When it comes to running and scaling your online business, there’s so many pieces to juggle and new things to learn. But what if you could hear exactly what to do in order to continue growing your business, and what to avoid? That’s what you’ll learn on The Savvy Seller, the podcast that will show you how to take your digital product business to the next level through no-stress marketing, strategic planning, and more! Your host, Kristen Doyle, has over a decade of experience selling digital ...
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120. The 20-Minute Newsletter Strategy That Converts with Liz Wilcox
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Send us a text! (Your number stays private) Are those weekly emails you’re sending to your list connecting with your subscribers and driving sales? Or, are you someone who is avoiding email all together because you just don’t know what to say? If this sounds like you, you’re in the right place! Liz Wilcox, the Fresh Princess of email marketing, is …
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119. Pixels 101: What's a Pixel & Do You Even Need One?
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Send us a text! (Your number stays private) As an online business owner, you’ve likely heard of pixels, and may even have one set up on your website. But you may have questions like what is a pixel, really? Do you even need one? Aren’t they an invasion of privacy? Let’s talk about it! Pixels are like little data collectors that track visitor behavi…
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118. Let’s Get (and Keep) Your Funnel Converting [Funnel Series]
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Send us a text! (Your number stays private) The time has come for our last episode in the Funnel Series! So far in the series, we’ve discussed what a funnel is, choosing the right product for your funnel, simple steps for conversion, writing sales emails, and launching your funnel. Now it’s time to deep dive into keeping your funnel converting over…
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117. Launching Your Funnel Without the Stress [Funnel Series]
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Send us a text! (Your number stays private) Do you have digital products ready to hit the market but you want to avoid the stress of exhausting launch cycles? If you’re raising your hand, this episode is for you. I’m sharing all about launching your funnel - evergreen style! You’ll learn the benefits of evergreen funnels, how to set them up for suc…
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116. How Do You Write Sales Emails That Don’t Feel Salesy? With Nicole Kepic [Funnel Series]
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Send us a text! (Your number stays private) We’ve been talking about funnels for the past few weeks on the podcast, and one of the most important parts of a funnel are emails! Your emails give your audience opportunities to get to know you, see you as an authority figure, and learn more about your offerings. If the thought of writing sales emails c…
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115. 3 Simple Steps for a Sales Funnel That Converts [Funnel Series]
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Send us a text! (Your number stays private) We’re in the middle of our funnel series, so if you haven’t already listened to episode 113 and episode 114, be sure to check those out! So far in the series, we’ve talked about what a sales funnel is and how to choose the right product for your first (or next) funnel. Now it’s time to map out exactly wha…
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114. How to Pick the Right Product for a Sales Funnel [Funnel Series]
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Send us a text! (Your number stays private) Last week in episode 113, we covered the basics when it comes to sales funnels. Now that you know what a funnel is, why you should have them in your business, and different types of funnels, let’s go a little deeper! Today we’re discussing an important piece of the puzzle - choosing the right product for …
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113. The Non-Scary Guide to Funnels for Digital Product Sellers [Funnel Series]
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Send us a text! (Your number stays private) Let’s talk about a topic that might sound intimidating at first: funnels. While they may sound scary, if you’re a digital product or course creator, funnels can be a game-changer for your business. The best part? They can make you sales without the hustle. When you think of funnels, you probably think of …
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112. When Hiring Doesn't Work Out: Ending It the Right Way [Hiring Series]
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Send us a text! (Your number stays private) Hiring help for your business is exciting and has the potential to change your business for the better. But with hiring comes the inevitable…firing. Hiring and firing go hand in hand and if you haven’t yet had to end a contract with a contractor or an employee, it’s likely to happen at some point! Termina…
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111. Is Hiring Even Worth It? Let’s Talk ROI and KPIs with Hallie Sherman [Hiring Series]
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Send us a text! (Your number stays private) Ever worry if the time and money that you put into hiring will really pay off? In today's episode, we are diving deep into the world of hiring and team management for business growth. I am joined by seasoned entrepreneur Hallie Sherman to unpack the critical importance of setting Key Performance Indicator…
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110. Personality vs. Skills: How to Hire the Right Person for Your Small Team [Hiring Series]
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Send us a text! (Your number stays private) One of the most challenging aspects of growing a successful business is hiring. Have you ever brought someone on board who looked great on paper but just didn't fit in with your team? This episode explores why hiring the right person goes beyond merely ticking off skill set boxes and why personality often…
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109. 4 Signs It’s Time to Hire Help in Your Business [Hiring Series]
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Send us a text! (Your number stays private) Today, we're tackling a topic that many business owners struggle with, and that's knowing when it's time to hire help. If you've ever felt overwhelmed by to-do lists, burnout, or missed deadlines, this episode is for you. We'll discuss key signs that indicate it's time to bring additional team members on …
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108. 7 Reasons Your Site Is Slow & How to Improve Website Speed
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Send us a text! (Your number stays private) Today, we are tackling a crucial topic that impacts your website's success: speed. If your site's loading time is dragging, it isn't just frustrating for visitors; it can hurt your Google rankings and sales. In this episode, I'll uncover the 7 most common culprits behind slow websites and share actionable…
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107. We’re Just Savvy: What to Know About Our Exciting Name Change!
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Send us a text! (Your number stays private) Hey, y'all! Today's episode is packed with exciting updates and practical insights. First off, you'll notice the podcast has a shiny new name—The Savvy Seller. I'll dive into the reasons behind this change and what it means for our community. I'm sharing my biggest takeaways from this year's TPT Forward C…
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Send us a text! (Your number stays private) Hey, y'all! It's Kristen here with a quick announcement. This summer, I'm fully embracing the summer break mindset to spend quality time with my family and tackle some exciting work travels. With my calendar busier than ever, The Savvy Teacher Seller podcast will be taking a short hiatus for the rest of J…
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106. Navigating Pricing Changes During Inflation
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Send us a text! (Your number stays private) Today, we're diving into a crucial topic that's on everyone's mind: inflation and its impact on pricing for online businesses. We tackle the unique challenges faced by digital creators, who may not be affected by rising production costs like traditional businesses but still feel the pinch through increase…
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105. The Top 8 Moves That Made a Big Impact on My Business
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Send us a text! (Your number stays private) I'm super excited about this episode because it's packed with value. Based on feedback from our listener survey, many of you have been curious about the key moves that have significantly impacted my business growth. So, I'm sharing the top 8 strategies that have made the biggest difference for me. From ou…
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104. 11 Best WooCommerce Plugins: What to Install and What to Skip
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Send us a text! (Your number stays private) Welcome back to another episode of The Savvy Teacher Seller! In this episode, we're diving into the world of WooCommerce plugins. With so many options out there, it’s easy to feel overwhelmed and wonder which plugins are truly necessary for your online store. I'm here to clear up that confusion by sharing…
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103. 24 Best Free & Low-Cost Tools for Online Entrepreneurs
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Send us a text! (Your number stays private) As business owners, we are always looking for ways to make our lives easier. In this episode, I'm providing you with a list of 24 free and low-cost tools for online entrepreneurs. From boosting productivity to improving writing and communication and streamlining tasks, I cover it all. Join us as we explor…
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Send us a text! (Your number stays private) Whether you're a TPT seller or any other digital product creator, nailing the product description is key to attracting and converting the right customers. In this episode, I'm sharing the importance of writing effective product descriptions to improve your online sales. You'll hear six easy tips to enhanc…
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101. 3 Ways to Boost Sales without Social Media
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Send us a text! (Your number stays private) Today, we're diving into three ways you can boost sales without relying on social media. We'll explore three powerhouse strategies that focus on optimizing your product visibility, creating compelling long-form content, and nurturing a robust email list. Whether you're selling on TPT, Etsy, or your own we…
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100. A Peek Behind the Scenes, 100 Episodes Later
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Send us a text! (Your number stays private) This is a very special episode because we have made it to episode 100!! In some ways, it feels like just yesterday I was recording the very first episodes of this podcast, and in others, it feels like I've been podcasting forever. Today, I'm super excited to take you behind the scenes of this little show.…
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99. Overcoming Imposter Syndrome with Mikey Sivert
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Send us a text! (Your number stays private) I have to tell you, when it comes to growing my business, one of the most impactful things that I have done is work on improving my own mindset. And that is maybe a funny thing to say because it's not something super easy to quantify. You can't look at the data on a spreadsheet and see how things have cha…
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98. 7 Design Mistakes to Avoid When You Make Your Own Website Pages
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Send us a text! (Your number stays private) Ever caught yourself juggling with font types or suffocating your layout with text and images? We've all been there, and it's time to streamline your brand online. Whether you're making your own website from scratch or just sprucing up a few sections, understand that functionality is just the beginning. W…
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Send us a text! (Your number stays private) Is your website set up for optimal conversion? In today’s episode, we're unveiling the critical website elements that will transform browsers into buyers and ensure your site shines with professionalism. Whether you're crafting a brand-new online presence or refining your current digital storefront, these…
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96. 5 Common Website Mistakes & How to Fix Them
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Send us a text! (Your number stays private) Do you ever wonder if you have what you really need on your website? We hear so many different things from so many different people that we don't know what is right or wrong. Well, get ready because today, we're tackling the top five homepage mistakes that are keeping your website from truly shining and e…
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95. Pricing on TPT: Is It Time to Change That Price?
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Send us a text! (Your number stays private) In this episode of the Savvy Teacher Seller podcast, I'm delving into the intricacies of pricing strategies for TPT products. It is important to be flexible with prices, and I give personal examples where slight adjustments can lead to significant increases in earnings. Prices are not fixed, and I encoura…
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94. Work-Life Balance Tips from the Trenches
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Send us a text! (Your number stays private) How do entrepreneurs approach finding a healthy work-life balance? This can be a struggle for many of us. Finding the time to do both work and have a personal life tends to run together, which can cause stress and burnout. Today, I am sharing some tips from some amazing women who are in the trenches with …
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93. Quick Wins for SEO - Finding Your Best Opportunities
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Send us a text! (Your number stays private) In a perfect world, all of our website content would live at the top of Google’s search results. After all, the higher we are in search, the more traffic we get to our websites from our ideal customers who are looking for what we have to offer! While there’s not an overnight hack to becoming number one in…
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92. Sustainable Growth: Build Your Business Without Burning Out
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Send us a text! (Your number stays private) Achieving sustainable business growth without burning out is a delicate dance. As entrepreneurs, we are hard-wired for growth and thrive on seeing our business succeed. While it’s great to have ambition, this nonstop drive can quickly lead to burnout and resentment. I’m speaking from experience and know w…
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91. Is It Time to Transition From the Classroom? Naomi Meredith Shares Her Experience
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Send us a text! (Your number stays private) Have you ever thought about making the transition from the classroom and going all in on your business? Taking this leap can feel scary and comes with some risk, but if you’re prepared, it has the potential to pay off in so many ways! Our guest today, Naomi Meredith, is a K-5 STEM coach who supports eleme…
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90. Don't Quit Marketing; Automate it! (How I Put My Social Media on Autopilot)
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Send us a text! (Your number stays private) Committing to posting on social media consistently can take a lot of time and it’s hard to know if it’s worth it. So should you suck it up and do it anyway, or outsource it to someone else? Well, it turns out there’s another option! I found that it’s possible to automate social media posts with a couple o…
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89. Getting Out of a Funk: Tips From Sellers
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Send us a text! (Your number stays private) Are you feeling off or just struggling with getting out of a funk? You're not alone! I know exactly how it feels. A few weeks ago, I struggled to feel motivated and get things done for business. I shared my struggle with my email list and received so much insight and encouragement, so I wanted to pass on …
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88. Website Branding Goes Way Beyond Your Logo
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Send us a text! (Your number stays private) What's the first thing that comes to mind when you think of website branding? It's probably your logo, colors, and fonts, but the truth is branding goes way beyond those two things! This episode will clarify what branding is and how to ensure your brand is clear and consistent. Branding is your unique ide…
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87. 9 Things I Wish I'd Known Before My First Website
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Send us a text! (Your number stays private) Whether you are DIY-ing your website, you're working with a designer, or you're wondering if your existing website is up to par, this episode will give you tons of insight into setting yourself up for long-term success. I'm sharing the nine things I wish I had known before creating my first website. We al…
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Send us a text! (Your number stays private) When you create content using keywords, does it feel weird and unnatural? This is prevalent in the TPT world because most need to understand how SEO works. But I have good news for you: there's a way to make it effective and natural! As a TPT Seller specializing in SEO, I will give you a simple, no-nonsen…
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85. How Boom Cards Can Help AI-Proof Your Teaching Business with Rachel Lynette and Cassi Noack
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Send us a text! (Your number stays private) Are you looking for a fun, new way to diversify and AI-proof your teaching business? This solution probably differs from what you would expect; this outside-the-box method has allowed our guests to diversify their income and see incredible growth. Today's guests are the fabulous duo Rachel Lynette and Cas…
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84. Course Creation Secrets: Planning, Marketing, Automating and More with Brittany Blackwell
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Send us a text! (Your number stays private) Are you a teacher seller looking to create more impact outside the TPT world? I’m back with another episode of the diversifying series covering course creation. You’ll get a feel for how this addition could fit into your business and how you can create an impact on teachers beyond products! Today’s guest …
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83. Mastering the Art of Selling to School Districts with Dawn Vinas
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Send us a text! (Your number stays private) Have you ever thought about branching into professional development or wondered how to get your foot in the door to selling to school districts? Today’s episode will give you all the information you need and show you another option for diversifying your income. Today’s guest, Dawn Vinas, has over 30 years…
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82. Lisa Fink’s Strategies for Differentiating Products for TPT and Etsy
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Send us a text! (Your number stays private) We are continuing our series on diversifying with a conversation about branching out and selling on Etsy. This episode will provide a unique approach to using Etsy and TPT to diversify your income as a Teacher Seller. Today's guest is Lisa Fink. She is a puzzle enthusiast and a seven-figure business owner…
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81. How Sara Marye Started a Thriving Teacher Membership to Diversify Her Income
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Send us a text! (Your number stays private) Are you ready to diversify your income as a teacher seller? One great way to create a new revenue stream is to start a membership. Whether you're wondering if the membership path is for you or are already planning your own, this episode will give you the answers you're looking for! Today's guest is Sara M…
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80. Diversifying your TPT Business Without Jeopardizing the Golden Goose
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Send us a text! (Your number stays private) Over the last year, I’ve received many questions about how to diversify your TPT business. Diversification can seem like a big business word, but it just means not putting all your eggs in one basket. Before discussing diversifying, I want to be clear that diversifying aims not to replace your TPT income …
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79. A Tough Love Pep Talk As We Go Into 2024
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Send us a text! (Your number stays private) It's hard to believe 2023 is coming to an end already, and I know it has been quite the roller coaster ride for many of us in the TPT seller community. We must learn to ride the waves and continue with resilience on the business ownership journey. As the year ends, it's been the perfect time to reflect on…
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78. How to Use AI in Your TPT Marketing and Still Be Authentically YOU with Brittany Long
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Send us a text! (Your number stays private) Where do you stand when using AI for your TPT business? Maybe you’ve tried it and got frustrated or thought it took your personality out of your content. No matter how you feel about AI, today’s episode will give you a new way to use it without losing your voice! Our guest today, Brittany Long, is the que…
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77. Tools of the Trade: My Favorite Things for Savvy Teacher Sellers
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Send us a text! (Your number stays private) As TPT sellers, it's all about finding tools to help us work smarter, not harder. Today, I'm borrowing an idea from the iconic Oprah! I'm sharing all of my favorite things as a teacher-seller. You'll learn about the tools of the trade I use daily, including physical products, apps, tools that keep me prod…
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76. How to Work ON Your Business, Not Just IN It: A Chat with Laura Kåmark
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Send us a text! (Your number stays private) As TPT Sellers, overcoming the cycle of only working in your business but not on it can be challenging. One way to shift to focusing on working on your business is to implement CEO weeks. Our guest today, Laura Kåmark, was tired of feeling overwhelmed trying to do everything in her business and decided sh…
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75. Course Platforms Comparison
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Send us a text! (Your number stays private) As TPT sellers, we are always looking for what's next in business, and the next step often involves creating courses or memberships. These next steps allow you to diversify your income while serving the same audience. But how do you choose which course platform will be best for you? I had the same questio…
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74. Working Smarter, Not Harder: Embracing Flow in Your Business with Tiffany Marie
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Send us a text! (Your number stays private) Are you tired of burning the candle from both ends? As TPT sellers, juggling many roles is common, and finding flow as an entrepreneur can be challenging. One way to find flow in your business is to learn how to work with your body and cycle instead of against it. Our guest, Tiffany Souhrada, is a product…
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73. Don't Miss Out: You Need an Email Welcome Sequence
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Send us a text! (Your number stays private) There are a few things in my business that I can look back and say, “I wish I did that sooner”. One of those things is writing an email welcome sequence. A welcome sequence, otherwise known as a nurture sequence, introduces your business, builds trust, sets clear expectations, and offers your audience qui…
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72. What is a Funnel? A Simple Guide for TPT Sellers
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Send us a text! (Your number stays private) You probably hear the word “funnel” thrown around a lot in the online business space. It might even be one of those terms that you feel like you’re supposed to understand, but you actually have no idea what it means. So, what is a funnel anyway? To put it simply, a funnel is a path that we use to guide po…
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