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I'm Jon Morrow, and this is Break Through the Noise, a podcast where I show you how to stand out in a world where people are already inundated with content, where they are distracted by an endless stream of notifications from social media and their cell phones, and somehow, someway, you have to get their attention and make them listen. It's a battle, it's a war, and this is the podcast that shows you how to win, not just grabbing their attention for a moment, but turning people into lifelong ...
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If you’re just getting started online, it’s easy to feel tiny, insignificant. It’s easy to feel lost in this vast maze of different business models like freelancing and online courses and e-commerce. On the darker days, it’s easy to feel like you don’t have what it takes, that you might as well give up. And that’s why you need this interview with T…
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Ever wondered how to grow a YouTube channel? Or how to create world-class video content people can't help but binge? Ed from Film Booth is one of the world's top YouTubers. He's the go-to person that everyone goes to if they're serious about growing their YouTube channel. And in this video, Ed is giving us a deep dive into his process.…
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Launching your first online course can be intimidating. I'll be straight with you - They can be profitable, but getting started is hard! I've brought in the big guns to talk to you today. Marisa Murgatroyd has helped beginners launch over 800 online courses, and she's who I would go to if I were starting today. Let's dive in.…
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Have you ever felt like you don't fit in with everyone else but you are driven make the world a better place? You might be genetically engineered to do just that. My mentor, Alex Charfen, has been studying entrepreneurs for years and he believes that these trailblazers are the evolution of hunters. Today's interview could be life-changing for anyon…
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Since we last spoke, I almost died. Meningitis due to an allergic reaction has kept me from being with you for several weeks, but it's left me with some lessons to share. We're going to talk about disaster preparedness, the concept of fairness, and how aggressive actions create risk but may be worth it. Let's dive in.…
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It's a tricky question even under normal circumstances, so you might feel torn. Most of the experts on advertising are running ads agencies so they are biased. Today I'll give you my unbiased opinion on when you should advertise and when you shouldn't. Getting good info from my podcast? Consider subscribing and leaving a review. It really helps.…
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How do you break through the noise on celebrity-filled platforms? How do you gain an audience among all the influencers on YouTube and Instagram? Sunny Lenarduzzi, one of the greatest social influencers in the world, talks about how each platform works, how to stand out, and how to earn the trust and respect of your audience.…
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This week we get back to practical marketing tips, specifically for Facebook ads. Facebook is seeing a huge drop in ad sales, but Smart Blogger is ramping up our ads, almost tripling our Facebook ad spend. Today I'm taking you behind the scenes of what we're doing at Smart Blogger and letting you know why you might think about doing the same thing.…
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Now is a scary time, but in every difficult situation, there are hidden possibilities. In the midst of all the chaos, creatives have unique opportunities to take advantage of and we're going to discuss those today. Got some extra time? Subscribe and review to get the latest podcasts and help me reach new listeners. Reviewers rock.…
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Not seeing the results you want on your blog? The difference between amateurs and pros is how much planning they do before writing. On this episode, I'll walk you through how we plan posts for Smart Blogger and give you the template you need for great results. Template - https://smartblogger.com/content-brief-template Completed Templated - https://…
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You may have heard "you go rich in your niche" but thats only true if you are creating a product. As a blogger or a content marketer, your job is to cast a wide net, to catch people before they are even aware of their opportunities. Data proves that the most successful people are the ones talking about the same few topics as everyone else. Here's h…
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Creative people don’t get a job because they want to. They think it’s their only option. How do you compete? How do you live authentically and still make a good living as a creative person? There is a $412b industry for creative people that most people don't even know about. Jobs start at $50k a year with no college degree for writers, designers, a…
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You may have never heard of Rachel Miller, but in my opinion, she is the smartest facebook person in the world. She's used facebook to drive tens of millions of visitors to her pages for free. That's right. No ads. No payment for traffic. How does she do it? In my first guest interview, she's going to tell you how you can get started from scratch. …
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Today's unique content is applicable whether you're a beginner or an advanced blogger. If I could go back to the beginning of my writing career to tell my younger self the three biggest things I would learn in 10 years of blogging, these are the lessons I would share to put myself on the right path. If you want to know how to make people care, how …
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If you're a beginner and you don't have connections, you might feel like you can't compete. It's not a hopeless situation. In this episode, we're going to get really practical and dive into step-by-step tactics for beginning without a large platform. Don't forget to hit subscribe and leave a review. Reviewers are the coolest people!…
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Breaking through the noise is one of the most intimidating problems we run up against. A lot of beginners feel like they are too small to even compete. But here's the question: If you have a message to spread...are you going to let intimidation hold you back? Accomplishing incredible things is about unthinking, irrational defiance and flipping the …
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