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Success Stories is a podcast that is focused on the decorated apparel and promotional marketing industry. We highlight successful companies and people in these industries. What are they doing? How can you learn from them? Hearing their stories of success, you can apply those same ideas to your business situation and have success too.
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If there's one person who is quietly churning out amazing entrepreneurial ideas to help people in the decorate apparel and promotional marketing spaces, it is our guest today, Tony Wavering. Tony is fantastic at gathering information, analyzing the situation, and then building something that capitalizes on an opportunity to help and serve others to…
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Do you need more sales? Is your marketing not up to stuff to generate interest in leads? If that sounds familiar, then today's Success Stories guest Bill Petrie with Brandivate will be just the ticket. For years, Bill has been actively helping companies succeed in educating the promotional products industry with his blend of humor, unique perspecti…
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Many people talk about growing their business into success, but on today's Success Stories podcast, we'll talk to a young entrepreneur who is doing that literally. Zeke Chapman owns Magnolia Loom, a completely vertical operated apparel business in Georgia. This company is unlike any other you may have heard of. It sources the cotton from local farm…
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100 episodes, we've hit our bingo card milestone! And with this episode, you are in for a real treat. So Jason Peters, with S&S Activewear, is on the show today to chat about his career and also thoughts regarding the industry. Jason's been around the block, and he's been in the industry for over 25 years, holding various production leadership and …
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It's time for another episode of success stories today. We're thrilled to have Charlie and Nathan Belz with us, and they're not just any couple, they're the dynamic duo behind Impress Designs in Carrollton, Texas, with a sprawling, 90,000 square foot facility, they've taken the decorated apparel world by storm! Join us today as we dive into their s…
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On today success stories podcast, we'll discuss the world of headwear with Ty Kain of Crafted MFG in Denver. Ty is an expert on headwear trends and decoration styles. So if this is your jam, you're going to want to perk up and tune in embroidery, PVC patches, DTF -- he's done it all since 2016 and we're going to talk sales, decoration techniques, a…
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How is your sustainability program? Well, we all talk about the three R's: reduce, reuse and recycle. One apparel decorator has expanded that mantra to new heights. I'm talking about Alex Eaves with Stay Vocal. His company is a Green America certified reuse apparel brand. Stay vocal uses apparel, and creates new products for its apparel line. And w…
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Many people in this industry dream of building something special. On today's Success Stories podcast, we'll chat with James Bowens with Print Villains in Booneville, Mississippi about just that. James has been in the industry for a bit and has started sold and started over with a few businesses. And today we're gonna chat about inspiration sales, t…
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They say it takes one to know one. Well, we'll prove that theory today as JJ McCampbell is our guest on the Success Stories podcast! JJ has been helping shops with their artwork, separations and screen printing for decades, and has quite a number of shops go to person for any type of separation. On today's show, we'll chat about art, dialing in pro…
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Sometimes you bump into people on the same wavelength as you. Today on the Success Stories podcast, we'll chat with Christie Shellenberger and Jeremy Ray, with Rock Hill Screenprinting in Rock Hill, South Carolina. Rock Hill Screenprinting is the sustainability minded shop, and Christie and Jeremy have a great industry podcast called Last Call for …
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It's easy to say that sales are the lifeblood of any company. Without a steady stream of sales and new customers, most businesses will wither and die. On today's Success Stories podcast, we'll head deep into the often turbulent sales waters with one of the best - John Morris, Vice President of Branded Demand Marketing for Total Technology Solutions…
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There could be a few twists and turns on the road success. On today's Success Stories podcast, we'll chat with Jeremy Parker with Swag Space, who has dreamed up develop sold and started over a few times with his businesses? How do you launch a company, good sales, hire the best people learn from your mistakes. Jeremy will guide us through those que…
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Are you ready to get down and dirty and dig into the real things that you need to be thinking about when it comes to marketing your business? If that's true, then today is your lucky day as we have none other than Jay Busselle the self proclaimed "Taco King" and marketing champion for the industry. As the Marketing Director for Equipment Zone, he i…
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One of the things that I've always enjoyed is talking about art with our other artists. On today's Success Stories podcast, we'll wade forehead deep into some tasty art ways with my friend Jon Anderson with XLNT 3D Art. Jon has been designing amazing t-shirts for years and now, he applies his craft to something completely different: courtroom graph…
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It's rock star day at the Success Stories Podcast! Today, you will be lucky enough to hear all about Johanna Gottlieb, the powerhouse sales force, who lives in the windy city of Chicago. She has been a staple in the promotional products industry for a long time, and is a force multiplier for any organization she touches. On today's show, we'll lear…
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If you've read any business books in the past few years, you'll know that a lot of them advise you to do things differently. Well, our guest today on the Success Stories podcast not only does things his own way, he authored a book to outline what he believes in, and why it should resonate with you, too. Of course, I'm talking about Ryan Schraffenbe…
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On today's Success Stories podcast, we'll chat with Joe Ortinau now with Ortinau Art in Pemberville, Ohio. Joe has a unique spin on running a t-shirt shop. From wearing flip-flops daily to his viewpoint on creativity. He has built a great business in his corner of Ohio. So how does he think about creating someone's new favorite shirt? You'll learn …
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On today's Success Stories podcast, the guest is none other than Nashville's own Adam Tanaka. Adam is a thought leader, consultant, and merch specialist and he's also an entrepreneur with several businesses to his name. On today's show, we'll chat with Adam about his origins, building companies, and you're gonna want to know this to future of merch…
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You're in for a real treat on today's Success Stories podcast! Cole Lundstrom with LA-based ShirtAgency -- is on the show! Cole has been the driving force behind the success of this business since its inception in 2012. Want to know how great a shop Cole has? Well, brands like Bella + Canvas and NextLevel film their marketing videos in his shop; so…
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Let's talk sales. And if you want to truly talk sales, let's chat with one of the best in the industry, Tim Gibson, Tim has held major sales roles and some of the top apparel companies in the industry. So what makes a great salesperson? Where do leads come from? How do you keep customers coming back for more? We'll get into all that and more with T…
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What is it like to design and print for the big boys? On today's Success Stories podcast, we'll speak with Kim Cartano, who has worked with Team Edition apparel, also known as Footlocker for over two decades. Kim will share her story, some process ideas, and what she's excited about in the future of apparel decorating. This is going to be a good on…
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One art term used for decades in the decorated apparel industry is simulated process. This technique separates an image into spot colors to build the correct colors and simulate the usual four-color separation process. On today's Success Stories podcast, we'll speak with Dave Gardner, who invented and perfected that technique. We'll go to art schoo…
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On today's Success Stories podcast, I'm delighted to have the one and only Scott Fresener on the show! Scott was instrumental in bringing DTG technology to the industry. He wrote the book "How to Print T-shirts for Fun and Profit!" And is an expert in separating art for printing. So buckle up campers, we'll have a fun episode today!…
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On today's Success Stories podcast, we'll talk to Matt Reese with Blk Ankr Originals about his career in Maryland: the self-proclaimed sailing capital of the world, and now he has established a foothold in the Annapolis area. Matt does things his way and has a unique spin on keeping local businesses loyal to him. And we're going to learn all about …
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Are you a fan of sports apparel? Want to know the secrets behind building something for a brand? Well, you are in luck! As today on the Success Stories podcast, we'll be speaking to Mariellen Auer with Custom Apparel Stores about just that. Whether you're starting a brand growing a brand or working with sublimated apparel, Mariellen can help you. L…
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If you are in the print-on-demand game, today's guest will be someone you need to hear. Jed Siefert with stakes manufacturing in Eastlake, Ohio, joins us today to chat all about high-volume digital print-on-demand services. They have one of the largest print-on-demand shops in the United States so you are in for a real treat. But that's not all! Th…
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If you are a fan of great-looking t-shirts, especially those with a race car, then today’s episode of Success Stories will be built just for you. Today on the show, we welcome Bruce Kittle, an industry vet since 1983. He’s been designing for national sports teams, the music industry, labor unions, national parks, and the auto racing industry. Bruce…
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We have a real treat for you on today's Success Stories podcast. How do you go from working as a new hire in the screen room to working all the way up to running a massive production facility printing millions of shirts…to starting your own small print shop and beginning your own entrepreneurial journey? Today we’re talking with Nate Leber with Leb…
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On today's Success Stories podcast, we'll talk to Ben Spurlock with SE Impressions in Lebanon, Tennessee just outside of Nashville. He's a second-generation t-shirt printer and has taken over the business from his parents. How has he taken his business to another level with increased sales, new processes, standards, and organization? We'll learn al…
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Today’s guest on the Success Stories podcast is Erich Campbell, and we’ll focus on all things embroidery. Erich is a prolific writer, content creator, and a fantastic teacher. You may have seen him at a trade show, on the 2 Regular Guys podcast, or on his own podcast, The Takeup. But what do you actually know about Erich? How did he get into this b…
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Since 2009, Corvallis Custom has been a mainstay in the Oregon region for custom-printed apparel, promotional items, and large-format print production. They have served in the collegiate market since day one, with a recent name, image likeness, or ni l movement they have been helping athletes was customized merchandise that reflects their unique pe…
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If one person in the decorated apparel industry has been leading the charge on innovation, it is Michelle Moxley Hruby. She always seems to be at the forefront of the next big thing. But where did all of that start? On this episode of Success Stories, we’ll chat with Michelle about her roots and career journey and what she is excited about now. So,…
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How do you grow from a germ of an idea into a partnership and a flourishing business? That’s the subject of today’s podcast with guest Marckendy Jean and Jabir Ducasse with Somerville Printing by Villeside Customs. They partnered up in 2018 and have been a leading apparel decoration shop in the Somerville, Massachusetts, area since. We’ll learn wha…
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Behind the oil industry, fashion is the second leading global polluter. As part of the decorated apparel industry, this is something that we should be concerned about. One person who cares is our guest today on the Success Stories podcast. His name is Ben Grossman, and he’s leading the charge at SwagCycle. Their mission is to help companies repurpo…
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Starting out in his parent’s garage, Jeff Meilander has built a thriving contract apparel decoration business in Oak Creek, Wisconsin. They serve a variety of businesses and decoration types, where literally no job is too big or too small. We’ll dig into all of that with Jeff and learn how he has built his company from the ground up into a major pl…
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You're in for a real treat on today's Success Stories podcast. In 1978, Greg Muzzillo began to start in the industry by starting his own company perform up with a $200 investment and an answering machine and some business cards. He started franchising, his distributorship model in 1986. And fast forward today, the company has over 650 offices with …
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One of the leading process-driven shops in the industry is Tiny Fish Printing in Rochester, NY. Tony Esteves has worked diligently to create a fantastic shop, and on today’s Success Stories podcast, he’ll share his journey and what makes his shop tick. So, if you are interested in learning more about how to build a process-driven shop that uses SOP…
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When do you decide to start your own shop? That’s the subject of today’s Success Stories podcast with guest Ray Markey with Evrik Imprints in Flint Township, Michigan. Ray has always believed in himself and what he brings to the table. Gathering resources and pushing out to begin his entrepreneurial journey was the next evolutionary step for him. W…
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On today’s Success Stories podcast, we’ll take a hard look at retail merchandising with industry veteran Seth Anderson with Westside Merchandising. You might not know their name, but you’ve seen their work in virtually every mall or concert venue in the United States. With over 160,000 square feet of combined production space in Mexico and the US, …
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What happens when a few college buddies get together and start hosting local events? Sooner or later, they will need t-shirts. That’s what happened back in 1984 when Steve Taylor with Native Sons Apparel Printing begin printing and selling their own merch. A lot has evolved for Native Sons since then, and we’ll get into that and more on this next e…
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We all talk about alignment with our customers. One shop, in particular, has taken that to another level with its focus on sustainability, company culture, and branding, and that is Dom Rosacci’s shop Superior Ink in Denver, Colorado. On today’s Success Stories podcast, we’ll speak with Dom and learn about his shop and its focus on doing things cor…
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One mark of success is how you inspire or help other people on this planet. On today's Success Stories podcast, we'll chat with King Tilley about his life's journey has helped him focus on giving back to the world. Buckle up and get ready for a moving and inspirational journey that also has a business edge to it too…
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One of the true treasures in this industry has to be Richard Greaves. He started in this industry in 1979, in Milwaukee, Wisconsin, and has held many roles and shops and companies in the supply chain. During his career, Richard has traveled the world, assisting shops with improvement and changes, and as always open to assisting someone new to resol…
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What if you built your business on some core positive attributes like Love and Sustainability? That’s what Citrus Heights, California shop owner Jessica Tillery has done with her business, All Quality Graphics. She turned her background in corporate wellness into a business that is all about giving back and enriching others. On today’s Success Stor…
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Occasionally in business, we have to take a “Leap of Faith” and trust that things will succeed. That’s the background story with today’s Success Stories podcast guest, Josh Wylie, with IGG Screen Printing and Graphics in El Reno, Oklahoma. It is a family business, and you’ll learn all about how their dedication to doing things the right way has pro…
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How do you know when it is right to shift your business from one strategy to another completely? That’s the focus of today’s Success Stories podcast, as we’ll talk to Josiah Blackmore with Red Threads in Midland, Michigan. Red Threads went from a retail focus and in-house production company to one that outsources the work and has brought in a diffe…
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As everyone should know by now, the fundamentals of business matter. On today’s Success Stories podcast, LaTonna Roberson - also known as the Lady Print Boss, will share her thoughts on the industry, what are the key fundamentals for running a profitable business, and her views on what’s ahead for the industry. LaTonna operates her company, T-shirt…
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Just how good are the processes in your shop? What do you do if you learn something and need to begin installing what you have learned? On today’s Success Stories podcast, we’ll dig into that continuous improvement conversation with Cory Beal with Floodway Print Co in Winnipeg, Canada. Cory’s journey started from the early days as a BMX bike rider …
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It’s been said that it is important to be different if you want to stand out from a crowd. As the self-title Fairy Gothmother in Roanoke, Virginia’s Big Lick Screen Printing, Marj Easterling, has done that. Her local Roanoke magazine dubbed her “the face of custom apparel.” This was no accident. For Marj, what earned her that title was her emphasis…
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On today’s Success Stories podcast, we will discuss starting a t-shirt side hustle with the guru on this, Stan Banks. Stan has amassed a large YouTube following for his show “T-shirt Side Hustle,” which has over 100,000 subscribers. But how did he get started? What is it like to have a successful t-shirt YouTube show career? How does Stan see the f…
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