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Above The Fold

Jess Cervellon

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Tune in every Thursday as Jess chats with operators and founders across CX, marketing, and everything in between to discuss what creates a killer brand experience. In each episode, we’ll dive into the nitty-gritty like acquisition and retention tactics and zoom out to discuss the big things like AI, brand experience and why customer experience is at the center of it all.
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The Fold

The Spinoff

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Conversations about the intersections of media, culture and technology in New Zealand, hosted by Duncan Greive, founder of The Spinoff. We'd love it if you're able to take a few minutes to fill out this short survey about The Fold so we can learn more about our listening community and what you'd like to hear on this series. Please click here to fill out the survey.
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A podcast for poker players. Hosted by Greg Potter, professional poker player and commentator for Lodge Card Club's live show. Get recaps of big hands and unforgettable moments. Learn new poker strategies. And sit in on interviews with some of the greatest and most influential poker players in the world.
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Into the Fold: A Grishaverse Podcast

Into the Fold: A Shadow and Bone Podcast

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A podcast two best friends share their love of Leigh Barudgo’s Grishaverse chapter by chapter! Geoff (the expert) and Julianna (the newbie) are here serve you fun conversations, chapter rereads and hot takes about the fantastical world of the Grishaverse (the books and beyond) created by the lovely Leigh Bardugo.
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Into the Fold: Issues in Mental Health

Hogg Foundation for Mental Health

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Into the Fold: Issues in Mental Health is the monthly podcast by the Hogg Foundation for Mental Health. Consistent with the spirit of the foundation's work, the podcast captures the human implications of mental health and related issues, bringing you conversations with mental health advocates, researchers, consumers, officials, and others who carry the torch on behalf of mental health and wellness in Texas and beyond. Into the Fold is part of the Texas Podcast Network. Texas Podcast Network ...
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The Fold is an award-winning British womenswear brand with an eye for style and a head for business. Created to meet the demand for work-appropriate clothing with a sense of fashion and a feel of luxury, the clothes offer women empowerment and indulgence in equal measure.
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This Week Above The Fold

Ascential Digital Commerce

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The most essential news stories from the world of ecommerce in 7 minutes or less. ‘This Week Above the Fold’ not only keeps you up to date with the news from the industry - Ascential Digital Commerce’s experts tell you exactly what it means for you and your business. Delivered to you by Senior Editor & Specialist at Ascential and host of the Mastering Metail podcast, Emma Irwin. This series is produced by Claus Cancel with sound design from Ines Cetenji.
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Do you wanna talk marketing and have a few laughs? Good, because Jeff and Francis think marketing should be fun first, educational second, and lecturing never. We interview eclectic guests ranging from dating coaches to mushroom experts, all in an effort to find the most interesting conversations that make marketing fun and creative. Sure, we'll occasionally get into some educational stuff, but it's mostly by accident. We do zero half hour learning sessions. NOPE. Come have a beer, glass of ...
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The Folding List

The Folding List

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Have you ever been scrolling through your favorite streaming service looking for something to just throw on while doing chores like folding laundry? Well, look no further, because The Folding List has got you covered.This podcast covers what movies are worth a watch but not your full attention.
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Dr. Michael Likey discusses the Fourfold Path to Enlightenment, (from his book of the same name) necessary for discovering one's Soul Purpose. Releasing one's personal ego-will, eliminating karma, identification with Source, and allowing thoughts to emanate forth from one's Higher Mind are the four jumping-off points for beginning to achieve Oneness with one's Higher Self. Techniques and technologies such as Mystical Meditation, Scientific-Prayer, and In-Visioning are thoroughly discussed. S ...
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Welcome to Episode 2 of Above the Fold! This episode features a special guest: Mark Galvez, Head of Customer Experience at Taste Salud—a wellness brand that brings the vibrant flavors of traditional Mexican agua frescas to the modern wellness space. From discussing confidence and emotional regulation in leadership to sharing career journeys, we exp…
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Duncan Greive has a solo podcast this week, talking about the debut of Spark Game Arena Live, a huge new event at Spark Arena. He looks at the upside and downsides of the trend away from sponsorships towards brands creating their own projects. Plus: who's number one? Both NZME and Stuff claimed the title this week – but does it even matter? And fin…
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As the school year begins, one question remains unanswered for University of Iowa students and their families: What is the status of Mayflower Residence Hall? Above the Fold host, Madeleine Willis explores what’s next for Mayflower. Also, Senior Reporter at The Daily Iowan, Kate Perez has experience reporting on Mayflower as a former Higher Educati…
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Golden Gems was brought to life in a St. Louis living room by sisters Susan Logsdon and Amanda Helman. Despite these humble beginnings, this brazen lifestyle brand distinguished itself right out of the wholesale gate, buoyed by its larger-than-life mission to inspire us all to live life unapologetically, on our own terms. Thus at trade shows, it wa…
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GO, HARRIS-WALZ! Election season is heating up (the weather is sadly cooling down), America is more hopeful than ever. Speaking of suffrage, I have some thoughts about: ​noncitizen voting in the City of Boston; ​Kenyan troops on a security mission in Haiti, to hopefully help Haiti have an actual election next year under Haitian Prime Minister Garry…
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Historically, the mental health system, and the conversation surrounding it, has given more value to the expert opinions of providers and clinicians than the experiences of those living with mental health conditions. For well over a decade now, the Hogg Foundation bas been elevating the visibility of mental health consumers and has thrown its full …
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In this one I cover the journey of a Lodge local that recently took down our flagship tournament, the Mega Monster, which had a total prize pool of $1.8 Million and just over $300,000 sitting up top for first place. I recap the most impactful hands from the final table that ultimately led this player to victory. Congratulations Joel Doney!!! Check …
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Welcome to the launching episode of Above the Fold! I’m Jess Cervellon, and in this podcast, we’re diving deep into what makes brands thrive, keeps customers coming back, and turns marketing strategies into pure gold. For our premiere episode, I’m thrilled to be joined by Arjan Singh, the co-founder of Jolie—a beauty wellness brand that’s taking yo…
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One eked out a flat result, the other had a giant loss. Toby Manhire and Duncan Greive discuss what that says about their revenue models. They also discuss the downward trend for RNZ, one mirrored by public media entities around the world. Finally, they look at X’s ban in Brazil and the arrest of Telegram’s founder in France, as a window into the g…
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Join Jess Cervellon as she sits down with Courtney Conway, former Director of Retention at Brooklinen, to explore the critical significance of customer retention for brands in today's market. Courtney shares her journey from freelance work to key roles in marketing and retention, and offers valuable insights into building effective retention strate…
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Glenn McDonald spent over a decade with a very mysterious and specific job title: data alchemist at Spotify. It's possible – even likely – that no one on earth knows as much about music streaming. He is in New Zealand for the Going Global music industry conference, and joins Duncan Greive to talk about how Spotify does and doesn't work for artists,…
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The 2024 edition of NZ on Air's Where are the Audiences is a bombshell - largely because so little has changed. The past decade has been characterised by a sharp and consistent rise in UGC, social and SVOD platforms, while local media has slid precipitously. This year that slide has arrested – and in some cases reversed. Duncan Greive is joined by …
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Join Jess Cervellon as she chats with Ashley Harris, the dynamic force behind transforming customer experiences at various leading brands, including Caraway. Ashley shares her experience from working with subscription services to one-time purchase models and how creating a strong, resonant brand is key to success. Jess and Ashley dive into the impo…
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The All Blacks were early on the sports doc series train – but the result was widely panned, due to a sense the subjects weren't willing to really open up for it. Robyn Paterson has directed a new series for Sky on the Wheel Blacks, a team she says has far more candour than their more famous counterparts. She joins Duncan Greive to discuss the chan…
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Duncan Greive and Glen Kyne discuss the bombshell announcement that Laura Maxwell is leaving Stuff, with owner Sinead Boucher to take over in the interim. What does it say about Stuff's strategy, and who might replace her? Plus signals suggest TVNZ is making a big play into sports and a paywall – what does that mean for the state broadcaster, and f…
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Join Jess Cervellon as she dives deep with Sarah Levinger, the genius behind groundbreaking NLP reports that revolutionize marketing strategies through emotional insights. Sarah shares her journey—starting from manual tasks to utilizing cutting-edge AI models—that has helped major brands like Hexclad, Fabletics, and Avi thrive. Jess and Sarah discu…
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Glen Kyne joins Duncan Greive to discuss the appointment of Graeme Mason to chair the NZ Film Commission board. The former Screen Australia boss seems the strongest signal yet that the NZFC and NZ on Air are coming together. We run through some worrying signs out of US cable – and ask what they mean for the potential sale of Foxtel, Sky's Australia…
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Don’t miss out on our brand new juicy episode featuring Nichole Ramirez, Ecommerce manager at UCLA Store. Nichole brings her vast 15 years of experience in D2C and Ecommerce, sharing invaluable insights on creating a seamless customer experience in both online and offline environments. Jess and Nichole explore the importance of being available to y…
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Ant Timpson has spent much of his life at war with the establishment. With ventures like the Incredibly Strange Film Festival and 48 Hours, he courted controversy and made a home for misfits of film. Now he's a veteran of governance and has directed a family film – albeit one with a killer psychedelic mushrooms sequence. He joins Duncan Greive on T…
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Glen Kyne joins Duncan Greive to discuss earnings season in big tech media, with particularly noteworthy results for Meta and Netflix. Locally 1News has opened up a big 25-54 lead over Stuff's ThreeNews – partly using overwhelming force at the Olympics, the NZ Herald debuts an instructive piece of data journalism, and Ant Timpson's Bookworm lends i…
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Catch the latest episode of "The Juice with Jess Cervellon" featuring Danielle Dawson, Product Marketing Manager at Four Sigmatic. Danielle shares her insights on the challenges of integrating functional mushrooms and plants into products while keeping brand vibes consistent. Jess and Danielle dive deep into why a solid brand voice matters, the per…
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Crane came to life alongside America — and like America, it's had quite a challenging 2024. Actually, make that a few challenging years. This is actually the second episode of The Paper Fold covering Crane; my first dealt with its previous owner, Mohawk Fine Papers, having to move the entire Crane operation from its North Adams, Massachusetts, faci…
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Duncan Greive is joined by recently-departed WBD leader Glen Kyne to pilot a brand new format for The Fold. It features Duncan and Glen analysing new strands in local and international media, along with regular deep dives into different aspects of the business. The first episode features reflections an explainer on why TV advertising fell off a cli…
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Here it is! The episode that should have been at Literary Ink but we now bring to you not live! Geoff is back and feeling better! This episode highlights what we love about this book, including: Strong women who don’t need a man Differently-abled representation Multiple perspectives Characters working through their traumas A crap ton of quotable li…
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Tune in to "The Juice with Jess Cervellon" for an illuminating episode featuring Mike Manheimer, CMO of Postscript. Mike shares his insights on the pivotal role of building genuine customer relationships and the transformational power of SMS marketing. Join Jess and Mike as they engage in a dynamic conversation about creative marketing in both B2B …
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If you love to watch comedy poker content then you've definitely come across Sethy Poker. Seth has started to make quite a name for himself in the space and I got to sit down and talk with him live in Lodge Card Club studio to discuss his poker experiences, background in comedy, and his unique creative process for making content. Check out Sethy Po…
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Jenn Cheuk is the founder and editor-in-chief of Rat World, "a magazine for the underground" she publishes in Tāmaki Makaurau. Now up to issue seven, it radiates the specific energy of driven, fragile yet urgent creativity across forms ranging from lengthy interviews to comics to photography, covering art, theatre music and more. She joins Duncan G…
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Live from the Literary Ink tattoo convention in Chattanooga, Tennessee we have the one and only Julianna! Unfortunately Geoff got covid as was not able to make the convention and we were all SO SAD! But alas we make due! Please enjoy this live mini episode of just Julianna at Literary Ink chatting with friends and con goeres as to who the Grishaver…
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Tune in to "The Juice with Jess Cervellon" for an engaging episode featuring Michael Bair, SVP of Customer Experience at Figs. Michael delves into the fascinating journey of chatbots from their early days in the late 90s and early 2000s to their current state, exploring their impact and effectiveness in modern CX. Join Jess and Michael as they expl…
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Tune in to "The Juice with Jess Cervellon" for an electrifying episode featuring Leanna Nazzisi, Director of CX at Victoria Beckham Beauty. Leanna dives deep into the transformative power of AI in customer experience (CX) and debunks common misconceptions about its role in business. Join Jess and Leanna as they uncover how AI revolutionizes custome…
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We're once again breaking down 5 more of the largest pots ever played on Lodge Card Club Livestream as well as providing a little strategy segment on one of my favorites selected from these highlights. I always highly encourage you to check these hands out for yourself over at Poker at The Lodge's Youtube channel. Check out Poker at The Lodge!! htt…
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Spinoff founder Duncan Greive has been writing regularly this year on business, politics and pop culture. But his slightly more niche area of interest is the media itself. This week was a big week for the media with AM and Newshub airing their final episodes and a new lease on life for the Fair Digital News Bargaining Bill. If you don’t know what t…
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Today marks the end of Newshub, an organisation which has been around for 35 years, and has a strong case as the most original and idiosyncratic newsroom this country has ever known. Sam Hayes and Mike McRoberts have more than 40 years combined experience at Three, and join Duncan Greive on The Fold to look back across the history of 3 News, assess…
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Tune in to "The Juice with Jess Cervellon" for an exciting episode featuring Logan Dunn, Head of e-Commerce at Wyze Labs, recorded live at SubSummit in Dallas. Logan shares how integrating advanced tech like generative AI can transform customer relationships and elevate brand experiences. Join Jess and Logan as they discuss how new skills like codi…
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Joe Stapleton has been a "staple" of the poker community for the past 20 years. If you've ever watched A Poker Stars or European Tour production, then you have no doubt been exposed to his commentary and fantastic sense of humor. I sit down with him today to discuss his background, his path to becoming a PokerStars commentator, and all of the excit…
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Hal Crawford ran Newshub through a crucial era – but has traveled a strange path since. He joins Duncan Greive to discuss the unique personality of Three News, the prospects of Stuff at 6pm – and his very different career since he returned to Australia. Learn more about your ad choices. Visit megaphone.fm/adchoices…
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Tune into this inspiring episode of "The Juice with Jess Cervellon" featuring Sam Coxe, the brilliant mind behind Flaus, the world's first electric flosser. Sam shares her unconventional journey from practicing law at a top firm to inventing a game-changing oral care product. Discover how Sam's painful and expensive trip to the dentist sparked the …
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This is the first episode of the podcast powered by Lodge Card Club. In this one I recount 5 of the largest hands that we've hosted on Poker at The Lodge and breakdown the strategy behind the largest pot ever recorded in Lodge Livestream History. If you want to watch these yourself, feel free to do so by clicking the links to each hand down below. …
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You've most likely already seen designs from Sammy Gorin, and just not known it. This young New York-based artist and musician has quickly made a name for herself in stationery and gifts by turning pop culture moments into fantastically fun and funny art prints, stickers, cards, and pens. But rather than satirizing the topical domain with, say, a s…
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Exciting news! I will now be partnering with Lodge Card Club on this podcast project and will be creating more content for them on this platform in addition to the interviews you guys are used to. Be sure to be on the lookout for that, the episodes will be coming out every two weeks. Check out Poker at The Lodge!! https://www.youtube.com/@TheLodgeL…
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As founder of South Pacific Pictures, John Barnett has played a crucial role in the development of screen productions as varied as Shortland St, Whale Rider, Sione's Wedding and Outrageous Fortune. Now operating independently, he remains one of the most powerful – and critical – voices in New Zealand culture. He joins Duncan Greive to assess the cu…
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Tune in to the latest episode of "The Juice with Jess Cervellon" as she interviews Roma Yumul, the CX Manager at Doctor Squatch, a men's personal care brand carving a niche with naturally derived soaps and unique scents. Roma delves into the significance of building strong relationships with freelancers for enhanced work output and the pivotal role…
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Duncan Greive hosts his friend and colleague Toby Manhire on The Fold, to discuss the back-breaking process of making Juggernaut, his new podcast covering the tumultuous years of the fourth Labour government. Then they switch gears to discuss Goldsmith's first weeks as media minister, the post-Newshub recruiting efforts of major media companies, an…
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We thought you might like a wee taster of our brand new #1 series, Juggernaut: The Story of the Fourth Labour Government, hosted by Toby Manhire. Click here to follow Juggernaut so you get every episode as soon as it's released! 1. I love you, Mr Lange Fuelled by brandy and fury, Sir Rob Muldoon calls a snap election, sparking a 1984 campaign of co…
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Tune in to the latest episode of "The Juice with Jess Cervellon" as she chats with Melanie Cummings, the VP of Product and UX at Fabletics. Jess and Melanie dive into the ever-changing world of customer experience, from old-school retail to cutting-edge e-commerce. Melanie shares her exciting career journey at Fabletics, her shift from B2B to e-com…
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Mental health care and recovery services have historically prioritized a clinical medical model. Under this model, expertise resided almost exclusively in the hands of professionally trained healthcare providers. Beginning in the 1960s and 70s, however, a recovery model emerged that put greater emphasis on the self-determination of “consumers” of m…
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William Terite has been fascinated by the news since Barbara Dreaver showed up at his primary school. He started working at Newstalk ZB at 17, and got his dream job at Newshub at just 20. Now a veteran of 23, he has a new role at the revitalised Pacific Media Network, hosting its flagship Pacific Mornings show. He joins Duncan Greive to talk about …
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Let the record show that we kept our promise! We have reached the end of Six of Crows before we got to LIterary Ink this summer, and also in this glorious month of Pride! Inej and Nina are DEFINITELY worse off by the end of the book Kaz has been playing Jenga this entire time Matthias and Wylan are transformed in SO many ways Can we REALLY blame Je…
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