Ueber-Brands podcast

Sisällön tarjoaa JP Kuehlwein and Wolf Schaefer. JP Kuehlwein and Wolf Schaefer tai sen podcast-alustan kumppani lataa ja toimittaa kaiken podcast-sisällön, mukaan lukien jaksot, grafiikat ja podcast-kuvaukset. Jos uskot jonkun käyttävän tekijänoikeudella suojattua teostasi ilman lupaasi, voit seurata tässä https://fi.player.fm/legal kuvattua prosessia.

Carol Costello Presents: The God Hook

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1 | The False Prophet 34:56

7 päivää sitten34:56

Toista Myöhemmin

Listat

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34:56

In this premiere episode of "The God Hook," host Carol Costello introduces the chilling story of Richard Beasley, infamously known as the Ohio Craigslist Killer. In previously unreleased jailhouse recordings, Beasley portrays himself as a devout Christian, concealing his manipulative and predatory behavior. As the story unfolds, it becomes clear that Beasley's deceitfulness extends beyond the victims he buried in shallow graves. Listen to the preview of a bonus conversation between Carol and Emily available after the episode. Additional info at carolcostellopresents.com . Do you have questions about this series? Submit them for future Q&A episodes . Subscribe to our YouTube channel to see additional videos, photos, and conversations. For early and ad-free episodes and exclusive bonus content, subscribe to the podcast via Supporting Cast or Apple Podcasts. EPISODE CREDITS Host - Carol Costello Co-Host - Emily Pelphrey Producer - Chris Aiola Sound Design & Mixing - Lochlainn Harte Mixing Supervisor - Sean Rule-Hoffman Production Director - Brigid Coyne Executive Producer - Gerardo Orlando Original Music - Timothy Law Snyder SPECIAL THANKS Kevin Huffman Zoe Louisa Lewis GUESTS Doug Oplinger - Former Managing Editor of the Akron Beacon Journal Volkan Topalli - Professor of Criminal Justice and Criminology Amir Hussain - Professor of Theological Studies Learn more about your ad choices. Visit megaphone.fm/adchoices Support our show by becoming a premium member! https://evergreenpodcasts.supportingcast.fm…

Ueber-Brands

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Conversations with brand builders who seduce, rather than sell, add myth to the material and let their brands shine - we call them Ueber-Brands. Go to www.ueberbrands.com for rich podcast notes, pictures, further reading and for our blog. We appreciate comments and (good) ratings ;-)

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Ueber-Brands

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Ueber-Brands

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The joy and challenge of purveying better products and better lives – Interview with Dilhan Fernando, CEO Dilmah Tea 41:41

4 years sitten41:41

41:41

Dilmah Tea is the pioneer you might not have heard about when it comes to fairer trade practices, implementing sustainable operating processes, educating consumers and to being founded on the belief that purveying a superior product needs to go hand-in-hand with helping to create a better socio-economical and natural environment. Listen to our interview with its CEO. Continue reading →…

Ueber-Brands

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S’well – From empty bottle to meaningful fashion accessory – Interview with Sarah Kauss, Founder and Chairwoman 40:55

5 years sitten40:55

40:55

S'well brand founder Sarah Kauss explains how she transformed water bottles into becoming meaningful and must-have fashion accessories and her vision for the brand's future. In this interview, you will hear many of the principles of Ueber-Branding and how they are being applied. Continue reading →

Ueber-Brands

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How ‘Slightly Fu**ed-Up’ motivates people to buy into- and work at Freitag – interview with Oliver Brunschwiler, ‘Lead Link’ 35:00

5 years sitten35:00

35:00

In the land of bags, 'Freitag' stands for 'messenger', 'made in Switzerland from recycled truck tarp', 'designed by the bros', and ... "slightly fucked up," as 'Lead Link' tells us . And he is not only talking about the bags, but also about the brand and company culture, as you will hear in our interview with Oliver Brunschwiler. Continue reading →…

Ueber-Brands

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How an Ueber-Brand responds in times of crisis – Alison Cayne, Haven’s Kitchen 43:47

5 years sitten43:47

43:47

Alison Cayne, founder of havens Kitchen, shares how she navigates through this crisis, setting her organization, business and brand up to not only survive but thrive, where possible. And she does so in her own humble, ethical but efficient and entrepreneurial way. Continue reading →

Ueber-Brands

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Haven’s Kitchen: About Sharing Life Skills and Sauces – Alison Cayne, Founder 31:56

5 years sitten31:56

31:56

Alison Cayne, Founder of Haven's Kitchen, a cooking school and packaged food purveyor in New York tells us how her brand is made for 'hustlers' like her. This story is about a purpose-led and disciplined approach to brand- and business building, sans the 'unicorn' glazing. Continue reading →

Ueber-Brands

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FRoSTA: Putting your Money Where Your Mission Is – Felix Ahlers, CEO 35:52

6 years sitten35:52

35:52

Felix Ahlers, CEO of European frozen foods company FRoSTA tells us how he evolved and elevated the mission of the industrial food processor to: "Preparing meals the way grandma would" - using only natural ingredients and no synthetic additives. He shares lessons learned along the way that traditional manufacturers struggling to adjust to peoples' desires for a wholesome lifestyle and a healthy environment should learn from. Continue reading →…

Ueber-Brands

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Why Platform Businesses Should be Ueber-Brands – A discussion with Erich Joachimsthaler – Part I 28:41

6 years sitten28:41

28:41

Traditional firms feel the heat from the exploding businesses of platforms and look to become one themselves. Platform businesses are all about participation and should be about positive relationships - desirable ingredients for strong brand equity. However, many platform brands are not used because we like or respect them. How can traditional brands get into the business of platforms and how can one get platform branding right? JP had a discussion on the subject with Erich Joachimsthaler at Vivaldi Group. Continue reading →…

Ueber-Brands

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TerraCycle: How To Brand Waste – Tom Szaky, CEO and Co-Founder explains 34:17

6 years sitten34:17

34:17

TerraCycle founder and CEO Tom Szaky tells us about how he is pushing "Eliminating the Idea of Waste" and his brand to the top of mind of consumers and packaged goods manufacturers alike. Without spending a dollar on advertising but by expending lots of energy and creativity against a vision he wants us to share. Continue reading →…

Ueber-Brands

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Trust and a shared Truth are key to Airbnb’s Success – Douglas Atkin, ex-Global Head of Community explains 38:59

6 years sitten38:59

38:59

Airbnb's former Global Head of Community - Douglas Atkin - tells us about how he helped the platform find a purpose and the central role it- and engineering social Trust have played in making Airbnb an Ueber-Brand. Among many other insights. Enjoy! Continue reading →

Ueber-Brands

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Purpose and Promotion Don’t Mix Well – Ben & Jerry’s Global Social Mission Officer Dave Rapaport explains 31:11

6 years sitten31:11

31:11

Ben & Jerry's Global Social Social Mission Officer Dave Rapaport tells us what it takes to be an authentic, purpose-led but profitable brand. Hints: Do not mix purpose and promotion - in a marketing kind of way - and stand up to be counted... when it really counts. Continue reading →

Ueber-Brands

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Ueber-Branding Social Enterprise? – JP interviewed by Impact Boom 26:34

6 years sitten26:34

26:34

UEBER-BRANDING SOCIAL ENTERPRISES? - Absolutely! If people are not aware of social enterprises and their causes, then their possible impact remains limited. Using the 'Ueber-Branding' approach makes particular sense, since social enterprise comes with a desirable element in their DNA which other companies often lack: A higher purpose. Hear more on the subject in this interview. Continue reading →…

Ueber-Brands

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Humbly Served and Successful – RXBAR Co-Founder Peter Rahal tells the story 27:21

6 years sitten27:21

27:21

Peter Rahal, co-founder of RXBAR tells us how the nutrition bar made its swift ascent from idea to a brand so appealing that Kellogg had to buy it for $600 million four years later. Continue reading →

Ueber-Brands

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Master Myth Maker – Ramdane Touhami, mind behind Buly and other exquisite Brands 34:45

7 years sitten34:45

34:45

An interview with Prestige brand creator extraordinaire Ramdane Touhami. He is the mind and myth-maker behind brands like Cire Trudon and L'Officine Universelle Buly. You will also find plenty of background materials in this podcast note. Continue reading →

Ueber-Brands

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B2B Beyond The Material – Interview with Mohawk Fine Papers’ Creative Director Christopher Harrold 32:59

7 years sitten32:59

32:59

Can the Ueber-Brand principles be applied to B2B brands to elevate them in the minds of professional buyers and make them 'priceless' - or at least less dependent on pricing? The short answer is "Absolutely, Yes!" But, we know, people are hungry for examples, so we talked with Christopher Harrold, Creative Director at Mohawk how this fine paper maker is not only surviving but thriving in an increasingly digital world. Continue reading →…

Ueber-Brands

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Taking Brands and People Üeber – JP interviewed by getAbstract co-founder Patrick Brigger 31:22

7 years sitten31:22

31:22

Can Ueber-Branding be applied to any industry and brand... and people? How do Ueber-Brands elevate themselves above the rest? How do they attract people? - Not only as buyers but as employees? ... These are just some of the questions Patrick Brigger asked me in this interview. Continue reading →

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