Digital Marketing Podcast (SEO, SMO, PPC, Brand Reputation Management) By Mansi Rana podcast

Digital Marketing Podcast (SEO, SMO, PPC, Brand Reputation Management) by Mansi Rana

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Sisällön tarjoaa Mansi Rana. Mansi Rana tai sen podcast-alustan kumppani lataa ja toimittaa kaiken podcast-sisällön, mukaan lukien jaksot, grafiikat ja podcast-kuvaukset. Jos uskot jonkun käyttävän tekijänoikeudella suojattua teostasi ilman lupaasi, voit seurata tässä https://fi.player.fm/legal kuvattua prosessia.

<div class="span index">1</div> <span><a class="" data-remote="true" data-type="html" href="/series/carol-costello-presents-the-god-hook">Carol Costello Presents: The God Hook</a></span>

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Carol Costello Presents: The God Hook

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In Season Two of her true crime series, The God Hook, journalist Carol Costello investigates the complex case of the Ohio Craigslist Killings—and in doing so, unearths the untold story of the crimes that preceded the murders—and the victims who’ve never received justice. Richard Beasley was convicted of murdering three men and attempting to kill a fourth in the fall of 2011, but before that heinous spree, authorities were building a human trafficking case against him. Now, working with the case's prosecutor, a county sheriff, and many closely involved sources, Carol examines previously unknown details of Beasley’s alleged crimes, and how he used the God Hook to lure his victims and bend them to his will. In Season One of this podcast, Blind Rage, journalist Carol Costello revisits the first big assignment she covered as a 22-year-old, novice reporter: Phyllis Cottles’ brutal attack. Psychologists call them “Triumphant Survivors,” but Phyllis Cottle was more than a survivor, she used this crime to better herself and the world around her. Support our show by becoming a premium member! https://evergreenpodcasts.supportingcast.fm

Digital Marketing Podcast (SEO, SMO, PPC, Brand Reputation Management) by Mansi Rana

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Here are the digital marketing podcasts including SEO, SMO, PPC, Web Design, and development. Listeners get high-quality tips and tricks from here and they can put them into action to build strategies that will help improve their marketing efforts. Let's connect here: https://www.ezrankings.com/

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Digital Marketing Podcast (SEO, SMO, PPC, Brand Reputation Management) by Mansi Rana

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Digital Marketing Podcast (SEO, SMO, PPC, Brand Reputation Management) by Mansi Rana

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How Google Maps Can Benefit Your Business 2:41

48 weeks sitten2:41

Toista Myöhemmin

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2:41

Welcome back to the podcast! Today, we're exploring an amazing tool that can significantly boost your business—Google Maps. Let’s dive into how it can benefit you and help your business grow. First, Find Your Business, The most impactful benefit of Google Maps for businesses is that it makes it super easy for potential customers to find you. All they need to do is type your business name, and they get a complete map to your physical location. The local search capability of Google Maps allows users to list businesses, pin them to the map, and include contact details and other necessary information. Contact Your Business is, One of the biggest advantages of listing your business on Google Maps is that customers can contact you directly. This is a transformative feature that’s not as efficiently implemented on other platforms. It’s a game-changer for business owners! Third is, Google Maps is an excellent source for driving highly targeted traffic to your website. This traffic is made up of people who have a clear intent to find specific services or products, which means they are more likely to make a purchase. When someone finds your business on Google Maps and then visits your website, it indicates strong buying intent. In the past, promoting your office space by showcasing images on business directories was expensive and inefficient. But with Google My Business, which is free, you can easily add your business images to your profile. People can view these images directly from their smartphones. You can even upload 360° images to give customers a virtual tour of your place, making it even more attractive. When your business appears in various search terms on Google Maps and in search engine results, your company’s credibility improves significantly. Optimizing your profile on Google Maps and Google My Business (GMB) not only boosts your credibility but also attracts more customers. Accurate name, address, and phone details help Google push your business to top positions, enhancing the user experience. These are the cutting-edge benefits of Google Maps that every business should take advantage of. If your business isn’t on Google Maps yet, now is the time to get started. And if you need help, our local SEO services are here to ensure you stand out from the crowd. Thanks for tuning in! Remember, leveraging Google Maps can transform your business visibility and growth. Until next time, keep optimizing! Visit Us: https://www.ezrankings.com/blog/how-google-maps-can-benefit-your-business/…

Digital Marketing Podcast (SEO, SMO, PPC, Brand Reputation Management) by Mansi Rana

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Tips to Find High-Quality Reseller Programs 3:29

50 weeks sitten3:29

3:29

Welcome to today’s podcast, where we dive into the world of SEO reseller programs. If you’re a business owner or marketer, you know how crucial SEO is for your online presence. But handling SEO on your own can be time-consuming and less effective. So, what’s the solution? Outsourcing! Let's explore how to find the best SEO reseller programs. Understanding Result Standards First things first, any SEO reseller you choose must prioritize tangible results. It’s not just about getting to the top of search engines. Sure, ranking on page one is great, but what really matters are the metrics like sales and leads. These are the real indicators of success. So, when selecting a reseller, ensure they focus on outcomes that you can measure and track. Guiding Search Term Selection Next up, keyword research. Your SEO reseller should conduct thorough research to discover the phrases and keywords that resonate with your audience. As a business owner, you know your industry best, so the keywords they find should align with what your customers are searching for. This synergy is crucial for effective SEO. Third is, Content Production Attitude In today’s SEO landscape, content is king. Your reseller should produce content that’s compelling and naturally integrates keywords and hyperlinks. Avoid those who stuff keywords unnaturally into content. People can spot ads a mile away, and they want to see genuine, well-crafted content. Look for resellers who respect this principle. Fourth, Creating SEO-Driven Content For top-quality content, your reseller should collaborate with professional writers, authors, or even videographers. Think of it like traditional TV advertising, where content creators have the freedom to produce engaging content that drives revenue. If your SEO expert is also writing all the content, it might not be up to the mark. Fifth is, Effective Link Building Strategy Now, let’s talk about links. High-quality links are a must. They should be relevant and avoid any spammy tactics. Poor quality links can divert traffic away from your site and even cause legal issues. Choose an SEO firm that uses legitimate link-building strategies and can clearly explain their approach. Sixth, Adapting to a Constantly Changing Scenario The online marketing landscape is always changing. Your local SEO reseller should be someone you can trust to navigate these changes. They need to provide a clear, upfront timeline and stick to it. Experience and reliability are key. Make sure their reselling plan is thorough and adaptable to the ever-evolving web environment. Closing, That’s all for today’s episode on finding high-quality SEO reseller programs . Remember, choosing the right reseller can make a significant difference in your online success. Thanks for tuning in, and don’t forget to subscribe for more tips and insights on digital marketing! If you have any questions or topics you’d like us to cover in future episodes, feel free to reach out. Until next time, keep optimizing and growing your online presence! Visit Us: https://www.ezrankings.com/blog/tips-to-find-a-high-quality-seo-reseller-program/…

Digital Marketing Podcast (SEO, SMO, PPC, Brand Reputation Management) by Mansi Rana

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What are Competitive Analysis Tools for SEO? 1:31

51 weeks sitten1:31

1:31

SEO or Search Engine Optimization has become the buzzword of the town. This word has gained prominence more in the era of digital marketing. On the one hand, digital marketing has brought the entire marketplace on the virtual platform reducing the physical boundaries manifold. On the other hand, such virtual space has increased the competition many times. The customers these days have huge options for a particular service or product. This increase in competition would thus call for competitive intelligence. Since the marketing has shifted to a digital marketing platform, the competitive intelligence also requires the digital edge. This has given rise to competitive analysis tools which provide the business organizations with a clear understanding and analysis of how their competitors are faring in the market. These competitive analysis tools are widely used by SEO Company in order to help the client business organization in terms of gaining higher SEO rankings. Competitive analysis is most often referred to as a negative term. But in the business parlance, competitive intelligence is nothing illegal. Competitive intelligence, in fact, helps the business organizations to stay in business. It acts as a method to understand the trends of the industry. The business organizations can understand how their competitors are performing in the highly competitive zone. This also helps in understanding consumer behavior in terms of what the consumers prefer and what attracts the consumer attention.…

Digital Marketing Podcast (SEO, SMO, PPC, Brand Reputation Management) by Mansi Rana

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Best Online Reputation Management Tools 3:37

1 year sitten3:37

3:37

In today's digital landscape, managing your online reputation is paramount to the success of your business. With numerous platforms and channels where customers can discuss and review your brand, staying on top of your reputation is essential. Thankfully, there are several online reputation management tools available to help you monitor, analyze, and enhance your brand's online presence. Let's explore the top 9 tools that can empower you to take control of your reputation: BrandMentions is a comprehensive social media monitoring tool that provides insights into how your brand is perceived across various online platforms. From social channels to blogs and news sites, BrandMentions helps you track conversations and mentions, allowing you to stay informed about your brand's online presence. Buzzsumo is a powerful tool for discovering trending content and monitoring brand mentions. With its robust search capabilities, Buzzsumo enables you to identify relevant conversations and gauge the sentiment around your brand. Mention is a versatile social media monitoring and content marketing tool that helps you understand your audience's sentiments and preferences. By tracking brand mentions and social media conversations, Mention empowers you to engage with your audience effectively. Google Alerts is a free and easy-to-use tool that notifies you whenever your brand or keywords are mentioned online. By setting up alerts for your brand name and relevant keywords, you can stay informed about online conversations and take timely action when necessary. Socia lmention provides real-time insights into social media conversations about your brand. With its intuitive interface and comprehensive search capabilities, Socialmention helps you uncover discussions and sentiments related to your brand. Reputology specializes in review monitoring and management, allowing you to track and respond to customer feedback across multiple review platforms. With its proactive approach to reputation management, Reputology helps you address issues promptly and maintain a positive brand image. Birdeye offers a suite of reputation management tools designed to help businesses build and maintain a strong online presence. From automating review requests to managing customer feedback, Birdeye provides valuable insights and actionable solutions. GatherUp is a comprehensive solution for gathering customer feedback and managing online reviews. With its customizable review request tools and social media integration, GatherUp helps businesses enhance their reputation and drive customer engagement. Meltwater offers an all-in-one reputation management solution that allows businesses to monitor their brand across various online channels. With its advanced monitoring capabilities and social media management tools, Meltwater enables businesses to stay ahead of the curve and protect their brand reputation. Closing In conclusion, maintaining a positive online reputation is essential for businesses in today's digital age. By leveraging the power of online reputation management tools like BrandMentions, Buzzsumo, and Mention, businesses can gain valuable insights into customer sentiments and proactively manage their brand image. Whether it's monitoring social media conversations or responding to customer reviews, these tools empower businesses to stay connected with their audience and build trust and credibility. So, take charge of your online reputation today and ensure your brand's success in the digital world. For More Info Visit Us: https://www.ezrankings.com/blog/online-reputation-management/…

Digital Marketing Podcast (SEO, SMO, PPC, Brand Reputation Management) by Mansi Rana

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Content Optimization Tips 2:30

1 year sitten2:30

2:30

Welcome to our podcast episode on Content Optimization Tips for 2024! In today's digital landscape, content optimization is more crucial than ever for improving site exposure and attracting customers. As businesses strive to rank better and gain a competitive edge, implementing a robust content optimization strategy is essential. In this episode, we'll explore the best content optimization tips that you can leverage to enhance your site's overall performance. Let's dive in! First up, we'll discuss Voice Search Optimization. With the increasing popularity of voice-enabled devices, optimizing your content for voice search is imperative. By incorporating relevant keywords, creating personalized content, and structuring web pages to answer FAQs, you can improve your visibility in voice search results and enhance the user experience. Next, we'll delve into Mobile Optimization. With a significant percentage of internet users accessing the web via mobile devices, ensuring your website is mobile-friendly is essential. The importance of mobile optimization and provide insights on how to test your site's performance using Google's free mobile test tool. We'll also cover Google's EAT Principles, which emphasize expertise, authority, and trust in content creation. By aligning your content with these principles, you can improve its quality and relevance, ultimately leading to higher search engine rankings. Featured Snippets are another key focus area, with structured content organization and clear headings playing a crucial role in maximizing visibility. Additionally, we'll discuss Image Optimization, Semantic Keywords, Quality Link Building, Local SEO, and User Experience Optimization, providing actionable insights and best practices for each strategy. Whether you're a seasoned digital marketer or new to the field, our podcast offers valuable tips and tactics to elevate your content optimization efforts in 2024. By focusing on creating high-quality, user-centric content and implementing the latest SEO techniques, you can drive more traffic to your website, increase engagement, and achieve your business goals. Thank you for tuning in to our Content Optimization Tips podcast episode. Don't forget to subscribe for more insightful content and stay ahead of the curve in digital marketing! For More Info Visit Us: https://www.ezrankings.com/…

Digital Marketing Podcast (SEO, SMO, PPC, Brand Reputation Management) by Mansi Rana

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Navigating the World of Top PPC Reporting Tools 2:46

1 year sitten2:46

2:46

Welcome to our podcast, where we unravel the top PPC reporting tools that you need to budget for in 2024. Whether you're a seasoned digital marketer or just starting, these tools are designed to make your PPC campaigns more efficient and effective. Let's dive into the world of data-driven insights and optimization! First up, we have Google Data Studio, a free reporting tool that lets you create bespoke dashboards and visualizations using data from various sources, including Google Ads reporting tools. Learn how its drag-and-drop functionality simplifies the creation of interactive reports, making it easy to share insights with clients. Next on our list is Supermetrics, a reporting tool that automates reports from Google Ads, Bing Ads, Facebook Ads, and other advertising platforms. Discover pre-built templates and customizable widgets that make creating interactive reports a breeze. Learn how scheduling reports automatically saves time, ensuring clients receive up-to-date insights regularly. In this segment, we delve into DashThis, a reporting tool offering customizable templates for swift PPC report generation. Explore its integration with various advertising platforms and the ability to create branded dashboards that mirror your agency's identity. Discover how its drag-and-drop interface simplifies the report customization process. Uncover ReportGarden, a versatile tool for creating reports across PPC, SEO, and social media campaigns. Learn how it consolidates data from various platforms, streamlining the reporting process. Discover customizable templates and widgets that help showcase your PPC campaigns' performance. Explore the time-saving feature of automatic report scheduling. Moving forward, we discuss AdStage, a paid advertising reporting tool that consolidates data from multiple platforms. Explore its drag-and-drop interface, customizable reports, and automated scheduling feature. Understand how it provides advanced data analysis and visualization, offering insights for optimizing PPC campaigns. Closing: That concludes our journey through the top PPC reporting tools for 2024! We've explored tools that automate, customize, and optimize your reports, making your PPC campaigns more effective. Subscribe for more insightful content, and join us next time as we navigate through the ever-evolving landscape of digital marketing tools. Until then, happy reporting and stay tuned For More Info Visit Us: https://www.ezrankings.com/blog/ppc-reporting-tools/…

Digital Marketing Podcast (SEO, SMO, PPC, Brand Reputation Management) by Mansi Rana

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Top 5 Best App Store Optimization Tools 2:58

1 year sitten2:58

2:58

Welcome to another episode! Today, we're delving into the world of App Store Optimization (ASO) and uncovering the top App Store Optimization Tools that can revolutionize the way you optimize your app's performance and enhance its discoverability. Whether you're a seasoned app developer or just stepping into the app market, these tools are here to make a significant impact. Let's dive in! Our first ASO tool in the spotlight is Sensor Tower, renowned as one of the best-performing platforms. Offering a spectrum of features, including keyword research, app store intelligence, competitor analysis, and performance monitoring, Sensor Tower empowers you with valuable insights into your app's performance and your competitors. Next up, we explore App Annie, the ASO tool that provides a treasure trove of information and analysis for app developers and marketers. From in-depth market data to competitor insights and user access analysis, App Annie is your comprehensive ASO companion. Discover how it allows you to monitor your app's performance on different app stores, analyze user behavior, and identify improvement opportunities. In our third segment, we turn our attention to Mobile Action, an ASO tool focusing on keyword optimization and competitive analysis. Find out how it assists in identifying the right keywords, tracking their ranking, and optimizing your app metadata. Learn about features that delve into your competitors' strategies, allowing you to benchmark their performance against your app. Our fourth ASO tool in focus is TheTool, known for its user-friendly interface and performance insights. Explore how its keyword tracking feature lets you monitor your app's keyword performance for data-driven optimization. Uncover features like search volume statistics, A/B testing, and competitor analysis that empower developers and marketers to enhance app discoverability and conversion rates. In our final segment, we highlight Store-maven, standing out for its emphasis on App Store A/B testing. Discover how Store-maven enables you to create and test various app store elements, such as icons, screenshots, and descriptions. Learn how A/B tests help identify the strongest conversion factors, allowing you to optimize your app's listing effectively. Explore StoreMaven's powerful analytics that aid in understanding user behavior and making data-driven decisions to boost your app's visibility and conversion rates. Closing: We hope you've gained valuable insights into the world of App Store Optimization and the top tools that can propel your app to new heights. Don't forget to subscribe for more tech-centric content, and join us next time as we explore the latest trends in the ever-evolving world of technology. Until then, happy optimizing, and stay tuned For More Info Visit Us: https://www.ezrankings.com/blog/best-app-store-optimization-tools…

Digital Marketing Podcast (SEO, SMO, PPC, Brand Reputation Management) by Mansi Rana

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Essential Web Development Tools for Every Developer 4:40

1 year sitten4:40

4:40

Welcome, tech enthusiasts, to another episode, Today, we're diving into the world of web development, uncovering the must-know tools that every developer should have in their arsenal. From code editors to testing frameworks, we've got it all covered. So, grab your headphones, and let's explore the essential web development tools together. Our first stop is Visual Studio Code, also known as VS Code. Developed by Microsoft, this code editor has become a favorite among web developers. Join us as we explore its wide range of functionalities, including Git integration, debugging, and support for multiple programming languages. Discover the benefits of using this lightweight and efficient tool for cross-platform application development. Next up, we're delving into GitHub, the world's number one platform for code repository hosting. Learn about its features, such as version control, pull requests, and project management functionalities. Explore how GitHub facilitates seamless communication and collaboration among development teams, making it an integral part of the web development workflow. Our third segment, the Chrome Developer Tools, is essential for any web developer. These tools provide real-time capabilities for inspecting, debugging, and analyzing web applications. Join us as we delve into the toolkit's powerful features, from DOM manipulation to performance monitoring, and understand why it's a game-changer for web development. Moving on to Bootstrap, the go-to front-end development framework for developers worldwide. Discover how Bootstrap simplifies the creation of responsive and mobile-friendly websites with its pre-built components. We'll discuss its benefits, including grid support, ready-to-use elements, and a dedicated community committed to continuous improvement. In our fifth segment, we're spotlighting jQuery, the JavaScript library that streamlines tasks like DOM manipulation and event handling. Explore how jQuery's syntax, similar to CSS selectors, makes it a go-to solution for manipulating elements on a web page. Learn about its benefits, making it an ideal choice for quick and straightforward HTML file work. Now, let's talk about React, one of the most used JavaScript libraries for UI development. Owned by Facebook, React's component-based structure encourages reusability and scalability. Dive into the benefits, including its virtual DOM, server-side rendering, and code-splitting features, making it a powerhouse for developing modern, performance-optimized web applications. Our seventh stop is Postman, a popular API development tool designed to simplify testing and debugging processes. Explore its user-friendly interface for sending HTTP requests and viewing responses. Learn how Postman's functionalities, such as automated testing and team collaboration, make it an essential tool for any developer working on API projects. In our eighth segment, we're talking about ESLint, the open-source tool for static code analysis. Discover how ESLint assists developers in maintaining a uniform coding style and identifying potential errors before they become issues. Explore its benefits, including rule-based customization tailored to project requirements. In our final segment, we're discussing Selenium, the free web testing framework. Uncover how Selenium allows developers to script browser events for testing web applications. Explore its compatibility with multiple programming languages and other testing platforms, making it an invaluable tool for integration into the development process. Closing: We hope you've enjoyed this deep dive into the essential web development tools that every developer should know about. Don't forget to subscribe for more tech insights, and join us next time as we explore the ever-evolving world of technology. Until then, happy coding, and stay tuned For More Info Visit Us: https://www.ezrankings.com/blog/web-development-tools/…

Digital Marketing Podcast (SEO, SMO, PPC, Brand Reputation Management) by Mansi Rana

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Unveiling the Future of SEO: ChatGPT's Impact on Strategies 3:09

1 year sitten3:09

3:09

Welcome to another episode, Today, we're diving into the dynamic world of SEO and exploring how ChatGPT is revolutionizing strategies for online visibility. Stay tuned as we unravel the role of ChatGPT in shaping the future of SEO. In our first segment, we'll explore how ChatGPT simplifies keyword research and analysis. Imagine effortlessly uncovering relevant keywords and phrases for SEO optimization. We'll showcase the seamless experience ChatGPT offers businesses, providing a comprehensive list of effective keywords. Stay tuned to learn how these insights can skyrocket your search engine rankings. Next up, we delve into the art of crafting captivating meta titles and descriptions. With ChatGPT's sophisticated language models, the game is changing. Discover how AI-generated meta tags not only follow your webpage's content but are also optimized with the right keywords. Join us as we discuss the impact of compelling meta tags on enhancing search engine rankings. In our third segment, we explore how AI, particularly ChatGPT, can streamline the creation of FAQs. Saving time and effort, ChatGPT interprets user questions and generates specific answers for your website. Learn how FAQs contribute to informative content and boost SEO by targeting long-tail keywords. Stay tuned for insights on creating an FAQ section effortlessly. Next, Email outreach remains a powerful method for link building, and ChatGPT is here to revolutionize the process. Discover how ChatGPT's advanced language models craft personalized outreach emails that are not only relevant but also time-saving. We'll discuss the efficiency of AI in creating multiple email templates for diverse outreach campaigns without compromising on quality. Fifth is that coding schema markup manually can be time-consuming, but with ChatGPT, the process becomes a breeze. Explore how ChatGPT automates the generation of schema markup based on your website's content. Find out how this enhances SEO by providing structured data to search engines, ultimately boosting your website's visibility and click-through rate. In our final segment, we uncover how ChatGPT simplifies the complex task of composing and managing analytics reports. Imagine feeding ChatGPT with your analytics data and receiving comprehensive reports, summarizing meaningful insights. Learn how AI-powered tools can automate data analysis, making it easier for marketers to understand their site's performance. Closing: We hope you've gained valuable insights into the future of SEO with ChatGPT. Don't forget to subscribe for more exciting content, and join us next time as we explore the latest trends in the digital landscape. Until then, keep optimizing and stay ahead in the world of SEO! For More Info Visit Us: https://www.ezrankings.com/blog/future-of-seo-with-ai/…

Digital Marketing Podcast (SEO, SMO, PPC, Brand Reputation Management) by Mansi Rana

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Navigating the Best Ecommerce Platforms for SEO 3:11

1 year sitten3:11

3:11

Welcome to our podcast episode where we explore the dynamic world of the best eCommerce platforms for SEO , dissecting their SEO capabilities. Whether you're kickstarting your online business or contemplating a platform switch, this podcast is your guide to making an informed decision. First, Let's kick off with Shopify, hailed as one of the best e-commerce platforms for SEO. Dive into its SEO-friendly features, from product descriptions to Meta tags. With integration with Google Analytics, Shopify ensures you can track performance and refine your SEO strategies seamlessly. Second, is Wix, a popular website builder, surprises as a top eCommerce SEO platform. While not a traditional e-commerce platform, its SEO features make it ideal for small businesses venturing into online sales. Discover custom title tags, Meta descriptions, and seamless integration with Google Analytics for data-driven SEO decisions. Next, BigCommerce stands tall as an all-in-one e-commerce platform, offering SEO-friendliness and a feature-rich environment. Explore custom title tags, Meta descriptions, and URL structure control. With Google Analytics integration, tracking performance and refining SEO strategies become a breeze. And Fourth, Formerly known as Magento, Adobe Commerce offers highly customizable eCommerce SEO features. From custom title tags to Meta descriptions, it puts control over your website's URL structure in your hands. Dive into Google Analytics integration and a variety of SEO plugins for advanced optimization. Move to Next WooCommerce, a WordPress plugin, emerges as a free, open-source eCommerce powerhouse. Customize title tags, meta descriptions, and product descriptions for enhanced visibility. Seamless integration with popular SEO plugins and high-level customization make WooCommerce a unique and personalized online store solution. Sixth is PrestaShop, a free and open-source SEO eCommerce platform, that boasts high customization. Discover its features, including custom title tags, Meta descriptions, and URL control. Integration with Google Analytics and a range of SEO-friendly modules make PrestaShop a contender for your SEO optimization journey. Last but not least Squarespace, a renowned website builder, claims its space as the best e-commerce platform for SEO. Uncover its SEO tools, including custom title tags and Meta descriptions. With built-in SEO recommendations and integration with Google Analytics, Squarespace caters to businesses selling products online. Stay tuned for the continuation of our journey into the top eCommerce platforms for SEO. Outro: Thank you for joining us in this exploration of eCommerce platforms and their SEO prowess. Stay tuned for more insights in our upcoming episodes. Until then, happy optimizing! For More Info Visit Us: https://www.ezrankings.com/blog/best-ecommerce-platforms-for-seo/…

Digital Marketing Podcast (SEO, SMO, PPC, Brand Reputation Management) by Mansi Rana

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Best Conversion Rate Optimization Tools Guide 3:31

1 year sitten3:31

3:31

Welcome, folks! Today, we're diving into the world of conversion rate optimization tools guide , but here's the twist – the best tools are free. Yes, you heard that right! Let's explore these gems that can supercharge your website without costing a dime. First up, HelloBar. This plugin is like having a virtual assistant for your website. It adds popups that turn visitors into customers, eliminating the guesswork in creating high-converting calls-to-action. With HelloBar, analytics, and A/B testing become your best pals. Second, For a deeper dive into customer journeys, HotJar's heat mapping software is your go-to. It visually represents user activity through colors, showing where engagement is high. Use this data to tweak your website for the ultimate user experience and conversion rates. Next on our list is ConvertBox. This hosted application lets you create opt-in forms and call-to-action pop-ups that resonate with your audience. Unique fields, layouts, and support for segment funneling and A/B testing make it a must-have for tailored experiences and optimal conversions. Move to next, Who hasn't heard of Google Analytics? This free tool combines various Google services to thoroughly map your website's performance. It's like your business intelligence powerhouse, providing insights to shape your strategy. Fifth, Imagine having an x-ray of your website – that's Crazy Egg for you! Using mouse-tracking technology, it maps customer interactions, revealing where your traffic is coming from and what they're clicking on. It's a detailed look under the hood of your site. Move to next, SurveyMonkey steps in as the go-to platform for creating online surveys. With over 200 templates and versatile survey designs, it's an easy way to hear directly from your audience and tailor your approach. The seventh tool is HubSpot, the comprehensive CRM solution, that offers an array of free tools alongside scalable sales and marketing features. Manage a million clients for free and access business templates, invoices, and more. Next, Content marketers, rejoice! BuzzSumo is your go-to resource for analyzing social shares and discovering trending topics. Filter through various criteria to find the subjects that will give your content traction. Ninth, Content Square stands out with its unique metrics in customer journey mapping. It diagnoses conversion-affecting issues on your website, ensuring you have the insights needed to enhance the user experience. Last but not least, OptinMonster. This lead-generation platform boosts newsletter signups, content engagement, and product sales. Stay updated with its frequent enhancements and compatibility with various CRM platforms. Podcast Outro: And there you have it – a lineup of top-notch conversion rate optimization tools guide that won't cost you a penny. Remember, while these tools are fantastic, don't forget about your built-in tools: your brain, ears, eyes, and mouth. dour consumers, empathizing with their experiences, analyzing data, and making adjustments are crucial elements in the journey to enhance your product conversion rates. Thanks for tuning in! For More Info Visit Us: https://www.ezrankings.com/blog/conversion-rate-optimization-guide/…

Digital Marketing Podcast (SEO, SMO, PPC, Brand Reputation Management) by Mansi Rana

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Unleashing Potential: Navigating Success with Social Media Advertising Services 2:15

1 year sitten2:15

2:15

Welcome, everyone, to another episode of "Digital Trends Unveiled!" Today, we're diving into a topic that's changing the game for businesses online – " Social Media Advertising Services ." We'll break down what it is, why it matters, and how it can boost your brand. Let's get started! First, we will discuss what it is. This is a form of marketing referred to as social media advertising whereby organizations use some of the existing popular social networks as their advertisement platforms. Businesses can narrow down and focus on specific markets that are more likely to have a positive reception by taking advantage of the user data these sites hold. Now move on to, why it matters for businesses. It can be helpful in these ways: To Grow brand awareness, Engage your audience in thoughtful discussions A strong social media presence can translate into increased traffic to a website that in turn leads to better sales. Search engine rankings can also be improved through social media. A social media advertising company will take care of your social media ads and will endeavor to enhance your entire web presence. Social media advertising gives better ROI than traditional styles of advertisement. Social media allows you to retarget your missed customers Last, we need to understand how it can boost your brand. Start with your current customers and look at their demographics, interests, and behaviors to determine the right audience. It’s imperative to define your marketing objectives before venturing into social media advertising. If you deal with professional services or the market of B2B, then LinkedIn will fit you better because its viewers are professionals and managers. Before beginning any advertising undertaking, the rule of thumb is always to do background checks on their competition. It may aid you in identifying what platforms are being used, as well as whether they are effective at attaining the intended audience. Thanks for tuning in to "Digital Trends Unveiled." Stay connected, stay curious, and stay tuned for more insights in our next episode! For More Info Visit Us: https://www.ezrankings.com/blog/social-media-advertising-services/…

Digital Marketing Podcast (SEO, SMO, PPC, Brand Reputation Management) by Mansi Rana

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Power Up Your Business: Unveiling the Untold Benefits of PPC Advertising Services 2:38

1 year sitten2:38

2:38

Welcome to another episode of Digital Marketing Insights! Today, we're diving into the exciting world of PPC Advertising Services and uncovering the incredible benefits they bring to businesses. Stay tuned for a simplified breakdown of how PPC can elevate your online presence. First Benefit. Imagine the power of PPC delivering an instant traffic boost to your website. Perfect for new businesses finding their way in the vast digital landscape. It's like turning on a tap and seeing immediate results. Second Benefit. With PPC, your ads reach the right audience through targeted strategies. We're talking keywords, user location, language preferences, and device type – ensuring your ads are seen by those most likely to convert. It's like having a personalized billboard for your ideal customers. Third Benefit. In the world of PPC advertising, everything is measurable. Clicks, impressions, conversions, ROI – it's all there. Tools like Google Ads and Analytics provide precise data for informed decision-making. Think of it as having a dashboard for your marketing success. Fourth Benefit. Take the reins with full control over your PPC expenses. Pay for actual clicks set daily or monthly budgets, and invest in real people visiting your site. It's cost-effective and ensures you're getting tangible results, not just views. Fifth Benefit. Start small, test the waters, and scale based on conversion results. Pause, adjust, or stop ads whenever you want, without extra charges. PPC is flexible – adapt your strategy based on your company's evolving needs, market changes, or seasonal trends. Sixth Benefit. Even if you're not organically ranking on SERPs, PPC levels the playing field. In a competitive environment where SEO takes time, PPC offers an instant presence, generating leads quickly. It's your ticket to competing with bigger firms and making a mark in the digital arena. Podcast Outro: That wraps up our exploration of the benefits of PPC Advertising Services. We hope this breakdown has shed light on the simplicity and power of incorporating PPC into your marketing strategy. Stay tuned for more digital marketing insights in our future episodes. Until then, happy marketing! For More Info Visit Us: https://www.ezrankings.com/blog/ppc-advertising-services/…

Digital Marketing Podcast (SEO, SMO, PPC, Brand Reputation Management) by Mansi Rana

1
Tips for a Successful B2C Marketing Strategy 2:12

1 year sitten2:12

2:12

Greetings, wonderful listeners! Welcome back, your go-to source for insightful marketing tips and strategies. I'm your host today, we're delving into the realm of B2C marketing with some tried-and-true tips for success. First Tip Let's kick things off with a tip that's all about building relationships – connecting with customers personally. In the digital age, creating a personalized experience is paramount. Dive deep into understanding your customers' needs and preferences, and tailor your messaging and offers to create a connection that goes beyond the transaction. Second Tip Now, here's a strategy that's been making waves in the marketing world – influencer marketing. Picture this – collaborating with individuals who wield significant influence on social media to showcase your brand. Third Tip In a world dominated by smartphones, our next tip is a game-changer – going mobile-first. With more consumers embracing mobile devices for their shopping adventures, it's crucial to optimize your strategy for mobile. Fourth Tip Ever wondered how to bring back those visitors who checked out your website but didn't make a purchase? Our next tip has the answer – create retargeting programs. Discover the art of targeting those who have interacted with your brand before with personalized ads that reignite their interest and drive conversions. Fifth Tip Last but certainly not least, let's talk about the social media juggernaut. Leveraging platforms like Facebook, Instagram, and Twitter is an absolute must for B2C marketing success. Join us as we explore how to define your target audience, choose the right platforms, craft engaging content, and measure your social media triumphs. That concludes today's journey into the world of B2C marketing tips. If you found these insights valuable, don't forget to hit that subscribe button for more marketing wisdom. Stay marketing savvy, stay inspired, and keep conquering the world of business! For More Info Visit Us: https://www.ezrankings.com/blog/b2c-marketing-strategies/…

Digital Marketing Podcast (SEO, SMO, PPC, Brand Reputation Management) by Mansi Rana

1
The Off-Page SEO Checklist – Boost Your Keywords Rankings 2:54

1 year sitten2:54

2:54

Welcome to another episode. where we dive deep into the world of digital marketing and SEO strategies. In today's episode, we're unpacking the essential off page SEO checklist that can skyrocket your website's rankings. Whether you're a seasoned marketer or just starting, this podcast is your go-to guide for mastering off-page SEO. Let's get started! First Strategy: One of the most crucial off-page SEO strategies is Guest Posting– writing articles and publishing them on third-party blogs or websites. The core idea behind guest posting is to get meaningful backlinks to your website that in turn can greatly improve your website’s visibility with search engines. Second Strategy: Digital marketing is all about developing interesting content that has the potential to generate a target specific audience which eventually leads to profitable customer action. This approach builds on the idea of ‘link equity’ wherein SEO is transferred to a certain hyperlink from one page to another. Third Strategy: Broken link building entails identifying faulty external backlinks on sites and substituting them with your suitable information. In this case, it benefits both parties – the webmaster has a chance to rectify its broken links and improve user experience while you add a high-value backlink to your site thus boosting your site’s SEO ranking. Fourth Strategy: Local SEO and Citations take the spotlight. Dive into the importance of local business citations and how platforms like Google Business Profile, Bing Places, Yelp, YellowPages, and Foursquare play a crucial role in optimizing your business information. Customer Reviews and Ratings are not just testimonials; they impact your local search rankings. Fifth Strategy: Resource link building is an important part of off-page SEO services. This includes developing relevant and useful resources that will help educate audiences on one subject such that other sites will have to link it. The backlink is similar to endorsement, informing the search engines that one’s content is reliable and truthful. Sixth Strategy : Taking advantage of video marketing to get backlinks and increase SEO. Through producing interesting and educational videos, you will not only get the attention of the audience but they will also want to post your content on their platforms. Closing: Thank you for tuning in to this episode of The Off-Page SEO Checklist – Boost Your Keywords Rankings. I hope this comprehensive guide to off-page SEO has equipped you with actionable insights to elevate your website's visibility and rankings. Stay tuned for more digital marketing tips. Until next time, happy optimizing!Thank You for listening. For More Info Visit Us: https://www.ezrankings.com/blog/off-page-seo-checklist/…

Digital Marketing Podcast (SEO, SMO, PPC, Brand Reputation Management) by Mansi Rana

1
Everything You Need to Know about Instagram Threads 2:53

1 year sitten2:53

2:53

Welcome, dear listeners, to another enlightening episode! I'm your host, and today, we're diving into the heart of social media with a topic that's creating quite the buzz – "Everything You Need to Know about Instagram Threads." Get ready for a journey into the world of Instagram Threads , where privacy meets connection in the palm of your hand. Let's get started! Segment 1. So, what exactly is Instagram Threads? It's not just another app; it's a dedicated space for you and your close friends to connect and share seamlessly. Instagram Threads takes your privacy up a notch by offering a more intimate and focused environment within the broader Instagram ecosystem. Segment 2. Let's dive into some key features. First up, the Auto Status feature. It's like a personal status update that automatically shares what you're up to based on your location, movement, or even your phone's battery life. It's a fun way to let your inner circle know you're out for a jog or your battery is running low. Segment 3. One of the standout features is the Close Friends list. This allows you to curate a select group from your followers, and only they can view your Threads. It's a game-changer for those moments you want to share with a specific set of friends without broadcasting it to your entire follower list. Segment 4. Of course, Threads wouldn't be complete without the ability to share photos and videos. It's a streamlined experience, making it quick and easy to capture and send moments to your chosen inner circle directly from the app. Segment 5. Customization and privacy go hand in hand. Threads lets you choose who gets the VIP treatment in your updates. It's your space, your rules. Segment 6. Now, here's the kicker – Threads seamlessly integrates with Instagram. Your updates on Threads can also appear in your Instagram Stories, creating a cohesive narrative across platforms. Segment 7. So, is Instagram Threads a game-changer or just another feature in the vast Instagram universe? Well, it all depends on your social media preferences. If you value privacy, a tight-knit community, and quick sharing with your closest friends, Threads might just become your new go-to. Closing. And there you have it, folks – Instagram Threads demystified. Whether you're an avid Instagram user or just exploring new social media trends, Threads brings a fresh perspective to the way we connect online. Until next time, happy scrolling!…

Digital Marketing Podcast (SEO, SMO, PPC, Brand Reputation Management) by Mansi Rana

1
Do you know the Comprehensive Checklist of Mastering PPC Advertising. 3:14

1 year sitten3:14

3:14

Welcome to today's podcast episode, where we unravel the complexities of Pay-Per-Click (PPC) advertising and provide you with a comprehensive checklist to navigate the dynamic world of digital marketing. Whether you're a novice or a seasoned marketer, this guide will equip you with the essential strategies for a successful PPC campaign. Step 1. Define specific objectives for your PPC campaign – be it lead generation, website traffic, or sales enhancement. Allocate a budget aligned with your goals, ensuring efficient spending and maximum ROI. Step 2. Conduct in-depth keyword research for relevance, search volume, and competition. Explore long-tail keywords for targeted outreach in a competitive market. Step 3. Gain a competitive edge by analyzing your competitors' keywords, ad copies, and landing pages. Utilize tools like SEMrush and SpyFu for comprehensive competitor insights. Step 4. Choose the right ad platforms, considering audience targeting options, ad format choices, and budget implications. Opt for platforms aligned with your campaign objectives and target audience. Step 5. Explore different campaign types – search, display, and video – catering to diverse market segments. Select the campaign type that aligns with your overall advertising goals. Step 6. Craft compelling ad copies with powerful headlines and relevant keywords. Test multiple variations through A/B testing for optimal performance. Step 7. Optimize landing pages for relevance and user experience. Ensure a clear Call-to-Action (CTA) and mobile-friendliness for enhanced performance. Step 8. Implement geotargeting to reach specific geographic areas and tailor your campaign to local preferences. Make bid adjustments based on location performance for cost-effective targeting. Step 9. Understand manual bidding, automated bidding, and enhanced CPC for effective bid management. Choose a strategy aligned with your campaign goals and monitor its performance. Step 10. Continuously monitor ad performance, including click-through rates, conversion rates, and cost per click. Implement changes to ad copy, bid strategies, or keywords based on performance data. Use reporting tools to analyze key metrics such as impressions, clicks, CTR, and conversion rate. Regularly review campaign results for ongoing optimization and strategic decision-making. Join us in the next episode as we delve deeper into the ever-evolving realm of digital marketing. Master PPC advertising with our comprehensive checklist and elevate your campaigns to new heights. Remember, success in PPC is a journey of continuous learning and adaptation. Stay tuned! For More Info Visit Us: https://www.ezrankings.com/blog/ppc-checklist/…

Digital Marketing Podcast (SEO, SMO, PPC, Brand Reputation Management) by Mansi Rana

1
Do you know the the Power of Silo Structure for SEO Success 2:14

1 year sitten2:14

2:14

In today's episode, we're delving into the fascinating realm of silo structure and how it can revolutionize your website's SEO game. Join us as we unlock the secrets to improved relevance, higher rankings, and enhanced user experiences. Silo structures are more than just a buzzword; they're a game-changer for your online presence. So, let's get started! First Step. Silo structures help search engines understand the importance of each page to specific themes and deliver precise search results. Second Step. The connection between silo structures and climbing the search engine rankings. How topical expertise within silos boosts individual page rankings, enhancing website authority. Third Step. Making websites user-friendly through logical content categorization. The golden rules of silo optimization and its impact on website navigation and user engagement. Fourth Step Unpacking the link between improved rankings and increased organic traffic. A website with well-structured silos attracts more organic search engine traffic. Fifth Step. Understanding how silo structures aid SEO experts in evaluating website design. The role of silo structures in ensuring effective website crawling and identifying areas for improvement. Sixth Step Practical steps to create an effective silo structure and categorize content into silos, optimize internal linking, and facilitate user navigation. That wraps up today's enlightening journey through the world of silo structure and its profound impact on SEO. Remember, silos aren't just for farming; they're the foundation of a well-organized and high-performing website. We hope you've gained valuable insights and are ready to implement these strategies to enhance your online presence. Stay tuned for more exciting topics, your guide to digital marketing success. Until next time, keep optimizing! For More Info Visit Us: https://www.ezrankings.com/blog/what-is-silo-structure/…

Digital Marketing Podcast (SEO, SMO, PPC, Brand Reputation Management) by Mansi Rana

1
Do you know the Conversion Rate Optimization Checklist: The Ultimate Guide. 2:09

1 year sitten2:09

2:09

Welcome to our latest episode, where we're here to help you understand the Conversion Rate Optimization Checklist , or simply put, CRO. We've got a bunch of great ideas to share that can make your website more effective at turning visitors into customers. No matter if you're just starting or have been at this for a while, you'll find these tips really useful. Let's get started! First Tip. The importance of defining your CRO goals. Discuss common CRO objectives, from sign-ups to lead generation. Second Tip. Audience understanding is the foundation of CRO. How to create detailed customer personas for effective CRO. Third Tip. Utilizing tools like Google Analytics to gather essential data. Interpreting data to identify weak points in the conversion process. Fourth Tip. The role of competitive analysis in CRO. Strategies for analyzing competitors and optimizing your approach. Fifth Tip. The significance of user research in CRO. Methods such as surveys, interviews, and usability tests for user insights. Sixth Tip. Optimized landing pages can drive conversions. Crafting compelling headlines, persuasive copy, and the role of images. Seventh Tip. Mobile-friendly design is a game-changer. Strategies for creating a user-centric mobile experience. Eighth Tip Conducting effective A/B tests to enhance user experience. Thank you for joining us on this journey through the Conversion Rate Optimization Checklist. We hope you've gained valuable insights to enhance your website's conversion rates. Remember, optimization is an ongoing process. Stay tuned for more exciting topics. Until next time, keep optimizing! For More Info Visit Us: https://www.ezrankings.com/blog/conversion-rate-optimization-checklist/…

Digital Marketing Podcast (SEO, SMO, PPC, Brand Reputation Management) by Mansi Rana

1
A Comprehensive Social Media Optimization Checklist 2024 2:13

1 year sitten2:13

2:13

We have an exciting topic to discuss: "A Comprehensive Social Media Optimization Checklist for 2024." In this episode, we'll walk you through the essential steps to optimize your social media presence and stay ahead in the ever-evolving world of digital marketing. First Step. Understanding the Importance of Social Media Optimization in 2024 and Defining Your Target Audience and Goals. Second Step. · Strategies for Facebook Optimization. · Instagram Optimization Tips. · Leveraging Twitter for Maximum Impact. · The Power of LinkedIn for B2B. · Emerging Trends in TikTok and Instagram Reels. Third Step. · The Role of Visuals and Videos. · Content Calendar and Scheduling Tools. Fourth Step. · Growing Your Follower Base. · Engaging with Your Audience. · Handling Negative Feedback. Five Step. · Using Analytics Tools Effectively. · Key Metrics to Track. · Adjusting Your Strategy Based on Data. Six-Step. · The Pros and Cons of Automation. · Must-Have Social Media Management Tools. Seven Step · Following Industry Updates and Trends. · Learning from Competitors. We hope you found our comprehensive social media optimization checklist for 2024 valuable. Remember, the digital marketing landscape is constantly evolving, so staying informed and adapting your strategies is key to success. If you have any questions or would like to suggest a topic for future episodes, please reach out to us. Until next time, keep optimizing and thriving in the world of social media! For More Info Visit Us: https://www.ezrankings.com/blog/social-media-optimization-checklist/…

Digital Marketing Podcast (SEO, SMO, PPC, Brand Reputation Management) by Mansi Rana

1
Do you know the advantages of local SEO for your local business? 2:10

2 years sitten2:10

2:10

Your online presence to more customers from your local area. Here are some advantages of local SEO. Advantage 1. With local SEO, you can increase your online visibility, making it easier for potential customers to find your local business and it drives high-targeted traffic. Advantage 2. People searching for local services are often ready to make a purchase. When they find your business, it's a win-win. Advantage 3. Local SEO ensures that your website is mobile-friendly. Think of it as a mobile invitation to your business. This is crucial because most local searches happen on mobile devices. Advantage 4. When you appear at the top of local search results and have positive reviews, it builds trust and credibility. Customers trust Google, and if Google trusts your business, it's a big win. Advantage 5. Local SEO is cost-effective compared to traditional advertising methods. It's like having a marketing strategy that brings in customers without burning a hole in your pocket. Advantage 6. Local SEO helps you outperform your local competitors. Think of it as a race where you're always a step ahead. Advantage 7. When potential customers see those five-star reviews, they're more likely to choose your business. Advantage 8. Engage with and support your local community. It's a way to show that you're not just a business but an active participant in the community you serve. In conclusion, local SEO isn't just a strategy; it's a pathway to success for your local business. So, take the leap, invest in local For More Info Visit Us: https://www.ezrankings.com/blog/advantages-of-local-seo-businesses/…

Digital Marketing Podcast (SEO, SMO, PPC, Brand Reputation Management) by Mansi Rana

1
Do you know the SEO tips for healthcare industry? 2:33

2 years sitten2:33

2:33

Here are some key effective healthcare SEO tips: 1. Start by creating high-quality, informative content. Patients often turn to the internet for health information, so having well-researched, reliable, and up-to-date content on your website can position you as a trusted source. Whether it's blog posts, articles, or patient education materials, relevant content will not only engage your audience but also boost your SEO rankings. 2. Optimize for local search. Many patients search for healthcare providers near them. Ensure that your practice's contact information, location, and hours of operation are accurate and consistent across all online platforms, such as Google My Business and Healthcare Directories. 3. Conduct thorough keyword research to understand the terms patients are using to search for healthcare services. Incorporate these keywords into your content and meta tags, but do so naturally, without keyword stuffing. 4. Pay attention to the technical aspects of your website, such as site speed, mobile-friendliness, and security. A faster, secure, and user-friendly website will lead to a better user experience and improved SEO performance. 5. An active and engaging presence on social media can improve your online visibility and SEO rankings. Share your informative content, interact with patients, and build a community around your healthcare organization. 6. Encourage patients to leave positive reviews on platforms like Google, Healthgrades, or RateMDs. Positive reviews not only improve your online reputation but also influence search rankings. By following these tips, you can enhance your online presence, and improve the quality of care you provide. For More Info Visit Us: https://www.ezrankings.com/blog/healthcare-seo-guide/…

Digital Marketing Podcast (SEO, SMO, PPC, Brand Reputation Management) by Mansi Rana

1
Interaction to Next Paint : Good Score & How to Improve it? 2:06

2 years sitten2:06

2:06

Good Interaction Next Paint (INP) Score: 1. An INP below or at 200 milliseconds means that your page has good responsiveness. 2. An INP above 200 milliseconds and below or at 500 milliseconds means that your page’s responsiveness needs improvement. 3. An INP above 500 milliseconds means that your page has poor responsiveness. Here are some tips to improve your INP Score: Step 1 - Planning out the desired goals and the steps to achieve them, it makes it much easier to accomplish those objectives. You need to audit your current INP score, evaluate existing strengths and weaknesses, set realistic goals, and create a strategy to reach those objectives. Step 2 - One of the most effective ways to improve your INP score is to remove unused CSS and JavaScript from websites. Step 3 - Another effective way to improve your INP score is to minimize the size of JavaScript and CSS files. Step 4 - A caching plugin is also an effective way to boost your INP score. This plugin stores frequently requested web page resources, such as images and scripts, in the user’s browser. Step 5 - Using a Content Delivery Network (CDN) can also help improve INP scores. Step 6 - Another way to improve INP scores is to optimize images. Step 7 - Using third-party code such as social sharing buttons, comment sections, and ads can slow a website’s page loading times. For more info, read here: https://www.ezrankings.com/blog/interaction-to-next-paint-inp/…

Digital Marketing Podcast (SEO, SMO, PPC, Brand Reputation Management) by Mansi Rana

1
Migrate From UA to Google Analytics 4 2:15

2 years sitten2:15

2:15

As you know that from 1st July 2023 Google Analytics migrates from UA to Google Analytics 4 and many people have questions regarding GA4. Q1. What are the biggest changes with GA4? Migrating to Google Analytics 4 promises upgraded features and capabilities, such as faster performance, improved visualizations, and a more robust data-collection and structure model. With this new format, companies will better understand their customers’ user journeys and how they interact with their websites. Each user interaction, such as page views, clicks, and conversions, is tracked as its event, enabling a more detailed analysis of customer behaviour. By starting the migration process now, businesses can leverage GA4’s unique features, gain a clearer understanding of their customers, and deliver better insights to stakeholders. Q2. What are the disadvantages of GA4? Google Analytics 4 brings an updated reporting and measurement protocol that is largely unfamiliar to many marketers. It can make navigating the platform difficult. Furthermore, transferring data from Universal Analytics is challenging, which GA4 does not make more accessible. Q3. Why are there no views on GA4? GA4 is the default version of Google Analytics and does not have the concept of views as was the case with Universal Analytics. Therefore, when you set up a new GA4 property, you no longer need to worry about creating views since it no longer exists in this version. Q4. How many properties can you have in GA4? Properties are the containers that store the data collected from an app, website, or combination. With a Google Analytics 4 Property, you can track up to 2,000 separate pieces of data. For more information, please read: https://www.ezrankings.com/blog/migrate-to-google-analytics-4/…

Digital Marketing Podcast (SEO, SMO, PPC, Brand Reputation Management) by Mansi Rana

1
How Much Does Facebook Advertising Cost in 2023? 2:18

2 years sitten2:18

2:18

Here are some elements that can help you to understand the cost of Facebook advertising: 1. Ad budget and the bidding strategy. The ad budget allows for a fixed amount of money to be allocated, which will determine the size of the potential audience. 2. The bidding strategy used in Facebook Ads can be categorized into three main categories: goal-based, spend-based, or manual. To ensure you choose the right type of ad bid, you should first have a solid marketing strategy and understand how the Facebook Ads algorithm works. 3. Facebook advertising cost will be contingent upon the marketing objective that you have chosen for your campaign. These objectives include brand awareness, reach, traffic, and app installs. 4. When bidding for ad placement, you are bidding against competitors in your industry and those in other sectors targeting the same demographic as you. As a result, if you target an audience that many other businesses are targeting, your advertising costs will increase. 5. A relevance score is calculated for every Facebook ad with 500 or more impressions. The relevance score indicates how your audience responds to your advertisement. The more relevant your ad is, the more cost-effective it will be. 6. The more competitive the ad placement, the more expensive the ads will be. Ads placed in more visible areas of Facebook, such as the News Feed, will be more expensive than ads placed in less visible locations. 7. Your industry also has an impact on your campaign expenses. Industries such as Finance, Legal Services, Business to Business (B2B), Customer Service, and Insurance are typically more competitive than others, resulting in higher CPC. Knowing your business and having good strategies can help you get the most out of Facebook Ads and reach your marketing goals. For more information, read here: https://www.ezrankings.com/blog/facebook-advertising-cost/…

Digital Marketing Podcast (SEO, SMO, PPC, Brand Reputation Management) by Mansi Rana

1
Top five App Store Optimization Tools 2:19

2 years sitten2:19

2:19

These top five App Store Optimization Tools that can assist you in optimizing your app’s performance and increasing its discoverability. 1. Sensor Tower is considered one of the best-performing ASO platforms. It offers keyword research, app store intelligence, competitor analysis, and performance monitoring. Sensor Tower, you can gain valuable insights into your app’s performance and competitors. 2. App Annie is ASO’s first new tool that provides a wealth of information and analysis for app developers and marketers. It also provides in-depth market data, competitor insights, and user access analysis. App Annie, you can monitor your app’s performance on different app stores, analyze user behavior and identify improvement opportunities. 3. Mobile Action is an App Store Optimization Tool focusing on keyword optimization and competitive analysis. In addition to helping you find the right keywords for your app, track their ranking, and optimize your app metadata, Mobile Action gives you insight into your competitors’ strategies, allowing you to rank their performance compare to starting your app. 4. TheTool is an easy-to-use ASO platform that provides tools to optimize the existing app store. Its keyword tracking feature allows you to monitor your app’s keyword performance and perform data-driven optimization. The tool also offers search volume statistics, A/B testing, and competitor analysis features. 5. StoreMaven stands out among App Store Optimization Tools because of its focus on app store A/B testing. StoreMaven allows you to create and test various app stores creations, such as icons, screenshots, and descriptions. These App Store Optimization Tools empower you to make data-driven decisions, optimize your app metadata, and improve your app search rankings and conversion rates. Using these tools, you can increase your app’s visibility, attract targeted users, and boost organic downloads. For more information, please visit: https://www.ezrankings.com/blog/best-app-store-optimization-tools/…

Digital Marketing Podcast (SEO, SMO, PPC, Brand Reputation Management) by Mansi Rana

1
Do You Know How SEO Resellers Will Help in Your Business? 1:30

2 years sitten1:30

1:30

There are multiple ways a reseller of search engine optimization services will help you in your business. Here are some crucial ways you need to know how they can transform your business. 1. Partnering with an SEO reseller will help you build your brand name better. They will provide you with white-label SEO services that give you an edge over your competitors. 2. An SEO reseller can provide you with the necessary tools and services that will help to ensure improved customer satisfaction. 3. most important thing that an SEO reseller can offer you is cost-effective solutions that help to save your time and money. You don’t need to invest in hiring an internal team; they can provide you with SEO packages that suit your budget and timeline. 4. Scalability is among the most crucial aspects of growing your business and sustaining it effectively. Leveraging the services of an SEO reseller will help you become more scalable. 5. Partnering with an SEO reseller can be beneficial as they will help you get a competitive edge over your rivals. They are familiar with the latest trends and tools available in the market that can help to boost your visibility and gain a better ranking. By partnering with an experienced reseller, you can leverage their expertise and experience to grow your business. Visit for more information: https://www.ezrankings.com/blog/how-does-an-seo-reseller-help-in-your-business/…

Digital Marketing Podcast (SEO, SMO, PPC, Brand Reputation Management) by Mansi Rana

1
Do you know the B2C Marketing Strategies? 1:41

2 years sitten1:41

1:41

We have some successful B2C marketing strategies for you: 1. One of the most effective ways to attract and retain customers is by creating a personalized experience. This means understanding their needs, preferences, and behaviors and tailoring your messaging and offers to match them. 2. Influencer marketing involves partnering with individuals with a significant following and influence on social media to promote your brand. 3. Your marketing strategy should prioritize mobile optimization, including mobile-friendly website design, mobile apps, and mobile-specific ads. 4. Retargeting involves targeting consumers who have previously engaged with your brand or visited your website with personalized ads. This can help to re-engage them and drive conversions. 5. SEO services involve optimizing your website and content to rank higher in search engine results pages (SERPs). This can help increase visibility, drive traffic, and improve your online presence. 6. Social media is a powerful tool for B2C marketing, as it allows you to connect with customers, build relationships, and promote your brand. To leverage social media effectively, you need to define your target audience, choose the right platforms, create engaging content, and measure your results. By following these principles and using the latest tools and technologies, your brand can stand out from the competition and thrive in the digital marketplace. Good Luck! For more information, please visit: https://www.ezrankings.com/blog/b2c-marketing-strategies/…

Digital Marketing Podcast (SEO, SMO, PPC, Brand Reputation Management) by Mansi Rana

1
Do you know the sites for live-streaming shopping? 0:47

2 years sitten0:47

0:47

Here are the ten most popular live streaming shopping platforms that you should be aware of: 1. Amazon Live 2. Shopify Live 3. Bambuser 4. Instagram Live Shopping 5. TikTok Live Shopping 6. Facebook Live Shopping 7. Popshop Live 8. TalkShopLive 9. Ntwrk 10. Buywith Livestream shopping is a game-changer for the world of online retail. It offers a unique and engaging shopping experience that traditional e-commerce platforms cannot replicate. For more information, please visit: https://www.ezrankings.com/blog/livestream-shopping/…

Digital Marketing Podcast (SEO, SMO, PPC, Brand Reputation Management) by Mansi Rana

1
Top 10 PPC Reporting Tools That Every Digital Agency Should Use 1:20

2 years sitten1:20

1:20

PPC (Pay-Per-Click) advertising can be a valuable marketing strategy for businesses to drive traffic to their website and increase revenue. However, managing and optimizing PPC campaigns can be challenging and time-consuming, especially regarding reporting and analysis. This is where PPC reporting tools come in, offering a range of benefits to digital agencies to help them manage their campaigns more efficiently and effectively. Here are top reporting tools list: 1. Google Data Studio 2. Supermetrics 3. DashThis 4. Report Garden 5. AdStage 6. Funnel.Io 7. SEMrush 8. Ahrefs 9. Optmyzr 10. HubSpot By choosing the right PPC reporting tool, you can streamline your reporting process, make informed decisions, and optimize your PPC campaigns for maximum ROI. Choose the best PPC company India to achieve greater success in the digital marketplace. For more information, please visit: https://www.ezrankings.com/blog/ppc-reporting-tools/…

Digital Marketing Podcast (SEO, SMO, PPC, Brand Reputation Management) by Mansi Rana

1
Do you know the Benefits of working with an SEO Reseller? 1:51

2 years sitten1:51

1:51

1. Clients Get All The Latest Services which means SEO Reseller consists of a team of experts that are well aware of the latest trends in SEO. So, your clients get all the newest SEO services from experts. 2. SEO is a full-time job. It requires time, tactics, data analysis, and dedication to get some results from the campaigns. No one is an expert at everything, so if you as a digital marketing agency, currently don’t have the expertise in providing SEO services, you shouldn’t waste your time. 3. An SEO Reseller does the client SEO work, meanwhile, you, as a digital marketing agency bringing the clients gets the credit. It’s a white label partnership in which the reseller never reveals their identity to your clients. Therefore, it’s a profitable partnership that benefits you as well as the reseller. By delivering quality to your clients, you’ll start getting more clients as your market reputation increases. 4. Digital marketing agencies save a lot on their money when they work with an SEO Reseller. You can save your money as you get SEO services without having anything in-house. SEO tools are expensive but you don’t have to worry about buying SEO tools for your clients as premium SEO Resellers already have access to these types of tools. 5. You Can Focus On Your Core Niche Without Worrying About Scalability With this arrangement, you keep a balance of delivering quality to your clients alongside expanding on your services. If you are wise in finding the right SEO reseller partner for your business, you are taking a giant lead towards success as a digital marketing agency. Good Luck! For more information, please visit: https://www.ezrankings.com/blog/the-pros-and-cons-of-working-with-an-seo-reseller/…

Digital Marketing Podcast (SEO, SMO, PPC, Brand Reputation Management) by Mansi Rana

1
What Are Some White Hat SEO Practices Followed By SEO Resellers? 1:56

2 years sitten1:56

1:56

SEO Resellers always practice those SEO solutions that are sustainable, hence, they only execute White Hat SEO practices. Some of the White Hat SEO practices followed by SEO Resellers are: First, SEO Resellers create content that provides value to the customers of a business. Make sure to create content that’s targeted at humans and not bots. Tend to write content that focuses on answering user intent, design pages that are easy to skim, avoid keyword stuffing, and have a clear structure, all of which help them create valuable content for users. Second, SEO Resellers offer high engagement and a strong user experience for a digital marketing agency’s clients so that the website of a client ranks consistently higher. They ensure to fasten the processing time of a website as they know today’s web users are impatient. Third, SEO resellers have ensure that the on-page elements like Header Tags, Internal Links, External Links, Title Tag etc are optimized as per Google guidelines. All these factors are optimized and taken care of by an SEO Reseller with a team of On-Page SEO experts that allows them to optimize the website of a digital marketing agency’s clients, which leads to more traffic and thus, more sales and revenue. Fourth, SEO Resellers don’t include Black Hat SEO link-building strategies and build a solid link portfolio for a company’s clients. Creating premium links can include Guest blogging, Press Release, Podcast distribution, and more. Good SEO Resellers offer natural backlinks that are of high quality that genuinely bring traffic to a website. SEO Resellers have all the knowledge, awareness, and expertise of providing White Hat SEO services. The vital thing to make sure of is to find a genuine SEO Reseller who has the team, expertise, and experience to back all of this. Visit here for more details: https://www.ezrankings.com/blog/how-seo-resellers-perform-white-hat-seo-boost-rankings/…

Digital Marketing Podcast (SEO, SMO, PPC, Brand Reputation Management) by Mansi Rana

1
How to Patent an Idea for Mobile App? 1:42

2 years sitten1:42

1:42

Before starting the Topic You should know the: what is a patent? A patent is a legal document that grants an individual or organization exclusive rights to an invention or idea. Why is a Patent Important for Your App? It provides them with exclusive rights to their invention or idea, allowing them to prevent others from using, selling, importing, and distributing it without permission. Types of Patents Available For Your Mobile App Idea. 1. Provisional Patenting 2. Non-Provisional Patent. How to Patent an Idea for an App? Follow the steps below to patent your mobile app idea: Step 1. Search And Enlist With A Legal Patent Attorney: Step 2. Mobile App Invention Showcase: Step 3. Do In-Depth Practice Of Patent Search: Step 4. Go For Provisional Or Non-Provisional Patent. What are the Requirements for Patenting an Idea for an App? To obtain a patent for an app idea , the following requirements must be met: 1. Novelty. 2. Utility. 3. Non-abstract. 4. Enablement. 5. Claims. What is The Cost to File For a Patent App? 1. Provisional Patents: Price Range From $100 to $300 2. Non-Provisional Patents: Price Range From $1,000 to $3,000 3. Attorney Fees: Price Range From $1,500 to $5,000 Visit here for full details: https://www.ezrankings.com/blog/patent-mobile-app/ For more info & Latest update visit our website : www.ezrankings.com/blog/…

Digital Marketing Podcast (SEO, SMO, PPC, Brand Reputation Management) by Mansi Rana

1
How to Develop iOS Apps on Windows 0:56

2 years sitten0:56

0:56

Have you received any inquiries regarding the use of Xcode on Windows or the creation of iPhone apps on Windows? Read the eight ways to develop iOS software on a windows system. Read more: Develop iOS Apps on Windows

Digital Marketing Podcast (SEO, SMO, PPC, Brand Reputation Management) by Mansi Rana

1
D2C Marketing & Advertising: The Strategies You Must Use 3:13

3 years sitten3:13

3:13

This blog about D2D marketing will introduce you to digital D2C strategies that you can execute for your business. Hopefully, you’ll pick on some of the tips and improve your D2C channel and get more customers than ever. If you want professional digital D2C services, you can also get in touch with our SEO company India – EZ Rankings which can help your D2C business traverse the competition and sell convincingly to your target audience.…

Digital Marketing Podcast (SEO, SMO, PPC, Brand Reputation Management) by Mansi Rana

1
5 Ways To Generate Leads Digitally? 1:42

3 years sitten1:42

1:42

Check out the top 5 ways to generate qualified leads for your business - SEO PPC Content Marketing Social Media Email Marketing 1. Search Engine Optimization(SEO) When people search for services online, there’s a chance your business can appear at the top in the search results with SEO services . If your website is SEO optimized, it has a chance of appearing at the top of search engine results. With the right keyword selection, user experience, design, and SEO measures, a business website can get ranked organically and generate leads from the search engines. Read More - https://www.ezrankings.org/blog/lead-generation-tips/…

Digital Marketing Podcast (SEO, SMO, PPC, Brand Reputation Management) by Mansi Rana

1
Instacart Advertising - A Tutorial for Businesses to Better Sell Their Products 6:45

3 years sitten6:45

6:45

Instacart is a rising grocery delivery and pick-up service company that provides these services via an app or website. It’s an up and coming retail platform with over 9.6 million active users in Canada and USA. This blog serves as a tutorial for businesses to better sell their products on Instacart and get more customers via this rising platform. Read this blog in full to gain some real insight. https://www.ezrankings.org/blog/instacart-advertising/…

Digital Marketing Podcast (SEO, SMO, PPC, Brand Reputation Management) by Mansi Rana

1
Know About Google Web Stories 9:02

3 years sitten9:02

9:02

Google Web Story is a web based story version introduced by Google. Just like other stories, they are a dynamic feature that blends images, animation, videos, audio, and even text. It's convenient to swipe one story to the next or even tap on it to access it. If you want expert services in creating and distributing Google Web Stories, then you can also take assistance from our SEO Company India . Else, you can get along and read this complete guide. This blog covers Google Web Stories extensively. So, if you're trying to learn more about Google Web Stories, this read will serve as a perfect guide for you. https://www.ezrankings.org/blog/google-web-stories/…

Digital Marketing Podcast (SEO, SMO, PPC, Brand Reputation Management) by Mansi Rana

1
Why Website Footer Optimization Is Crucial And How Can You Implement? 6:19

3 years sitten6:19

6:19

Most individuals don’t bother that much about the footer of a website. However, a footer is a significant part of a website that helps users find a ton of critical information regarding a business. A footer looks like the last place to think about, however, it’s more important than what one thinks and it shouldn’t be ignored. A footer can act as a brilliant road map for the visitors if it’s optimized expertly. Even a top SEO company India is likely to include footer optimization as part of their SEO services . This podcast will explain the basics of website footer optimization and why it’s necessary to even consider footer optimization. You’ll be able to optimize your footer the way it’s supposed to be after completing this blog - https://www.ezrankings.org/blog/website-footer-optimization /.…

Digital Marketing Podcast (SEO, SMO, PPC, Brand Reputation Management) by Mansi Rana

1
SEO Services: All The Common Questions Answered 10:51

3 years sitten10:51

10:51

SEO or search engine optimization is all about improving a website’s rankings and traffic on the search engine results page. SEO is a vital domain of digital marketing that enables businesses to execute organic web marketing. With SEO services , businesses have benefitted largely as it helps them get relevant leads and sales. Hence, SEO enhances the online presence of a business vastly leading to more online visibility, and conversions. Read More - https://www.ezrankings.org/blog/seo-services-all-the-common-questions-answered/ For Any Queries, Connect with Best SEO Company India - EZ Rankings!…

Digital Marketing Podcast (SEO, SMO, PPC, Brand Reputation Management) by Mansi Rana

1
How To Begin With WordPress SEO? 7:35

3 years sitten7:35

7:35

This blog will cover the suggested ways one should consider while building an SEO strategy for a WordPress website. After reading this blog, you’ll be confident in building a WordPress SEO strategy for your business. Read more here - https://www.ezrankings.org/blog/how-to-begin-with-wordpress-seo/ For any SEO related queries, connect with EZ Rankings - Digital Marketing Agency in India…

Digital Marketing Podcast (SEO, SMO, PPC, Brand Reputation Management) by Mansi Rana

1
What Impact Will Metaverse Have on Digital Marketing? 8:57

3 years sitten8:57

8:57

The Metaverse will challenge digital marketer Company or marketers and they can find themselves in trouble if they’re not aware of it. Conventional digital marketing practices won’t help and for the Metaverse, an entirely new strategy or measures will become essential for business marketers if they truly wish to succeed. Hence, the knowledge of Metaverse and its trends has become a necessity for marketers today.…

Digital Marketing Podcast (SEO, SMO, PPC, Brand Reputation Management) by Mansi Rana

1
Website Usability Analysis – Why It Is Key For SEO? 9:15

3 years sitten9:15

9:15

In this podcast, you’ll understand extensively what website usability is all about and why it’s necessary for SEO services . You’ll be able to comprehend the relationship between these two and develop business strategies that can lead to profit for any business. Read more here - https://www.ezrankings.org/blog/website-usability-analysis/…

Digital Marketing Podcast (SEO, SMO, PPC, Brand Reputation Management) by Mansi Rana

1
Get Your Website On Top Of Google with Best SEO Packages 5:18

3 years sitten5:18

5:18

Every business online is struggling hard to get to the top of search engine result pages (SERPs). For a single keyword, there are millions of web pages trying to rank for. But how will your web page or website rank higher on Google? There are some proven SEO tricks and tips. You need to follow all the search engine ranking factors or algorithms. But what if an online business knows nothing about SEO? In such a situation you need to have a look at the best SEO packages . There are many SEO service package providers out there in the industry. You can simply choose any SEO package for your business. But the major problem is how to choose the best SEO package for your business? Here we will let you know how you can choose one among the best SEO packages. We will let you know what makes an SEO package the best fit for you. Read more here - https://www.ezrankings.org/blog/best-seo-packages/…

Digital Marketing Podcast (SEO, SMO, PPC, Brand Reputation Management) by Mansi Rana

1
PPC Strategy & Trends to Watch in 2022 9:22

3 years sitten9:22

9:22

In today’s time, PPC advertising is one of the most popular internet marketing models that allow businesses to execute paid promotions. Back in 2020, about 65% of businesses used PPC campaigns in their digital marketing strategy. With so much competition going around, you must stay competitive and ahead of the trends to generate the most competitive leads from your PPC campaigns. You must stay updated with the latest trends and practices of PPC services . In this way, your business would be witnessed by the right target audience. Moreover, you would be generating great conversions for your ads. So, in this blog, we would cover the PPC strategy & Trends to watch in 2022. Let us have a look:- https://www.ezrankings.org/blog/ppc-strategy-trends/…

Digital Marketing Podcast (SEO, SMO, PPC, Brand Reputation Management) by Mansi Rana

1
The Benefits Of SEO Reseller Services [What It Truly Brings] 9:27

3 years sitten9:27

9:27

An SEO Reseller , also known as a white label SEO company, is a marketing agency that consists of SEO experts. However, this agency provides SEO services to other company’s clients. Therefore, a reseller acts as an extension of companies providing SEO services to their clients. SEO resellers have extensive relationships or in-house marketing teams so they can serve the clients of other companies. A company passes a client’s SEO requirements to an SEO partner, which, therefore, takes over the SEO requirements of a company’s clients. Read more - https://www.ezrankings.org/blog/benefits-of-seo-reseller-services/…

Digital Marketing Podcast (SEO, SMO, PPC, Brand Reputation Management) by Mansi Rana

1
Get Your Website On Top Of Google with Best SEO Packages 5:20

4 years sitten5:20

5:20

There are some proven SEO tricks and tips. You need to follow all the search engine ranking factors or algorithms. But what if an online business knows nothing about SEO? In such a situation you need to have a look at the best SEO packages . Read More - https://www.ezrankings.org/blog/best-seo-packages/…

Digital Marketing Podcast (SEO, SMO, PPC, Brand Reputation Management) by Mansi Rana

1
A Brief Guide on SEO Package Prices 4:18

4 years sitten4:18

4:18

There are different types of SEO packages . But why are we mentioning the types of packages here? Well, these packages and their types will directly impact the SEO pricing. If you want to count on SEO pricing, then you must have to choose the right type of SEO package. Here is how these packages are evaluated at different prices. Read more - https://www.ezrankings.org/blog/guide-on-seo-package-prices/…

Digital Marketing Podcast (SEO, SMO, PPC, Brand Reputation Management) by Mansi Rana

1
5 Powerful Ways to Boost your eCommerce Business 7:08

4 years sitten7:08

7:08

The total number of online buyers worldwide has been estimated to reach 2.14 billion in 2021 . That is the international market that you can potentially cater to if you are a growing eCommerce business that ships to an international customer base. Even if you do not, you still have a world of potential customers to discover in your area, simply by implementing the right strategies. While there are a plethora of things that you can consider while boosting the performance of your eCommerce store in 2021, here are a few powerful ways to make it possible: Read more here - https://www.ezrankings.org/blog/boost-your-ecommerce-business/…

Digital Marketing Podcast (SEO, SMO, PPC, Brand Reputation Management) by Mansi Rana

1
How Much Does an SEO Audit Cost in 2021 3:59

4 years sitten3:59

3:59

We can say that the SEO tool report is a reference for business owners that they can refer to before hiring an SEO reseller for conducting the audit. Using an auditing tool is not enough as it’s only the first step towards optimization, it’s always better to hire an SEO Company in India and get started with the audit.…

Digital Marketing Podcast (SEO, SMO, PPC, Brand Reputation Management) by Mansi Rana

1
Why is SEO Plan So Expensive? 3:20

4 years sitten3:20

3:20

A good SEO Company will keep its clients posted about regular work done and results.SEO demands regular work on the website and the SEO packages need to come up with unique strategies to make the company stand out from others.

Digital Marketing Podcast (SEO, SMO, PPC, Brand Reputation Management) by Mansi Rana

1
SEO Services Pricing: A Comprehensive Guide 3:57

4 years sitten3:57

3:57

SEO prices are vast and most companies that opt for SEO for the first time are overwhelmed by the pricing structure and how the SEO services pricing varies from one site to another. As no two websites are similar, the same thing goes with the SEO prices. Several people offer their SEO services . Some are agencies and some are freelance professionals.…

Digital Marketing Podcast (SEO, SMO, PPC, Brand Reputation Management) by Mansi Rana

1
SEO Tips To Optimize A Small Business Website 3:56

4 years sitten3:56

3:56

There are several ways to optimize a small business website. But every business wants to do it with the best possible technique. Are you sure how to do it effectively? Well, we are here to help you optimize your small business website. We are here going to tell you about the SEO tips for a small business website. Buying an SEO package will also give you some best services in the package.…

Digital Marketing Podcast (SEO, SMO, PPC, Brand Reputation Management) by Mansi Rana

1
Small Businesses SEO Tips | SEO Company for Small Business 3:57

4 years sitten3:57

3:57

SEO Company for Small Business – Search engine optimization is in huge demand. So now let’s get to the point, here are some useful tips that you need to follow while conducting a small business SEO campaign for you.

Digital Marketing Podcast (SEO, SMO, PPC, Brand Reputation Management) by Mansi Rana

1
SEO For Startup: Grow Your Business with Startup SEO Tips 9:23

4 years sitten9:23

9:23

SEO for startups – Search engine optimization is crucial for all online businesses. As a startup business, you may need an SEO strategy to grow your business. But a budget can be an issue for your startup. Startup businesses don’t have a big budget for search engine optimization or digital marketing. But still, it is important to get SEO packages for your business. There are different sized SEO packages with different budgets. But startups need something more customized according to their budget. Small Business SEO also requires the same things and resources as you need in a regular SEO plan. Following are the three major resources that you need for startup SEO. There can be many more things such as SEO tools, software, etc. but more important and basic elements are mentioned here - https://www.ezrankings.org/blog/seo-tips-for-startup-how-to-grow-business/…

Digital Marketing Podcast (SEO, SMO, PPC, Brand Reputation Management) by Mansi Rana

1
How SEO Reseller Models Work – Best Guide For Digital Agencies 3:49

4 years sitten3:49

3:49

Digital Marketing Podcast (SEO, SMO, PPC, Brand Reputation Management) by Mansi Rana

1
Top 5 Paid SEO Tools You Must Use in 2021 4:02

4 years sitten4:02

4:02

If you are just starting out in optimizing your website and searching for the best five paid SEO tools to use in 2021, we have got you covered. In this article, we will have a look at the top tools that will help you take the maximum advantage of website optimization to thrive online. Along with this, the premium tool will also give you auto-generated suggestions for interlinking which is one of the most important aspects of SEO services .…

Digital Marketing Podcast (SEO, SMO, PPC, Brand Reputation Management) by Mansi Rana

1
How to Calculate and Measure the SEO ROI? 4:12

4 years sitten4:12

4:12

When we choose SEO services rather than PPC we are worried about return on investment (ROI). SEO ROI is hard to calculate. When we are going to choose PPC, then it is easy to measure the ROI. But SEO doesn’t have fixed costs, fixed results, and many other things. That is why SEO ROI is hard to calculate. But there are KPIs that help SEO analysts or online businesses to calculate SEO returns.…

Digital Marketing Podcast (SEO, SMO, PPC, Brand Reputation Management) by Mansi Rana

1
How SEO Reseller Models Work – Best Guide For Digital Agencies 11:27

4 years sitten11:27

11:27

The SEO reseller model is popular these days. But still many digital agencies don’t use this model. There are many reasons why some digital agencies or SEO agencies don’t want to enroll themselves in the SEO reseller work model. Some agencies are not aware of the work model, while some think that it is not suitable for them but the major reason is familiarity. Most of the SEO agencies are not familiar with reseller programs. Before you choose SEO packages , you need to know more about this work model. Here we are going to tell you more about this work model and how you can get more out of this work mode. Read more here - https://www.ezrankings.org/blog/how-seo-reseller-models-work/…

Digital Marketing Podcast (SEO, SMO, PPC, Brand Reputation Management) by Mansi Rana

1
What are the Factors to Choose SEO Packages For All Business? 4:18

4 years sitten4:18

4:18

With the advent of digital marketing, the reach of marketing has expanded manifolds. But such an increase in reach has also diluted the focus of the customers, given the number of options available for the customer. There has been a massive rise in competition from each individual business organization. Thus, business organizations these days compete to get the maximum attention and focus of the customers. SEO service is one such technique that helps the digital business organization grab the attention of the customer. The technique of search engine optimization helps the organization’s website rank high on the search listings provided by various search engines such as Yahoo, Google among others. The technique of search engine optimization proves beneficial for the organization in various ways. The only challenge here is to choose the most efficient SEO Company to provide such highly technical service customized according to the business organization's service/product offerings and specific requirements in terms of target customers, locality, among others. SEO is a technical requirement; therefore the business organizations need to choose the SEO provider after carefully verifying their technical abilities. The biggest challenge in choosing the best SEO provider is to finalize the parameters and factors to evaluate the competencies of various providers. The best SEO package should ideally be affordable for the business organization and should obviously affect the online business of the organization positively. Some of the factors which can be enlisted while choosing the best SEO packages for any business are as below: https://www.ezrankings.org/blog/what-are-the-factors-to-choose-seo-packages-for-all-business/…

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Digital Marketing Podcast (SEO, SMO, PPC, Brand Reputation Management) by Mansi Rana

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