Welcome to The Art of Online Course Creation, the go-to podcast for entrepreneurs who are looking to transfer their expertise into a high-quality online course. If you're passionate about helping others achieve their goals and committed to creating a digital course that delivers real results, you're in the right place. Your host, Shannon Boyer, combines her Masters Degree in Education with her 20+ years of experience as an award-winning curriculum and course designer to break down high-level ...
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A podcast series to help you navigate the overwhelm around online course creation and sales.
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Weekly bite sized lessons for busy business owners creating, launching and selling their own online course. Each lesson has one clear focus and an action task for you to go away and complete. It's time to create, launch and sell your online course. Hosted by Sam Winch.
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Course Creator Community Podcast | Online Courses, Course Creation, Membership Sites and Online Marketing
Jono Petrohilos (Online Marketing / Course Creation Expert)
If you're an Online Course Creator or you want to learn how to create an online course successfully, then this is the podcast for you! Every week our host Jono Petrohilos interviews a different expert in the Course Creator space covering a wide range of topics including online courses, course creation, membership sites, social media, and online marketing. We also have one of the largest and most engaged Facebook Groups in the world for Online Course Creators with over 7,000 members - feel fr ...
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This is the course listening for Aquinas 101 - Course 3: God and Creation--the third of six courses that together make up the Aquinas 101 Course. Each podcast episode accompanies a course video and course reading. If you haven't enrolled already to receive semiweekly emails with all the materials, be sure to do so at http://www.aquinas101.com. Because it matters what you think!
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Top Insights from Veteran Course Creator Teri Holland: Must-Know Lessons for Online Success
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In this episode of The Art of Online Course Creation, Shannon Boyer welcomes Teri Holland, a seasoned course creator and podcast coach. With a background in Neuro-Linguistic Programming (NLP) and hypnotherapy, Teri has successfully transitioned from live in-person trainings to online courses. She shares her valuable insights from over a decade of e…
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What is an "Edupreneur"? How This Key Mindset Can Transform Your Course Creation Success
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In this episode, Shannon Boyer unpacks the rising term “edupreneur” and why it’s a game-changer for course creators. As an entrepreneur who cares about your students’ success, becoming an edupreneur can elevate both your course quality and your business’s long-term growth. Shannon explains how shifting your mindset from just selling courses to crea…
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The 10% Myth: Why Knowing Just a Little More Than Your Students Can Hurt Your Course Creation Success
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In this eye-opening episode, Shannon Boyer tackles one of the most widely accepted—yet misleading—pieces of advice in the course creation world: "You only need to know 10% more than your students to teach them." While this advice may sound comforting to new course creators, Shannon explains why it could be the very thing holding you back from creat…
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Secrets to Scaling Your Online Course to Six-Figures and Beyond with Elizabeth Chappell
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In this episode of "The Art of Online Course Creation," Shannon Boyer sits down with Elizabeth Chappell, a successful quilt pattern designer, author, fabric designer, and podcast host, to discuss her journey from selling physical products to creating a multi-six-figure online course. Elizabeth dives deep into the strategies and lessons learned from…
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Why Pre-Selling Your Course is a Risk You Can't Afford to Take
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21:05
In this episode of The Art of Online Course Creation, host Shannon Boyer dives deep into a hotly debated topic in the course creation world: pre-selling your course before it's fully developed. Many see it as a savvy business move, but Shannon reveals why this strategy might not be as foolproof as it seems. Could taking this shortcut backfire and a…
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The #1 Metric You NEED To Be Paying Attention To!
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Think a big launch and soaring sales are the ultimate signs of a successful online course? Think again. In this episode of The Art of Online Course Creation, Shannon Boyer challenges one of the biggest myths in the online course industry. Spoiler alert: The most important metric for a sustainable and impactful course has nothing to do with how much…
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Finally Complete Your Course: Get Unstuck, Get Inspired, and Get Empowered!
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In this episode of The Art of Online Course Creation, host Shannon Boyer addresses one of the most common challenges faced by course creators—getting stuck in the middle of the process. Shannon offers actionable strategies to help you break through the barriers, regain momentum, and finally complete your course. From overcoming the fear of imperfec…
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The Top 5 Course Creation Mistakes and How to Avoid Them
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15:22
Are you in the process of creating an online course, or are you planning to start one soon? This episode of The Art of Online Course Creation is a must-listen! We uncover the top five mistakes that course creators often make, which can be the difference between a course that flops and one that flourishes. More importantly, get actionable strategies…
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Why High-Touch, High-Quality, High-Impact Courses BOOST Success
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17:46
In this episode, we're diving into the three pillars of online course success: creating high-touch, high-quality, and high-impact courses. Contrary to the popular belief that online courses should be passive income generators, we're exploring why a more engaged, hands-on approach can lead to greater student satisfaction and long-term success. Disco…
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Is Creating an Online Course Right for Your Business?
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In this episode of "The Art of Course Creation," we tackle the critical question: "Is Creating an Online Course Right for Your Business?" We delve into six key considerations, including alignment with your business’s mission and values, selecting the right course type, choosing a valuable topic, setting realistic revenue expectations, and understan…
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Trailer - Welcome to The Art of Online Course Creation!
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Welcome to The Art of Online Course Creation - the podcast where we talk (like no one else does) about how to create a successful, scalable, and sustainable online course. In this episode you'll learn: - What the podcast is all about and why you want to make sure you don't miss a single episode, - How the podcast will help you create amazingly succ…
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You don’t need to pay for funnel building software - or for someone to build you a ‘funnel’ for your online course. Because a funnel is not the ‘tech stack’ you use to host and deliver your online course. It’s the journey someone takes from not being an online course student to investing in your course. In this episode of the Online Course Strategy…
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One of the most common questions I get asked about online course creation is about how to protect your course content from copycats/theft. In fact, I’ve seen new course creators spend so long worrying about this and exploring their options - they never actually get their course on sale. In this episode, I’ll share how to protect your intellectual p…
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[S1 E10] Pricing your online course and mistakes to avoid
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When I first started out with online course creation, I used to tie myself up in knots about pricing. And - because I didn't know any better - I'd end up looking at what other people were charging for online courses and charge the same/similar. Even if it meant I was underpricing/making a loss on my own course! In this episode, I’ll share what I’ve…
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[S1 E9] Having a ‘Fail Fast’ Strategy (and why it’s vital for online course success)
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I sold 120+ copies of my new EBook: Create Your Online Course In 48 Hours over a five day period. But why bother selling a £9.99 EBook? Why not just create an online course and charge more? Find out in this episode of the Online Course Strategy Made Easy podcast - along with why a ‘Fail Fast’ strategy is vital for online course success. Get my FREE…
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[S1 E8] Funnel software (and other online course tech you don’t need)
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I’ve wasted thousands on tools/tech I just didn’t need for online course creation. Which is why I now advise my clients to keep things simple - with free or low cost tech. Or resources they are already using in their business. In this episode of the Online Course Strategy Made Easy podcast I ‘fess up about some of things I wasted money (and time) o…
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[S1 E7] Weird online course myths to be aware of
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11:15
I’ve heard some funny stuff about online courses over the years. Including: you can’t launch a course without a membership site/online platform, your course must be CPD accredited and you need to build out a ‘funnel’ (if you’re selling an online course, you already have one!). If you’re new to online course creation and sales, it can feel really ov…
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[S1 E6] Choosing a course topic (it’s not about you baby)
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While there is a lot I got ‘wrong’ as a new course creator, something I think I did get right from the start, was picking the ‘right’ course topics for my ideal clients. Not because I’m naturally brilliant/talented. But because I had a professional advantage i.e. my previous career (journalism) was all about matching the ‘right’ content with the ri…
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[S1 E5] Creating the perfect lead magnet for an online course
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Clients often ask me: ‘what’s the best kind of lead magnet to generate sales of an online course’? In this episode of the Online Course Strategy Made Easy podcast I share my lead magnet strategy for online courses. It’s so simple you may think it’s too google to be true - but it’s really not. Which is why I’ve included examples/case studies to show…
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[S1 Ep 4] Bad advice I gave on audience building (and what changed my mind)
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Five years ago, if you’d asked me whether you should build your audience before you launch an online course, I’d have said yes - absolutely. So what changed my mind? And what advice would I give now - with ten years experience of course creation and sales behind me? That’s exactly what I share in this episode of the Online Course Strategy Made Easy…
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[S1 Ep 3] Why creating the shortest online course possible should be your priority
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Did you know most people don’t complete online courses? I didn’t until a good few years into my course creation journey (completion rates are often just 10-20%). And I really *should* have known - because I’ve invested in many online courses I haven’t completed (and some I haven’t even opened). But I didn’t connect my own learner behaviour with my …
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[S1 Ep 2] How to generate income from your online course - before you’ve finished it
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Something I wish I'd learned earlier about online course creation is that you *can* generate income from online courses before you've created your signature online course. But like many new course creators, I got caught up in thinking I needed to spend months creating a big multi module online course. In this episode of the Online Course Strategy M…
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[S1 Ep 1] Things I’ve wasted time/money on as a course creator
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Confession time - I wasted a LOT of time/money on resources and tools I didn’t need in the early days of my course creation journey. In the first episode of the Online Course Strategy Made Easy podcast I’ll share my course creation journey - including a bit of my ‘back story’ - and some of the mistakes I made in the early days (so you can avoid mak…
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I’m Janet Murray - I’m a business strategist, copywriter and online course creator. And over the last decade, I’ve generated hundreds of thousands of pounds in sales of digital products - including online courses, EBooks, memberships, planners/journals, templates - you name it I’ve sold it online. I’ve also helped hundreds of clients create and lau…
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Circle Platform Shaping Communities: Inside Circle with Its Co-Founder
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Welcome to the Course Creator Community Podcast In this episode, Jono interviews Andrew Guttormsen Andrew Guttormsen is the Co funder and COO Circle Platform- the all-in-one community platform for creators and brands Connect with Andrew https://www.linkedin.com/in/andrewguttormsen --- Want to connect with the Course Creator Community on Facebook? J…
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5.3 How to price your online course
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In this episode of Course Creation Bites we're going to talk all things pricing. Find out more at samwinch.com.au Or connect on socials. Simply look for samwinch... no one else is silly enough to be named after a lunchtime food.Kirjoittanut Sam Winch
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In this week's episode of Course Creation Bites, Sam Winch talks about why asking "What's the best course platform?" isn't a great question to ask, and how you can approach finding a platform that's the best fit for you. Find out more at samwinch.com.au Or connect on socials. Simply look for samwinch... no one else is silly enough to be named after…
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In this episode Sam Winch share her strategies for getting started when a task just feels like too much. If "create an online course" has been sitting on your to do list forever, then this is the perfect episode for you. Find out more at samwinch.com.au Or connect on socials. Simply look for samwinch... no one else is silly enough to be named after…
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How Jason sold his online course business for 8 figures
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Welcome to the Course Creator Community Podcast In this episode, Jono interviews Jason Dion Jason is a former college professor and the lead instructor at Dion Training Solutions. He has multiple information technology professional certifications, including Certified Information Systems Security Professional (CISSP), Certified Ethical Hacker (CEH),…
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How Lisa makes multiple 6 figures… w/o social media!
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Welcome to the Course Creator Community Podcast In this episode, Jono interviews Lisa Fink. Lisa Fink is a course creator, blogger, puzzle lover, former teacher and mom to 4 Yorkies. She is also a 7-figure online business owner, reaching the top 1% seller status on Etsy and Teachers Pay Teachers in a noticeably short amount of time. Whether you’ve …
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How an online course led to a $30million dollar business with Brian Moran (from Samcart)
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Welcome to the Course Creator Community Podcast In this episode, Jono interviews Brian Moran Brian is is the Founder and Director of SAMCART. He’s also the host of the Podcast Channel 5-Minute Marketing Connect with Brian https://www.linkedin.com/in/brian-moran-13836115/ https://www.brianmoran.com/ --- Want to connect with the Course Creator Commun…
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How Dray made $27K in her first month of selling digital courses
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Welcome to the Course Creator Community Podcast In this episode, Jono interviews Dray Dray is a digital coach and entreprenuer. She helps people make $500 by selling digital products they didn't create! Dray Connect with Dray https://instagram.com/digitalmoneydray https://www.instagram.com/draymus https://www.digitalmoneydray.com/ --- Want to conne…
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How Lindsay made over $880K selling online courses and retired her husband
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Welcome to the Course Creator Community Podcast In this episode, Jono interviews Lindsay Bowden. A high school math teacher for 8 years, Lindsay is now an online course creator specializing in creating math resources. She also trains teachers on how to create their own resources. Connect with Lindsay https://www.instagram.com/lindsaybowden/ https:/…
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How Rav makes over $20K a month selling a $67 product… while working a 9-5!
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Welcome to the Course Creator Community Podcast In this episode, Jono interviews Rav Sharma Rav is a Digital Products + Passive Income Coach. She helps people make money online, create multiple streams of income, and achieve financial freedom. Connect with Rav: https://www.instagram.com/thepassivewayy/ --- Want to connect with the Course Creator Co…
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How to sell courses via Email Marketing with Monica Badiu
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Welcome to the Course Creator Community Podcast In this episode, Jono interviews Monica Baiu Monica is a Copywriter & Coach. She writes engaging, compelling emails and funnel pages that prioritize value overpressure, driving conversions and a long-lasting relationship with her audience. Connect with Monica: https://www.monicabadiu.com/ https://www.…
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How Amanda makes over $20K a month selling a $99 course
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Welcome to the Course Creator Community Podcast In this episode, Jono interviews Amanda Kohal. Amanda is the Creator of the original Instasite™️. She is also the Founder & Digital Strategist of The Wolfe Co- It's social media that converts. The Wolfe Co serves as a home and community that amplifies and educates business owners, supports growing bra…
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How Nick become a full time course creator teaching graphic design
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Welcome to the Course Creator Community Podcast In this episode, Jono interviews Nick Saporito Nick is a graphic designer, content creator, and founder of Logos By Nick LLC. He started his career as a freelance graphic designer on crowdsourcing sites, Elance and Upwork where he worked with more than a thousand clients. In 4 years Nick was able to l…
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Welcome to the Course Creator Community Podcast In this episode, Jono shares "How to sell your course on autopilot" -- Want to connect with the Course Creator Community on Facebook? Join the Course Creator Community Facebook Group. We have a Facebook Group with over 7,000 course creators! Everyone in the Group is super supportive and we all share t…
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How to use a Quiz to sell more online courses with Maeve Ferguson
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Welcome to the Course Creator Community Podcast In this episode, Jono interviews Maeve Ferguson Maeve is an online coach that Champions Expert Coaches and Consultants to move from Overwhelmed Expert, to CEO on fire Connect with Maeve FB: https://www.facebook.com/maeve.gormley.5 IG: https://www.instagram.com/iammaeveferguson/ Website: https://www.ma…
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How Eric made $75,000 of ONE virtual summit
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Welcome to the Course Creator Community Podcast In this episode, Jono interviews Eric Yang. Eric is a Virtual Summit Expert and the Founder of Lead Next Gen Agency. He authored the book; "Virtual Summit Launch Formula: The Secret Way To Grow Your Business, Build Your Community & Increase Your Influence Online — And Get Paid To Do It" He also hosts …
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How Adrian makes $1,000 a day selling his online course on auto pilot
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Welcome to the Course Creator Community Podcast In this episode, Jono interviews Adrian Moreno Adrian is the founder of The Power Pitch Co. which will teach you how to book 4+ podcasts a week (Without paying for PR or guest slots) With Adrian Moreno https://www.thepowerpitch.co/pdf Connect with Adrian: FB: https://www.facebook.com/profile.php?id=10…
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Will it Sell? Live Course Audit with Ashley Hicks
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Welcome to the Course Creator Community Podcast In this episode, Jono performs a live course audit with Ashley Hick's Dissertation Accelerator Online Course If you’d like Jono to perform a FREE audit on your course, just fill out the form below! https://forms.gle/gNaMSs7pd7XzZg2N7 Connect with Ashley IG: https://www.instagram.com/doctormom_/ FB: ht…
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How Justin makes over $500,000 a year with his course for Chiropractors
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Welcome to the Course Creator Community Podcast In this episode, Jono interviews Justin Rabinowitz Justin Rabinowitz is a Rehab Chiropractor and the Founder of Strive2Move. He founded his first company in New Jersey three years after graduating from chiropractic school. Justin also helps Rehab Chiros get more patients. Listen to his podcast: Busine…
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4.16 When your course just isn't coming together
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Starting pulling together worksheets and recording videos, but something doesn't feel right? You are not alone. In this weeks episode of Course Creation Bites I share with you the 4 things that might be going wrong during your course build and how to fix them. Find out more at samwinch.com.au Or connect on socials. Simply look for samwinch... no on…
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How Spencer becomes a full-time course creator teaching toddlers how to read!
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Welcome to the Course Creator Community Podcast In this episode, Jono interviews Spenser Russell Spencer is passionate about helping parents and caregivers teach their little ones to read. He is the Owner and Founder of Toddlers Read.Com Connect with Spencer. IG: https://www.instagram.com/toddlerscanread/ Website: https://www.toddlersread.com/ ----…
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How Jess has made over $500k selling ONE course on Evergreen with Jess O’Connell
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Welcome to the Course Creator Community Podcast In this episode, Jono interviews Jess O’Connell Jess is a Course Scaling Coach. She’s the founder of Quantum Course Creator. She have helped 1000+ coaches and course creators grow and serve their audiences with a signature course. She’s also the Host and Creator of the Quantum Course Creator Podcast C…
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How to be a guest on 300 podcasts in 12 months with Brenden Kumarasamy
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Welcome to the Course Creator Community Podcast In this episode, Jono interviews Brenden Kumarasamy Brenden is a Public Speaking Coach. He helps help ambitious executives & coaches become TOP 1% of communicators in their industries. He’s been on over 300 podcasts in one year. Connect with Brenden: IG: https://www.instagram.com/masteryourtalk/ YT: h…
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How John sold over 1.1M worth of online courses… using nothing but testimonials and affiliates
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Welcome to the Course Creator Community Podcast In this episode, Jono interviews John Hubbard John is Business Consultant, Mentor, Strategic Advisor, Expert in Direct Response Marketing, Branding, Content Marketing and Creator of the online Course "Get Better Testimonials Download your FREE copy of the How To Ask For A Testimonial Book: https://www…
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4.15 Common mistakes to avoid when creating an online course
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In today's episode we dig in to 4 common mistakes that people make when building their online course, and what you can do instead. Find out more at samwinch.com.au Or connect on socials. Simply look for samwinch... no one else is silly enough to be named after a lunchtime food.Kirjoittanut Sam Winch
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The perfect TikTok Content Strategy for Course Creators with Wave Wyld
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Welcome to the Course Creator Community Podcast In this episode, Jono interviews Wave Wyld. Wave is a TikTok Marketing & Trends Expert. Dubbed as The 'Queen of Trend Alerts' she's helping businesses to leverage TikTok to generate leads and $$$. Right now Wave has 349K Followers on Tiktok. Get the inside scoop on trends and growth tips for TikTok, R…
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