It's time to Unleash Your Star Power! The Creative Freedom podcast dives deep on all things related to creative entrepreneurship. From the fundamentals of getting started, to the complexities of growing and scaling your Noble Empire, to becoming a celebrity in your niche, Creative Freedom is education, inspiration, and empowerment to help you Own Your Dreams Without Selling Your Soul (TM).
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[S8EB1] Heart-Centered Business w/Mark Silver
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58:12
In Heart-Centered Business: Healing from toxic business culture so your small business can thrive, Sufi spiritual business teacher (and my long-time colleague and friend, Mark Silver, M.Div. speaks to those who hate the toxic way business has developed, and want an approach to business that is as nourishing as it is powerful. Our interview is an ex…
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[S8E3] Discover Your Path to Success: 5 Exercises for More Clarity About Yourself and Your Business
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29:20
Let's talk about something we all know deep down: there's no one-size-fits-all approach to success in business. It's all about finding YOUR way and embracing your unique creative spirit (within legal boundaries, of course!). But hey, let's be real; carving out your own path can be a bit challenging, especially if you're a Fusion creative like me. N…
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[S8E2] Are You An Undervalued Unicorn?
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18:34
Do you have an impressive list of credentials and/or decades of experience? And despite that, you're still on the struggle bus when it some to confidence in yourself and your business. Or, you know your stuff but don’t see yourself on “the same level” as other influencers in your niche? Then you might be an Undervalued Unicorn! Check out Season 8, …
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[S8E1] Top 6 Business Model Mistakes Creative Entrepreneurs Make
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26:50
You are in for a treat with Season 8 of the Creative Freedom show! We start things off with a bang by tackling one of the most essential yet frustrating topics in business: business models. I know, I know, it's not the most glamorous thing to talk about, but hear me out. Whether you realize it or not, you already have a business model if you're bri…
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[S7E10] How to Find Your Unique Message w/ Michelle Mazur (Interview)
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42:36
I can’t believe 2022 is almost over! During the Creative Freedom Retreat last week, we began planning for 2023, and I think this particular episode is a perfect way to end Season 7 of the Creative Freedom Show and segway into the new year. I’ve been in the online world for almost 30 years (zoinks!). I've been a business coach for almost 20 years. I…
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[S7E9] What Are Cancel Culture Vultures?
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19:27
Ever been on a bad date? I mean a really bad date? One that was so bad you felt the urge to write a song about it? Have you ever been the subject of a song about a really bad date? I’ve kissed a few frogs in my day, but none of them warranted the kind of song that Nile Rogers of the famous music group CHIC wrote back in 1981. He went out with a wom…
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2022 "Thanksgiving Egg" Episode
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34:55
This is a bonus episode that you won't find anywhere else. Not on the blog, not on social. Only for our podcast listeners. Like an Easter egg, but it's Thanksgiving. So Happy Thanksgiving!
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[S7E8] Big Fish, Little Pond: How to Break Through to Greater Visibility
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23:53
When you’ve got a capacity problem, something has to give - and we’ll talk more about that in an upcoming episode. But for today, let’s assume you’re ready AND you’ve got the capacity to play to a bigger audience. How do you jump from being a big fish in a small pond to a larger one? While you can’t control the outcome, you can do a few things. Lev…
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[S7E7] Is Your Fear of Visibility Really an Asset?
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25:39
Being invisible - especially in your business - has advantages… some hidden advantages that you’re probably not even consciously aware of. Today, we’re going to shine a light on these perks of invisibility so that you can make some empowered decisions about when to step into your spotlight and when to stay carefully tucked away in the shadows.…
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[S7E6] How to Gain an Audience Without Becoming a Target
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33:57
A few years back, while attending an abundance workshop, I encountered one of the scariest moments of my life! A particular exercise gave me, a business coach, a very “deer in the headlights'' moment but also, a breakthrough that changed the way I work with clients. Had my coach not taken just a few extra moments out of her agenda to help me with t…
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[S7E5] Safety or success? Do you really have to choose?
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29:50
One of the common fears that comes up with my clients time and time again is becoming a target for haters, cancel culture and trolls. I mean, the bigger they are, the harder they fall, right? The idea of having to deal with negative attention does not feel expansive, fulfilling, or joyful. I mean, no one wants haters, and when you’ve already got a …
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[S7E4] The Passed Over Paradox: The Invisible Income Cap on Your Success
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36:15
When I was 16, I was over-the-moon excited about getting my driver’s license. I wanted it SO bad. I had helped my brother study for his exam and I was pretty sure I had the study guide memorized. But I wasn’t prepared when Dad invited me out to drive. “What? Me? On the road? But Dad, I don’t have my license yet! I don’t have my learner’s permit yet…
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[S6E15] 3 Tips to Make More Money and Have a Profitable Creative Business
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18:32
This is Creative Freedom - Empowerment for creative entrepreneurs. Where can-do inspiration and how-to education collide to help you Own your Dreams without selling your soul™.
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[S7E3] Is it Imposter Syndrome or Something Else?
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25:23
A long-time friend of mine came to visit Nashville not long ago. He paid me a compliment or two, as he often does, and I poo-pooed nearly all of it. Later, when we were at lunch with my family, he turned to my husband and asked: “How does she not see how talented and gifted she is?” My husband shrugged in agreement that I wasn’t owning my gifts and…
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[S7E2] 4 Myths from Online Business Gurus: How to do Business Outside of the Box
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29:23
I’ve been holding onto this episode for a long time. Decades, in fact. You may already know that I’ve been in the online space for nearly 30 years - back when it took 15 minutes for an animated Gif to load and we were actually excited about that! I’ve seen the rise and fall of many an internet marketer in my time - and the cult-like followings and …
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[S7E1] 2 Ways to Increase Brand Visibility Through Community
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29:24
It's finally Season 7! It has been a long road to get here, and I’m so excited to be digging into the new content this season - all around helping you overcome the passed over paradox and step more confidently into your Great Work. To Be that star in your market, instead of a best-kept secret. Last season I talked about increasing your brand visibi…
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[S6E17] Do I need a business coach?
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41:00
This is the LAST episode of season 6!!!I am ready to CELEBRATE with this week's episode where we dig into the questions I recommend asking yourself before you decide you are ready for coaching. Coaching is not a magic pill that cures all ills. In fact, many of my clients will recount the times they’ve sat with me and cried or told me to eff-the-eff…
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[S6E16] The Biggest Money Block For Your Creative Type
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Our money stories shape our choices... which chape our money stories... and so on, and so on! Today, I’m sharing the biggest money blocks for each creative type. Because, while we’re all unique, we do carry a few patterns in our types that can put up BIG roadblocks to our business growth and success. Each creative type has can have similar symptoms…
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[S6E14] How To Increase Your Pricing Without Losing Your Clients Or Your Soul
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25:14
In 2007, Consumer Reports did a taste test with McDonald’s coffee and Starbucks. The Consumer Reports Coffee Taste Test showed that McDonald’s plain black coffee edged out Starbucks and other fast food chains and had the best tasting black coffee of them all. Then in 2009, a more informal Starbuck’s taste test was held to look at some of the flavor…
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[S6E13] How to Sell Without the Sleaze
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33:23
I have an Incubator client right now that’s working on building their business, and they don’t have a large audience. Between fits of frustration around wanting to go faster and inspired ideas that need execution, we’ve been having conversations around who they serve and how to talk to them to stimulate sales without coming off as sleazy. As nice a…
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[S6E12] How to reach your target audience
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34:31
In our last episode we talked about how to find folks and I intimated a little bit about the need to talk TO them, not AT them. But we didn’t get into specifics of how to do that - what to say, etc. I don’t want to leave you hanging. So, that’s what this episode is all about. This episode will be useful regardless of how well connected you are with…
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[S6E11] How To Find Your Target Market & Why It Matters
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19:41
There was a time in the big bad world of business, where you could pretty much sell anything and people would buy it. You didn’t need to persuade people about the benefits of choosing you because you were the only game in town. They either bought what you were selling or they went without. Period. But buyers are smarter, do more research, and have …
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[S6E10] 5 Signs Your Business Needs to Pivot
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27:26
Pivot! It was one of the biggest buzzwords of 2020, thanks to the pandemic that shall not be named putting a monkey wrench into EVERYONE’S plans! Not to brag, but I’ve been pivoting since before it was cool. I’ve probably done the pivot 5 or 10 times in my nearly 30 years online. I mean, nothing lasts forever and the only constant is change, right?…
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[S6E9] How to turn your audience into raving fans
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21:35
Here's a question for you today: How does a rock get its own facebook page? The answer? The rock has Raving Fans. People so deeply committed to what it stands for that they want to share it with their audience. Raving Fans are your evangelists. They buy from you, but they also bring with them the support and rapport of new audience members that wil…
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[S6E8] What is Content Repurposing?
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I LOVE me some thrift store shopping! If you have the patience and enjoy treasure hunts, you can come up with some fantastic finds! Why am I talking about thrift stores on a business podcast? Because you can do the same thing with your content! We call it content repurposing, and you can get a lot more mileage from one piece of long-form content if…
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[S6E7] Developing a Content Strategy for Creative Entrepreneurs
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25:04
We're back with our first **official** episode of our Season 6 re-launch. Our bonus episode last week gave you the explanation for that. Our earlier episodes of Season 6 laid the groundwork for what we’re talking about today: your content strategy. If you’ve missed those or you need a refresher, you may want to pop back to the beginning of Season 6…
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[S6EB1] - Bonus 2021 Annual Review
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37:00
A "bonus" episode that breaks down how 2021 went. Listen in as I go through a month-by-month breakdown of the highlights of what happened personally and professionally, and end the episode talking about what the changes were making at Creative Freedom HQ that were inspired by 2021's ups and downs.
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[S6E6] Increasing Your Brand's Visibility: How to Grow Brand Awareness as a Creative Entrepreneur
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30:44
It's time for season 6, episode 6 of the creative freedom show! This week we'll be focusing on how to build brand awareness as a creative entrepreneur without sacrificing values that are important to you. How do you do that? ✅ Show up ✅ Give people a reason to pay attention ✅ Collaborate with colleagues Catch all the bonus action at creativefreedom…
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[S6E5] How To Develop A Sustainable Marketing Strategy
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35:36
A sustainable marketing strategy helps you increase productivity while reducing costs. Adopting a sustainable #marketing strategy helps you improve your brand image and gain a competitive advantage. Though this is true, many entrepreneurs miss out. Why? Burnout. The sad reality for many entrepreneurs. The reason why so many quit or hang up the towe…
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[S6E4] Effective Business Planning for Creatives
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31:52
The end of Q1 is hot on your heels here in March, so it's a GREAT time to reflect and re-set for the remainder of the year if you've already done your annual planning. OR, you can get your year in gear now and set yourself up to be on track for the rest of 2021. This episode shares 5 tips to help you get your strategic business planning done for th…
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[S6E3] Profitable Business Models for Creatives
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34:18
Episode 3 of the Creative Freedom Show! This week we are focused on the top 3 profitable business models for creative entrepreneurs. In this episode we will cover: ✅ Service Based Model ✅ Product-Based Model ✅ Hybrid (Service + Product-Based)
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[S6E2] Is your niche even profitable? How to find the right niche as a creative entrepreneur
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29:34
This week on episode 2 of the Creative Freedom Show, the podcast takes a deep-dive look at Katy and Shania Twain to show you how to carve out your own profitable niche in your industry. BOTH of them came from a musical world that was different than the one they ended up in. It required a little patience and courage to make the jump... and it made a…
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[S6E1] How to build a profitable business that's true to you
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34:32
We kick off this season with a look at how to build a business that's true to you. You know... a business that keeps you from selling your soul! How do we do that? T.A.D.A. - An acronym we developed to help you listen to what's really on your heart and bring yourself and your business into alignment (or back into alignment) with what's true for you…
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[S5EB5] Plans are useless, but planning is everything
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[S5EB4] My biggest business failure - and how I turned it around
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27:17
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[S5EB3] It's not magic, it's marketing!
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[S5EB2] You are the most important "product" your company offers. Here's why...
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34:13
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[S5EB1] The most important lesson from 25 years online as a creative entrepreneur
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[S5E10] EPIC Content creation made easy
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23:22
I'm going OFF about how the phrase "create epic content" has become synonymous with "if you can't make something that goes viral, then don't do anything at all" - which is a trap that either keeps you stuck on a hamster wheel of content creation in your creative business or paralyzed by perfectionism to the point of doing nothing at all. Instead…
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[S5E9] Too many ideas? How to know which ideas to pursue first
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29:58
As a creative, you've got LOTS of ideas. How do you keep track of them all? Can they even be managed? How do you decide which ideas to pursue, and which ones to table for later (or even give away to someone else)? You're in luck because this week I'm sharing a bunch of tools and resources to help you organize your ideas and get clear on what you're…
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[S5E8] How to find a profitable niche for your creative business
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26:25
You've probably heard the phrase "riches in niches" more times than you care to count. As a creative entrepreneur, finding a niche can feel challenging if you don't solve a "problem" or "pain" with your Great Work. In this episode, I'm stealing a process from the manufacturing world to help you hone in on why clients buy from you and how to find mo…
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[S5E7] Do less and charge more: How to change your mindset around pricing your work
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29:08
If you're a heart-centered creative entrepreneur struggling with pricing, there's good news: you don't have to subsist on a survival-level income, and you don't have to price-gouge your clients in order to be successful. There's a middle ground that's profitable and sustainable. Your pricing tells a story, and it's personal. For creative entreprene…
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[S5E6] Business Models for Creative Entrepreneurs
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24:45
Just hearing the word “business model” can conjure up spreadsheets, process diagrams, flow charts, and other stress-inducing imagery. But business models don't have to be stressful. Once you figure out your unique business model, you’ll like how sexy the results are: more money, meaning, and impact. More Raving Fans for your work, more freedom, and…
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[S5E5] The Hard Truth About Creating Passive Income
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26:42
While it sounds sexy to "make dolla billz in your sleep," there are three huge misconceptions around creating passive revenue in your business. In this episode you'll go behind the scenes and see how I've set up passive revenue streams in my business, and just how "passive" they really are. Catch all the bonus content at CreativeFreedomShow.com Mus…
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[S5E4] How to build a loyal following for your creative business (with L.O.V.E.)
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26:28
As a creative entrepreneur, having a loyal following means you've got Raving Fans who love your work, support you financially, and you can make great money doing what you love. If they're not loyal, they'll drop you like a hot rock as soon as someone new hits the scene. So how do you build customer loyalty? L.O.V.E. It's an acronym for the 4 action…
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[S5E3] How To Build Credibility For Your Creative Business
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26:22
One of the things that stops creatives from growing their business is a fear that they don't have the credibility it takes to attract quality clients. This episode shares 5 things anyone can do (starting today) to build their credibility in the market, even if they're brand new and have zero clients. Catch all the bonus content at CreativeFreedomSh…
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[S5E2] Hiring a Business Coach? Ask these questions first!
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29:11
Think you're ready to hire a business coach? Before you plunk down your hard-earned cash, make sure you really know what you're getting - and that you're really ready to make the investment. Too many creative entrepreneurs get burned by hiring the wrong person at the wrong time. This episode gives you specifics about the different kinds of business…
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[S5E1] How to Brand Yourself as a Creative Entrepreneur
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27:20
Branding can be especially challenging for creative entrepreneurs. We're constantly evolving, and depending on your creative type, it might not come easy to you. Heck, even the concept of branding has evolved over the years. This episode gives you some questions to consider, along with how branding has evolved through the centuries – and what it me…
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[S4E10] 8 Lessons I've Learned From Hosting Live Events
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28:11
Over the past 10 years, I've hosted hundreds of live events. From my basic monthly Accountability Club teleclasses and weekly Facebook Live Q&A's to more complex virtual and in-person events like Creative Freedom Live (Happening in October! Yeah, baby!)If you're thinking about hosting your own events, here are the mistakes and lessons I've learned …
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[S4E9] How to decide which events are worth attending
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29:21
This is high season for business conferences and events for creative entrepreneurs. But how do you know whether or not it's really worth it to invest in attending in the first place? In this episode, I provide a simple "equation" that will help you get clarity about which events will be vital and beneficial to your business, and which ones you shou…
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