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Turn your passion for the work you do into a successful business that you love, all without burning out or selling out. Join host Mindy Totten, LMBT, CST-D, for weekly episodes about marketing and all things bodywork business. With clarity, empathy, and a dash of humor, we’ll dive into the nitty-gritty about what it REALLY takes to build a profitable and sustainable massage or bodywork practice. You do great work in the world. You deserve to make a great living doing it.
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The Business Savvy Therapist podcast helps Psychotherapists learn the strategies to scale from solo practice to a 7 figure group practice that is automated. Therapists didn’t learn anything about business in grad school and this podcast is exactly what they need to be successful. Host, Nicole McCance is a Psychologist turned Business Coach who was able to grow her practice to 55 therapists and multiple 7 figures, in 3 years and sell it in her 4th year. Each episode walks Therapists through e ...
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You’ll want to listen to this show if you’ve been trained in JFB (John F. Barnes) Myofascial Release. Heather Hammell helps MFR therapists get fully booked, see 20 clients or less, and make 100k. Even if you’re just starting out, even if you live in a tiny town and even if you’ve been in business for years. Learn how you can help more people get out of pain and back to active lifestyles while making more money than you knew you could. Let’s ditch starving healer syndrome and change our indus ...
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Sign up for my FREE 3 Day Live Course - How to Build a 7 Figure Group Practice That Runs Without You → https://mccancemethod.com/free-3-day-live-course/ In this episode, therapist and CEO of Entrepreneurial Therapist Danielle Swimm, discusses how to create an online course. Danielle shares how to set yourself up for success before creating an onlin…
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In today’s Listener Questions episode, I explore whether massage and bodyworkers should give our clients follow up tasks after their sessions with us. Tune in to find out why that’s not always a good idea. This week on the Do It With Intention Podcast: Learn why as bodyworkers it’s not our job to suggest extra work for our clients. Find out some sa…
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Join Heather and a panel of study group leaders—Jennifer, Kristen, Corey, Magdalena, and Maria—who share their experiences and the pivotal role the MFR coach community plays in fostering skills, camaraderie, and the spread of MFR. From the challenges of running a practice to the joys of seeing clients transform, this episode provides a wealth of in…
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Sign up for my FREE 3 Day Live Course - How to Build a 7 Figure Group Practice That Runs Without You → https://mccancemethod.com/free-3-day-live-course/ In this episode, therapist and CEO of Abundance Practice Building, Allison Puryear, discusses the ins and outs of growing a private practice. Allison shares her insights on why some therapists fail…
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If you've been feeling the strain of long hours and are curious about how to make your practice more sustainable and profitable, this episode is a must-listen. Tune in as Heather opens up about the troubling norm in the MFR industry—overworking as a badge of success. She questions why therapists grind themselves down when the whole point of owning …
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"How do I tell my clients they'll probably need to come in for more than one appointment?" In the second installment of our Listener Questions series, I dive into an issue that can help lift up and support all massage and bodywork therapists. Listen in as we delve into how to explain to your clients why multiple sessions may get them the results th…
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Sign up for my FREE 3 Day Live Course - How to Build a 7 Figure Group Practice That Runs Without You → https://mccancemethod.com/free-3-day-live-course/ In this episode, I discuss what positive leadership is and how it can make you an even stronger leader. I know being a leader can be hard, but don’t worry! I give you my best strategies to help you…
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Are you an MFR therapist who is struggling with doubts that myofascial release therapy works in the way that you've been trained that it works? You're not alone. This is totally normal, nothing has gone wrong —it's simply a part of the journey. Join Heather as she explores this common hurdle that MFR therapists face and how to overcome it. Discover…
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Sign up for the FREE training- Level Up to a Thriving Group Practice in 6 Months or Less → https://mccancemethod.com/webinar-free-masterclass-from-solo-to-superteam/ In this episode, Co-Founder and CEO of Kickstart Accounting, Inc Danielle Hayden discusses the 6 top overlooked tax write offs that will keep more money in your bank. Danielle gives he…
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Discover how myofascial therapy meets art on this episode of The MFR Coach Podcast with MFR Therapist, Tonya Allen. Tonya's background in commercial art and body therapy has given her a unique perspective on the human body. She has been practicing as a licensed massage therapist since 2003 but found her calling in Myofascial Release after attending…
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In this week’s episode we kick off our Listener Questions segment with a doozie — one that affects all massage and bodyworkers at some point. Tune in to learn some simple, inspiring, and non-pushy tips to encourage folks to re-book a session. This week on the Do It With Intention Podcast: Find out some easy ways to open yourself — and your business…
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Sign up for the FREE training- Level Up to a Thriving Group Practice in 6 Months or Less → https://mccancemethod.com/webinar-free-masterclass-from-solo-to-superteam/ In this episode, I share all the lessons I've learned about therapist retention. I know how stressful it can be when therapists leave, but with my help, you'll start to think different…
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Listen in as Heather sits down with Unu Tran, a fellow myofascial release therapist and the voice behind the Myofascial Health podcast. The son of strict well-meaning parents, Unu grew up thinking that he had only one choice in life. Go to school, get a good job, and build a stable life for himself. While this laser focus led him to a respectable c…
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Sign up for the FREE Live training - Elevate Your Therapy Practice with Niche Packages → https://mccancemethod.com/elevate-your-therapy-practice/ In this episode, I'll be going over the pros and cons of hiring hourly employees vs. contractors. I'll be sharing my personal experiences and offering tips on how to successfully utilize either option. My…
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Listen in today as Heather talks about one of her pet peeve topics, the idea that longer-term or “loyal clients” require that you keep things the same or have to be careful to keep them happy. When you people please to keep clients, there is a cost to your business and your happiness inside your MFR business. Listen in to hear about how to recogniz…
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Sign up for the FREE Live training - Elevate Your Therapy Practice with Niche Packages → https://members.mccancemethod.com/elevate-your-therapy-practice/ In this episode, Group Practice Owner Elana Woolfe shares how she was able to shift her mindset with the help of my program, the Clinic Growth Map. Elana discusses why she decided to scale and how…
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Today’s episode illustrates how an effective SEO strategy helps businesses get more clients by increasing website traffic. Heather is joined by Laura Jawad, an expert SEO strategist and consultant for female health and wellness service providers. Laura explains everything business owners need to know about SEO, including what it is, how SEO will be…
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In this week’s episode I talk about two very different approaches to marketing your massage or bodywork business. Listen in to learn how you can take the dread out of marketing and turn it into something you actually enjoy. “If your marketing is feeling kind of gross to you, it could be that you are using transactional marketing. That’s not a good …
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Sign up for the FREE Live training - Elevate Your Therapy Practice with Niche Packages → https://members.mccancemethod.com/elevate-your-therapy-practice/ In this episode I share how you can be successful on social media, just like I did, hitting nearly 50k followers on instagram in just two years. I give you all my strategies to systemize and niche…
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What does it take to go beyond a 100K Business? Audacity to dream beyond what you thought was already out of reach Advanced sales skills Deciding you are ready Ability to fail Today, you will hear Heather talk about why therapists say no to being on her podcast or joining her coaching programs. She will mention not being ready or fear of failing as…
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Sign up for the FREE Masterclass - From Solo to Super Team: How to Build a 7 Figure Group Practice →https://mccancemethod.com/webinar-free-masterclass-from-solo-to-superteam/ In this episode I discuss what marketing funnels are and why they are important for growing your client list. I share the three funnels you need and all my best tips on how to…
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Continuing with the Beyond 100K Series where we are going behind the scenes of The Beyond 100K Mastermind with Heather and her special guests of the show. Today we discuss with Margaret Henrichs, owner of Renew Myofascial Release located in Collierville, TN, about what it’s been like inside the mastermind and how she was able to get fully booked wh…
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This week’s episode is all about inspiration and motivation and how you can use those 4-syllable words to improve your massage and bodywork practice. Tune in to learn how to break an intimidating project down instead of tackling something too large or too vague. This week on the Do It With Intention Podcast: Learn about the power and gratification …
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Sign up for my How They Did It Success Panel with Group Practice Owners - get the ‘ah-ha’ moment you need to keep moving forward→ https://mccancemethod.com/success-panel-with-group-practice-owners/ In this episode I discuss how I have manifested abundance in my own life. I share tips that have helped me lead a happier life. I know it can feel like …
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Heather and guests explore what taking time off has been like with the support and strategic guidance inside the mastermind Beyond 100k, a mastermind for MFR therapists who have worked with Heather before, and who are scaling their MFR practices beyond 100K. Listen in as Sara Martin, Sarah Borda, and Liz Lorenz share how they’ve taken time off in t…
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Sign up for my How They Did It Success Panel with Group Practice Owners - get the ‘ah-ha’ moment you need to keep moving forward→ https://mccancemethod.com/success-panel-with-group-practice-owners/ Book a Practice Growth Audit Call - https://mccancemethod.com/practice-growth-audit/ In this episode I share the 3 things I learned about success while …
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Heather and guest Patti Calkins, explore what hiring has been like with the support and strategic guidance inside the mastermind Beyond 100k, a mastermind for MFR therapists who have worked with Heather before, and who are scaling their MFR practices beyond 100K. Today’s episode goes behind the scenes to discuss the pitfalls, and stress that can oc…
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This week’s episode is Part 2 on how to improve your online presence. Tune in to learn how you can attract ideal massage and bodywork clients with these simple steps to enhance your website. This week on the Do It With Intention Podcast: Find out the best ways to attract clients by NOT talking about yourself. Instead, think of your website as a mir…
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Sign up for my How They Did It Success Panel with Group Practice Owners - get the ‘ah-ha’ moment you need to keep moving forward→ https://mccancemethod.com/success-panel-with-group-practice-owners/ In this episode I share the second must-have hiring tool that will help you grow. I walk you through how it works, my own results and my recommendations…
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Today Heather and guests explore the mindset shifts that occurred inside Beyond 100K Mastermind, a program for therapists who are scaling their MFR practices. The Beyond 100K Series is a behind the scenes look at what goes on inside the Beyond 100K mastermind, a private coaching container for MFR Therapists who are fully booked and making at least …
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Sign up for the FREE Masterclass - From Solo to Super Team: How to Build a 7 Figure Group Practice →https://mccancemethod.com/webinar-free-masterclass-from-solo-to-superteam/ In this episode I share the first must-have hiring tool that will help you grow. I walk you through how to use it effectively so you can build your dream team! As a leader, hi…
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Today’s episode explores the creation of 2nd offers inside The Beyond 100K Mastermind with special guests and students inside the program. The Beyond 100K Series is a behind-the-scenes look at what goes on inside the Beyond 100K mastermind, a private coaching container for MFR Therapists who are fully booked and making at least 50K in their MFR bus…
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In this week’s high-tech, low-maintenance episode I reveal some simple things you can do to up-level your massage or bodywork business online presence. I share ideas to make your website more professional and also some that can boost your overall marketing strategy (hint: brevity with clarity). “If you’re not 100% happy with your website, it can be…
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Sign up for the FREE Masterclass - From Solo to Super Team: How to Build a 7-Figure Group Practice → https://mccancemethod.com/webinar-free-masterclass-from-solo-to-superteam/ In this episode, Group Practice Owner Amanda Prestage shares her journey in my program, The Clinic Growth Map. Amanda discusses how she was able to achieve her growth goals i…
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On this episode, Jennifer Dent-Brown, a certified Health and Life Coach, podcast host, and the founder of Stop. Dieting. Forever.™ returns to discuss emotional eating, body image, and building a business without compromising well-being. Our conversation explores topics such as managing stress and understanding the five types of hunger and delves in…
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Sign up for my FREE 3 Day Live Course - How to Build a 7 Figure Group Practice That Runs Without You → https://members.mccancemethod.com/free-3-day-live-course/ In this episode, owner of Therapy Marketing Solutions, Heather Jensen, shares her advice on how to use email marketing to grow your practice. She discusses strategies for sending targeted e…
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Today, I am thrilled to have a special guest, Magdalena Regdos, a fellow MFR therapist from Canada. Magdalena Regdos, RMT is an emerging voice in myofascial self-treatment and award-winning therapist of the Whistler Myofascial Release Clinic, with decades of clinical experience, and thousands of clients from across the globe. She has been featured …
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This week’s episode was inspired by students in 2 programs I facilitate — The Bodywork Project and Next Level. Recently, several students shared stories about getting terrible (unsolicited) advice from others, and they weren’t sure what to do. Tune in to find out the best ways to respond to someone who gives you business advice, which is often bad …
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Sign up for my FREE 3 Day Live Course - How to Build a 7 Figure Group Practice That Runs Without You → https://mccancemethod.com/webinar-free-masterclass-from-solo-to-superteam/ In this episode I share how I intentionally create my day that has not only helped me increase my productivity, but has truly allowed me to feel fulfilled and happy. I walk…
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This week, I’m interviewing Linda Silva, an MFR therapist, owner of Align Myofascial Release in North Attleboro, Massachusetts, and author of "A Lifetime of Sisters Weekends." We’re exploring the transformative power of decision-making in both professional and personal life. Linda’s sharing her inspiring journey of building her MFR-only practice, h…
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Sign up for my FREE 3 Day Live Course - How to Build a 7 Figure Group Practice That Runs Without You → https://mccancemethod.com/webinar-free-masterclass-from-solo-to-superteam/ Book a Practice Growth Audit Call - https://mccancemethod.com/practice-growth-audit/ In this episode I discuss how to tackle turnover in just three simple steps. I share my…
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Laura Di Franco, CEO of Brave Healer Productions and an award-winning publisher for holistic health and wellness professionals, is our special guest in this episode. In her 30-year journey as an MFR therapist, she shares insights into her transition from hands-on practice to becoming a full-time publisher. We discuss her passion for writing, the ev…
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Today we’re taking a deep dive into overcoming avoidance in your business. From sharing my own journey of overcoming fears and insecurities in managing a thriving business, to exploring the tangible costs of avoidance in your life and work, this episode is a call to action. Listen in as I unpack the importance of facing what we avoid—be it raising …
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Are you ever intimidated by clients coming to you with certain issues so you refer them out? I've developed a five-piece framework that simplifies the process of becoming an expert in MFR for your clients. This framework will ensure that you are able to show up at the expert inside your treatment room regardless of your “expert” status through taki…
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In this episode I speak with Heather Longoria, a Bodywork Project student, who talks about how she got started in bodywork and how her practice escalated through hard work, savvy networking, and a mentoring program in alignment with her goals. Listen in as Heather describes how she built her bodywork business with authenticity by taking the natural…
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Sign up for the FREE Masterclass - From Solo to Super Team: How to Build a 7 Figure Group Practice →https://mccancemethod.com/webinar-free-masterclass-from-solo-to-superteam/ In this episode, group practice owner Patrick Casale shares his inspiring leadership journey. He discusses valuable insights on thinking outside the box and embracing diversit…
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Setting up clear and effective policies is crucial, whether you're just starting with zero clients or fully booked. In this episode, we'll explore the importance of policy planning, saving you time, money, and unnecessary stress. We'll cover details like handling late cancellations and creating airtight refund policies. This insider knowledge is es…
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Imagine your business transformed a year from today. Our 12-Month Business Foundation Program can assist you in creating the business you desire. In this episode, I discuss why you might decide not to join and why those reasons shouldn’t keep you from joining. Listen in! Join the program even if you have a job you love. Join the program to leave yo…
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I am thrilled to bring you this live panelist call! Get ready to unlock the secrets of building a six-figure MFR business while working smarter, not harder. Join me and my panelist of MFR coaches who have successfully navigated the coaching program as we delve into the specifics of the 12-Month Foundation Program, explore the 90-day foundations cou…
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In this episode, I'm joined by Zetty Morgan, the owner of Zippy PT Myofascial Release in Hartland, Wisconsin. Zetty shares her inspiring journey of becoming an MFR therapist, starting from her background as a physical therapist in England to overcoming the challenges of establishing her own practice in the U.S. We delve into the pivotal moments tha…
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