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Sisällön tarjoaa Eric Siu. Eric Siu tai sen podcast-alustan kumppani lataa ja toimittaa kaiken podcast-sisällön, mukaan lukien jaksot, grafiikat ja podcast-kuvaukset. Jos uskot jonkun käyttävän tekijänoikeudella suojattua teostasi ilman lupaasi, voit seurata tässä https://fi.player.fm/legal kuvattua prosessia.
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The world often feels rigged. And this episode is a wake-up call to recognize the barriers that exist for those who don’t fit the traditional mold. In this episode, which is a kind of tribute to my dear departed Dad, I recount some powerful lessons from the man who was a brilliant psychiatrist and my biggest champion. He taught me that if something feels off about the environment you’re in, it probably is—and it’s absolutely hella-not your fault. We dare to break into the uncomfortable truth that many workplaces are designed for a very specific demographic, leaving neurodivergent individuals, particularly those on the autism spectrum, feeling excluded. I share three stories in which my Dad imparted to me more than my fair share of his wisdom, and I'm hoping you to can feel empowered. You'll learn that we can advocate for ourselves and others to create a more inclusive work culture. Newsletter Paste this into your browser if the newsletter link is broken - https://www.lbeehealth.com/ Join our Patreon - https://differentnotbrokenpodcast.com/patreon Mentioned in this episode: Sign Up For Our Newsletter Stay updated on all the things! Get added to our newsletter mailing list. Newsletter…
Leveling Up with Eric Siu
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Sisällön tarjoaa Eric Siu. Eric Siu tai sen podcast-alustan kumppani lataa ja toimittaa kaiken podcast-sisällön, mukaan lukien jaksot, grafiikat ja podcast-kuvaukset. Jos uskot jonkun käyttävän tekijänoikeudella suojattua teostasi ilman lupaasi, voit seurata tässä https://fi.player.fm/legal kuvattua prosessia.
Leveling Up is a weekly interview series with entrepreneurs and marketers on the latest in business and marketing. Learn actionable strategies & tactics on how you can make your business grow and mistakes to avoid during your journey. Learn from individuals who have founded billion dollar companies to best-selling authors. Entrepreneur and host Eric Siu also shares insights and learnings along the way.
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1094 jaksoa
Merkitse kaikki (ei-)toistetut ...
Manage series 1277552
Sisällön tarjoaa Eric Siu. Eric Siu tai sen podcast-alustan kumppani lataa ja toimittaa kaiken podcast-sisällön, mukaan lukien jaksot, grafiikat ja podcast-kuvaukset. Jos uskot jonkun käyttävän tekijänoikeudella suojattua teostasi ilman lupaasi, voit seurata tässä https://fi.player.fm/legal kuvattua prosessia.
Leveling Up is a weekly interview series with entrepreneurs and marketers on the latest in business and marketing. Learn actionable strategies & tactics on how you can make your business grow and mistakes to avoid during your journey. Learn from individuals who have founded billion dollar companies to best-selling authors. Entrepreneur and host Eric Siu also shares insights and learnings along the way.
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×AI is no longer just a buzzword—it's a full-blown business stack. I walk through how AI stacks and agents are transforming everything from recruitment and M&A to content creation and coding. These tools aren’t just helping—they’re slashing time and costs across the board. If you're not building with AI, you're getting left behind. Timecodes⏰ (00:00) Transforming Business with AI (02:52) The Power of AI Stacks (05:58) AI Agents in Recruitment (08:51) AI in Mergers and Acquisitions (11:51) Leveraging AI for Marketing and Content Creation (14:07) AI Coding and Prototyping Tools How to Connect: IG: / ericosiu X: / ericosiu 👉Growth Newsletter for top marketers: https://levelingup.beehiiv.com/subscribe 👉Single Grain - Ad Agency focused on innovation https://www.singlegrain.com…
From keyword research to content creation, AI is blowing past what most teams can handle manually. The smartest move now? Stop resisting and start partnering—because those who treat AI as a strategic advantage will outpace everyone still playing catch-up. Timecodes⏰ (00:00) The Rise of AI in Marketing (02:57) AI Tools Transforming Marketing Efficiency (06:12) The Future of Work: Adapting to AI (08:45) AI as a Strategic Partner (12:07) Embracing AI for Competitive Advantage How to Connect: IG: / ericosiu X: / ericosiu 👉Growth Newsletter for top marketers: https://levelingup.beehiiv.com/subscribe 👉Single Grain - Ad Agency focused on innovation https://www.singlegrain.com…
Manus AI is revolutionizing SEO by completing tasks in minutes that once took days. It streamlines content strategy, creation, and competitor analysis, proving that the future of SEO is in AI-human collaboration. Timecodes⏰ (00:00) The Future of SEO with AI (03:01) Exploring Manus AI's Capabilities (05:52) Streamlining Content Strategy and Creation (08:51) The Human-AI Collaboration in SEO How to Connect: IG: / ericosiu X: / ericosiu 👉Growth Newsletter for top marketers: https://levelingup.beehiiv.com/subscribe 👉Single Grain - Ad Agency focused on innovation https://www.singlegrain.com…
AI is changing the job market, and roles with clear answers are the first to go. To stay ahead, you need to embrace lifelong learning and use AI tools to level up your skills. Watch the video to learn how to future-proof your career! Timecodes⏰ (00:00) The Rise of AI and Job Security (03:10) Understanding Legibility in Jobs (05:57) The Importance of Lifelong Learning and Curiosity (09:00) Leveraging AI for Career Advancement How to Connect: IG: / ericosiu X: / ericosiu 👉Growth Newsletter for top marketers: https://levelingup.beehiiv.com/subscribe 👉Single Grain - Ad Agency focused on innovation https://www.singlegrain.com…
Manus AI is shaking up stock analysis, SEO, and content creation. It’s helping businesses move faster, cut costs, and boost revenue. The AI race is heating up, and those who don’t adapt will fall behind. Timecodes⏰ (00:00) Revolutionizing Business with Manus AI (02:51) Deep Dive into Stock Analysis and Insights (06:12) Transforming SEO and Content Creation (07:40) The Future of AI in Marketing and Business Strategy To suggest a topic, comment your idea on the Leveling Up with Eric Siu YouTube channel. For more content from Eric, check out the Marketing School YouTube channel and the Leveling Up newsletter. Connect with Eric: Single Grain << Eric's ad agency X @ericosiu Instagram @ericosiu Drop a Review If You Enjoyed the Episode!…
Most companies take weeks to launch personalized B2B ads. I did it in five minutes—without AI. One campaign re-engaged a ghosted lead, got their CMO’s attention, and closed the deal fast. Some companies using this are slashing CPCs by 50% and doubling engagement. The arbitrage is now—before everyone catches on. TIME-STAMPED SHOW NOTES (00:00) The Evolution of Advertising (02:48) Personalization at Scale (05:06) The Future of Marketing with Technology To suggest a topic, comment your idea on the Leveling Up with Eric Siu YouTube channel. For more content from Eric, check out the Marketing School YouTube channel and the Leveling Up newsletter. Connect with Eric: Single Grain << Eric's ad agency X @ericosiu Instagram @ericosiu Drop a Review If You Enjoyed the Episode!…
AI is the ultimate business multiplier—and most people aren’t using it right. In this video, I break down exactly how I’m leveraging AI to automate workflows, scale revenue, and build a high-profit business with fewer people. TIME-STAMPED SHOW NOTES (00:00) The AI Revolution: A New Era of Business (02:47) Marketing Transformation: From SEO to Search Everywhere Optimization (06:03) The Power of AI in Prototyping and Development (08:57) Leveraging AI for Content Creation and Distribution (11:52) Building Efficient Teams: Small Teams, Big Businesses (15:14) Data as a Competitive Advantage in the AI Era (18:06) The Future of Work: Embracing AI and Automation (20:57) Real-World Applications: Success Stories and Strategies (23:47) Conclusion: Preparing for an AI-Driven Future To suggest a topic, comment your idea on the Leveling Up with Eric Siu YouTube channel. For more content from Eric, check out the Marketing School YouTube channel and the Leveling Up newsletter. Connect with Eric: Single Grain << Eric's ad agency X @ericosiu Instagram @ericosiu Drop a Review If You Enjoyed the Episode!…
AI-driven search is the future. In this video, I break down how to rank for top LLMs quickly. TIME-STAMPED SHOW NOTES (00:00) AI-Driven Search is the Future (00:18) Real Example - Marketing School ranks #1 on nearly all LLMs (01:33) The Importance of Citations (02:47) Optimizing for AI Overviews (03:28) Using Community Platforms (04:30) Search Everywhere Optimization (06:28) That's it for this video, let me know your thoughts in the comments👇 To suggest a topic, comment your idea on the Leveling Up with Eric Siu YouTube channel. For more content from Eric, check out the Marketing School YouTube channel and the Leveling Up newsletter. Connect with Eric: Single Grain << Eric's ad agency X @ericosiu Instagram @ericosiu Drop a Review If You Enjoyed the Episode!…
The future of traffic is changing! Search engine usage dropped from 98% in 2020 to 61% today, yet, Google traffic is still growing... In this video, I break down what’s working now—from Reddit’s 700M visitor surge to AI’s real impact on SEO and the automation workflows we’re scaling at Single Grain. Plus, I reveal four key pillars for 2025 and beyond. Watch the full interview here: https://youtu.be/2zetGpqz2yE TIME-STAMPED SHOW NOTES: (00:00) The Evolution of SEO in the Age of AI (02:50) The Shift from Traditional SEO to Community Engagement (06:09) AI's Role in Content Creation and SEO (08:57) The Future of Marketing and Community Building (11:44) Adapting to the Changing Search Landscape Don’t forget to help us grow by subscribing and liking on YouTube! https://www.youtube.com/channel/UC3owDdLk7HL1dyQnkoBuRew — What should I talk about next? Who should I interview? Please let me know on X . Did you enjoy this episode? If so, please leave a short review here Subscribe to Leveling Up on iTunes Connect with Eric Siu: Growth Everywhere Newsletter Single Grain - Eric's Marketing Agency Eric Siu on X Eric Siu on Instagram…
This episode will make a lot of agency owners uncomfortable — The traditional agency model of throwing more people at problems is about to collapse, and the playbook of giant consulting firms with thousands of employees is becoming obsolete. But there's hope… Watch the full interview here: https://youtu.be/UT10uggffps TIME-STAMPED SHOW NOTES: (00:00) The Evolution of Service-Based Businesses (02:50) The Future of Talent in Agencies (06:07) Harnessing AI for Efficiency (08:56) Characteristics of Top Talent (12:07) Building a Billion-Dollar Agency Don’t forget to help us grow by subscribing and liking on YouTube! https://www.youtube.com/channel/UC3owDdLk7HL1dyQnkoBuRew — What should I talk about next? Who should I interview? Please let me know on X . Did you enjoy this episode? If so, please leave a short review here Subscribe to Leveling Up on iTunes Connect with Eric Siu: Growth Everywhere Newsletter Single Grain - Eric's Marketing Agency Eric Siu on X Eric Siu on Instagram…
What does it take to turn a struggling business into a multi-million-dollar empire? Eric Siu joins the Digital Social Hour Podcast by Sean Kelly to reveal his game-changing strategies. From acquiring companies around the world to building AI tools that eliminate grunt work, Eric breaks down how he's reshaping the future of marketing and business. Watch the full interview here: https://youtu.be/AESIlKI4SbA TIME-STAMPED SHOW NOTES: (00:00) The Journey of Acquisitions (03:07) The Agency Business Model and Profit Multiples (05:55) AI's Impact on Business and Daily Life (08:49) The Evolution of Podcasting (12:08) Cultural Perspectives and Parenting Styles (14:52) Networking and Entrepreneurial Communities (19:20) The Power of Long-Term Focus in Business (20:45) Lessons from Successful Entrepreneurs (21:51) Simplicity and Focus in Life and Business (24:04) Attention Allocation: The Key to Success (25:54) The Importance of Strategic Thinking (27:40) Friendship Dynamics: Utility vs. Genuine Connections (32:26) Changing Perspectives on Family and Success (34:50) The Future of Education and Business Courses Don’t forget to help us grow by subscribing and liking on YouTube! https://www.youtube.com/channel/UC3owDdLk7HL1dyQnkoBuRew — What should I talk about next? Who should I interview? Please let me know on X . Did you enjoy this episode? If so, please leave a short review here Subscribe to Leveling Up on iTunes Connect with Eric Siu: Growth Everywhere Newsletter Single Grain - Eric's Marketing Agency Eric Siu on X Eric Siu on Instagram…
Is SEO really dead? 🤔Think again. In this power-packed episode, Eric Siu teams up with Neil Patel and Kip Bodner from HubSpot's Marketing Against the Grain podcast to discuss the future of marketing. Watch the full interview here: https://youtu.be/VhjMD1A-i0g TIME-STAMPED SHOW NOTES: (00:00) The Future of Marketing: An Overview (03:09) SEO in the Age of AI (05:56) Adapting to Changing Search Behaviors (09:02) Leveraging AI for SEO Success (11:48) The Role of AI in Content Management (14:59) The Importance of Human Oversight in AI (18:10) Old Strategies That Still Work (20:45) Building Communities for Engagement (23:52) Innovative Tools for Future Marketing (27:08) The Shift Towards Omnichannel Marketing (29:54) Measuring Success in Marketing Don’t forget to help us grow by subscribing and liking on YouTube! https://www.youtube.com/channel/UC3owDdLk7HL1dyQnkoBuRew — What should I talk about next? Who should I interview? Please let me know on X . Did you enjoy this episode? If so, please leave a short review here Subscribe to Leveling Up on iTunes Connect with Eric Siu: Growth Everywhere Newsletter Single Grain - Eric's Marketing Agency Eric Siu on X Eric Siu on Instagram…
Eric Siu shares the highs, lessons, and hustle of building Karrot, a game-changing LinkedIn ABM tool. From major enterprise leads to planning for explosive 2025 growth, this vlog is a masterclass in entrepreneurship. Watch the full interview here: https://youtu.be/ptwPlz03nBU TIME-STAMPED SHOW NOTES: (00:00) Introduction and Updates on Carrot's Progress (03:02) Insights on Account-Based Marketing and Client Engagement (06:08) The Role of AI in Product Development (08:55) Team Dynamics and Annual Planning (12:07) Quarterly Planning and Strategic Focus (15:02) Value-Based Pricing and Market Positioning (18:08) Looking Ahead: Future Plans and Resilience Don’t forget to help us grow by subscribing and liking on YouTube! https://www.youtube.com/channel/UC3owDdLk7HL1dyQnkoBuRew — What should I talk about next? Who should I interview? Please let me know on X . Did you enjoy this episode? If so, please leave a short review here Subscribe to Leveling Up on iTunes Connect with Eric Siu: Growth Everywhere Newsletter Single Grain - Eric's Marketing Agency Eric Siu on X Eric Siu on Instagram…

1 Inside the Mind of a $500M Entrepreneur | Jess Mah 1:11:37
1:11:37
Toista Myöhemmin
Toista Myöhemmin
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Tykätty1:11:37
Jess Mah went from an immigrant family in a small New York apartment to building a $500M net worth—without a trust fund. In this episode, we unpack the mindset, strategies, and wild experiments that got her there. And wait until you hear her take on why most people never get rich. Let’s dive in! Watch the full interview here: https://youtu.be/ROn69hILItk TIME-STAMPED SHOW NOTES: (00:00) Understanding Wealth and Mindset (02:45) The Role of Networking in Success (06:03) Navigating Business and Personal Growth (08:49) Tax Strategies for Entrepreneurs (11:59) The Pursuit of Ikigai and Personal Goals (35:28) Defining Sona Genius (36:47) Resource Allocation in Business (38:29) Role Models and Entrepreneurial Paths (39:54) The Importance of Focused Involvement (41:48) Different Flavors of Entrepreneurs (43:02) Innovative Marketing Strategies (44:51) Team Structure and Operations (46:46) Intentional Relationships (47:37) Pursuit of Excellence: Kodawari vs. Kaizen (49:34) Long-Term Business Building (52:20) Embracing Pain in Business (54:46) Cutting-Edge Science and Longevity (56:39) Daily Habits and Learning Stacks (58:57) Gold Diggers and Relationship Dynamics (01:01:20) Spending Habits and Celebrating Wins (01:05:55) AI Innovations and Future Trends (01:07:20) Book Recommendations and Mindset Shifts (01:09:44) Experiments in Dating and Life Don’t forget to help us grow by subscribing and liking on YouTube! https://www.youtube.com/channel/UC3owDdLk7HL1dyQnkoBuRew — What should I talk about next? Who should I interview? Please let me know on X . Did you enjoy this episode? If so, please leave a short review here Subscribe to Leveling Up on iTunes Connect with Eric Siu: Growth Everywhere Newsletter Single Grain - Eric's Marketing Agency Eric Siu on X Eric Siu on Instagram…
In this episode, Eric Siu is stepping in front of the camera for his first-ever vlog! From unexpected lessons on stress to the real story behind remote work and scaling a $1B company, this vlog is just the beginning as we take viewers behind the scenes. Watch the full interview here: https://youtu.be/16ndfDznnZw TIME-STAMPED SHOW NOTES: (00:00) Navigating Stress and Productivity in Remote Work (03:02) The Return to Office Debate (05:56) Building Company Culture and Community (09:14) Growth Strategies and Product Development (11:50) Long-Term Vision and Company Mission (15:13) Leadership and Team Dynamics (18:03) The Power of Media and Personal Branding Don’t forget to help us grow by subscribing and liking on YouTube! https://www.youtube.com/channel/UC3owDdLk7HL1dyQnkoBuRew — What should I talk about next? Who should I interview? Please let me know on X . Did you enjoy this episode? If so, please leave a short review here Subscribe to Leveling Up on iTunes Connect with Eric Siu: Growth Everywhere Newsletter Single Grain - Eric's Marketing Agency Eric Siu on X Eric Siu on Instagram…
In this talk from "This Is Marketing," Eric Siu and Neil Patel reveal how SEO is evolving into "search everywhere optimization." They discuss the future of search behavior, the rise of community-driven marketing, AI's impact on content, and the game-changing potential of voice search and new media. Watch the full interview here: https://youtu.be/HCqjQxmOAGk TIME-STAMPED SHOW NOTES: (00:00) Introduction to SEO's Evolution (02:47) The Shift to Search Everywhere Optimization (05:49) Community as the New SEO (08:55) The Role of AI in Content Creation (12:10) Agentive Workflows and Marketing Efficiency (15:04) The Future of Marketing and Voice Search (17:54) New Media vs. Traditional Media Don’t forget to help us grow by subscribing and liking on YouTube! https://www.youtube.com/channel/UC3owDdLk7HL1dyQnkoBuRew — What should I talk about next? Who should I interview? Please let me know on X . Did you enjoy this episode? If so, please leave a short review here Subscribe to Leveling Up on iTunes Connect with Eric Siu: Growth Everywhere Newsletter Single Grain - Eric's Marketing Agency Eric Siu on X Eric Siu on Instagram…
Are your YouTube videos driving real revenue? Learn why 99% of creators fail and how to create content that converts views into customers. Discover proven strategies for YouTube success in 2025! Watch the full interview here: https://youtu.be/CH8PoT9oeu0 TIME-STAMPED SHOW NOTES: (00:00) Driving Revenue Through YouTube (02:59) The Importance of Targeted Content (06:13) Package Hacking for Success (09:00) Leveraging AI for Content Creation (12:10) Building a Personal Brand Through Content Don’t forget to help us grow by subscribing and liking on YouTube! https://www.youtube.com/channel/UC3owDdLk7HL1dyQnkoBuRew — What should I talk about next? Who should I interview? Please let me know on X . Did you enjoy this episode? If so, please leave a short review here Subscribe to Leveling Up on iTunes Connect with Eric Siu: Growth Everywhere Newsletter Single Grain - Eric's Marketing Agency Eric Siu on X Eric Siu on Instagram…
Ready to supercharge your social media strategy? In this video, Eric Siu shares how his team is scaling to 100 million views per month—without spending a dime on extra tools. He breaks down what’s working, what’s not, and how to dominate in 2025. Watch the full interview here: https://youtu.be/VGS-1HnIKM4 TIME-STAMPED SHOW NOTES: (00:00) Introduction to Social Media Strategy (02:50) Analyzing Successful Content (06:14) Learning from Underperforming Videos (08:55) The Importance of Hooks and Storytelling (12:07) Shifting Focus to Business-Driven Content (14:57) Evaluating YouTube Performance (18:09) Refining Content Strategy (21:03) The Role of Analytics in Growth (23:54) Conclusion and Future Directions Don’t forget to help us grow by subscribing and liking on YouTube! https://www.youtube.com/channel/UC3owDdLk7HL1dyQnkoBuRew — What should I talk about next? Who should I interview? Please let me know on X . Did you enjoy this episode? If so, please leave a short review here Subscribe to Leveling Up on iTunes Connect with Eric Siu: Growth Everywhere Newsletter Single Grain - Eric's Marketing Agency Eric Siu on X Eric Siu on Instagram…
Want to crush 2025? Eric Siu breaks down his powerful annual review & reflection template to help you reflect on wins, set bold goals, and plan your most successful year yet. Stay tuned for game-changing insights you can apply today. Watch the full interview here: https://youtu.be/foJkDkOxW2w TIME-STAMPED SHOW NOTES: (00:00) Annual Review Template Overview (05:09) Health and Wellness Non-Negotiables (10:24) Travel Highlights and Personal Growth (15:10) Key Lessons: Focus, Patience, and Involvement (22:09) Business Insights and Predictions for 2025 (30:27) Favorite Books and Final Thoughts Don’t forget to help us grow by subscribing and liking on YouTube! https://www.youtube.com/channel/UC3owDdLk7HL1dyQnkoBuRew — What should I talk about next? Who should I interview? Please let me know on X . Did you enjoy this episode? If so, please leave a short review here Subscribe to Leveling Up on iTunes Connect with Eric Siu: Growth Everywhere Newsletter Single Grain - Eric's Marketing Agency Eric Siu on X Eric Siu on Instagram…
From gamer to game-changer — Eric Siu reveals how his days as a video game addict transformed into the ultimate training ground for building a thriving business empire. Discover how the strategies, resilience, and mindset honed through gaming became his secret weapons in marketing and entrepreneurship. Watch the full interview here: https://youtu.be/ihc5-n2Tc7w TIME-STAMPED SHOW NOTES: (00:00) From Gaming Addiction to Business Success (04:04) Channeling Gaming Skills into Real Life (10:09) The Game of Business and Life (18:04) Gamifying Life for Success Don’t forget to help us grow by subscribing and liking on YouTube! https://www.youtube.com/channel/UC3owDdLk7HL1dyQnkoBuRew — What should I talk about next? Who should I interview? Please let me know on X . Did you enjoy this episode? If so, please leave a short review here Subscribe to Leveling Up on iTunes Connect with Eric Siu: Growth Everywhere Newsletter Single Grain - Eric's Marketing Agency Eric Siu on X Eric Siu on Instagram…
Imagine turning a single LinkedIn post into 838 leads for your business. In this conversation, Eric Siu reveals the strategy behind this success, dives into the future of SaaS, and shares actionable tips for leveraging LinkedIn to drive organic growth while building lasting client relationships. Watch the full interview here: https://youtu.be/CFnjJhxq6-g TIME-STAMPED SHOW NOTES: (00:00) Accidental Success: 838 Leads from One Post (03:09) Building Products That Solve Real Problems (06:07) The Future of Customized SaaS Solutions (09:01) Leveraging LinkedIn for Organic Growth Don’t forget to help us grow by subscribing and liking on YouTube! https://www.youtube.com/channel/UC3owDdLk7HL1dyQnkoBuRew — What should I talk about next? Who should I interview? Please let me know on X . Did you enjoy this episode? If so, please leave a short review here Subscribe to Leveling Up on iTunes Connect with Eric Siu: Growth Everywhere Newsletter Single Grain - Eric's Marketing Agency Eric Siu on X Eric Siu on Instagram…
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Leveling Up with Eric Siu

1 95% of People FAIL in Business – Here’s How You Can Succeed 1:29:53
1:29:53
Toista Myöhemmin
Toista Myöhemmin
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Tykätty1:29:53
What does it take to scale a business and thrive? Darren Lee interviews Eric Siu about smart hiring, AI’s impact on marketing, and why authenticity is king. They cover leadership, long-term growth, balancing work and relationships, and the power of storytelling. A must-listen for anyone looking to level up! Watch the full interview here: https://youtu.be/TOwZSgcEWMM TIME-STAMPED SHOW NOTES: (00:00) Scaling Hiring: The Programmatic Approach (03:10) The AI Dilemma: Authenticity vs. Automation (05:51) Content Evolution: Adapting to Audience Needs (09:02) The Shiny Knowledge Syndrome: Focus vs. Distraction (11:51) Podcast Advertising: Strategies and Insights (15:00) Building for the Long Term: The Rule of Three Years (29:22) Transitioning from High-Ticket to Coaching Programs (31:18) The Role of Personality in Business Motivation (33:43) Understanding Team Dynamics through Personality Tests (36:38) The Value of Teamwork vs. Solopreneurship (38:02) Leadership Lessons: Culture and Involvement (41:47) Hiring Strategies: Balancing Experience and Potential (43:15) Navigating Agency Acquisitions and Integrations (46:08) Building a Sellable Agency (49:57) The Reality of Agency Valuations and Sales (53:19) The Importance of Focus in Business Growth (57:10) Sticking to Your Values in Business Decisions (59:57) The Evolution of Personal Relationships (01:06:32) Navigating Envy and Jealousy in Success (01:12:39) Authenticity in Branding and Business (01:18:58) Balancing Work and Reflection (01:25:04) The Importance of Nurturing Relationships (01:27:24) Impact of Business on Personal Relationships Don’t forget to help us grow by subscribing and liking on YouTube! https://www.youtube.com/channel/UC3owDdLk7HL1dyQnkoBuRew — What should I talk about next? Who should I interview? Please let me know on X . Did you enjoy this episode? If so, please leave a short review here Subscribe to Leveling Up on iTunes Connect with Eric Siu: Growth Everywhere Newsletter Single Grain - Eric's Marketing Agency Eric Siu on X Eric Siu on Instagram…
Eric Siu takes the stage at HubSpot's INBOUND 2024 event as he shares powerful, practical strategies you can start using today—going beyond generative AI. Get insights on agentic workflows, programmatic SEO, and conversion rate optimization, plus some game-changing tools you've probably never heard of. Watch the full interview here: https://youtu.be/eHvXtwGTxLQ TIME-STAMPED SHOW NOTES: (00:00) Introduction to Practical Business Growth Strategies (03:10) The Importance of Quality in SEO and Content Creation (05:47) Leveraging Programmatic SEO for Traffic and Conversions (08:57) Maximizing Content Through Podcasts and Social Media (12:01) AI-Assisted Content Creation and Optimization (14:56) Implementing Agentic Workflows for Efficiency (17:59) Building Community for SEO and Retention (21:14) Future Trends in AI and Marketing Don’t forget to help us grow by subscribing and liking on YouTube! https://www.youtube.com/channel/UC3owDdLk7HL1dyQnkoBuRew — What should I talk about next? Who should I interview? Please let me know on X . Did you enjoy this episode? If so, please leave a short review here Subscribe to Leveling Up on iTunes Connect with Eric Siu: Growth Everywhere Newsletter Single Grain - Eric's Marketing Agency Eric Siu on X Eric Siu on Instagram…
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Leveling Up with Eric Siu

1 Why Bitcoin Is The Future of Personal Finance 1:32:50
1:32:50
Toista Myöhemmin
Toista Myöhemmin
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Tykätty1:32:50
Eric Siu had an epic conversation with Anthony ‘Pomp’ Pompliano about Bitcoin — your defense against inflation. Pomp shares his personal insights on building wealth, timeless life lessons he has written for his kids, and the secrets to a sustainable business culture driven by profit, purpose, and a no-BS approach. Watch the full interview here: hhttps://youtu.be/NloneMFcBz8 TIME-STAMPED SHOW NOTES: (00:00) The Impact of Bitcoin on Personal Finance (04:48) Investing Strategies for an Extraordinary Life (09:57) Lessons from Writing Letters to My Children (15:02) Building a Timeless Book and Its Marketing (20:05) The Business of Incubation and Investment (31:19) The Value of Consistent Acquisitions (34:30) Profitability as a Core Principle (37:53) Decentralized Decision-Making (40:12) Learning Through Collaboration (44:30) De-risking Entrepreneurship (48:46) The Misconception of Holding Companies (01:00:28) Caring Leadership in Business (01:02:52) Building a Strong Company Ethos (01:03:50) Documenting Company Culture vs. Prescribing It (01:05:10) The Importance of Substance Over Hype (01:06:35) Maturity in Business and Entrepreneurship (01:07:57) Learning from Generational Experiences (01:09:56) Financial Literacy and Business Health (01:12:50) Weekly Updates and Accountability (01:15:14) Creating Clarity Through Documentation (01:17:10) Incentives and Partner Success (01:18:04) Learning from Complex Personalities (01:20:21) The Shift in Professional Presentation (01:25:29) The Impact of Environment on Ambition (01:29:11) Changing Perspectives on Office Spaces and Patience Don’t forget to help us grow by subscribing and liking on YouTube! https://www.youtube.com/channel/UC3owDdLk7HL1dyQnkoBuRew — What should I talk about next? Who should I interview? Please let me know on X . Did you enjoy this episode? If so, please leave a short review here Subscribe to Leveling Up on iTunes Connect with Eric Siu: Growth Everywhere Newsletter Single Grain - Eric's Marketing Agency Eric Siu on X Eric Siu on Instagram…
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Leveling Up with Eric Siu

1 The Brutal Truths About Building a Successful Agency 1:00:54
1:00:54
Toista Myöhemmin
Toista Myöhemmin
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Tykätty1:00:54
Jasmine Star sits down with Eric Siu to talk all about the real side of running a marketing agency. They chat about influencer myths, creative standards, pricing strategies, and what the future of agencies could look like with more tech and performance-based models. Watch the full interview here: https://youtu.be/LRzWisnsdyk TIME-STAMPED SHOW NOTES: (00:00) The State of Marketing: Trends and Misconceptions (02:49) The Reality of Business Operations and Leadership (06:06) Focus and the Importance of Singular Vision (08:56) The Journey of Building an Agency (12:11) Navigating Challenges in Agency Management (14:59) The Growth and Evolution of an Agency (17:46) Hiring and Talent Management in Agencies (21:04) The Value of Agency Ownership (23:49) Building a Sustainable Agency Business (27:03) Starting an Agency: Practical Steps and Advice (30:17) The Demand for Ad Creatives (33:11) Scaling Your Business: Pricing and Delegation (36:32) Setting Standards of Excellence in Creative Work (41:41) The Importance of Focus and Avoiding Premature Scaling (43:39) Learning from Mistakes: Abdication vs. Delegation (49:12) The Future of Agencies: Tech and Performance-Based Models (55:06) Advice for Aspiring Agency Owners Don’t forget to help us grow by subscribing and liking on YouTube! https://www.youtube.com/channel/UC3owDdLk7HL1dyQnkoBuRew — What should I talk about next? Who should I interview? Please let me know on X . Did you enjoy this episode? If so, please leave a short review here Subscribe to Leveling Up on iTunes Connect with Eric Siu: Growth Everywhere Newsletter Single Grain - Eric's Marketing Agency Eric Siu on X Eric Siu on Instagram…
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Leveling Up with Eric Siu

In this episode, Eric Siu chats with Seth Godin about what truly makes great marketing—creating meaningful stories and focusing on long-term success. Seth shares why understanding your audience is key and talks about his love for writing and how books can make a real impact. This conversation will inspire you to think bigger and aim higher. Watch the full interview here . Get a copy of Seth Godin's newest book: " This is Strategy ." TIME-STAMPED SHOW NOTES: (00:00) Understanding Modern Marketing Misconceptions (02:52) The Philosophy of Strategy (05:47) The Importance of Focus in Marketing (09:04) Games and Infinite Play in Business (11:57) Empathy and Its Role in Strategy (14:47) Navigating Systems in Business (18:05) The Power of Time in Strategy (21:00) Generosity and Authenticity in Business (23:50) The Strategy Behind Book Publishing (29:10) The Journey of Writing and Its Impact (31:35) The Birth of Email Marketing (35:48) The Importance of Focus in Business (39:55) Understanding Long-Term Games (43:45) The Transformative Power of AI (48:34) Education and the Need for Change Agents (49:58) Mastering the Art of Storytelling (53:50) The Balance Between Hustle and Patience Don’t forget to help us grow by subscribing and liking on YouTube! https://www.youtube.com/channel/UC3owDdLk7HL1dyQnkoBuRew — What should I talk about next? Who should I interview? Please let me know on X . Did you enjoy this episode? If so, please leave a short review here Subscribe to Leveling Up on iTunes Connect with Eric Siu: Growth Everywhere Newsletter Single Grain - Eric's Marketing Agency Eric Siu on X Eric Siu on Instagram…
In this video, Eric Siu shares his journey from gaming to entrepreneurship, reflecting on the sacrifices, loneliness, and ambition that fueled his success. He opens up about the challenges of choosing growth over comfort and the importance of building strong connections along the way. Watch the full interview here: https://youtu.be/-Z21mInSxuw TIME-STAMPED SHOW NOTES: (00:00) The Genesis of Ambition (02:52) The Loneliness of Sacrifice (06:04) Navigating Relationships and Isolation (09:47) The Cost of Success (13:01) Reflections on Worth and Regret Don’t forget to help us grow by subscribing and liking on YouTube! https://www.youtube.com/channel/UC3owDdLk7HL1dyQnkoBuRew — What should I talk about next? Who should I interview? Please let me know on X or in the comments below. Did you enjoy this episode? If so, please leave a short review here Subscribe to Leveling Up on iTunes Get the non-iTunes RSS Feed Connect with Eric Siu: Growth Everywhere Newsletter Single Grain - Eric's Marketing Agency Eric Siu on X Eric Siu on Instagram…
This is Eric's presentation around AI in marketing from Limitless Expo 2024 which just wrapped last month. There are accompanying slides, so we recommend you watch it on YouTube at the link here, https://youtu.be/Jowh3Oqm9jg. Eric discusses how you can 10x your business through AI in marketing, specifically diving into marketing strategy, SEO, CRO, and agentic workflows. ⏰Timecodes ⏰ 00:00 Intro to Eric's Presentation / Harnessing AI for Business Growth 10:56 SEO Strategies and Programmatic SEO 18:08 Leveraging AI for Conversion Rate Optimization 25:44 The Future of AI Agents in Business 29:04 Q&A: Insights and Applications of AI What should I talk about next? Who should I interview? Please let me know on X Did you enjoy this episode? If so, please leave a short review here Connect with Eric Siu: Growth Everywhere Newsletter Single Grain - Eric's Marketing Agency Eric Siu on X Eric Siu on Instagram…
Eric Siu reveals the dramatic turnaround story of Single Grain, the marketing agency he saved from the brink of bankruptcy in 2015. From early mistakes like poor hires and lack of focus to leveraging SEO and building a powerhouse team, Eric uncovers the secrets to his success. He shares hard-earned lessons on leadership, hiring, and maintaining top talent—insights every business owner needs to hear about thriving in the face of challenges. Watch the full interview here: https://youtu.be/iA0vF282Drk TIME-STAMPED SHOW NOTES: (00:00) The Fall of Single Grain (07:27) Turning the Ship Around (12:41) Lessons from Hiring: The CEO Dilemma (18:46) Navigating Acquisitions: The Importance of Due Diligence (26:05) The Current State and Future of Single Grain Don’t forget to help us grow by subscribing and liking on YouTube! https://www.youtube.com/channel/UC3owDdLk7HL1dyQnkoBuRew — What should I talk about next? Who should I interview? Please let me know on X or in the comments below. Did you enjoy this episode? If so, please leave a short review here Subscribe to Leveling Up on iTunes Get the non-iTunes RSS Feed Connect with Eric Siu: Growth Everywhere Single Grain Leveling Up Eric Siu on X Eric Siu on Instagram…
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Leveling Up with Eric Siu

Join Eric Siu as he interviews the legendary Robert Kiyosaki, author of Rich Dad Poor Dad, on mastering debt, building unstoppable wealth, and why financial education is the key to thriving in any economy. Discover Kiyosaki's bold take on leadership, branding, and how surrounding yourself with the right people can skyrocket your success! Watch the full interview here: https://youtu.be/oP2kSCDemVs TIME-STAMPED SHOW NOTES: 00:00 Understanding Debt: Good vs. Bad 04:38 The Importance of Financial Education 11:53 The Role of Branding in Business 15:21 Preparing for Economic Changes 20:51 The Impact of Leadership on Economy 27:33 Political Activism and Personal Beliefs Don’t forget to help us grow by subscribing and liking on YouTube! https://www.youtube.com/channel/UC3owDdLk7HL1dyQnkoBuRew — What should I talk about next? Who should I interview? Please let me know on X or in the comments below. Did you enjoy this episode? If so, please leave a short review here Subscribe to Leveling Up on iTunes Get the non-iTunes RSS Feed Connect with Eric Siu: Growth Everywhere Single Grain Leveling Up Eric Siu on X Eric Siu on Instagram…
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Leveling Up with Eric Siu

1 How Ken McElroy runs a $3 Billion Business in Just 90 Minutes a week 1:00:05
1:00:05
Toista Myöhemmin
Toista Myöhemmin
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Tykätty1:00:05
In this interview, Eric Siu and real estate mogul Ken McElroy reveal the strategies behind successful property deals, smart cash flow management, and the art of leveraging debt. Ken shares how politics impact real estate, the power of YouTube for attracting investors, and why building wealth is about more than just money. Get ready for some powerful insights! Watch the full interview here: TIME-STAMPED SHOW NOTES: ( 0:00) Opening and Introductions (02:30) Debt Coverage and Managing Expenses (07:17) Recent Real Estate Deals and Cash Flow (12:05) Fixed Rate Debt and Value-Add Properties (19:23) Market Migration and Political Environment (21:41) Break-Even Points in Real Estate (25:59) The Purpose of a Business is to Buy Real Estate (32:33) Family Business and Raising Children (43:44) YouTube Channel and Investor Flow Don’t forget to help us grow by subscribing and liking on YouTube! https://www.youtube.com/channel/UC3owDdLk7HL1dyQnkoBuRew — What should I talk about next? Who should I interview? Please let me know on X or in the comments below. Did you enjoy this episode? If so, please leave a short review here Subscribe to Leveling Up on iTunes Get the non-iTunes RSS Feed Connect with Eric Siu: Growth Everywhere Single Grain Leveling Up Eric Siu on X Eric Siu on Instagram…
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Leveling Up with Eric Siu

1 Why Marriage Is Rarely Still Worth It | Dr. Taraban 1:48:33
1:48:33
Toista Myöhemmin
Toista Myöhemmin
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Tykätty1:48:33
In this episode, Eric Siu interviews Dr. Orion Taraban as they dive deep into the realities of modern relationships—how to keep attraction alive, the business side of marriage, and why sex work is on the rise. They also explore hot topics like OnlyFans, the girl boss movement, social media's impact on dating, and what it means to be "monogamish." Plus, learn why overpaying is the price of winning in love and how to balance control, commitment, and personal growth. You don’t want to miss this! Watch the full interview here: https://youtu.be/vfj33zvFoJo TIME-STAMPED SHOW NOTES: (00:00) The Phases of Relationships and the Importance of Attraction (19:27) Marriage as a Business Deal (27:43) The Rise of Sex Work and its Normalization (29:13) Compartmentalizing Sex: Differences Between Men and Women (34:52) Authentic Attraction and its Role in Relationships and Transactions (35:20) The Rise of OnlyFans and Financial Independence (36:16) The Girl Boss Movement: Empowerment or Waning Trend? (37:46) Difficulties in the Sexual Marketplace for Successful Women (39:09) The Increasing Importance of Attractiveness in Modern Relationships (41:27) The Impact of Social Media on Relationships (48:13) Exploring the Concept of Monogamish (50:31) The Decline of Religion and the Search for Structure (57:10) The Dynamics of Adorer and Adored in Relationships (01:09:18) The Pitfalls of Over-Investing in Relationships (01:12:26) Maintaining a Poker Face in Relationships (01:13:23) Exploring the Concept of Being 'Monogamish' (01:14:19) Understanding the Economics of Dating (01:18:02) The Cost of Overpaying in Relationships (01:19:30) Surrendering Control in Love (01:23:48) The Value of Traditional Roles in Relationships (01:33:49) Balancing Personal Growth and Traditional Roles (01:49:17) Finding Work-Life Balance for Relationship Satisfaction Don’t forget to help us grow by subscribing and liking on YouTube! https://www.youtube.com/channel/UC3owDdLk7HL1dyQnkoBuRew — What should I talk about next? Who should I interview? Please let me know on X or in the comments below. Did you enjoy this episode? If so, please leave a short review here Subscribe to Leveling Up on iTunes Get the non-iTunes RSS Feed Connect with Eric Siu: Growth Everywhere Single Grain Leveling Up Eric Siu on X Eric Siu on Instagram…
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Leveling Up with Eric Siu

1 How He Makes 7 Figures from SEEDS | Kevin Espiritu 1:01:35
1:01:35
Toista Myöhemmin
Toista Myöhemmin
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Tykätty1:01:35
Kevin Espiritu, founder of Epic Gardening, shares how he transformed a humble gardening blog into a booming business. From mastering YouTube and SEO to making savvy acquisitions, Kevin breaks down the pivotal moments that fueled his explosive growth. If you're ready to learn the secrets behind scaling a successful brand, this episode is packed with golden insights you won't want to miss! Watch the full interview here: https://youtu.be/5izuD7CdfBg TIME-STAMPED SHOW NOTES: (00:00) The Journey from Gardening Blog to Successful Business (02:48) The Power of Wearing a Hat in Winning a Deal (08:01) The Meditative Nature of Gardening (13:58) The Role of Different Channels in Business Growth (15:49) The Impact of YouTube and SEO on Revenue (17:39) The Strategy of Acquiring Blogs for Growth (22:25) The Importance of Hiring a President for Scaling (27:02) Private Equity Support for Content-to-Commerce Models (30:48) Learning from Others and Acquiring High-Level Skills (31:47) The Parallels Between Poker and Business (34:37) Gardening as a Fulfilling Hobby and Homesteading (38:42) The Value of Long-Form Content and Building Relationships (52:07) Optimizing Health for Entrepreneurial Success Don’t forget to help us grow by subscribing and liking on YouTube! https://www.youtube.com/channel/UC3owDdLk7HL1dyQnkoBuRew — What should I talk about next? Who should I interview? Please let me know on X or in the comments below. Did you enjoy this episode? If so, please leave a short review here Subscribe to Leveling Up on iTunes Get the non-iTunes RSS Feed Connect with Eric Siu: Growth Everywhere Single Grain Leveling Up Eric Siu on X Eric Siu on Instagram…
Eric Siu's take on 'How to Be Rich' by J. Paul Getty challenges conventional wisdom. He paints business as an art, not just a money machine, and argues that true leaders must get their hands dirty—no room for passive CEOs here. He dives into the darker side of success, questioning whether wealth truly enriches life or just complicates it. Watch the full interview here: https://youtu.be/x3Cm3EHHD3U TIME-STAMPED SHOW NOTES: (00:00) Viewing Business as an Art (01:13) The Importance of Being a 'Working Businessman' (04:31) Leading by Example and Accepting Responsibility (08:47) Avoiding Bureaucracy and Staying Frugal (18:12) Cultivating an Appreciation for Culture and the Arts (34:05) The Challenges of Wealth and Success Don’t forget to help us grow by subscribing and liking on YouTube! https://www.youtube.com/channel/UC3owDdLk7HL1dyQnkoBuRew — What should I talk about next? Who should I interview? Please let me know on X or in the comments below. Did you enjoy this episode? If so, please leave a short review here Subscribe to Leveling Up on iTunes Get the non-iTunes RSS Feed Connect with Eric Siu: Growth Everywhere Single Grain Leveling Up Eric Siu on X Eric Siu on Instagram…
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Leveling Up with Eric Siu

1 How to Actually Win at SEO & Marketing in a Tough Environment [Entrepreneur on Fire Podcast] 15:16
In this special episode, JLD, the founder & host of Entrepreneurs On Fire, interviews Eric about his personal strategies for mastering SEO and marketing. He talks about how programmatic SEO and AI-driven content have transformed his approach, and why he believes that embracing AI and building strong communities are essential for future success. Check out their podcast: https://www.eofire.com/podcast/ericsiu/ TIME-STAMPED SHOW NOTES: (00:00) Building Something Generational (01:18) Programmatic SEO (03:10) AI-Assisted Content (04:34) Diversifying Marketing Efforts (05:53) Building Communities (07:49) Leveraging AI for Customer Acquisition (11:01) Thriving in the Future Don’t forget to help us grow by subscribing and liking on YouTube! https://www.youtube.com/channel/UC3owDdLk7HL1dyQnkoBuRew — What should I talk about next? Who should I interview? Please let me know on X or in the comments below. Did you enjoy this episode? If so, please leave a short review here Subscribe to Leveling Up on iTunes Get the non-iTunes RSS Feed Connect with Eric Siu: Growth Everywhere Single Grain Leveling Up Eric Siu on X Eric Siu on Instagram…
Eric Siu opens up about his 15 years of SEO experience in a straightforward, no-fluff conversation, filled with actionable tips. He covers everything from savvy strategies to the impact of AI on SEO, why technical SEO remains crucial, and what the future of the industry might look like. Watch the full interview here: https://youtu.be/qouNN3l3RA4 TIME-STAMPED SHOW NOTES: (00:00) Introduction (02:14) Buying Websites vs. Building (05:59) Creating Linkable Assets for SEO Success (09:22) User-Focused Content (12:38) The Importance of Technical SEO (15:30) Measurement and ROI (17:50) AI-Assisted Content (22:30) The Uncertain Future of SEO: Staying Adaptable Don’t forget to help us grow by subscribing and liking on YouTube! https://www.youtube.com/channel/UC3owDdLk7HL1dyQnkoBuRew — What should I talk about next? Who should I interview? Please let me know on X or in the comments below. Did you enjoy this episode? If so, please leave a short review here Subscribe to Leveling Up on iTunes Get the non-iTunes RSS Feed Connect with Eric Siu: Growth Everywhere Single Grain Leveling Up Eric Siu on X Eric Siu on Instagram…
In this episode, we're diving into a book that flips the script on everything you thought you knew about money and legacy. Eric Siu breaks down the bold ideas from 'Die with Zero' by Bill Perkins—a book that dares you to rethink your financial goals. Should you really be saving up to leave an inheritance, or is there a better way to live? Stay tuned to find out! Watch the full interview here: https://youtu.be/C5Bd7-U_cmc TIME-STAMPED SHOW NOTES: (00:00) Rethinking Inheritance and Spending Money While Alive (02:04) Wealth, Entrepreneurship, and Adversity (05:19) Investing in Health and Relationships (06:18) Prioritizing Experiences Over Wealth Don’t forget to help us grow by subscribing and liking on YouTube! https://www.youtube.com/channel/UC3owDdLk7HL1dyQnkoBuRew — What should I talk about next? Who should I interview? Please let me know on X or in the comments below. Did you enjoy this episode? If so, please leave a short review here Subscribe to Leveling Up on iTunes Get the non-iTunes RSS Feed Connect with Eric Siu: Growth Everywhere Single Grain Leveling Up Eric Siu on X Eric Siu on Instagram…
Ready to level up your business? Join Eric Siu as he shares 16 years of game-changing insights, from the power of focus to essential hiring hacks. Learn how to build a profitable, attractive company with tips that every entrepreneur needs. Don’t miss this out! Watch the full interview here: https://youtu.be/yl07zLk0ul4 TIME-STAMPED SHOW NOTES: (00:00) Introduction and Background (01:51) The Power of Like-Minded Friends and Entrepreneurial Groups (07:31) The Dangers of Being Unfocused (12:41) The Importance of Due Diligence in Hiring and Acquisitions (18:13) Prioritizing Profitability and Cash Flow for Business Success (25:19) Building an Attractive Company (27:11) Over-Communicating and Writing Memos (29:48) Hiring and Firing Quickly (33:01) The Importance of A Players (35:14) Having a Partner (37:32) Hiring Competent People (40:25) The Best Returns from Your Own Business (44:21) Optimizing Your Machine (46:18) Viewing Business as a Game Don’t forget to help us grow by subscribing and liking on YouTube! https://www.youtube.com/channel/UC3owDdLk7HL1dyQnkoBuRew — What should I talk about next? Who should I interview? Please let me know on X or in the comments below. Did you enjoy this episode? If so, please leave a short review here Subscribe to Leveling Up on iTunes Get the non-iTunes RSS Feed Connect with Eric Siu: Growth Everywhere Single Grain Leveling Up Eric Siu on X Eric Siu on Instagram…
Legendary leaders like Elon Musk, Steve Jobs, and Jeff Bezos have shown that hands-on involvement is key to building exceptional teams. In this session, Eric Siu shares his insights on recruiting A-players — those rare talents who can deliver ten times the value and drive the company's vision forward. Watch the full interview here: https://youtu.be/BC-Laq0nRUw TIME-STAMPED SHOW NOTES: (00:00) Introduction (01:27) Hiring Based on Core Values and Cultural Fit (07:07) Trust Your Gut Feeling and Continuously Verify Fit (09:51) Hiring Coaches and Seeking Talent with Tenure and Promotions Don’t forget to help us grow by subscribing and liking on YouTube! https://www.youtube.com/channel/UC3owDdLk7HL1dyQnkoBuRew — What should I talk about next? Who should I interview? Please let me know on X or in the comments below. Did you enjoy this episode? If so, please leave a short review here Subscribe to Leveling Up on iTunes Get the non-iTunes RSS Feed Connect with Eric Siu: Growth Everywhere Single Grain Leveling Up Eric Siu on X Eric Siu on Instagram…
Join Eric Siu as he shares 10+ years of podcasting wisdom – discover how to build a loyal audience, innovate your content, and stand out from the crowd. Learn the secrets to boosting views on social media and the importance of quality and creativity. Get ready for practical tips and strategies that will help you elevate your podcasting game! Watch the full interview here: https://youtu.be/hK5yUTTaNCA TIME-STAMPED SHOW NOTES: (00:00) Building an Audience: The Magic Number is Three Years (01:43) Evolving Content Formats to Avoid Listener Churn (03:36) Zigging Where Others Are Zagging: Standing Out in a Sea of Sameness (07:47) The Importance of Quality and Putting in the Extra Work (08:42) Increasing Views on Social Media: Captivating Hooks and Thumbnails (10:05) Testing and Experimenting: Finding What Works Best Don’t forget to help us grow by subscribing and liking on YouTube! https://www.youtube.com/channel/UC3owDdLk7HL1dyQnkoBuRew — What should I talk about next? Who should I interview? Please let me know on X or in the comments below. Did you enjoy this episode? If so, please leave a short review here Subscribe to Leveling Up on iTunes Get the non-iTunes RSS Feed Connect with Eric Siu: Growth Everywhere Single Grain Leveling Up Eric Siu on X Eric Siu on Instagram…
In this episode, Eric Siu reacts to viral TikToks on entrepreneurship, content creation hacks, and skyrocketing business success. Discover the hidden potential of faceless channels, why brands beat ad revenue, the power of entrepreneur communities, and the harsh realities of running an agency. Watch the full interview here: https://youtu.be/sErzOilxIgs TIME-STAMPED SHOW NOTES: (00:00) The Importance of Content Packaging and Hooks (01:07) The Potential of Faceless Channels on Snapchat (02:34) Building a Brand or Selling a Product/Service for Long-Term Success (03:01) The Power of Community and Peer Groups for Entrepreneurs (05:25) Partnering with Creators to Monetize Their Audience (09:11) The Loneliness of Entrepreneurship and the Need for Community (13:24) Challenges and Trade-Offs of Running an Agency Don’t forget to help us grow by subscribing and liking on YouTube! https://www.youtube.com/channel/UC3owDdLk7HL1dyQnkoBuRew — What should I talk about next? Who should I interview? Please let me know on X or in the comments below. Did you enjoy this episode? If so, please leave a short review here Subscribe to Leveling Up on iTunes Get the non-iTunes RSS Feed Connect with Eric Siu: Growth Everywhere Single Grain Leveling Up Eric Siu on X Eric Siu on Instagram…
In this episode, Eric Siu reveals the secret to nurturing the 60% of leads not ready to buy immediately. Discover how to stay top of mind and engage with your audience until they're ready to purchase. Learn about personalized emails, irresistible deals, strategic collaborations, and more. Watch the full interview here: https://youtu.be/WJ9G9TI9Qng TIME-STAMPED SHOW NOTES: (00:00) Introduction: Getting Infinite Leads and the Missing 60% (01:24) Nurturing the 60% of Leads (04:45) Strategies for Nurturing Leads (09:53) Building Trust and Providing Value (18:26) Constantly Shipping New Products and Services Don’t forget to help us grow by subscribing and liking on YouTube! https://www.youtube.com/channel/UC3owDdLk7HL1dyQnkoBuRew — What should I talk about next? Who should I interview? Please let me know on X or in the comments below. Did you enjoy this episode? If so, please leave a short review here Subscribe to Leveling Up on iTunes Get the non-iTunes RSS Feed Connect with Eric Siu: Growth Everywhere Single Grain Leveling Up Eric Siu on X Eric Siu on Instagram…
In this first episode of Eric’s agency journey to a $100M in revenue, Eric explores the strategies used by multi-billion dollar agency holding companies, such as mergers and acquisitions, integration of acquired companies, investment in technology and data analytics, and offering integrated services. Watch the full interview here: https://youtu.be/NepkrLQDjkc TIME-STAMPED SHOW NOTES: (00:00) Introduction: Scaling an Agency to Nine Figures in Revenue (02:32) Mergers and Acquisitions: Expanding Capabilities and Market Presence (08:41) Investing in Technology and Data Analytics for a Competitive Edge (11:00) Building Integrated Services and Cross-Disciplinary Teams (15:44) Global Reach, Financial Resources, and Economies of Scale (23:13) The Crawl, Walk, Run Approach to Building a Successful Agency Don’t forget to help us grow by subscribing and liking on YouTube! https://www.youtube.com/channel/UC3owDdLk7HL1dyQnkoBuRew — What should I talk about next? Who should I interview? Please let me know on X or in the comments below. Did you enjoy this episode? If so, please leave a short review here Subscribe to Leveling Up on iTunes Get the non-iTunes RSS Feed Connect with Eric Siu: Growth Everywhere Single Grain Leveling Up Eric Siu on X Eric Siu on Instagram…
In this episode, Eric Siu reviews the book 'How to Make a Few Billion Dollars' by Brad Jacobs, a seven-time entrepreneur who founded multiple billion-dollar businesses. Eric highlights key takeaways from the book, including the importance of industry consolidation and technology integration, the value of monthly and quarterly business reviews, the significance of hiring the right talent, and many more. Watch the full interview here: https://youtu.be/IVw_67qN9H8 TIME-STAMPED SHOW NOTES: (00:00) Unlocking Business Growth through Industry Consolidation and Technology Integration (02:11) The Art of Successful Acquisitions: Due Diligence and Integration (03:28) Aligning the Organization for Growth: The Power of Business Reviews (04:53) Building a Winning Team: Hiring the Right Talent (06:16) Trust and Communication: The Foundation of a Successful Organization (13:55) Continuous Improvement: Driving Long-Term Success Don’t forget to help us grow by subscribing and liking on YouTube! https://www.youtube.com/channel/UC3owDdLk7HL1dyQnkoBuRew — What should I talk about next? Who should I interview? Please let me know on X or in the comments below. Did you enjoy this episode? If so, please leave a short review here Subscribe to Leveling Up on iTunes Get the non-iTunes RSS Feed Connect with Eric Siu: Growth Everywhere Single Grain Leveling Up Eric Siu on X Eric Siu on Instagram…
Need marketing help? Visit: https://www.singlegrain.com/ Want to scale your agency? Join our AOA: https://marketingschool.io/agency Ready to boost your marketing with weekly tips? Join 15,100+ subscribers: https://levelingup.beehiiv.com/subscribe – Ali Abdaal, a former doctor turned YouTuber, interviews Eric in this episode. Eric Siu shares his journey of building a successful marketing agency and provides insights on starting and scaling a marketing agency. Watch the full interview here: https://youtu.be/BkO8DHQS9lI TIME-STAMPED SHOW NOTES: (00:00) Building a Successful Marketing Agency (06:36) Starting a Marketing Agency: Process and Skills (13:50) Scaling a Marketing Agency: From Solo Business to Team (16:01) The Importance of Doing Good Work for Lead Generation (23:03) Finding What Feels Right (26:49) The Power of Focus (30:26) Mentorship and Teaching (39:45) Networking and Making Connections (43:33) Hosting Events and Retreats (45:30) Prioritizing Health Don’t forget to help us grow by subscribing and liking on YouTube! https://www.youtube.com/channel/UC3owDdLk7HL1dyQnkoBuRew — What should I talk about next? Who should I interview? Please let me know on X or in the comments below. Did you enjoy this episode? If so, please leave a short review here Subscribe to Leveling Up on iTunes Get the non-iTunes RSS Feed Connect with Eric Siu: Growth Everywhere Single Grain Leveling Up Eric Siu on X Eric Siu on Instagram…
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Leveling Up with Eric Siu

1 Why Bryan Johnson Wants to Be God 1:01:22
1:01:22
Toista Myöhemmin
Toista Myöhemmin
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Tykätty1:01:22
For this week’s episode, Bryan Johnson, the “world’s most measured man”, shares his health experiments, gene therapy, and the power laws of health. He also discusses his insights on measuring health metrics, prioritizing interventions, the importance of evidence-based health practices, the concept of 'don't die' and the pursuit of longevity through scientific methods and measurements. Watch the full interview here: https://youtu.be/5wJJLPobQeQ TIME-STAMPED SHOW NOTES: (00:00) The Pursuit of Longevity: Gene Therapy and Stem Cells (02:02) Power Laws of Health: Prioritizing Evidence-Based Interventions (03:11) Measuring Health Metrics: Biomarkers and Protocols (05:35) Scientific Pursuit of Longevity: Challenging Conventional Norms (16:11) Biological Age Markers: Nighttime Boners (41:49) Understanding Vitamin D and Diet (48:01) Challenges of the Food Supply Chain (54:35) Building a Religion and the Future of Intelligent Existence (56:08) Content Marketing and the Long-Term Game Don’t forget to help us grow by subscribing and liking on YouTube! https://www.youtube.com/channel/UC3owDdLk7HL1dyQnkoBuRew — What should I talk about next? Who should I interview? Please let me know on X or in the comments below. Did you enjoy this episode? If so, please leave a short review here Subscribe to Leveling Up on iTunes Get the non-iTunes RSS Feed Connect with Eric Siu: Growth Everywhere Single Grain Leveling Up Eric Siu on X Eric Siu on Instagram…
In this episode, Eric Siu discusses AI's impact on advertising M&A. He shares his M&A thesis, emphasizes strategic thinking and top talent, and highlights due diligence, founder roles, and multiple arbitrage potential. He also covers AI's effect on agency models and the crawl-walk-run approach to AI implementation. Watch the full interview here: https://youtu.be/FBc-IPvQ8Sk TIME-STAMPED SHOW NOTES: (00:00) Introduction and Context (03:27) Strategic Thinking and Top Talent in the Age of Automation (05:14) The Importance of Due Diligence in M&A Deals (08:07) Trust but Verify: Avoiding Subpar Hiring Decisions (11:33) The Changing Agency Business Model with AI Don’t forget to help us grow by subscribing and liking on YouTube! https://www.youtube.com/channel/UC3owDdLk7HL1dyQnkoBuRew — What should I talk about next? Who should I interview? Please let me know on X or in the comments below. Did you enjoy this episode? If so, please leave a short review here Subscribe to Leveling Up on iTunes Get the non-iTunes RSS Feed Connect with Eric Siu: Growth Everywhere Single Grain Leveling Up Eric Siu on X Eric Siu on Instagram…
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Leveling Up with Eric Siu

1 Is Gary Vee An All-time Entrepreneur Or?... 1:15:16
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For this week’s episode, Gary Vee (aka Gary Vaynerchuk) discusses his ambitious plan to buy the New York Jets, including the deal structure and his vision for turning his business into a private equity powerhouse. Eric Siu and Gary Vee also discuss VFriends, their philosophies on life and business, and much more. Watch the full interview here: https://youtu.be/Eqo-V_vMuKA TIME-STAMPED SHOW NOTES: (00:00) Gary Vee's Vision for Buying the New York Jets (08:56) The Importance of the Journey in Life and Business (27:33) Marketing Tactics for Businesses in Crowded Markets (35:21) The TikTokification of Social Media (36:45) The Value of Organic Social Media Expertise (37:15) The Value of Building a Personal Brand (39:07) The Art and Math of Marketing (41:22) The Importance of Hard Work and Self-Awareness (50:20) The Power of Content Creation (53:26) The Potential of Live Streaming and NFTs (01:02:02) Patience and Risk-Taking in Entrepreneurship (01:06:30) The Future of Marketing: Intuition and Technology Don’t forget to help us grow by subscribing and liking on YouTube! https://www.youtube.com/channel/UC3owDdLk7HL1dyQnkoBuRew — What should I talk about next? Who should I interview? Please let me know on X or in the comments below. Did you enjoy this episode? If so, please leave a short review here Subscribe to Leveling Up on iTunes Get the non-iTunes RSS Feed Connect with Eric Siu: Growth Everywhere Single Grain Leveling Up Eric Siu on X Eric Siu on Instagram…
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1 His Sleep Company Might Be Worth 1 TRILLION Dollars | Eight Sleep 1:25:38
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For this week’s episode, Eric Siu had Mateo Franceschetti on the pod, the CEO of Eight Sleep, a company revolutionizing sleep technology. Mateo shares how they achieved a billion-dollar valuation using AI to enhance sleep quality, and reveals their innovative marketing strategies. Watch the full interview here: https://youtu.be/Eqo-V_vMuKA TIME-STAMPED SHOW NOTES: (00:00) Unconventional Ways to Improve Sleep and Health (06:17) Temperature Management and Relaxation Techniques (11:09) The Future of Sleep and Health: Data and AI (13:27) Effective Marketing Strategies: Podcast Advertising and Influencer Partnerships (25:02) The Power of Word of Mouth and Building Trust (30:02) The Future of Sleep Technology: Advanced Features and Personalization (39:09) Living and Working Together (41:17) Setting Boundaries for Work-Life Balance (45:20) Inflection Points in Building a Hardware Business (51:56) Creating a Written Culture and Data-Driven Decision-Making (55:31) The Value of Board Meetings (58:37) Breaking the Rigidity of Fixed Meetings (01:03:01) Hiring for Greatness (01:08:00) The Intensity of Startup Life (01:12:14) A/B Testing Work Environments (01:17:12) Religion as a Marketing Strategy Don’t forget to help us grow by subscribing and liking on YouTube! https://www.youtube.com/channel/UC3owDdLk7HL1dyQnkoBuRew — What should I talk about next? Who should I interview? Please let me know on X or in the comments below. Did you enjoy this episode? If so, please leave a short review here Subscribe to Leveling Up on iTunes Get the non-iTunes RSS Feed Connect with Eric Siu: Growth Everywhere Single Grain Leveling Up Eric Siu on X Eric Siu on Instagram…
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1 Mark Moss on Fatal AI and An Economic Crash Ahead 1:27:16
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Check out this episode where Eric Siu revisits his conversation with Mark Moss, packed with insights on YouTube retention, lead gen, business growth, and Mark's forecasted inflationary crash. Watch the full interview here: https://youtu.be/Eqo-V_vMuKA TIME-STAMPED SHOW NOTES: (00:00) The Future of Marketing: Earning and Buying Attention (03:29) The Rise of Personal Brands and Personal Interactions (06:20) The Power of Long-Form Content for Building Trust (26:02) The Value of High-Quality Views and Engagement (28:13) Short-Form vs. Long-Form Content: Depth and Context (57:29) The Consequences of Excessive Money Printing and Inflation (57:59) The Role of the Federal Reserve and Government Spending (58:56) Bond Auctions and the Downgrading of US Credit (59:49) Preparing for an Inflationary Crash (01:02:11) Learning Strategies for Continuous Growth (01:03:35) Investing in Scarce Assets to Protect Against Inflation (01:19:23) Understanding the Total Addressable Market for Bitcoin Don’t forget to help us grow by subscribing and liking on YouTube! https://www.youtube.com/channel/UC3owDdLk7HL1dyQnkoBuRew — What should I talk about next? Who should I interview? Please let me know on X or in the comments below. Did you enjoy this episode? If so, please leave a short review here Subscribe to Leveling Up on iTunes Get the non-iTunes RSS Feed Connect with Eric Siu: Growth Everywhere Single Grain Leveling Up Eric Siu on X Eric Siu on Instagram…
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1 How Jason Cohen Built TWO Billion Dollar Companies (One Bootstrapped) 1:37:18
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For this week’s episode, Eric Siu had Jason Cohen on the pod, the mind behind WP Engine which hosts 2.5% of the world's top domains. He reveals how he bootstrapped his company to billions and outsmarted tech giants like Google Cloud. Watch the full interview here: https://youtu.be/Eqo-V_vMuKA TIME-STAMPED SHOW NOTES: (00:00) Introduction and Background (10:09) Embracing Optionality in Business Strategies (31:18) Operating Like a Public Company (45:16) Continuous Customer Development (55:02) Creating a Company Culture for Personal Growth (01:03:34) Hiring and Accountability in Management (01:14:50) Finding a Niche in the AI Landscape Don’t forget to help us grow by subscribing and liking on YouTube! https://www.youtube.com/channel/UC3owDdLk7HL1dyQnkoBuRew — What should I talk about next? Who should I interview? Please let me know on X or in the comments below. Did you enjoy this episode? If so, please leave a short review here Subscribe to Leveling Up on iTunes Get the non-iTunes RSS Feed Connect with Eric Siu: Growth Everywhere Single Grain Leveling Up Eric Siu on X Eric Siu on Instagram…
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Leveling Up with Eric Siu

1 How To ACTUALLY Get ANYTHING You Want | Marie Forleo 1:04:38
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Eric Siu interviews Marie Forleo – a celebrated life coach, #1 New York Times Bestselling Author, and host of YT channel MarieTV with over 930K subscribers. Marie shares her perspective on why focusing on one thing may not be the right fit for everyone, the importance of trusting your gut, and having a strong work ethic. Watch the full interview here: https://youtu.be/Eqo-V_vMuKA TIME-STAMPED SHOW NOTES: (00:00) Introduction and Dave's Background (08:48) Trusting Your Gut and Following Your Intuition (31:22) The Power of a Strong Work Ethic (38:47) Building a Coaching Business and Engaging with the Audience (55:18) The Challenges of Writing a Book Don’t forget to help us grow by subscribing and liking on YouTube! https://www.youtube.com/channel/UC3owDdLk7HL1dyQnkoBuRew — What should I talk about next? Who should I interview? Please let me know on X or in the comments below. Did you enjoy this episode? If so, please leave a short review here Subscribe to Leveling Up on iTunes Get the non-iTunes RSS Feed Connect with Eric Siu: Growth Everywhere Single Grain Leveling Up Eric Siu on X Eric Siu on Instagram…
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1 The Writing Secrets That Create Billionaires | David Perell 1:30:02
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Eric Siu interviews David Perell, a writing teacher, Founder of “Write of Passage” school, and the host of ”How I Write” podcast. They discuss his passion for teaching writing and helping people clarify their thinking and structure their ideas. David shares the concept of American Idolatry, his own path to faith, how he came to believe in Jesus as the most influential figure in Western civilization, and the importance of reading and writing in personal growth and communication. Watch the full interview here: https://youtu.be/Eqo-V_vMuKA TIME-STAMPED SHOW NOTES: (00:00) Introduction and Dave's Background (09:38) Building an Audience through Unique Ideas and Intellectual Assets (31:16) The Influence of Faith on Philosophy and Work (44:02) The Pitfalls of American Idolatry (53:18) The Importance of Asking Big Questions (01:00:56) The Impact of Jesus on Western Civilization (01:08:06) The Power of Writing and Communication (01:19:18) The Importance of Reading and Writing Don’t forget to help us grow by subscribing and liking on YouTube! https://www.youtube.com/channel/UC3owDdLk7HL1dyQnkoBuRew — What should I talk about next? Who should I interview? Please let me know on X or in the comments below. Did you enjoy this episode? If so, please leave a short review here Subscribe to Leveling Up on iTunes Get the non-iTunes RSS Feed Connect with Eric Siu: Growth Everywhere Single Grain Leveling Up Eric Siu on X Eric Siu on Instagram…
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Leveling Up with Eric Siu

1 Why Young Men Are Double F**cked | PsycHacks' Orion Taraban 1:48:37
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In this episode featuring Dr. Orion Taraban, Eric Siu delves into the complexities of dating and relationships. They tackle the dating challenges for successful people, how women's success affects dating dynamics, and the economics of finding love online. They also discuss monogamy and alternative relationship models, offering fresh insights and solutions for today's dating challenges. Watch the full interview here: https://youtu.be/jEjPD_m0ecQ TIME-STAMPED SHOW NOTES: (00:00) Introduction to Dr. Orion Taraban (01:23) Dr. Taraban's Background and PsychHacks (03:44) Relationships for Successful Individuals (05:11) The Impact of Women's Success on Relationships (06:37) The Concept of Men as Jobs (09:29) The Economics of Online Dating (11:19) The Ken and Barbie Doll Analogy (13:02) The All-or-Nothing Approach to Relationships (15:51) The Future of Relationships (23:34) The Adored vs. the Adorer (31:03) The Discount in Relationships (35:48) Common Relationship Problems and Patterns (37:15) Understanding the Different Desires of Men and Women (38:59) Defining the Red Pill and its Practical Strategies (39:56) Why Successful Women Date Mediocre Men (41:23) The Influence of Economic Realities on Hypergamy (48:14) The Difficulty of Negotiating Expectations in Relationships (49:04) The Ineffectiveness of Explicit Negotiations in Relationships (50:59) Understanding Relationships through Behavioral Economics (53:48) The Infinite Game of Relationships (55:44) Men's Greatest Enemy: Cowardice (56:45) The Importance of Men Taking a Leadership Role (57:43) The Fear of Women and the Need for Leadership (59:29) Women's Greatest Enemy: Pride (01:06:38) The Backlash of Ideological Feminism (01:12:15) The Transaction of Value in Relationships (01:12:44) The Problem and Solution of Relationships (01:13:44) The Importance of Having Things Others Want (01:14:14) Earning Optionality through Value (01:15:15) The Transactional Nature of Relationships (01:15:42) Different Levels of Transactionality (01:16:37) The Danger of Making Someone the Center of Your Universe (01:17:28) Using Instagram as a Dating App (01:19:54) Why Men Date Strippers and Prostitutes (01:20:24) The Business Model of Orion Taraban (01:24:40) Future Plans for the Business (01:31:00) The Vision for Helping People (01:38:48) The Definition of Love…
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Leveling Up with Eric Siu

1 Special Episode: Hiring Secrets from an 8-Figure CEO with Eric Siu | From Teamwork’s Agency Life Podcast 48:47
In this special episode, Logan Lyles converses with Eric Siu in a discussion about scaling a digital agency. The conversation delves into strategic hiring, the importance of process optimization, and the art of pricing in agency success. Agency owners seeking to elevate their businesses will find this episode essential listening for actionable strategies and transformative perspectives. TIME-STAMPED SHOW NOTES: (00:00) Special Episode | Hiring Secrets from an 8-Figure CEO with Eric Siu | From Teamwork’s Agency Life Podcast (04:38) Eric emphasizes the need for agency owners to maintain responsibility in the hiring process (06:23) Balancing full-time employees and contractors in agency scaling (08:12) Lessons in hiring strategic roles and researching accomplishments (11:24) Creating role scorecards for clear hiring criteria (13:27) Using role scorecards and personality tests in hiring (15:21) Sourcing talent on social media and engaging with potential hires (18:23) Comparing EOS and Scaling Up for process improvement (19:10) Establishing a weekly cadence and accountability with EOS (20:23) Setting goals and using traffic lights to track progress (22:22) The benefits of focusing on one service and niche before expanding (26:06) Importance of pricing and advantages of value-based pricing (29:09) Delivering an offer that people can't refuse in pricing (31:31) Understanding weaknesses and building around them (38:41) Eric Siu's journey into SaaS with Clickflow and involvement in business Don’t forget to help us grow by subscribing and liking on YouTube! https://www.youtube.com/channel/UC3owDdLk7HL1dyQnkoBuRew — What should I talk about next? Who should I interview? Please let me know on X or in the comments below. Did you enjoy this episode? If so, please leave a short review here Subscribe to Leveling Up on iTunes Get the non-iTunes RSS Feed Connect with Eric Siu: Growth Everywhere Single Grain Leveling Up Eric Siu on X Eric Siu on Instagram…
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1 He Built Jubilee’s YouTube Channel to 5 Billion Views | Ryan Hashemi 1:19:30
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In this episode, I had Ryan Hashemi, known for building the successful media company Jubilee that has 10 million subscribers and 5 billion views on YouTube. We discussed the concept of creator-operators and the importance of long-form content. Ryan shares his insights on creating compelling thumbnails and titles, as well as the need for a strong storytelling approach. We also touch on the trend of creators building businesses outside of content creation. Watch the full interview here: https://youtu.be/nGDHAhnbuc4 TIME-STAMPED SHOW NOTES: (00:00) Introduction and Background (02:23) Mission-Oriented Approach and Content Formats (07:39) Creating Compelling Content and Holding Audience Attention (09:09) Experimentation and Learning from Failure (11:30) Collaborating with Influencers and Partnerships (14:41) Hiring and Developing Talent (29:00) Dealing with Copycats and Protecting Originality (37:44) Investing in Up-and-Coming Creators (39:11) Unlocking Value and Participation (41:06) Balancing Work and Family (47:19) Building an Agency for Freedom (52:12) The Power of Audience and Distribution (58:02) The Importance of Compelling Packaging (01:06:29) Asking Hard-Hitting Questions (01:09:48) Leveraging Pre-Existing YouTube Audiences (01:14:28) The Shift to Long-Form Content (01:15:52) The Rise of Creator-Operators Don’t forget to help us grow by subscribing and liking on YouTube! https://www.youtube.com/channel/UC3owDdLk7HL1dyQnkoBuRew — What should I talk about next? Who should I interview? Please let me know on X or in the comments below. Did you enjoy this episode? If so, please leave a short review here Subscribe to Leveling Up on iTunes Get the non-iTunes RSS Feed Connect with Eric Siu: Growth Everywhere Single Grain Leveling Up Eric Siu on X Eric Siu on Instagram…
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Leveling Up with Eric Siu

1 How Deep Pocket Monster Is Building A Business Empire | Pat Flynn 2:01:29
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Pat Flynn and Eric Siu share key insights for entrepreneurial success, emphasizing storytelling, overcoming comparison, and building community. They highlight the evolution of income reports and the importance of delegation in scaling businesses. Their wisdom extends to parenting as entrepreneurs, emphasizing patience and continuous learning. Watch the full interview here: https://youtu.be/Fcq5V2D-euI TIME-STAMPED SHOW NOTES: (00:00) Introduction and deep pocket monster (02:22) Card party events (03:49) The fallacy of view chasing (06:28) Creating a community experience (09:31) Growing the event and world records (13:04) The cost and value of events (21:35) The power of long-form content (25:56) Gamifying the content experience (33:59) Building a story bank (38:38) The dangers of comparison and self-reflection (41:24) Overcoming scarcity mindset and taking risks (45:16) The success of the SwitchPod (51:56) The power of mastermind groups (56:02) Balancing time and priorities (58:25) Transitioning to community-powered courses (1:04:00) The benefits of community and recurring revenue (1:13:46) Driving webinar attendance through YouTube (1:17:57) The evolution of sharing income reports (1:19:21) Transitioning from income reports to case studies (1:20:12) The shift to a case study-based approach (1:21:38) Generating revenue from books and courses (1:24:58) The acquisition of Winning Edits (1:26:53) Creating partnerships and building a community (1:27:21) Equity and partnerships in business (1:29:12) The concept of Commander's Intent (1:30:09) Finding the balance between micromanaging and trust (1:31:06) Considering a rebrand for Smart Passive Income (1:34:53) The power of affiliate marketing (1:35:42) The importance of aligning affiliate products with audience goals (1:37:37) The value of advisors and partnerships (1:38:36) The importance of selectivity in speaking engagements (1:39:37) Parenting as an entrepreneur (1:51:52) Staying patient and focusing on the long game Don’t forget to help us grow by subscribing and liking on YouTube! https://www.youtube.com/channel/UC3owDdLk7HL1dyQnkoBuRew — What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below. Did you enjoy this episode? If so, please leave a short review here Subscribe to Leveling Up on iTunes Get the non-iTunes RSS Feed Connect with Eric Siu: Growth Everywhere Single Grain Leveling Up Eric Siu on Twitter Eric Siu on Instagram…
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1 How I Bought an $8 Million Company with a $1 Hat | Kevin Espiritu 1:06:15
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Kevin Espiritu, founder of Epic Gardening, shares his journey from starting a gardening blog to building a multi-million dollar business. He discusses the growth of his YouTube channel, the importance of SEO and content strategy, and the acquisition of other gardening blogs to expand his reach. Watch the full interview here: https://youtu.be/dticDXdRuh8 TIME-STAMPED SHOW NOTES: ( 00:00 ) Wearing the hat: winning the biggest deal ( 01:01 ) Building epic gardening ( 03:47 ) The botanical interests deal ( 05:14 ) How wearing the hat made a difference ( 06:06 ) The angle of the botanical interests deal ( 09:28 ) Getting into gardening ( 10:54 ) Finding a hobby outside of business ( 12:44 ) Going all-in on epic gardening ( 20:33 ) Acquiring blogs for growth ( 25:48 ) The future of SEO ( 27:09 ) The importance of email marketing ( 28:49 ) Testing offers and opt-in rates ( 30:12 ) The role of a president in scaling ( 31:35 ) Finding the right operations guru ( 32:04 ) Recruiting and hiring 10X talent ( 33:00 ) The role of private equity in business growth ( 33:26 ) The benefits of executive recruiting and acquisitions ( 34:15 ) The value of learning from others in business ( 34:41 ) The parallels between poker and business ( 35:37 ) Why entrepreneurs should consider playing poker ( 36:07 ) Lessons learned from playing poker ( 37:27 ) Exploring mold toxicity and health ( 37:56 ) Getting into gardening and wood carving ( 40:12 ) The journey of epic homesteading ( 41:30 ) The beginner's approach to gardening ( 42:27 ) The benefits of growing citrus trees ( 43:30 ) The connection between gardening and business ( 43:59 ) The analogy of asparagus and long-term thinking ( 48:10 ) The importance of mental models in entrepreneurship ( 49:47 ) The need for action and real-world testing ( 52:23 ) The shift from reading to doing ( 53:46 ) The revolt against short-form content ( 54:45 ) The purpose of the personal YouTube channel ( 57:00 ) The importance of health and wellness for entrepreneurs ( 58:21 ) The value of long-form content and building relationships Don’t forget to help us grow by subscribing and liking on YouTube! https://www.youtube.com/channel/UC3owDdLk7HL1dyQnkoBuRew — What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below. Did you enjoy this episode? If so, please leave a short review here Subscribe to Leveling Up on iTunes Get the non-iTunes RSS Feed Connect with Eric Siu: Growth Everywhere Single Grain Leveling Up Eric Siu on Twitter Eric Siu on Instagram…
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Leveling Up with Eric Siu

Watch the Video Version on Greg Isenberg's Channel: https://www.youtube.com/watch?v=yVqjPqPx3e8&t=171s Eric Siu and Greg Isenberg discuss various business ideas, including the concept of pay-for-performance agencies and the potential for AI agents in customer service. They explore opportunities in different industries, such as finance and hospitality, where pay-for-performance models can thrive. Additionally, they delve into the role of smart contracts in marketing and the potential for gamification in various aspects of life. The conversation highlights the importance of focus and the potential for agency businesses to generate significant profits. TIME-STAMPED SHOW NOTES: (00:01) Pay for performance agency business model (02:04) Potential industries for pay for performance (03:41) AI agents for customer service (06:09) Using AI agents to close deals and capture more value (08:03) Pay per performance conversion rate optimization agency (09:01) The role of smart contracts in marketing (10:04) Speculation and trust in smart contracts (12:07) Gamifying tasks and rewards (13:09) Gamifying household chores and incentives (13:42) The potential for building gamification platforms (14:13) Early adoption of spatial computing (15:31) The importance of taste in product design (16:01) Challenges with longevity practitioners and supplements (16:55) The growing interest in sleep and health (17:41) Accessibility of health experts and AI assistance (18:08) Greg Isenberg shares his idea for a less annoying nightguard that also whitens teeth. (19:06) Discussion about using mouth tape to force breathing through the nose while wearing a nightguard. (20:05) Conversation about creating anti-sweat slippers using bamboo materials. (21:30) Idea for creating community-focused organizations similar to EO and YPO. (22:35) Discussion on the potential of agency businesses and building generational wealth. (24:18) Greg Isenberg and Eric Siu discuss the benefits of focusing on agency businesses. (25:32) Opportunities in AI transformation agencies, programmatic SEO, and creative agencies. Don’t forget to help us grow by subscribing and liking on YouTube! https://www.youtube.com/channel/UC3owDdLk7HL1dyQnkoBuRew — What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below. Did you enjoy this episode? If so, please leave a short review here Subscribe to Leveling Up on iTunes Get the non-iTunes RSS Feed Connect with Eric Siu: Growth Everywhere Single Grain Leveling Up Eric Siu on Twitter Eric Siu on Instagram…
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Leveling Up with Eric Siu

1 How I Built A 9 Figure Network At 17 Years Old 1:38:59
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Eric Siu interviews Greg Isenberg, the CEO of Late Checkout, delving into the nuances of community building. Greg, a master in this domain, shares insights on fostering online communities for substantial growth. They explore the future of programming, the importance of design skills, and the power of social media. Greg also discusses the role of AI in entrepreneurship and the challenges of diversity and inclusion. Watch the full interview here: https://youtu.be/kdnX63OEP5I TIME-STAMPED SHOW NOTES: (00:00) Greg Isenberg has built communities of various sizes, from dozens to millions of people. (06:24) Greg Isenberg shares a story of paying for an expensive dinner as a teenager. (08:41) Greg Isenberg recounts attending a party at a co-founder of PayPal's house. (10:02) Greg Isenberg talks about his experience with StumbleUpon and how it led to the sale of his company. (12:19) Greg Isenberg discusses his interest in AI and how it relates to his innovation agency, LCA. (14:44) Greg Isenberg explains his approach to starting businesses as Twitter accounts or Discord communities. (18:25) Greg Isenberg explains why solopreneurship may not work for everyone and the benefits of having a team. (20:28) Eric Siu and Greg Isenberg discuss the challenges and potential success of hiring CEOs and GMs for businesses. (22:23) Eric Siu and Greg Isenberg discuss the importance of experience and expertise in giving advice. (25:46) Eric and Greg discuss their approach to coaching and supporting the businesses they invest in. (27:26) Greg shares his perspective on the future of venture capital, emphasizing the value of adding more than just financing to startups. (33:53) Greg Isenberg explains why most digital communities fail. (35:04) Greg Isenberg compares building a community to building a religion and explains the need for a strong mission. (36:16) Greg Isenberg highlights the opportunity to build a product or service for the 50% of Gen Z who feel disconnected. (42:30) Greg Isenberg emphasizes the importance of paying community managers well and recognizing their value. (48:16) The power of DMs and reaching out to people you admire. (49:04) Meeting one of his heroes, Rivers Cuomo from Weezer, through Twitter. (1:01:37) Benefits of using School as a community platform (1:04:38) Greg Isenberg has met Sam Ovens. (1:09:26) Eric Siu and Greg Isenberg discuss the importance of brand and design in standing out. (1:13:10) Greg Isenberg advises against reading design books and instead encourages hands-on practice (1:17:42) Greg Isenberg shares his Twitter content creation process and the importance of genuine ideas (1:20:48) Greg Isenberg spends a few thousand dollars on content (1:32:19) Eric Siu asks Greg Isenberg about other ideas he's excited about (1:36:19) Greg Isenberg shares his website and social media handles Don’t forget to help us grow by subscribing and liking on YouTube! — What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below. Did you enjoy this episode? If so, please leave a short review here Subscribe to Leveling Up on iTunes Get the non-iTunes RSS Feed Connect with Eric Siu: Growth Everywhere Single Grain Leveling Up Eric Siu on Twitter Eric Siu on Instagram…
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