Parhaat Disruptive Business Podcastit (2024)

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38. Actions in your content that are attracting unideal clients 9:29

3M ago9:29

9:29

Episode Summary: In this episode, we discuss why it's crucial to stop taking advice and feedback from your worst clients. Many entrepreneurs fall into the trap of letting non-ideal clients shape their content and business decisions. I share real-life examples and actionable insights on how to stay aligned with your best-fit clients and ensure your …

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37. Unconventional Money Shifts That Creates Unapologetic Wealth with Natalie Bullen 1:19:39

4M ago1:19:39

1:19:39

In this episode, guest, Natalie Bullen, founder and creator of Unapologetic Wealth, dives deep into the unconventional money mindset shifts that empower entrepreneurs to create unapologetic wealth. Natalie discusses how she helps people charge more, sell better, and faster to their dream clients, predominantly on Facebook. The conversation highligh…

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36. Marketing Through Astrology - Behind The Scenes Series - Heather 41:17

4M ago41:17

41:17

In this episode, Rachel Olstad and I (Ashley Mae Fernandez) are doing another behind the scenes series of Astrology and Strategy. In this episode, we look at Heather's chart and riff on how she can use her chart to attract her ideal client and create content that speaks directly to them. As always, if you enjoyed this episode, please leave a review…

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35. Client Highlight - Knowing Your Marketing Energy with Jake Anderson 30:45

4M ago30:45

30:45

On this episode, I have my good friend, client and fellow Libra Rising, Jake Anderson talking all about his Marketing Energy through his Astrology & HD chart. We break down his Leo moon, Aries Sun and Cancer MC and how that sets him up to be perfect for podcasts, email marketing and more behind the scenes work for his clients. If you've been wonder…

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34. How To Find Your Ideal Client Using Your Astrology Chart 22:10

4M ago22:10

22:10

Can your astrology chart tell you your ideal client? I'm saying YES! Join me, Ashley Mae Fernandez, as I dive into my strategy for finding your ideal client using your astrology chart. In this episode I share the aspects I have looked at with my clients as well as combining the astrology with the strategy of content marketing. I also created a reso…

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33. When You Feel Like People Don't Care About Your Content 24:02

5M ago24:02

24:02

In today's episode, Ashley is diving into a topic that many entrepreneurs who depend on organic content to make them sales have faced: the feeling that our audience doesn't care about what we're writing or creating. Key Topics: The Struggle of Feeling Unrecognized And What To DO About it The Traditional Marketing Advice that is probably self sabota…

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32. What Does Astrology Say About Your Business - Behind The Scenes With Whitney 34:46

5M ago34:46

34:46

In this episode hosts Ashley Mae Fernandez and Rachel Olstad dissect the astrology and human design charts of their guest, Whitney. They predict and analyze Whitney's strong Scorpio energy, Gemini rising, and intercepted signs which reveal her intelligence, depth, and knowledge. The hosts discuss Whitney's potential to shape-shift and provoke trans…

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31. Niching To The Now with Tracy Brinkman 48:05

5M ago48:05

48:05

In this episode, Ashley sits down with Tracy Brinkman (host of the Dark Horse Entrepreneur, to challenge traditional marketing when it comes to the concept of "niching." Rather than doing all the ICA work and market research, Ashley and Tracy talk about how niching changes and no one person is the same. This episode goes deep into unconventional me…

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30. Heart Behind Wild Words 25:14

5M ago25:14

25:14

In this episode I give myself permission to do it differently. I hit record and talked from the heart all about why I do what I do and introduce my new program, Wild Words. RESOURCES Yeah, I'm making stink about this because I have put ALL my resources in one place - yay efficiency! From hypnotherapy tracks, guides and masterclasses, OR anything I …

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29. What Does Astrology Say About You? - Behind The Scenes Series - Jen 21:06

5M ago21:06

21:06

We are back for another astrology/ HD breakdown! On this episode, Ashley & Rachel breakdown A Libra rising, Gemini moon, Pisces sun with intercepted houses in the 10th house (Jen). We talk about the shadow side of Leo in the 10th house, what needs to be a main focus and how she can use her superpower creative energy to do something quiet unusual! R…

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28. Are You Believing This Marketing Lie? 49:58

5M ago49:58

49:58

There is one phrase in the marketing world that is widely known that might actually be working against you. In this episode, Ashley breaks down the subconscious downfalls of believing this statement and how it is keeping you from creating content that attracts your ideal clients. In this episode, Ashley breaks down the following: The stages of clie…

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27. What Does Astrology Say About Your Business? - Behind The Scenes Series - Shaleen 28:13

6M ago28:13

28:13

We're back for another astrology and Human Design chart break down. In this episode, Ashley & Rachel dive into Shaleen's birth chart looking at certain aspects and how she can use them in her business, content and marketing. In this episode, Ashley & Rachel break down: Personal Strengths and Challenges: Showing you that astrology charts can unveil …

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26. Money Beliefs That Sabotage Your Business with Rebeca Lima 57:12

6M ago57:12

57:12

Episode Summary: In this episode, Ashley Mae & Rebeca Lima tackle common money mindset hurdles, digging into childhood influences and societal conditioning. From "I'm not good with money" beliefs to gender role stereotypes, they unravel the roots of financial struggles and offer practical tips for a mindset shift towards abundance in your business.…

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25. What To Look For In Your Astrology Chart To Show You Your Best Work - Behind The Scenes Series- Liz 54:17

6M ago54:17

54:17

Ever wondered what astrology says about you as a business owner? Or how to create marketing using your astrology chart? In this episode, Ashley and guest, Rachel Olstad break down an astrology chart of Midlife Queen, Elizabeth Svatek to show how she was in complete alignment with the work she is doing in the world! RESOURCES Yeah, I'm making a stin…

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24. Using Astrology To Create Unforgettable Marketing - Behind The Scenes Series - Mike 37:52

6M ago37:52

37:52

Ever wondered what astrology says about you as a business owner? Or how to create marketing using your astrology chart? In this episode, Ashley and guest, Rachel Olstad break down an astrology chart of Creative Director at Inner Wealth Global Mike Kitko to show different aspects on messaging and marketing that show up in the stars. RESOURCES Yeah, …

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23. Why people like your content but don't buy - part 5 21:11

6M ago21:11

21:11

In this episode, Ashley Mae talks about the last part of her Voldemort method, a way to make content that really connects with your ideal customers without them even realizing it. She explains how important it is to not just inspire people with your content, but to also make it really relevant to their lives right now. She uses examples to show how…

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22. Why people like your content but don't buy - part 4 28:40

6M ago28:40

28:40

In this episode, Ashley Mae discusses "aha moments" in coaching and content creation. She explains how she helps her clients understand their subconscious beliefs and shift their perspectives. By sharing real stories and hypothetical scenarios, Ashley Mae shows how to reframe limiting beliefs and find new solutions. Using a simple formula, she guid…

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21. Why people like your content but don't buy - part 3 21:23

6M ago21:23

21:23

Title: The Voldemort Method: Part 3 - Content and Perspective Angles Description: In this episode, we discuss part 3 of the Voldemort series and why people like your content but don't buy. You'll learn practical tips to create engaging content and stand out in your niche. Discover how to add your unique perspective to your content, understand the i…

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20. Why people like your content but don't buy - part 2 31:05

7M ago31:05

31:05

In this episode, we're continuing our exploration of the Voldemort method, a unique approach to creating compelling content that resonates with your audience. Today, we'll focus on the second element: Approach. Approach in Marketing: What is Approach? Approach is how you differentiate yourself and your message in the market. It's your unique method…

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19. Why people like your content but don't buy - part 1 27:08

7M ago27:08

27:08

You are consistent with creating content and constantly getting "This is SO good" on your posts but when it comes to people actually buying -- it's pretty slim. Join me, Ashley Mae, as I dive into my signature "Voldemort Method" showing you the 5 things to infuse in your content and messaging to get people to like and BUY. RESOURCES Yeah, I'm makin…

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18. Procrastination & Overcommitment As An Advantage with Spencer Burnett 46:50

7M ago46:50

46:50

Spencer Burnett is a serial entrepreneur who started his first legitimate business at the age of 17 but had the itch for entrepreneurship at the age of 8. He specializes in deconstructing the psychology of the minds and the functionality in humans so they can use systems in order for them to scale their business. I am excited to have him on the sho…

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17 - How to Add More You Into Your Marketing 41:56

7M ago41:56

41:56

In this episode, Ashley dives into what it is important to infuse more of you into your brand messaging (and it's not to be more authentic!) and the one mindset shift that will allow you to do so. Ashley then dives into a personal example of her Aquarius moon, north node and Venus in her 5th house of creativity and self expression to show how using…

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16. Unintentionally Speaking To Your Worst Clients 37:37

7M ago37:37

37:37

Join Ashley Mae as she talks about why it is important to infuse your unique personality in your content and how it will always connect more deeply your audience and attract potential clients effortlessly. Additionally, how you use the role of astrology and human design in understanding and leveraging one's unique traits for effective messaging. Ke…

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15. Doing The Dark Work With Anthony Trucks 58:14

8M ago58:14

58:14

Join Ashley as she interviews former NFL Athlete, American Ninja Warrior on NBC, international speaker, host of the Aww Shift podcast, author of the “Identity Shift” book and her personal coach, Anthony Trucks. In this episode Anthony breaks down the behind the scenes on what it takes to succeed in a very unique and inspiring way. Topics include ma…

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14. How your messaging is unclear 34:51

8M ago34:51

34:51

Introduction: The episode delves into the nuances of effective messaging, exploring the gap between what you intend to communicate and how your ideal clients interpret your message. Section 1: Messaging Intention vs. Interpretation Understanding the subtle differences between your messaging intentions and your ideal client's interpretations is cruc…

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13. Shifting ”pain point” marketing 42:02

8M ago42:02

42:02

In this episode, Ashley shares how to shift out of the traditional "Pain Point" Marketing techniques that are widely taught in the industry to attract clients who actually take action. Key Takeaways: Shifting Thoughts Framework: The episode revolves around Ashley's innovative "Shifting Thoughts Framework" in marketing. Traditionally, entrepreneurs …

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12. Who or How? 10:53

8M ago10:53

10:53

How can you put yourself in more situations or circumstances that allow you to think like someone who was at a higher level? This is one of the topics we touch on today’s episode to help you get to that next level and to know if you are ready or not. What you’ll learn How to Stop struggling with getting to the higher level. Practicing what you want…

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11. Astro Marketing w/ Katherine Wehler 54:03

9M ago54:03

54:03

Join Ashley Mae as she chats with astrologer and new paradigm business and soul coach, Katherine Wehler, all about how to align your marketing with your unique astrologer chart. In this episode Ashley and Katherine cover where to look in your chart for your ideal client, how to speak to them in a way that provokes change and how to connect with the…

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10. Strategies for Attracting Perfect Clients - Mind Messaging Part 3 40:58

9M ago40:58

40:58

In this episode, Ashley dives into the intricacies of understanding and connecting with ideal clients through her signature framework known as the "Five A Method." Rooted in the hosts' expertise in hypnotherapy, NLP, and marketing, this method breaks down essential aspects to consider when identifying and attracting clients who align with your serv…

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9. What Your Client Actually Wants - Mind Messaging Series Part 2 39:12

9M ago39:12

39:12

In this episode, Ashley discusses the critical role of examining what your clients actually want and articulating that specificity in business messaging and marketing Key Points: Balancing Emotional and Ego Desires: Highlight the importance of addressing both emotional and ego-based desires. Caution against speaking exclusively to either side, advo…

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8. Attracting More Pre-sold Clients - Mind Messaging Series Part 1 44:53

9M ago44:53

44:53

In this episode, host Ashley and guest, Rachel dive deep into the reasons why potential clients might not be buying your offers and what you can do to shift into attracting more pre-sold clients. The focus is on understanding ideal clients and the results they desire, emphasizing clarity in messaging and marketing strategies. Key Points Discussed: …

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7. Creating a Wealthy Identity with Shayla Locklear 1:04:15

10M ago1:04:15

1:04:15

Join me as I speak with Shayla Locklear, an expert in business development and wealth psychology, all about wealth vs. rich mindset and what it looks like to work with high-net worth individuals. Some of the topics covered: Money Mindset Transformation & Identity Work: Shayla underscores the imperative need to revolutionize your money mindset, a cr…

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6. Creating Specificity In Your Messaging 27:17

10M ago27:17

27:17

In this podcast episode, Ashley talks about the importance of moving beyond broad characteristics or demographics in your marketing. Instead, the focus is on marketing to specific situations, making the content more relatable and impactful. Ashley shares personal anecdotes and client stories to illustrate the power of highlighting specific scenario…

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5. A Subconscious Belief That Wrecks Your Messaging 24:19

10M ago24:19

24:19

In this episode, Ashley explores the often overlooked connection between mindset and messaging in the realm of marketing. Emphasizing that attracting clients aligns with the way you communicate, Ashley delves into the impact of subconscious thoughts on messaging, sales processes, and overall business strategies. By dissecting the nuances of subcons…

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4. Selling is NOT Serving 29:06

10M ago29:06

29:06

Ever heard the phrase "Selling is Serving" and it just didn't resonate? In this episode, Ashley digs into the unconventional thoughts around why this phrase is causing more harm than good by evoking subconscious responses based on individual experiences and programming. Key Learnings: The power of neurolinguistic programming (NLP) in marketing and …

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3. Speaking To The Right Level Of Client In Your Messaging With Parmees Yaz 1:05:26

10M ago1:05:26

1:05:26

Join us in this episode as we delve into the world of personal branding and messaging with the incredible Parmees Yaz. Main Topics In This Episode: How to embrace your Uniqueness factor in Personal Branding The Nuances of Expertise and Individuality We explore the nuances of expertise and individuality in personal branding and discuss how speaking …

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2. The ”I need to think about it” objection 53:41

10M ago53:41

53:41

In this Episode, Ashley breaks down her very unconventional viewpoint on the "I need to think about it" objection, as well as the term "objection" in general. In This Episode You Will Learn: How to address "objections" in the context of a sales call. How to eliminate all objections on a sales call and Sell without Selling The Subconscious pattern t…

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1. What Are You Actually Selling 41:36

10M ago41:36

41:36

In this episode, Ashley talks about taking a client-focused marketing approach that delivers tangible transformations for clients, highlighting authenticity, uniqueness, and the avoidance of manipulative tactics. Quality content creation, shorter sales cycles, and being recognized as the best in the field are key objectives, with a balance between …

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