Parhaat Sonia Elyss Podcastit (2024)

1
Ep 11. Behind the Curtain of Beauty Brand Marketing with Diane Saw 45:44

14d ago45:44

45:44

Sonia sits down with Diane Saw, the Global Director of Brand Marketing at Violette_FR. One of beauty industry’s fastest growing brands and a brand name on countless beauty creator wish lists right now. Diane walks us through her experience in advertising and marketing and how she landed this dream role as well as some of the details behind creator …

1
Ep 10. The Year Of ‘Yes’ With Over 50 Beauty Creator Cherie @seaswan6 39:22

21d ago39:22

39:22

The creator journey can start anywhere at any age. For our guest this week, the journey started in her 50’s with a push from her teenage daughters. Sonia interviews Cherie Seaswan, a later in life creator who is bringing a bit of spice to the makeup over 50 content conversation. Cherie shares how she stumbled into content creation and her current m…

1
Ep 9. Identifying Self-Sabotage & Accepting Opportunities That Feel Out Of Reach with Ehlie Luna 44:29

28d ago44:29

44:29

Meet Ehlie Luna, a professional makeup artist, singer and creator who has gone from playing with her Mother's makeup to becoming the face of Milk makeup's new Jelly Tint. Learn more about her journey as a creative, what her initial reaction was to the invite from Milk and how she thinks about creativity and content creation in a unique and beautifu…

1
Ep 8. Lipservice Creator Hotline and 5 Questions with Amanda Suarse 25:13

1M ago25:13

25:13

Join Sonia for a new series where she answers community questions in her "Lipservice Creator Hotline" segment. In this episode she answers questions from @dermagals and @itsamandasuarse regarding media kits and finding inspiration to post. Submitting questions is a special perk for the lipservice world community on Geneva and the Broadcast Channel,…

1
Ep 7. How Showing Up on Twitter and Being Authentic Got Karol Rodriguez A Start With Maybelline 56:25

1M ago56:25

56:25

Sonia and Karol sit down for a chat about how Karol Rodriguez became @karolskorner. What the organic journey from College kid to Professional MUA has looked like for Karol and what it's like to get personal, carve out boundaries, connect with brands and create deep connections online. Karol is a professional makeup artist and creator in NYC navigat…

1
Ep 6. "Your Why, Has to Be Bigger Than You" How Michelle Spieler Keeps Showing Up Despite Dwindling Deals For Mature Beauty Creators 42:04

2M ago42:04

42:04

We're back with another episode featuring Michelle Spieler, a mature beauty creator who just launched a product collab with MOB beauty. As a follow up to our first episode together (listen here to catch up), Sonia dives in deeper on Michelle's weekly posting schedule, which platform she is finding significant growth on, the "state of the union" for…

1
Ep 5. A Decade Of Influencer Marketing With Beauty Executive, Eileen Dautruche 42:59

2M ago42:59

42:59

Join Sonia in interviewing Eileen Dautruche, a Beauty Executive, Digital Marketing Expert and early (2008) Blogger/Influencer. Eileen started her career as a 19 year old blogger and now she works at one of the most sought-after beauty brands in the world (Bobbi Brown!). Sonia asks Eileen about her career journey and the evolution of the beauty infl…

1
Ep 4. How To Invest In Yourself and Never Cold Pitch Again With @KBousq 44:02

2M ago44:02

44:02

In this juicy episode, Sonia interviews Kristen Bousque, a creator coach and anti-pitch champion, the founder of Soulcial Suite and someone who has worked in the creator economy for years. Curious about what to charge? How to connect with brands? What you should invest in your journey? This episode is for you! Stick around for the entire episode be…

1
Ep 3. Applying to the Ulta Beauty Collective? Kevin Lee Tells Us What Really Happens as Part of the UB Collective 50:44

2M ago50:44

50:44

Join Sonia while she chats with recent Ulta Beauty Collective member Kevin Lee. We talk about what the experience has done for him as a Creator personally and professionally as well as his number 1 takeaway after a year of mentorship with one of the beauty industry's biggest retailers. Kevin has one of the smallest follower counts of the current cr…

1
Ep 2. Predicting Beauty Industry Trends with Addison Cain of SPATE NYC 40:09

3M ago40:09

40:09

If you’re curious about how trends grow and evolve in the beauty industry, this episode is for you. Join Sonia as she interviews Addison Cain, a trend forecaster for SPATE NYC. In this episode, we talk about how TikTok impacts the trend lifecycle, 2024 predictions for the beauty industry, and some of our favorite trend observations in the right now…

1
Ep 1. How To Get On the PR List (And Stay There) with Tyler Williams, Founder of Nouveau Communications 41:12

3M ago41:12

41:12

Curious how to get on the PR list of one of New York’s fastest growing beauty communications agencies!? You’re going to need to listen to this episode. Sonia interviews Tyler Williams, the Founder of Nouveau Communications, a boutique beauty communications firm representing some of social media’s favorite brands including Salwa Petersen, Andrew Fit…

1
Refresh Episode: Becoming A Creator After 40 With Michelle Spieler & Tips For Creators At Any Age 35:53

3M ago35:53

35:53

Let's revisit one of Sonia's favorite interviews with a popular beauty creator. Take out your pen and paper because this one is full of hot tips and mindset gut checks. Gen X is one of the most quickly growing generations in the Creator Economy with a complex relationship with social media and showing up authentically. Join Sonia as she interviews …

1
Refresh Episode: How to Avoid Reshoots and Achieve Recurring Partnerships 32:24

3M ago32:24

32:24

Countdown to the official launch of lipservice the podcast is on! We revisit one of Sonia's favorite episodes from Brand Meet Creator to get you excited for what's to come! In this episode, Sonia uses her decade worth of experience in influencer marketing to navigate you through avoiding the pitfalls of having to reshoot and drops tons of gems on w…

1
Welcome to lipservice 5:41

3M ago5:41

5:41

Welcome to lipservice, the podcast that unveils the secrets to success for beauty brands and content creators alike. Join beauty industry specialist and influencer marketing veteran, Sonia Elyss as she tells the authentic and thoughtful stories at the intersection of the beauty industry and creator economy. In each episode, we bring you interviews …

Kuuntelemisen arvoisia podcasteja

Sonia Elyss podcastit

Kuuntelemisen arvoisia podcasteja

1
lipservice with Sonia Elyss

Sonia Elyss

1
Ep 11. Behind the Curtain of Beauty Brand Marketing with Diane Saw 45:44

1
Ep 10. The Year Of ‘Yes’ With Over 50 Beauty Creator Cherie @seaswan6 39:22

1
Ep 9. Identifying Self-Sabotage & Accepting Opportunities That Feel Out Of Reach with Ehlie Luna 44:29

1
Ep 8. Lipservice Creator Hotline and 5 Questions with Amanda Suarse 25:13

1
Ep 7. How Showing Up on Twitter and Being Authentic Got Karol Rodriguez A Start With Maybelline 56:25

1
Ep 6. "Your Why, Has to Be Bigger Than You" How Michelle Spieler Keeps Showing Up Despite Dwindling Deals For Mature Beauty Creators 42:04

1
Ep 5. A Decade Of Influencer Marketing With Beauty Executive, Eileen Dautruche 42:59

1
Ep 4. How To Invest In Yourself and Never Cold Pitch Again With @KBousq 44:02

1
Ep 3. Applying to the Ulta Beauty Collective? Kevin Lee Tells Us What Really Happens as Part of the UB Collective 50:44

1
Ep 2. Predicting Beauty Industry Trends with Addison Cain of SPATE NYC 40:09

1
Ep 1. How To Get On the PR List (And Stay There) with Tyler Williams, Founder of Nouveau Communications 41:12

1
Refresh Episode: Becoming A Creator After 40 With Michelle Spieler & Tips For Creators At Any Age 35:53

1
Refresh Episode: How to Avoid Reshoots and Achieve Recurring Partnerships 32:24

1
Welcome to lipservice 5:41

Pikakäyttöopas