Over half of businesses fail in the first 5 years, and SEVENTY PERCENT of businesses don’t make year 10! Si McMahon is on a mission to help business leaders and brand owners SUCCEED through sharing stories, advice and inspiration. Watch episodes and catch up on the blog at www.playfairmarketing.com/cib
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EP18: Catherine Bayfield and Keren Haynes, Shout Communications “Always keep your eye on the ball”
29:17
29:17
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29:17
In this episode, we speak with Catherine Bayfield and Keren Haynes from Shout Communications. Shout Communications is a broadcast and video production agency. In this episode, they highlight the importance of hiring and building a strong team, adapting to remote work and technology and staying resilient in the face of market challenges. http://www.…
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EP17: Brian Lavelle, Culimat “Personal brand is everything”
22:27
22:27
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22:27
In this episode, we speak with Brian Lavelle, Marketing Manager and International Sales Export of Culimat. Culimat is the leading outsourced sales & logistics platform for US manufacturers in Europe. In this episode, Brian highlights the importance of consistency in marketing and discusses the value of online activity and personal branding in stand…
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EP16: The 5 Biggest Business Challenges
31:04
31:04
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Your host Si McMahon visited the SME-XPO in London where he discussed the 5 biggest business challenges and provided useful tips to overcome them. Feedly: https://feedly.com/ Always-On Content Formula: https://www.playfairmarketing.com/landing-formula-download CONTENT IN BUSINESS PODCAST On a mission to help business leaders and brand owners succee…
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EP15: Spotlight Session: Patryk Luszcz, Regional Director, Profitroom “Take the risk, make the change”
33:23
33:23
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33:23
In this Spotlight Session, we speak to Patryk Luszcz, Regional Director of Profitroom. Profitroom is a comprehensive toolkit that offers unmatched booking conversion rates, cutting-edge marketing automation and an advanced channel manager, all seamlessly integrated into a user-friendly website builder. In this episode, Patryk shares insights on rec…
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EP14: Content in Business Best Bits & Tips - Q1 2024 Recap
30:53
30:53
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In this special episode of Content in Business, we take the best bits and tips from the last three months of 2024. It's an episode packed with inspiration. EP1: How You Can Become Content In Your Business https://www.playfairmarketing.com/podcast/ep1 EP2: Colin Durrant https://www.playfairmarketing.com/podcast/ep2 EP3: Welcome To The New SEO https:…
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Ep13: Spotlight Session: Jake Rudge, Metpro group “Be Curious"
26:54
26:54
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26:54
In this Spotlight Session we speak to Jake Rudge, the Marketing Manager at Metpro group. Metpro are a leading multi-service manufacturer & supplier of cable management products to Electrical Wholesalers and bespoke components for OEM businesses. Jake talks insights on maintaining brand consistency, leveraging different marketing channels like podca…
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EP12: Fully Understand Your Audience
36:06
36:06
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CONTENT IN BUSINESS PODCAST On a mission to help business leaders and brand owners succeed through sharing stories, advice and inspiration! Hosted by Si McMahon. ➕ Follow this podcast to stay updated! 📺 Watch this and other episodes on YouTube: https://youtube.com/playlist?list=PLIsCLD1IFFF1dXy4uahZmIXuAHI-_MqgA&si=4UO6JHzf4eu4CljZ 👍Inspired by Con…
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EP11: Spotlight Session, Richard Langford, Sharp Events Group “Look at the Big Picture!”
26:54
26:54
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In this Spotlight Session we speak to Richard Langford, Director of Sharp Events Group. Sharp Events Group are an event crew supplier for major sporting events and a bespoke building team, launched in 2019. Richard discusses the importance of flexibility, a can-do attitude, and delivering quality work to build strong client relationships. Links: ht…
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Ep10: How Courage Brings Comfort
1:05:15
1:05:15
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CONTENT IN BUSINESS PODCAST, BLOG AND NEWSLETTER! To supercharge your business, you need the tools, skills, and confidence to get customers to desire what you do. Si McMahon, business leader and podcast host provides advice on business and marketing - tackling the biggest challenges and unlocking the biggest wins. Links: The Miracle Morning Book - …
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Ep9: Spotlight Session: Phil Hall, Residential Living Recruitment "Believe in yourself"
32:18
32:18
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32:18
In this Spotlight Session we speak to Phil, Co-founder of Residential Living Recruitment. Residential Living Recruitment, is a boutique recruitment agency focused on the residential living space who harness 45 years of experience in the property industry to power the next generation of residential living workforce. In this episode, Phil discusses t…
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Ep8: Find Your Company and Customer Values
45:45
45:45
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45:45
Music: Love is the law- The Seahorses https://open.spotify.com/track/5hxttI33fq6Pj5jWabbEOz?si=Afi3FxIpTJabUpZKvW2xbQ Sonnet - The Verve https://open.spotify.com/track/6OgWHP8rRXiq7VMaryVaVo?si=5G8k0r79S5uA1S60ixbY2A Glorious day - Embrace https://open.spotify.com/track/7CPRFGwnOGJsL6YDGY0fke?si=-pdDhhGFR0WZtpuEzjV-cA Wake Me Up - Foals https://ope…
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Ep7: Spotlight Session: Samantha Eastcott, SCND HND | The Circular Studio “Be Flexible, Be Driven”
31:26
31:26
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In this Spotlight Session we speak to Sam, Founder and Managing Director of the Circular Studio. SCND HND: Is a circular innovation fashion brand creatively reusing and re-purposing textile waste. Inspired by her family’s heritage of self-sufficiency, the brand is centred on evoking timeless sophistication through British Craftsmanship, seamlessly …
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Welcome to the Content in Business podcast - the place to transform your business into what you always dreamt of. Every week we give you the advice and confidence to achieve your vision! Hosted by Rob Lyon and Si McMahon, and produced by Playfair. This is the place that you’ll come to listen to advice and debate on business and marketing, and how s…
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Ep5: Spotlight Session: Anna Smith, Beyond The Book "Stay true to your purpose!"
39:50
39:50
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39:50
In this Spotlight Session we speak to Anna, Co-founder and Recruitment Director of Beyond the Book. Beyond The Book opened its doors in 2009, 15 years ago as a specialist creative & Marketing recruiter. Retention of employees is very important to businesses, and they work really hard to introduce clients to the right people, with optimum chance of …
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Ep4: Spotlight Session: Paul Jenkins, ThePackHub "Be Prepared to Make Mistakes!"
21:13
21:13
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21:13
In this Spotlight Session we speak to Paul Jenkins, the founder and managing director of the Pack Hub, a packaging innovation consultancy. We discuss the journey of the Pack Hub, the importance of building a community and adding value, embracing mistakes and learning from them, the vision for the company, challenges in realizing that vision, market…
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Ep3: Welcome to the new SEO: Quality!
35:47
35:47
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35:47
Welcome to the Content in Business podcast - the place to transform your business into what you always dreamt of. Every week we give you the advice and confidence to achieve your vision! Hosted by Rob Lyon and Si McMahon, and produced by Playfair. This is the place that you’ll come to listen to advice and debate on business and marketing, and how s…
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Ep2: Spotlight Session: Colin Durrant, Okapi Technology "Go above and beyond!"
48:44
48:44
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48:44
In this Spotlight Session we speak to Colin Durrant, CEO of Okapi Technology. Okapi Technology is a company that provides IT tech support direct to the staff of businesses. We design and supply the IT infrastructure and strategy especially on the security side of things. We take accountability for all the IT and telephony needs of a business so tha…
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Ep1: How you can become content in your business... An Overview
41:10
41:10
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41:10
In this first episode of the Content in Business podcast, we explain why this is the place to transform your business into what you always dreamt of. Every week we give you the advice and confidence to achieve your vision! Hosted by Rob Lyon and Si McMahon, and produced by Playfair. You’ll be coming back every week to listen to advice and debate on…
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The Content in Business Podcast To create the business you always dreamt of, you need the tools, skills, and confidence to get customers who really care about, and desire what you offer. THIS IS THE PLACE THAT YOU’LL COME TO LISTEN TO ADVICE AND DEBATE ON BUSINESS AND MARKETING. Hosted by content marketing experts Rob Lyon and Si McMahon…
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