Parhaat Paid Marketing Podcastit (2025)

1
Improving The Quality of Leads (Episode 445) 37:01

19h ago37:01

37:01

Let's talk about ways to improve the quality of your leads from Google Ads. This week Chris Schaeffer answers questions from listeners including an email from a listener that has suggestions on a better way to run competitor ads on Google. Plus Joey Bidner jumps in for a discussion about Dynamic Search Ads. Try Opteo for free for 28 days - https://…

1
Why Graphic Designers Lose Their Edge, and How YOU can Fight Back with Bad Boy James Victore 51:04

7d ago51:04

51:04

Every Graphic Designer starts their career with that fiery passion. The spark that makes them bold, unique, and ready to take on the world. But somewhere along the way, most Graphic Designers lose their edge. Whether it’s the grind of endless revisions, playing it safe to please clients, or letting the fear of failure hold you back, the result is t…

1
Let's Talk About Budgets in Google Ads (Episode 444) 34:48

8d ago34:48

34:48

Do you know what makes your campaign more likely to spend more? When should you consider increasing your budget? Do you know what makes a campaign infinitely more expensive? Let's talk about budget in Google Ads! Try Opteo for free for 28 days - https://opteo.com/psp Chris Schaeffer - https://www.chrisschaeffer.com Watch this episode on YouTube: ht…

1
5 New Tricks to Try in 2025 (Episode 443) 22:46

14d ago22:46

22:46

Need to breathe new life in your Google Ads marketing strategy? Try one or all of these unique tricks to drive new traffic to your business. Try Opteo for free for 28 days - https://opteo.com/psp Chris Schaeffer - https://www.chrisschaeffer.com Watch this episode on YouTube: https://youtu.be/IkZ1bhuRVfw Submit a Question - https://www.paidsearchpod…

1
The Most Commercialized Brand in History. Built by Graphic Designers Powered by Commercialism. 46:06

21d ago46:06

46:06

Graphic designers often underestimate the power of branding—but did you know Christmas itself is the ultimate masterclass in branding, centuries in the making? Forget the twinkling lights and holiday cheer; the Christmas brand wasn’t built overnight, and its roots are a wild mix of designers, commercialism, and clever marketing strategies. This wee…

1
What Graphic Designers Get Wrong About Burnout and How to Reignite Your Passion for Design 1:06:30

28d ago1:06:30

1:06:30

Burnout: the silent killer of graphic design careers. It creeps in slowly, disguised as endless revisions, soul-sucking clients, and monotonous work. Before you know it, you're questioning everything: Why did you get into design? Is this even worth it anymore? But here’s the hard truth: burnout isn’t the problem—it’s how you’re handling it. In this…

1
The Worst Account I’ve Ever Seen (Episode 442) 31:53

29d ago31:53

31:53

Don't make these same mistakes! This week we take a look at three examples of accounts that made big mistakes and wasted thousands of dollars in Google Ads. As the year comes to an end use these examples to learn how to avoid these deadly account management mistakes. Try Opteo for free for 28 days - https://opteo.com/psp Chris Schaeffer - https://w…

1
Would You Rather: IMPOSSIBLE Graphic Design Choices You’ll Love to Make (Without Losing Your Cool) 52:58

1M ago52:58

52:58

Graphic Design is full of tough decisions—fonts, colors, clients who don’t pay, deadlines that laugh in your face, and software that feels like it’s out to ruin your life. But what happens when you’re forced to choose between bad and worse? In this week’s episode of The Angry Designer Podcast, we crank up the heat with 25 no-win ‘Would You Rather’ …

1
Answering Your Questions (Episode 441) 42:14

1M ago42:14

42:14

Answering questions from listeners about Google Ads. Topics include solving an issue with conversion tracking, performance max questions, how to manage search terms effectively, Google Ads policy issues, and a question about Google's sweeping changes to their platform in the past 5 years. Try Opteo for free for 28 days - https://opteo.com/psp Chris…

1
Why MOST Graphic Designers Feel Burnt Out or Stuck and How-to Break Free with Matt Essam 1:11:52

1M ago1:11:52

1:11:52

Feeling Burnt Out or Stuck in a Design Rut SUCKS. But here’s the brutal truth: MOST Graphic Designers are sabotaging themselves. Grinding through bad clients, chasing endless projects, and staying trapped in the same broken patterns, all while wondering why things never change. It’s time to face reality with some tough love. In this episode of The …

1
What Graphic Designers GET WRONG About Their Clients. Yes, Size Matters! 1:02:34

2M ago1:02:34

1:02:34

"Not all clients are created equal"—a truth every Graphic Designer discovers sooner or later. Whether it’s a small, scrappy startup or a sprawling corporate giant, working with different-sized clients presents its own unique set of challenges and opportunities. But how do you navigate these extremes without losing your sanity (or your creativity)? …

1
HVAC & A/C Lead Generation (Episode 440) 31:17

2M ago31:17

31:17

HVAC campaigns in Google Ads are very difficult high spending accounts to manage. In today's episode Chris Schaeffer is talking about how you can get better results from these difficult search campaigns focused on A/C repair lead generation. There are a lot of ways to manage lead generation for HVAC and these tips should help you decide how to best…

1
The REAL Truth On Macs vs PCs for Graphic Design. Are You on the Wrong Side? 1:05:33

2M ago1:05:33

1:05:33

Forget about Mike Tyson vs Jake Paul - there is a BIGGER rivalry for Graphic Designers: Mac vs PC. For decades, Graphic Designers have worshipped at the altar of the Mac—it's been the gold standard for Graphic Designers, the non-negotiable creative tool, right? But is that reputation still deserved, or are designers just caught in the cult of Mac? …

1
These TRUTHS Will Never Change (Episode 439) 37:04

2M ago37:04

37:04

Is Google Ads confusing? Well today we are talking about 7 things that have never changed and will never change in Google Ads. These truths will always be important because they form the foundation of any successful Google Ads account. From the importance of top ranking to ad copy to search terms, these facts continue to be cornerstones in paid ads…

1
How Successful Graphic Designers Are Using AI to Level Up - Don't Get Left behind! 56:45

2M ago56:45

56:45

ChatGPT AI was made for Graphic Designers, helping them go further, faster, and deliver at levels they never thought possible. But only a few are taking full advantage, and they’re already propelling themselves ahead of the pack. While some Graphic Designers fear it’ll make them lazy or irrelevant, the truth is, ChatGPT AI is the ultimate game-chan…

1
Case Study: B2B & B2C (Episode 438) 37:01

2M ago37:01

37:01

Let's talk about two major categories and how they are different. Today's entire podcast is focused on a case study between business to business lead generation and business to consumer lead generation. These are two very different types of strategies and you should approach each category very differently! Try Opteo for free for 28 days - https://o…

1
The Brutal Truth Why Your Brand Isn’t Working & How to Fix it with Anneli Hannson 1:26:54

2M ago1:26:54

1:26:54

Forget the Branding BS and start embracing what truly sets you apart. In this episode of The Angry Designer Podcast, we’re diving deep into the world of branding and personal authenticity with none other than Anneli Hansson. Known for her no-nonsense approach, Anneli sheds light on how brands and designers alike can cut through the corporate jargon…

1
How to Rank #1 on Google (Episode 437) 39:18

2M ago39:18

39:18

Following these simple steps you can get your ad to rank first on Google. It is easy to make a mistake in the very complex Google Ads system and waste a lot of money trying to accomplish a high ranking ad, but if you follow my formula you will find the process to be straightforward and easy. Try Opteo for free for 28 days - https://opteo.com/psp Ch…

1
What Graphic Designers Need to Reclaim and Why Your Future Depends on it! 42:09

3M ago42:09

42:09

Graphic designers have been cornered for far too long—boxed out of web design by coding barriers, developers who just don’t get it, and platforms that never really worked for us. The web was always meant to be a designer’s playground—so why did we walk away from it? In this episode of The Angry Designer podcast, we dive deep into the biggest missed…

1
Q&A - Answering Questions from Listeners (Episode 436) 41:32

3M ago41:32

41:32

The major difference I see between good Google Ads accounts and great Google Ads accounts is in the way that they handle bidding. The proper bidding knowledge makes all the difference in getting more of the good traffic and less of the bad traffic from your Google Ads search campaigns. Try Opteo for free for 28 days - https://opteo.com/psp Chris Sc…

1
How Not Being Authentic Is KILLING Your Graphic Design Career 42:10

3M ago42:10

42:10

What if the reason you’re not landing the right Graphic Design clients is because you’re too busy trying to be someone you’re not? Too many Graphic Designers focus on trends, what’s hot, and what they think clients want. But what if clients are looking for exactly what you’re not giving—your true self? In this episode of The Angry Designer, we’re e…

1
Going from Good to GREAT (Episode 435) 33:50

3M ago33:50

33:50

The major difference I see between good Google Ads accounts and great Google Ads accounts is in the way that they handle bidding. The proper bidding knowledge makes all the difference in getting more of the good traffic and less of the bad traffic from your Google Ads search campaigns. Try Opteo for free for two months - https://opteo.com/psp Chris…

1
15 Logo Red Flags: When to Pitch a Rebrand & How to Close the Deal 43:27

3M ago43:27

43:27

Ever come across a logo and think, "Damn, that brand needs help"? You’re not alone. Designers can spot when a logo is dragging a brand down, but most clients don’t see it—until you show them. This week on The Angry Designer, we hand you the ultimate playbook to spot failing logos and use that knowledge to land more rebrand deals. Packed with brutal…

1
Simple Alternative to Manual Bidding (Episode 434) 34:31

3M ago34:31

34:31

This simple bidding strategy gives you a simple way to manage your ads on Google. It is a great alternative to manual bidding! Try Opteo for free for two months - https://opteo.com/psp Chris Schaeffer - https://www.chrisschaeffer.com Watch this episode on YouTube: https://youtu.be/8u2FCzlVJ0g Submit a Question - https://www.paidsearchpodcast.com Tw…

1
How-To Build a Thriving Graphic Design Business & Community using CropCon's Founder, Matt Dawson's Key Strategies 1:00:33

3M ago1:00:33

1:00:33

Think juggling a full-time Graphic Design job, a side gig, and a family is tough? Try doing all that while building one of the hottest Graphic design conferences in the U.S.! This week, on The Angry Designer Podcast, we sit down with Matt Dawson—founder of CropCon, Austin’s badass Graphic Design event, and the creative mastermind behind StayGray Po…

1
My Favorite Keyword Hack (Episode 433) 37:13

3M ago37:13

37:13

Learn more about keywords in Google Ads in this week's episode using my favorite keyword hack. Try Opteo for free for two months - https://opteo.com/psp Chris Schaeffer - https://www.chrisschaeffer.com Watch this episode on YouTube: https://youtu.be/bEIR7YYaHMA Submit a Question - https://www.paidsearchpodcast.com Twitter - https://twitter.com/Paid…

1
25 Ways to Think Like a Graphic Designer – Unlock the Mindset that Sets Trendsetters Apart 1:06:01

3M ago1:06:01

1:06:01

Tired of feeling like a pixel-pushing robot, stuck in an endless design loop? Most Graphic Designers focus on making things look good, but the real game-changer is how you think. This week on The Angry Designer, we’re breaking down 25 powerful ways to take control of your creative process and think like a true graphic designer. It’s not just about …

1
Answering Questions from Listeners! (Episode 432) 47:32

4M ago47:32

47:32

Try Opteo for free for two months - https://opteo.com/psp Chris Schaeffer - https://www.chrisschaeffer.com Watch this episode on YouTube: https://youtu.be/AN0_VqZia-w Submit a Question - https://www.paidsearchpodcast.com Twitter - https://twitter.com/PaidSearchPodKirjoittanut Chris Schaeffer, Certified Google Ads Specialist

1
Charge More, Work Less: The Secret to Thriving as a Graphic Designer 59:34

4M ago59:34

59:34

Tired of swimming in a sea of underpaid gigs and endless competition? If you’re ready to stop blending in and start dominating the design game, you need more than just talent—you need a killer strategy. In this episode of The Angry Designer, we dive headfirst into one of the most powerful, no-BS ways to crush the competition and charge what you're …

1
Joey Bidner’s YouTube Strategy for Success (Episode 431) 49:49

4M ago49:49

49:49

Try Opteo for free for two months - https://opteo.com/psp Special URL to use to avoid the YouTube display network placements: googleadsense_without_youtube.com Joey Bidner - https://joeybidner.com/ Chris Schaeffer - https://www.chrisschaeffer.com Watch this episode on YouTube: https://youtu.be/obUZDrWOvgg Submit a Question - https://www.paidsearchp…

1
A Recipe for Bad Design - Why Social Media Hacks Are Killing Your Creativity 46:18

4M ago46:18

46:18

We live in a world where TikTok and Instagram reels are teaching designers how to shortcut their way through creativity. But let’s be real – following so-called 'design recipes' does nothing but turn you into a copycat. In this episode of The Angry Designer podcast, we rip apart the dangerous trend of social media design hacks and formulas, showing…

1
9 Super Sneaky Settings That Waste Money (Episode 430) 36:56

4M ago36:56

36:56

Try Opteo for free for two months - https://opteo.com/psp How to Turn Off Sneaky Settings: https://files.chrisschaeffer.com/sxlCMeNL Chris Schaeffer - https://www.chrisschaeffer.com Watch this episode on YouTube: https://youtu.be/qoitf0oJlLo Submit a Question - https://www.paidsearchpodcast.com Twitter - https://twitter.com/PaidSearchPod…

1
The Chris Do Playbook: How to Think, Design, & Lead Like an Introvert 1:11:24

4M ago1:11:24

1:11:24

What makes a creative truly unstoppable? Is it laser-sharp focus, an unrelenting drive, or the ability to embrace vulnerability in a world obsessed with perfection? Chris Do has built his empire by mastering all three. In this episode, we sit down with the one and only Chris Do, a visionary, entrepreneur, and designer who has influenced creatives w…

1
Enhanced CPC is Going Away! (Episode 429) 36:16

4M ago36:16

36:16

Try Opteo for free for two months - https://opteo.com/psp Chris Schaeffer - https://www.chrisschaeffer.com Watch this episode on YouTube: https://youtu.be/IH2AieFzqNM Submit a Question - https://www.paidsearchpodcast.com Twitter - https://twitter.com/PaidSearchPodKirjoittanut Chris Schaeffer, Certified Google Ads Specialist

1
Trolls, Critics, & Constructive Feedback: The Battle Every Graphic Designer Must Fight 1:00:14

4M ago1:00:14

1:00:14

Trolls, critics, and the sting of harsh feedback—every graphic designer faces it, but how you respond can make or break your creative spirit. Social media has amplified the voices of both admirers and haters, and navigating this minefield without losing your creative freedom is a challenge. But what if you could turn those brutal moments into fuel …

1
The TRUTH About Max Conversions Bidding (Episode 428) 38:31

4M ago38:31

38:31

Try Opteo for free for two months - https://opteo.com/psp Chris Schaeffer - https://www.chrisschaeffer.com Watch this episode on YouTube: https://youtu.be/K5DF8kBNvo8 Submit a Question - https://www.paidsearchpodcast.com Twitter - https://twitter.com/PaidSearchPodKirjoittanut Chris Schaeffer, Certified Google Ads Specialist

1
Graphic Design Dialogue - Unfiltered Discussions on Logos & Brands with James Barnard, Kristy Campbell, & Will Paterson 1:20:14

5M ago1:20:14

1:20:14

What happens when four of the sharpest minds in design come together to critique the world’s most iconic logos? You get a conversation that’s as insightful as it is unfiltered. This week on The Angry Designer, we’re shaking things up with a Design Dialogue featuring industry heavyweights James Barnard, Kristy Campbell, Will Paterson, and yours trul…

1
10 Principles Everyone Should Know: Part Three (Episode 427) 35:50

5M ago35:50

35:50

Try Opteo for free for two months - https://opteo.com/psp Chris Schaeffer - https://www.chrisschaeffer.com Watch this episode on YouTube: https://youtu.be/viaUh_DGRxk Submit a Question - https://www.paidsearchpodcast.com Twitter - https://twitter.com/PaidSearchPodKirjoittanut Chris Schaeffer, Certified Google Ads Specialist

1
From Graphic Designer to Design Community: Big Mike Jones on Growing Creative South 1:14:02

5M ago1:14:02

1:14:02

What makes Graphic Designers truly thrive? Some believe it's community, passion, the power of connection. And the Creative South Graphic Design Conference is one place that truly exists. In this episode, we sit down with Big Mike Jones, the mastermind behind Creative South, a design conference that’s more than just an event—it’s a movement that bri…

1
10 Principles Everyone Should Know: Part Two (Episode 426) 41:03

5M ago41:03

41:03

Try Opteo for free for two months - https://opteo.com/psp Chris Schaeffer - https://www.chrisschaeffer.com Watch this episode on YouTube: https://youtu.be/mQpfjvJHp8A Submit a Question - https://www.paidsearchpodcast.com Twitter - https://twitter.com/PaidSearchPodKirjoittanut Chris Schaeffer, Certified Google Ads Specialist

1
BOLD Creativity: Inside Lincoln Design Co. with Dan Janssen on The Angry Designer Live 38:31

5M ago38:31

38:31

In this episode of The Angry Designer LIVE, we’re pumped to welcome a returning guest, Dan Janssen - founder and creative director of Lincoln Design Company. Known for its bold, unapologetic, highly illustrative, in-your-face design style, Lincoln Design Co. has become a powerhouse in the creative industry, pushing the limits for top-tier global br…

1
Graphic Designer Quirks & Habits That Drive Everyone Else Nuts! 44:57

5M ago44:57

44:57

As a Graphic Designer, your quirks might just be driving everyone around you crazy—and you might not even realize it. From obsessing over tiny details to turning every conversation into a design critique, these habits can make you hilariously frustrating to the rest of the world. In this episode of The Angry Designer podcast, we’re turning the spot…

1
10 Principles Everyone Should Know: Part One (Episode 425) 44:16

5M ago44:16

44:16

Try Opteo for free for two months - https://opteo.com/psp Chris Schaeffer - https://www.chrisschaeffer.com Watch this episode on YouTube: https://youtu.be/70wV_GHK2Tw Submit a Question - https://www.paidsearchpodcast.com Twitter - https://twitter.com/PaidSearchPodKirjoittanut Chris Schaeffer, Certified Google Ads Specialist

1
TIPS To Be the WORST Graphic Designer Ever & Ruin Your Career 44:19

5M ago44:19

44:19

Every Graphic Designer dreads the mistakes that could derail their career. But what if you could see those pitfalls before falling into them? This week on The Angry Designer podcast, we’re taking a hard-hitting look at 25 surefire ways to destroy your Graphic Design career, and how you can avoid them. In this episode, you’ll discover: - Why centeri…

1
Questions from Listeners (Episode 424) 45:03

5M ago45:03

45:03

Try Opteo for free for two months - https://opteo.com/psp Chris Schaeffer - https://www.chrisschaeffer.com Watch this episode on YouTube: https://youtu.be/qc3IyZnmh-s Submit a Question - https://www.paidsearchpodcast.com Twitter - https://twitter.com/PaidSearchPodKirjoittanut Chris Schaeffer, Certified Google Ads Specialist

1
Sports Addict, Sneakerhead, & Creative DirectHER - KP Kpology Kaila Pettis 40:45

6M ago40:45

40:45

In this episode of The Angry Designer LIVE, we are honored to host Kaila Pettis. Also known as KP, Kaila is a brand marketing and creative visionary with a dynamic career that spans various industries. From sports to sneakers, Kaila's creative direction and strategic marketing have left an indelible mark. Kaila's impressive resume includes her curr…

1
Typography TIPS Every Graphic Designer Needs to Follow - NO MATTER WHAT! 54:26

6M ago54:26

54:26

Typography is the game-changer that can transform any Graphic Designer from good to extraordinary. Mastering type is the key to stepping up your game and making your designs truly stand out. If you're ready to elevate your designs and creating work that demands more attention, this episode is your ticket to success. This week on The Angry Designer …

1
Deep Dive into Assets with Joey Bidner (Episode 423) 34:43

6M ago34:43

34:43

Try Opteo for free for two months - https://opteo.com/psp Joey Bidner - https://joeybidner.com/ Watch this episode on YouTube: https://youtu.be/qPKq784aP34 Submit a Question - https://www.paidsearchpodcast.com Twitter - https://twitter.com/PaidSearchPodKirjoittanut Chris Schaeffer, Certified Google Ads Specialist

1
Adobe's Shady Practices Exposed: Is It Time for Graphic Designers to Switch? 58:41

6M ago58:41

58:41

Has Adobe's latest actions crossed a line with Graphic Designers? Being technologically overwhelmed is one thing, releasing feature, after feature, after feature. But now with Adobe's latest shady practices in the news, it's clear — Adobe is no longer the champion of designers. So, why are technologically overwhelmed Graphic Designers not leaving A…

1
Getting Started: Advanced Steps (Episode 422) 37:24

6M ago37:24

37:24

Try Opteo for free for two months - https://opteo.com/psp Chris Schaeffer - https://www.chrisschaeffer.com Watch this episode on YouTube: https://youtu.be/SCKxRaRuGXA Submit a Question - https://www.paidsearchpodcast.com Twitter - https://twitter.com/PaidSearchPodKirjoittanut Chris Schaeffer, Certified Google Ads Specialist

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