Welcome to the Real Estate Scripts podcast with Darren Tunstall. This podcast is for everyone in real estate, from new agents to experienced agents. We talk about important things like finding new clients, handling problems, helping your clients, and using good scripts and ways to talk. Our goal is to help you talk better and do well at your job. We prefer this to be a place where real estate professionals can improve communication skills. Join our live Zoom sessions every Monday through Fri ...
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Social Media/Internet Leads: Your Ad Caught My Eye
30:24
30:24
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30:24
In this scenario, you receive an inquiry from a lead who saw your ad online about assisting home buyers. The lead is feeling overwhelmed and seeks guidance on the home-buying process. You engage them by understanding their needs, offering assistance in property search, and scheduling viewings to help them start their home-buying journey. Requiremen…
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Social Media/Internet Leads: Unveiling Your Dream Home
32:53
32:53
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32:53
In this scenario, you receive an inquiry from a lead who saw a property on Zillow/Redfin. The lead is interested in a property they saw online. You engage them by acknowledging their interest and highlighting the property’s features. You then offer to schedule a virtual tour, focusing on their preferred areas of the home. Requirements Knowledge of …
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Seller Objections: I Want to List at My Price then Come Down if it Doesn’t Sell (and marketing at the end)
41:29
41:29
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41:29
You are on a listing appointment with a potential seller. They want to list at a higher price that they think it’s worth first. Then, lower the price if it does not sell. Requirements Strong communication and negotiation skills In-depth knowledge of the local real estate market Ability to educate and address client concerns Persuasive and empatheti…
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Seller Objections - Why Does a CMA Control What My Home is Worth
25:01
25:01
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25:01
In this scenario, you are on a listing appointment with a potential seller and you are discussing the listing price with them. They are wondering why a comparable market analysis controls what their home is worth. Requirements Strong communication and negotiation skills In-depth knowledge of the local real estate market Ability to educate and addre…
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Lead Generation: Offering Businesses and Corporations Help As A Relocation Expert
25:39
25:39
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25:39
In this scenario, you reach out to business managers and owners to offer corporate relocation services. You present the benefits of your expertise in assisting employees who are moving to or from the area, ensuring a smooth transition. Requirements Excellent communication skills In-depth knowledge of the local real estate market Strong understandin…
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Lead Generation: Calling Homeowners In A Neighborhood For Your Buyers
25:45
25:45
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25:45
In this scenario, you are a real estate listing agent reaching out to homeowners in a specific neighborhood on behalf of your buyer. Your goal is to discover potential sellers and gather information about anyone they know who might be interested in selling their home. Requirements Strong communication skills Knowledge of the target neighborhood Fam…
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Open Houses: Qualifying Open House Visitors as Potential Buyers and Sellers
22:10
22:10
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22:10
In this scenario, you interact with a potential buyer or seller at an open house. Your goal is to establish a connection, gather information about the visitor’s real estate needs, and schedule an appointment for further discussion. Strong communication skills Active listening ability Empathy and interpersonal skills Knowledge of local real estate m…
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Buyer Objections: How Did You Get My Contact Information (Version B)
29:10
29:10
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29:10
In this scenario, you are reaching out to potential renters who may be interested in purchasing a home in the future. You explain how their contact information was obtained and offer assistance, aiming to schedule an appointment to explore their interest in homeownership further. Requirements Effective communication skills Knowledge of real estate …
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Buyer Objections: How Did You Get My Contact Information (Version A)
28:51
28:51
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28:51
In this scenario, you are reaching out to potential renters who may be interested in purchasing a home in the future. You explain how their contact information was obtained and offer assistance, aiming to schedule an appointment to explore their interest in homeownership further. Requirements Effective communication skills Knowledge of real estate …
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Seller Transaction: Preparing the Seller - Explaining Real Estate Agency Relationship to the Seller
33:35
33:35
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33:35
When you enter into a discussion with a seller regarding a real estate transaction, you should explain what type of agency relationship or representation you have with them in the transaction. You do this by reviewing the disclosure regarding the Real Estate Agency Relationship with your client and you represent them with integrity, honesty and loy…
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Lead Generation: Winning Over Expired Listings: A Negotiation-Based Approach
24:22
24:22
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24:22
In this scenario, you are calling a homeowner whose listing with a previous agent has expired, and they’re feeling frustrated that their home didn’t sell. They’re looking for a new agent who can help them achieve their goals. Requirements Cold call expired listings. Research property and motivations. Show empathy, negotiate, build rapport. Demonstr…
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Lead Generation: Ready or Not...Take Action and Do It Now (From Businesses to SOI)
27:48
27:48
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27:48
In today's script practice, we start out with lead generation to businesses and corporations. We quickly shifted to a breakout room which evolved to talking to sphere of influence (SOI). This was a great rollout for a brand new, participant and podcast listener. This practice session shows, vulnerability, consistency, and self improvement. Great jo…
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Buyer Offers and Negotiations: Strategic Offers and Maximizing Negotiation Success
35:28
35:28
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35:28
You are advising your buyer on the importance of strategic offers and negotiation techniques. You highlight the balance between competitiveness and respecting property value while considering the seller’s perspective while approaching negotiations strategically. Requirements Strong understanding of the local real estate market. Effective communicat…
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Lead Generation: Leave Business Cards With A For Sale By Owner (FSBO)
29:37
29:37
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29:37
In this scenario, you are engaging with For Sale By Owner (FSBO) homeowners. Your goal is to leave your business card with the homeowner and establish a mutually beneficial relationship. Confidence to approach FSBO homeowners. Effective communication skills. Professional appearance and demeanor. A willingness to assist homeowners with their questio…
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Ongoing Service to Buyer: Working with First-time Homebuyers
30:17
30:17
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30:17
In this scenario, you explain what type of agency relationship or representation you have with the client in the transaction. You do this with integrity, honesty and loyalty. Requirements A Buyer’s Representation Agreement Local Market Knowledge Effective Communication Skills Ethical Conduct The intention is to explain the real estate agency relati…
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Preparing the Buyer: Explaining Real Estate Agency Relationship To The Buyer
29:58
29:58
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29:58
In this scenario, you explain what type of agency relationship or representation you have with the client in the transaction. You do this with integrity, honesty and loyalty. Requirements A Buyer’s Representation Agreement Local Market Knowledge Effective Communication Skills Ethical Conduct The intention is to explain the real estate agency relati…
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Words and Phrases: Winning Real Estate Negotiations to Close Deals
27:01
27:01
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27:01
In this scenario, you are communicating with a home buyer about the process of making offers and negotiations using specific words and phrases. Requirements Strong communication skills. In-depth market knowledge. Negotiation expertise. Empathy and patience. The intention is to demonstrate how you can use the Word or Phrases to effectively guide a h…
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Lead Generation | Corporate Relocation: Offering Businesses and Corporations Help As A Relocation Expert
27:19
27:19
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27:19
In this scenario, you reach out to business managers and owners to offer corporate relocation services. You present the benefits of your expertise in assisting employees who are moving to or from the area, ensuring a smooth transition. Requirements Excellent communication skills In-depth knowledge of the local real estate market Strong understandin…
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Lead Generation: Open Houses | Determining If An Interested Buyer Visiting an Open House Is Qualified To Purchase
27:29
27:29
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27:29
In this scenario, you are conducting an open house, and a prospective homebuyer visits the property without having confirmed their financial readiness. Your objective is to build a connection with the visitor and encourage them to consider discussing financing with one of your preferred lenders. You provide information about the home buying process…
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Quick Script Listing Presentation | From Greeting to Closing in 5 Steps
35:59
35:59
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35:59
In this episode, we're diving deep into the Quick Listing Presentation – a 1-page wonder designed to transform your approach and develop your real estate game. Join us as we break down the 5 strategic steps that make this condensed presentation a game-changer: Step 1: Confirm the Meeting Learn how to set the stage for success right from the beginni…
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Buyer Objection: I am in a Lease
23:15
23:15
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23:15
In this scenario, the buyer reveals they are in a lease. You navigate the situation by asking about the length of the lease, suggesting options for an early exit, and expressing readiness to guide the buyer. The goal is to build trust and encourage the buyer to consider working with you in their home search. Requirements In-depth market knowledge S…
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Lead Generation: For Sale by Owners with Derek DiNublia and Nathan Cornett
35:50
35:50
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35:50
In this scenario, you are meeting with a homeowner who is trying to sell their home by themselves. Your objective is to support the homeowner while presenting the advantages of working with a professional real estate agent. In-depth knowledge of the local real estate market Strong negotiation and communication skills Ability to effectively market a…
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1
Seller Interview: Questions, Motivations, and Connections
28:46
28:46
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28:46
In this scenario, you're the listing agent conducting an initial sellers interview with a homeowner. Your objective is to ask key questions, understand their motivations, and establish a connection. Requirements are: Communication Skills Organizational Skills Market Knowledge Adaptability The intention is to guide you in a structured dialogue for a…
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Buyer Interview (Needs and Wants)
28:26
28:26
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28:26
Welcome to the "Real Estate Scripts Podcast"! In this episode, "The Buyer's Interview," Stephanie and Emily uncover the essentials of understanding the buyers wants and needs in the home-buying journey. From bedrooms to bathrooms and school districts to rental considerations, we'll guide you in refining your questions to your buyer clients. Real Es…
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Lead Generation | Geographic Farming: Circle Prospecting for an Open House in Your Farm
25:08
25:08
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25:08
Join us on the Real Estate Scripts Podcast for a quick dive into "Circle Prospecting for an Open House in Your Farm." Learn essential scripts, gain confidence in making neighborhood calls, and discover the art of offering personalized market analyses. Elevate your lead generation game with this short, professional guide. Tune in now! 🏡🎧 #RealEstate…
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Lead Generation | Sphere of Influence (SOI): Care Call to Friends, Family and People Who Know You
42:24
42:24
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42:24
Join us on the Real Estate Scripts Podcast as we unveil the secrets of Lead Generation through Care Calls with your Sphere of Influence (SOI). Our agents practice the F.O.R.D. method, fostering genuine connections while subtly introducing real estate assistance. Experience live role reversals, gaining insights into effective communication without t…
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Lead Generation | For Sale by Owners’s (FSBO’s): The Benefits of Using a Real Estate Agent
27:20
27:20
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27:20
Welcome to the Real Estate Scripts Podcast! 🎙️ In this episode, we discuss "The Benefits of Using a Real Estate Agent" in a scenario with a homeowner considering "For Sale by Owner" (FSBO). We highlight a real estate agent's crucial skills: strong negotiation, market knowledge, effective marketing, and stellar communication. The goal is to showcase…
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Seller Transaction | Ongoing Service to Seller: Assuring Homeowners and Addressing Marketing Strategies
27:59
27:59
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27:59
In this episode of the "Real Estate Scripts Podcast," we guide real estate agents on mastering conversations with homeowners about marketing efforts. Learn how to address concerns effectively, instill confidence, and create a sense of ease. We cover key topics such as professional photography, MLS activation, postcards, agent outreach, open houses,…
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Seller Transaction | Seller Offers and Negotiations: Negotiating a Counteroffer
26:56
26:56
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26:56
Hey real estate pros! 👋 Ready for a practical session on the latest Real Estate Scripts Practice episode? 🏡 We're diving into essential negotiation strategies for both buyer and seller agents. Join us for tips on mastering counteroffers and honing agent-to-agent communication. We're all about consistency and preparation in this episode, ensuring yo…
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Seller Transaction | Contract to Close the Seller: Navigating Appraisal Challenges
39:18
39:18
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39:18
Join us for a game-changing episode on overcoming real estate appraisal challenges! Emily, Debbie, and Derek spill secrets on handling low appraisals, from negotiating with buyers to exploring seller financing and second appraisals. Learn how to navigate Zillow's 'Zestimates' myths and discover the true value of proper appraisals. Don't face home-b…
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Buyer Objections: Homebuyers Dilemma- Navigating High Interest Rates
27:31
27:31
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27:31
Welcome to the Real Estate Scripts Podcast! 🏡 In our next episode, "Homebuyer's Dilemma: Navigating High Interest Rates," we tackle concerns about rising rates, offering market insights, effective communication tips, and financial know-how. Learn the benefits of homeownership despite high rates and get exclusive access to our preferred lender for p…
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Buyer Objections: 1-0 Buydown Explanation and Lender Introduction for Home Buyers
28:21
28:21
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28:21
Hi everyone! Today's podcast is about the 1-0 Buydown and how to introduce it to homebuyers. We'll talk about how real estate agents can explain this idea and connect homebuyers with lenders. A good real estate agent needs to be good at communication, know about loans, work well with lenders, and always put the customer first. This script will help…
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1
Lead Generation: Expired Listings Outreach with a Bullet-Proof Marketing Plan
34:52
34:52
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34:52
Ever wished you had that killer script to connect with homeowners whose listings have expired? Are you ready to sway them with your market knowledge, bulletproof marketing plan, and empathy? Well, I, Darren Tunstall, am about to share my secret sauce with you. Listen in as we delve into the Expire Listing Reach Out script, a step-by-step guide to r…
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Lead Generation: Cold Calling/Door Knocking Neighborly Real Estate Interaction
44:11
44:11
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44:11
Master the art of real estate cold calling and door knocking with our insightful and engaging episode. Join us as we explore effective scripts, local market trends, and the power of building connections with homeowners. In a real-world conversation with homeowner Brandt, we walk through a sample cold calling script from start to finish, providing v…
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Allied Resources: Asking Past Clients Who They May Know That Wants to Buy or Sell
32:44
32:44
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32:44
Ever wonder how to turn casual chit-chat into a thriving referral network? Join us as we deconstruct the art of asking for referrals in the real estate industry, sharing our experiences and practical tips to help you boost your business. We discuss the power of your personal network, the significance of crafting your script in a way that resonates …
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Mastering the Quick Listing Presentation
23:03
23:03
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23:03
Ever wonder how to master a real estate listing presentation quickly? Let us guide you through the ins and outs of this vital process in our latest podcast episode. We tackle everything from the essential elements of a listing presentation to the importance of a comparative market analysis in deciding a property's listing price. Walk with us throug…
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Seller Objections: But, Zillow Says It’s Worth...
33:52
33:52
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33:52
Ever wondered why Zillow's estimates might not always deliver the whole picture when pricing a property for sale? We're taking a deep dive into this question in our latest Real Estate Scripts Podcast. We’re unveiling the secret behind Zillow's algorithms, revealing how they might overlook unique features of a property, and why local expertise can m…
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Seller Objections: It Is Not A Good Time; We Are Going To Wait
27:19
27:19
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27:19
Ready to tackle real estate market timing concerns? We address the challenging objections of homeowners hesitant to sell due to timing concerns, showcasing how to use their original motivation for selling to overcome hesitations and guide them towards making an informed decision. We bring to light the financial implications of owning two properties…
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Seller Objection: I have a Friend Who is in the Business
36:51
36:51
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36:51
You are at an appointment with a homeowner to discuss listing their home for sale. After you give your presentation they object to working with you because they have a real estate agent friend who said they can sell their home. The intention is to overcome the objection so that they list their home with you. Real Estate Education with The CE Shop T…
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Seller Objections: You Are Too New or Inexperienced
47:37
47:37
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47:37
Ever wondered how to ace those challenging questions from potential home sellers about your 'newness' in the real estate business? This episode of the Real Estate Scripts Podcast is your ultimate guide! We'll be sharing proven scripts and strategies to communicate your competency and professionalism, even if you're fresh in the field. Imagine, you …
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Lead Generation: Open Houses - Qualifying Open House Visitors as Potential Buyers and Sellers
33:38
33:38
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33:38
Struggling with lead generation at open houses? We've got you covered in this episode. Together with my guests, real estate gurus Jamon, Emily, and Derek, we unpack the art of qualifying open house visitors as potential buyers and sellers. We shed light on the power of good old scripting and dialogue - it's all about practicing positively and integ…
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The Full Listing Presentation with Stephanie Cunningham and Emily Zimmerman
54:07
54:07
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54:07
Welcome to the Real Estate Scripts Podcast, where today we're practicing the "Full Listing Presentation" - your comprehensive guide to mastering the art of securing listings and selling homes like a pro. In this episode, we're taking you through the pivotal moment when you have a scheduled appointment with a homeowner and the decision-maker. This i…
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Contract to Close the Buyer: Timely Response for Smooth Transaction
30:30
30:30
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30:30
Have you ever wondered why your real estate transactions are never smooth or timely? Is it always a race against the clock to finalize the deal? Fear not, this podcast episode unravels the significance of prompt responses and strong communication, especially in dealing with lender's requests. We discuss the importance of having solid communication …
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Ongoing Service to Buyer: Setting Expectations for Ongoing Service with First-Time Home Buyers
30:42
30:42
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30:42
Welcome to The Real Estate Scripts Podcast. In todays episode, you are engaging in a dialogue with a first-time home buyer, focusing on setting expectations regarding your ongoing service to them. The objective is to inform the buyer about your commitment to assisting them as first-time home buyers and throughout the home buying process. Requiremen…
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Preparing the Buyer: Finding Your Dream Home Together
43:59
43:59
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43:59
In this episode, it's all about guiding potential homebuyers to their dream homes. We want you to instill confidence in your prospects by showcasing your expertise and unwavering dedication to helping them find the perfect place. Stay tuned as we dive into the intricacies of the home buying process, armed with insights and strategies that will make…
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Seller Offers and Negotiations: Negotiating A Counteroffer
29:49
29:49
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29:49
In our latest episode, we're diving into the art of negotiating a counteroffer. As the listing agent, imagine you've received an offer that's not quite there for your seller. No problem, we've got your back! We'll cover how to start the conversation with the buyer's agent, express gratitude for their offer, and create a counteroffer that adjusts th…
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Buyers Presentation: Explaining The Home Buying Process in 15 Steps
33:15
33:15
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33:15
Today, we're helping you learn how to talk to clients about Explaining The Home Buying Process in 15 Steps in a friendly, straightforward way. No jargon, just simple, effective communication. So, grab your coffee, relax, and let's dive into those 15 steps!" 🏡☕🎙️ Real Estate Education with The CE Shop The CE Shop offers online real estate licensing …
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Preparing the Seller: Explaining Real Estate Agency Relationship To The Seller
25:52
25:52
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25:52
Hey there, welcome to the Real Estate Scripts Podcast! In today's episode, titled "Explaining Real Estate Agency Relationship to the Seller," we're going to chat about a crucial aspect of working in real estate. When you're talking to a seller, it's super important to clarify the kind of agency relationship you'll have with them. We'll cover the in…
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Lead Generation: Expired Listings | We Are Experts in Selling Homes That Did Not Sell
32:52
32:52
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32:52
Welcome to episode 41 of the Real Estate Scripts Podcast! Today, we're talking about a common situation - homes that just didn't sell. If you've been there, you're not alone. We've got some cool insights and unique marketing strategies to share. So, if you're thinking about giving it another shot or just curious about what's possible, stick around.…
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Lead Generation: Corporations and Businesses | Contacting Businesses to Talk About Employee Benefits
32:41
32:41
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32:41
Welcome to episode 40 of the Real Estate Scripts Podcast! Today, we're going casual and talking about "Contacting Businesses for Employee Benefits." But first, a quick real-life story about an agent handling commission concerns. We'll also chat about marketing flyer's and listing agreements - Get this on our website at https://realestatescriptsprac…
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