Feeling overwhelmed with the sea of social media and everyone is another “LinkedIn Coach” and you don’t know who to trust? Tune into The Insiders Scoop Podcast with your host, Ex-LinkedIn turned CEO of the[in]academy, Salina Yeung. This show is all about giving you actionable insider tips to take you from where you’re at now to where you want to be in your life, career and business. Whether you’re a purpose-driven entrepreneur, coach or one in making - side hustler, who is looking to build a ...
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Pros & Cons of LinkedIn Articles vs. LinkedIn Posts
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Should I publish a LinkedIn Article or just a LinkedIn post? My answer?👇 "Why not both?" I don't think this is an either or option. A better question should be: "Which one should we prioritise more?" In today’s episode you will learn: 📍What are LinkedIn Articles and LinkedIn Posts? 📍 Pros and Cons of publishing LinkedIn Articles 📍Pros and Cons of p…
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How to use ChatGPT to Grow your Audience + Revenue on LinkedIn
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12:50
The AI revolution is here whether you like it or not. In this episode, we're going to how you can use Chat GPT to grow your audience and revenue on LinkedIn. We have robots at our command, so why not put them to work for you? I’ve increased my sales and gained followers using ChatGPT, and so can you. ⏱ TIMESTAMPS: Short on time? Here are the highli…
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The Ultimate Guide to Writing Great LinkedIn Articles (With Examples)
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12:03
On its surface, writing a LinkedIn article may seem unnecessary. It is an unpaid service that has no guarantee of helping advance your career prospects. However, the truth is that well-written LinkedIn Articles provide many benefits to their authors. The benefits of writing a LinkedIn Article more than make the endeavor worth the time investment. O…
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How to use LinkedIn to get more Clients, Speaking Gigs and Media Features
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13:42
Are you trying to get your next roster of clients from LinkedIn? Your LinkedIn profile isn't just an online resume – Think about it as your digital handshake. In this episode we’ll talk about Step by Step to use LinkedIn to get more Clients, Speaking Gigs + Media Features. More eyeballs landing on your profile means more opportunities. Your success…
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LinkedIn Growth Strategy: 15-Minute a Day Only
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10:09
Growing your audience on LinkedIn doesn’t require hours of work every day. In this episode, I’m going to talk about a realistic, effective strategy you can implement in 15 minutes each day. That’s right. Barely enough time to make a cup of coffee. Let alone enjoy it! Granted, you can accomplish more with more time Rome wasn’t built in 15 minutes, a…
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LinkedIn Premium... Pay for it or Cancel it? Tough choices ahead! If you're on the fence about your LinkedIn Premium subscription, you're not alone –we're in this together! In this episode, we dive deep into the Pros and Cons of LinkedIn Premium, helping you determine whether those benefits match your business needs. We will break it down ⬇️: 👉 How…
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How to learn faster and remember everything (This skill made my first 100K)
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Learning quickly and efficiently is a game-changer in today’s fast-paced world. Come on—with ChatGPT, Genomics, Virtual Reality, Computing Power, 3D Printing today—what’s tomorrow, right? Whether you’re an online coach, an e-commerce guru, entrepreneur or side hustler—this skill applies to you too. That’s right: ingesting, retaining, and recalling …
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So you’ve got your LinkedIn profile all set up. Headshot on point, endorsements and recommendations galore, work experience fit for a Fortune 500 CEO—but something is still missing. That’s right, it’s your headline. In this episode, we delve into the world of entrepreneurship, providing you with invaluable insights, expert advice, and practical str…
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Quitting my Corporate Job at LinkedIn To Start a Business
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13:42
Are you ready to quit your corporate job and start your business? If this is you, then this episode is made for you! In this episode,, I'm sharing something that I've never shared here before - my CEO origin story. I'll take you on a journey of how I transitioned from being a corporate employee to a business owner. I'll share my reasons for leaving…
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Engagement Pods Will Destroy Your LinkedIn Engagement: Algorithm Explained
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Engagement pods, a popular strategy for boosting engagement on social media platforms, have gained significant attention on LinkedIn. But there's a dark side to these pods that many fail to acknowledge. In this episode, we'll uncover the hidden risks they bring and explain how they could potentially harm your LinkedIn account. ⏱ TIMESTAMPS: Short o…
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Are you ready to take your LinkedIn game to the next level? In this episode, we've got a treat for you - 3 deliciously simple content prompts to inspire your next post on LinkedIn. But wait, there's more! As a special bonus, we'll also reveal the 7 most underrated yet proven LinkedIn strategies. These strategies have been carefully curated to help …
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Putting yourself out there ain't easy! Yes you! The one who has likely got hundred tabs open (whether it be on your laptop or phone or in your brain — I told you, I can mind-read 🧠) So, wanna stop feeling like a hamster on a wheel? In this episode, we'll share the Ultimate strategy to break free from the "content" hamster wheel and revolutionize yo…
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Take a WILD guess the BIGGEST + the EASIEST-to-fix content mistake that 90% of people make? Those who guessed: high five! ✋ ❌ HOOK. If your HOOK isn't attractive, your post doesn't get read. Sorry, not sorry. Whether it's a LinkedIn Text post, Video, Articles, Carousel — the 1-3 lines of the copy must grab your audience attention + stop the scroll.…
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Are you getting the most out of LinkedIn? Plenty of entrepreneurs create a LinkedIn profile, only to connect with a handful of colleagues and log in occasionally. But think about it this way: if you’re not engaging in important conversations with other industry experts, making new connections within your field, and creating amazing new relationship…
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Outdated LinkedIn Tips you should not be doing in 2023 | STOP doing these
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15:55
At this point, we all know that spamming people on LinkedIn with sales pitches or putting external links in the comment section of your post are outdated tips. But, are you aware of the other outdated LinkedIn tips that could be holding your account back? You might be surprised to learn that some of the tactics you’ve been using are slowing down yo…
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Biggest LinkedIn Trends in 2023 you must know!
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Let me drop some truth bombs right here ! The online learning space shows no signs of slowing down. Forbes forecasts that the online learning space will continue to rocket to a whopping $350 billion by 2025! (Yes, with a "B"!) 🤯 It's incredible news for all of you (including us!) as coaches, content, and course creators. When your offer is validate…
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It's been on my vision board before I even started my business 5 years ago... To share my marketing & sales knowledge on a fancy-schmancy platform - LinkedIn Learning So to be invited as a LinkedIn Instructor (and on a topic I'm so heckin' passionate about: Content Marketing) I legit had a mega PINCH ME moment. 🤯 In today’s episode, I will share wi…
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Thanks for tuning into this week's [in]siders Scoop with Dr. Theinacademy! Your origin story holds the key to building an authentic personal brand. Uncover the power of connecting your story with your audience to establish meaningful connections. In today’s episode, we'll explore the transformation from the "old way" of broad niches and assumed out…
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100K monthly profile views. 1000 Engagements. 7-Figure Business. These were my goals last year and here's where I went wrong... If you're like me, you might have a post-it note in front of your computer, with all the ambitious goals you want to achieve. Or maybe you wrote it down in a notebook. Or maybe it's in your morning mantra. Anyway, here's w…
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What is LinkedIn Creator Mode? The Pros & Cons Explained!
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In this podcast episode, I will share tips and strategies on how to use LinkedIn Creator Mode Effectively. Switching your profile from the standard professional networking setting to the Creator mode was all the buzz. In an effort to shift the perception of LinkedIn only being known as a platform where professionals network and look for jobs, it in…
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Put a finger down if this sounds familiar... 👋 👎🏼 Is your LinkedIn profile resembling a dull resume that fails to capture attention? It's time to break free from the mundane! 👎🏼 Are you experiencing stagnant follower growth, leaving your sales pipeline empty? Let's turn the tide and start attracting your ideal clients. 👎🏼 Do you receive occasional …
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9 Game-Changing LinkedIn Features for Business Growth in 2023
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11:11
Cast your mind back to the day you embarked on your LinkedIn journey. Remember how amazing it would have been to have a personal guide, as if it were your very first day at a new company? Someone to show you the ropes, unravel the intricacies of the platform, and highlight all the remarkable LinkedIn features at your disposal. Well, my friend, toda…
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Why you have decent following on LinkedIn, but NO clients (Part 1)
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19:45
Hey insiders! Let me start by thanking all of you for your support and love since I launched Your LinkedIn Gal Podcast. I'm wrapping up my podcast's first season today and hope you have been taking all the necessary ACTIONS to all the tips I've shared with you to level up your LinkedIn Game. The LinkedIn Gal Podcast will be back soon with lots of f…
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From Divorce to Penniless to Salesforce Top Sales Leader: Chat with Niraj
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38:43
How do you decide if you should stay on your 9-5 job or take the leap of faith and become your own boss? How have you handled your life decisions when faced with social pressure? You should know, my friend, that being an entrepreneur isn't easy, but it is incredibly rewarding. We all face challenges in life, but how you deal with them determines wh…
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Uncover LinkedIn Secret Algorithm Part 2
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Given that there are over 800 million professionals on LinkedIn, one of the first ideas you might think of is how awesome it would be if a percentage of them visited your website, right? Would it surprise you to learn that LinkedIn does not favor this idea and will penalize you as a result? The problem is not with your website. Like other social pl…
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Today, we'll talk about LinkedIn Polls, shall we? I know what you're thinking, almost every 3-5 posts we see on LinkedIn are poll-related, right? I know tons of peeps find it annoying, but as your biggest LinkedIn Cheerleader, here’s what I’ll say: LinkedIn polls are a great type of post to consider if you are just starting out. You will not only b…
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Happy New Year, [in]siders! Welcome to Your LinkedIn Gal’s first episode in 2022, woohoo! I hope y’all had a wonderful holiday and took the time to reflect on how far you’ve come! You should be SO damn proud of what you’ve accomplished this year (Cos I’m of YOU)! No matter if you hit your goals or came up a bit short, you have been working SO dang …
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Uncover LinkedIn Secret Algorithm - Part 1
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16:53
Imagine you're scrolling through LinkedIn and you find something that truly catches your interest. It can either be a video, audio, a document, or you just want to read the comments. The longer you spend on a post, the higher their dwell time will be - this is where the magic happens. And why should you worry about this "dwell time"? Well, this is …
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Christmas: My Story of leaving LinkedIn
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10:03
Christmas is just around the corner, can you believe it? One of my favourite holidays is already here, and I can't believe how fast the year has gone. I especially cherish this day because it's the only holiday of the year where my husband and I have always celebrated together. I'm thankful for many things in my life, and the last few years have be…
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How to CUT through the social media noise?
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10:18
It takes a lot to keep yourself out there in front of your audience when you become an entrepreneur and enter the business world. This can be daunting, especially with so many other businesses popping up every day nowadays. When so many people are saying the same thing at the same time, how can we stand out? Well, my friend, you can start by choosi…
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Why You need to Optimize Your LinkedIn Profile Headline right now?
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So, you've filled out all the steps needed to complete your LinkedIn profile, and it looks stunning. However, when you scroll back up to your headline you see just a boring "job title + company name". When we fail to create a great first impression, how do we stand out from the crowd? Your LinkedIn headline is just as important as the rest of your …
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Make SH*T Happen Today, Not Tomorrow with Melisa Meral
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28:35
Raise your hand if you have never been tempted to postpone or choose trivial activities instead of meaningful ones? Despite knowing that we have important tasks to complete in our daily lives, why do we put off those tasks intentionally? It's true that there are some people who procrastinate more than others, but, at the end of the day, we all need…
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5 Powerful Ways to Source New LinkedIn Content Ideas
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15:09
Can I say: I am SO freaking proud of you? No, seriously, I mean it. Owning a business is not easy, especially these days and I totally understand how you feel. Maintaining a consistent online presence is one of the hardest things to do when you become an entrepreneur. Regardless of your strategy, it's tough to come up with social media posts, blog …
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Is LinkedIn right for your business?
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11:32
First of all, let me share with you some awesome stats: 4.48 billion people use social media 800+ million are LinkedIn members 3 new members join LinkedIn every second My friend, if you don't find these stats fascinating, I'm not really sure what you find exciting anymore. Should you still be hesitant to use LinkedIn to leverage your business, here…
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Stop being a Slave to your Business and get Productive
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13:18
So you've decided to start your own business because you want more freedom and time in your everyday life, right? You soon realize that being your own boss isn't always easy and that you have to work longer than you would like, correct? WRONG! If that’s happening to you and your business, something’s definitely wrong, my friend. In order to get you…
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My Favourite Way to turn your network to net worth
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10:26
It's critical to start building trust and credibility among your customers when starting your business. You can certainly keep telling people how awesome you are and that your products and/or services will solve their problems. Alternatively, there is another strategy that is 10x more effective and consists of two simple words: SUCCESS STORIES. The…
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Nailing your Elevator Pitch like a BOSS
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18:22
Is that YOU? Stumbling over your words… Sweaty palms… Crazy nerves... When you answered: “Tell me your elevator pitch!” Every day, we as entrepreneurs sell our ideas and vision! What if I tell you that you could statistically boost your chance of selling your service or product even if you’re just starting out or you’ve been struggling with selling…
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How to Optimize my LinkedIn Profile as a Side Hustler?
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16:40
“Salina, how can I promote my side hustle on LinkedIn while working for somebody else?” Calling for Side Hustlers, this episode is especially for you! Whether you’re turning a hobby into a passion project, seeking a creative outlet from your corporate 9-5 or you’re not ready to launch into entrepreneurial life… You and I know a good side hustle can…
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REPEAT after me: I’m no longer available for things that make me feel like SH*T! When was the last time you caught yourself comparing yourself to someone else? Have you ever heard of a term called "Comparionitis"? It means the compulsion to compare one’s accomplishments to another’s to determine relative importance. You don’t care whether it’s a fr…
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Confidence has NOTHING to do with being an extrovert! There, I said it… Showing your face and opening yourself up to the judgy social media world is downright scary. But there’s just NO WAY around it. Entrepreneurs need confidence to LEAD and INSPIRE. And paired with “Authenticity”, you will not only enhance your online presence but also improve yo…
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If you want to establish a long-term online presence for your business, then you need to learn how to repurpose your content as soon as possible. Pssst - Trust me, HUGE time saver! So, what does repurposing content mean? Why should you repurpose content? What are the benefits? In addition to saving you time and money, this marketing strategy will a…
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"If you're trying to serve everyone, you end up serving no one!" And what if I tell you if you haven’t spent time narrowing down your niche, you’re less likely to attract the ideal clients you always wanted on LinkedIn. Will you invest time figuring your niche then? So, “What’s your niche?” Many tend to say “I’m a Sales Expert...”...”Tech Consultan…
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Do you ever wonder whether your professional brand is being established successfully? How successful are you at finding the right people on LinkedIn and building relationships? I know, I know, you might be wondering how you could learn all these answers. What if I told you there was a way to measure your LinkedIn strategies? How about the best part…
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10 Deadly Sins of LinkedIn Etiquette
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11:36
First impressions are essential. There’s usually not much time to impress someone for the first time. Within the first few seconds, you can either win or lose it, simple as that. LinkedIn is not different from everyday life; you either impress someone with a rockstar profile or lose the opportunity to build lifetime relationships. You might think t…
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3 LinkedIn Content Ideas for you to STEAL
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Without a proper strategy, creating content can seem daunting and challenging. It does not need to be a complicated strategy, keep it simple. Adding just one piece of content can boost your profile view count by more than 62%. What if I told you that only 1% of LinkedIn users post weekly content? You should never underestimate the impact of having …
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Join Salina Yeung, the Ex-LinkedIn Girl turned CEO of the[in]academy, in this weekly series, Your LinkedIn Gal Podcast. You'll learn how to build a strong personal brand on LinkedIn and utilize the power of this amazing platform. Get ready to take control of your life, career and business with weekly actionable next steps to leverage your business …
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