isn’t optimized: information is hard to read on mobile; photos …
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Ever wondered how a to start your own podcast? Wondering if you have something of value to share? So did our guest, Matthew Blades, once at the pinnacle of a 27-year broadcasting career, he shares his personal journey of resilience and transformation. Matthew's story unfolds into the creation of "Learn from People Who Lived It," a strong support ne…
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The only thing standing between you and a sustainable speaking business? Mastering sales and negotiation. In this episode, Jacqueline Brooker delivers a straight-shooting masterclass on why speakers must fall in love with sales. It’s really quite simple — sales is the oxygen of your speaking career. Jacqueline breaks down the mindset shifts needed …
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Welcome to our LinkedIn Trifecta Talks! Speakers: Brenda Meller, LinkedIn Coach Michelle B. Griffin, Personal Brand PR Strategist Michelle J. Raymond, B2B LinkedIn Specialist Key Points: LinkedIn Games: All three speakers found the new LinkedIn games to be confusing and a bad user experience. They questioned their value and suggested LinkedIn focus…
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A live chat with Brenda Meller and Deanna Russo on "How To Use LinkedIn Like a Big Networking Event" Originally aired: Tuesday, April 23, 2024 at 12:05 pm ET. Connect with Deanna: ➡️ Website: https://leverageupllc.com/ ➡️ LinkedIn: https://www.linkedin.com/in/deannarusso1/ UPCOMING LINKEDIN LIVE Interviews by Brenda Meller of Meller Marketing: ➡️ h…
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What if your Facebook ads could do more than just gather likes and shares? Join us as Stacy Zeal, a fractional CMO and guru in paid social platforms, helps unravel the misconceptions around Facebook advertising. Were talking through the maze of Facebook's advertising landscape, demonstrating why it should be seen as an integral part of your marketi…
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Are you a solopreneur, business professional, or solopreneur looking to get a bigger slice of the LinkedIn Pie? Watch this LinkedIn profile mini-audit of Leah Goldman https://www.linkedin.com/in/leahgoldman/ TIPS we covered include: ▪️ Creating a company page ▪️ Considering using a professional Headshot Photo to create credibility and trust ▪️ Ensu…
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A live chat with Brenda Meller and Kendra Corman on Yahoo and Google Email Deliverability Requirements Originally aired LIVE on Tuesday, April 9, 2024 Questions Kendra answers during the podcast: What are the requirements for Yahoo and Google email deliverability? (3:44) What is the difference between a DMARC and DKIM code? (4:52) Does the one-clic…
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Ever wondered how to find a virtual assistant who truly elevates your business? Join us as we chat with Stefan Van der Heyden, the brilliant founder of Virtue Staff. Stefan pulls back the curtain on his game-changing approach to sourcing top-tier virtual assistants, sharing just how his team filters through 40,000 applicants each month to bring you…
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In this episode, I discuss that I reached 67,000 followers on LinkedIn for the 2nd time. Main points I discuss: Follower Growth: I recently reached 67,000 followers on LinkedIn for the second time. LinkedIn's Data Purge: I experienced a drop in followers due to LinkedIn's removal of fake accounts in 2023 Tracking Follower Growth: I use Shield Analy…
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Are you a solopreneur, business professional, or solopreneur looking to get a bigger slice of the LinkedIn Pie? Watch this LinkedIn profile mini-audit of Sybil Stewart. https://www.linkedin.com/in/thesagestewart/ TIPS we covered include: ▪️ Being intentional with your marketing message in your LinkedIn Header Image and changing the message periodic…
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Ready to supercharge your Black Friday sales strategies? Discover how to turn the biggest shopping event of the year into a golden opportunity for your business. You'll learn how to leverage online sales trends, capitalize on a 9% year-over-year increase in digital shopping, and understand the power of an average 31% discount rate to convert potent…
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This was a panel discussion on "Speaking Strategies for Solopreneurs" with Jenn Espinosa-Goswami, Barbara Boldt, and Bobbie Carlton Register to watch the playback and get presenter resources mentioned in this podcast episode here: https://www.mellermarketing.com/shift Here are some of the key questions discussed during the panel discussion: How do …
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Are you a solopreneur, business professional, or solopreneur looking to get a bigger slice of the LinkedIn Pie? Listen to this LinkedIn profile mini-audit of Michelle Gilbert. https://www.linkedin.com/in/michellebgilbert/ LinkedIn Profile Tips from Brenda Meller Headshot and Banner: Update your headshot regularly. Incorporate your logo into the ban…
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Ever wondered how to become a podcast guest that hosts can't resist inviting back? Discover our top strategies for standing out and making the most of your guest appearances. In this episode of Scale Up Strategies, we share personal tales of navigating extreme weather and quirky Friday the 13th superstitions while diving into the booming world of p…
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After a brief break from episodes -- I'M BACK! Key topics discussed in this episode: Reason for podcast hiatus: Increased workload and events, especially after back-to-school season. Balancing podcasting with business: Struggles of maintaining a regular schedule while focusing on client work. Seasonal fluctuations in business: Experiences of ups an…
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Ever wondered how to turn casual browsers into loyal clients with just a click? Discover the power of lead magnets and why they are a game-changer for your business. In this episode of Scale Up Strategies, we dive into the world of lead magnets, from their humble beginnings as simple PDFs to their evolution into indispensable tools for building a r…
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We've got some exciting news to share! We have officially launched our YouTube Channel. We know you want to SEE us in action, now you can! Mary and Laura thought a fund blooper reel would be the way to kick things off. Head over and check us out. Subscribe to get past episodes and brand new episodes weekly! See you on YouTube: https://youtu.be/Rwc9…
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Unlock the secrets to mastering your niche with marketing coach Avivit Fisher in this episode of Enthusiastically Self-Employed. Connect with Avivit: https://www.linkedin.com/in/reddstrategy/ https://www.reddstrategy.com/ Learn how Avivit successfully transitioned from a generalist in the marketing field to a highly specialized coach for therapists…
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Are you a solopreneur, business professional, or coach / consultant looking to unlock the power of LinkedIn to get a bigger slice of the LinkedIn Pie? Watch this LinkedIn profile mini-audit of Tom Livingston. TIPS we covered include: ▪️ Shifting from #OpentoWork to Self-Employed to market yourself as a consultant ▪️ Having a refreshed Headshot Phot…
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Curious about how AI can transform your business? Imagine cutting down hours of mundane tasks and enhancing customer interaction without needing to expand your team. Join us as we, your certified AI consultants, unpack the massive potential AI holds for coaches, consultants, and speakers. We’ll even weave in a cautionary tale about dental mishaps a…
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Ever wondered how to amplify your business's digital presence without breaking the bank? Join us as Bobby Umar, a renowned TEDx speaker coach, shares how to master the art of growing a multi-platform digital voice from scratch. This talk was delivered at the SHIFT-LIVE-A-Thon event, "How to Build Your Multi-Platform Digital Voice for Your Business.…
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Unlock the secrets to creating standout virtual presentations with our latest episode of "Enthusiastically Self-Employed." Join me as I chat with my VIP guest Shep, Vice President of Technical Services at Rose Pest Solutions, as we uncover practical tips to enhance your on-screen presence. Originally aired: Tuesday, April 2, 2024 at 12:05 pm ET. Wa…
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Can you imagine positioning your business so effectively online that potential clients can't help but find you? This episode of Scale Up Strategies promises to equip you with six powerful methods to make your business visible in the crowded online marketplace. From word-of-mouth marketing to a compelling website presence, Mary and Laura cover the e…
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Are you a virtual assistant looking to unlock the power of LinkedIn to grow your business? Watch this LinkedIn profile mini-audit of Jessica Tinner https://www.linkedin.com/in/jessicatinner/ TIPS we covered include: ▪️ Uploading your headshot photo instead of your company logo in the "Headshot Photo" field ▪️ Refreshing your LinkedIn header to ensu…
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Rachel Lindteigen on SEO Tips for Entrepreneurs: Blogs, Websites, Podcasts, Oh My! #enthusiasticallyselfemployed #linkedinlive Unlock the secrets to a thriving online presence with Rachel Lindteigen, a seasoned SEO and content marketing expert boasting over two decades of experience in digital marketing. Curious about how you can drive traffic to y…
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Ever wondered how to build a personal brand that truly resonates? Join us as we sit down with Lauren Davies, a branding maestro and the visionary behind Lauren Davies Creative, who shares her transformative journey from a teenage vinyl record store owner to a personal branding powerhouse. Having met Lauren at various industry events and over deligh…
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Are you a solopreneur, business professional, or coach / consultant looking to get a bigger slice of the LinkedIn Pie? Listen to this LinkedIn profile mini-audit of Jenny Morin. TIPS we covered include: ▪️ LinkedIn Profile Verification: Necessary? ▪️ Changing a Business Name on your LinkedIn Profile ▪️ Suggested LinkedIn Banner Image changes ▪️ Way…
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Ever wondered how public speaking can transform your coaching or consulting business? Mary Fain Brandt and Laura Bashore are here to share their firsthand experiences and invaluable tips on selling from the stage. Our latest episode of Scale Up Strategies kicks off with a personal catch-up, as Laura reveals highlights from her family trip to London…
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Ever wondered how to make your voice heard in a sea of constant noise? Join us as we sit down with Orly Zeewy, a fellow member of Innovation Women, who has mastered the art of helping solopreneurs and startups rise above their competition. Links Mentioned: Connect with Orly on LinkedIn: https://www.linkedin.com/in/orlyzeewy/ https://zeewybrands.com…
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Are you a solopreneur, business professional, or solopreneur looking to get a bigger slice of the LinkedIn Pie? Watch this LinkedIn profile mini-audit of Meg Gluckman, who is a Divorce & coparenting coach TIPS we covered include: ▪️ Setting up a company page. Video + blog: https://www.mellermarketing.com/blog/how-to-create-a-company-page-on-linkedi…
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Ever wondered if failure could actually be the secret ingredient to your success? Tune in to this enlightening episode of Scale Up Strategies, where we dissect the critical role of failure in entrepreneurship. We'll share eye-opening statistics about the high failure rates of startups and draw fascinating comparisons to the educational sector. List…
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Unlock the secrets of boosting your professional presence with the dynamic fusion of LinkedIn and AI as we sit down with Angela Pitter, founder of LiveWire Collaborative. Angela, an accidental entrepreneur, shares her incredible journey and the innovative ways she helps mid-sized companies and nonprofits enhance their branding and engagement strate…
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