Sound DeFi podcast

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The Agile Brand with Greg Kihlström®

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#669: It's already time to start planning for the holiday shopping season with Carey Cockrum, Cella by Randstad Digital 28:52

9 päivää sitten28:52

Toista Myöhemmin

Listat

Tykkää

Tykätty

28:52

Retailers are facing a rapidly evolving landscape where consumer expectations, AI advancements, and social media platforms like TikTok are redefining engagement. It feels like the holiday shopping season just ended, but when do retailers start planning for the next one, and some retailers already behind the curve for this season? Joining us today is Carey Cockrum, Director of Consulting at Cella by Randstad Digital, where she helps major brands and marketing teams optimize their strategies with data-driven insights, AI-powered content creation, and cutting-edge retail marketing trends. With the holidays just around the corner, she’s here to share what’s next for retail marketing, campaign optimization, and how brands can stay ahead in a hyper-competitive space. ABOUT CAREY COCKRUM Carey has been a part of the Creative Agency space for nearly 30 years. She has served as Designer, Creative Director, Creative Operations Lead and Agency Lead in both internal and external agencies (big and small). Carey has worked directly with C-suite stakeholders to understand organizational strategies that inform effective creative solutions. She is a bit of a data nerd and loves demonstrating results. Brands she’s supported include Fruit of the Loom, Wendy’s and Humana. In her free time, she enjoys going back to her creative roots through painting and drawing. She also spends her time improving upon the house she lives in today in Southern, MI - inside and out. RESOURCES Catch the future of e-commerce at eTail Boston, August 11-14, 2025. Register now: https://bit.ly/etailboston and use code PARTNER20 for 20% off for retailers and brands Don't Miss MAICON 2025, October 14-16 in Cleveland - the event bringing together the brights minds and leading voices in AI. Use Code AGILE150 for $150 off registration. Go here to register: https://bit.ly/agile150 Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstrom Don't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.show Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://www.teksystems.com/versionnextnow The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company…

Sound DeFi

Jaa

Sarjan koti•Feed

From the front edge of Web3, Sound Defi delivers key insights from thought leaders on all things DeFi, blockchain, crypto and private market data.

33 jaksoa

#Business #Scott Hennen, Patrick O'Meara & Michael Creadon #Michael Creadon #Patrick O'Meara #Scott Hennen

Sound DeFi

updated 3 vuotta sitten

Jaa

Sarjan koti•Feed

From the front edge of Web3, Sound Defi delivers key insights from thought leaders on all things DeFi, blockchain, crypto and private market data.

33 jaksoa

#Business #Scott Hennen, Patrick O'Meara & Michael Creadon #Michael Creadon #Patrick O'Meara #Scott Hennen

Kaikki jaksot

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#033: Bringing Global Distribution to Private Markets | Anthony Woolley (Citigroup, HSBC, Ownera) + Todd Stevens (PwC, Deutsche Bank, Inveniam) 18:33

3 years sitten18:33

18:33

Private markets are the biggest on the planet , representing trillions of dollars of assets. But they often lack the transparency investors have come to expect from public markets. Inter-dealer brokers bridge that gap by providing pricing, liquidity, and privacy for buyers and sellers, but they’ve struggled to keep pace with the latest innovations in digitization and tokenization. Enter INVENIAM.io , the data operating system for delivering access, transparency, and trust in the value and performance of private market assets. Inveniam is helping asset owners and managers credential their documents, extract their data, and deliver their trusted data into third-party tools like ARGUS, iLEVEL, eFront, and more. Trusted data verified by Inveniam also enhances the offerings from our ecosystem partners like Tokeny, Ownera, Oasis Pro Markets, and more. Today, we’re sharing a recent conversation from Digital Assets Week Singapore featuring (along with our host Chris Berg): Anthony Woolley, Ownera Head of Business Development & Marketing – bringing the financial industry together to digitize the private markets Todd Stevens, Inveniam Head of Capital Markets – the data operating system for delivering access, transparency, and trust in the value and performance of private market assets Where to find Anthony Woolley: LinkedIn: https://www.linkedin.com/in/anthony-woolley/ LinkedIn: https://www.linkedin.com/company/ownera/ Website: https://ownera.io/ Where to find Todd Stevens: LinkedIn: https://www.linkedin.com/in/todd-stevens-818b04/ LinkedIn: https://www.linkedin.com/company/inveniam-io/ Website: https://inveniam.io/…

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#032: The Foundation for More Efficient Valuations | Tara Stacom (Cushman & Wakefield) 21:53

3 years sitten21:53

21:53

Asset owners are flooded with data. And when these owners go to sell or value their assets, the valuation agents spend an inordinate amount of time collecting source documents and extracting the data therein. These processes are tedious, error-prone, and often spread across multiple emails or third-party data siloes. In response, Cushman & Wakefield is streamlining their valuation processes using the INVENIAM.io data operating system for private market assets. Today, we’re excited to have subject matter experts (along with host Chris Berg): Tara Stacom, Cushman & Wakefield Executive Vice Chairman — one of the "Big Three" commercial real estate services companies Patrick O’Meara, I nveniam Chairman & CEO — the data operating system for delivering access, transparency, and trust in the value and performance of private market assets Where to find Tara Stacom: LinkedIn: https://www.linkedin.com/in/tara-stacom-b6613914a/ LinkedIn: https://www.linkedin.com/company/cushman-&-wakefield/ Website: https://www.cushmanwakefield.com/en/united-states/people/tara-stacom Where to find Patrick O’Meara: LinkedIn: https://www.linkedin.com/in/patrickdomeara/ LinkedIn: https://www.linkedin.com/company/inveniam-io/ Website: https://inveniam.io/team/#member-4947-info Whitepaper: https://inveniam.io/whitepaper-valuation-as-a-service/…

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#031: Houlihan Lokey on the Data Behind Private Market Valuations 16:06

3 years sitten16:06

16:06

"We want to create opportunities for people, bring the best ideas to the table, and ultimately bring more people to markets because that is the best for all of us." --David Wagner, Senior Advisor, Houlihan Lokey With Apex Group recently launching Valuation as a Service, powered by Inveniam, Chris Berg connects with Houlihan Lokey Senior Advisor David Wagner and Inveniam President Kerry Rudy to discuss how Valuation as a Service is driving greater efficiencies to valuation providers like Houlihan Lokey, specifically, while providing the foundational data architecture for the larger private markets ecosystem. Topics covered in this episode: --Detailed discussion on a recent use case of how the Inveniam.io platform is delivering trusted data and greater efficiencies for Houlihan Lokey and the clients they serve --Step-by-step walk thru on how the inveniam.io data operating system is providing access to trusted data across all private market players: --global financial providers, GPs & LPs --Asset managers --Valuation providers --Tokenization services --Secondary trading platforms.…

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#030: Apex Launches Valuation as a Service Powered by Inveniam 20:54

3 years sitten20:54

20:54

“As allocations to private asset classes continue to grow, trusted data is essential to being able to transact in private market assets. Using data that is verified on blockchain, through our innovative partnership with Inveniam will create efficiencies and deliver benefits for the $3 trillion of client assets we service.” Georges Archibald, Chief Innovation Officer & Regional Head of North America, Apex Group Apex Group and Inveniam announced Wednesday, September 7 that the two companies will be partnering to offer Valuation as a Service (VaaS) to Apex clients worldwide. Sound DeFi host, Chris Berg connected with Apex Group's Chief Innovation Officer & Regional Head of North America, Georges Archibald, and Inveniam, President, Kerry Rudy to discuss the ways in which Valuation as a Service will provide greater trust, transparency, efficiency, and liquidity to private market asset valuations. Topics covered, include: •The democratization of private market assets •How credentialed asset data creates a new standard of trust and drives price discovery in private markets •How Valuation as a Service delivers end-to-end efficiencies, transparency, and greater liquidity. •Eliminating asymmetry of data in private market assets •Expanding investor possibilities with permissoned access, to performance data…

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#029: How New Ecosystem Integrations and Innovation Are Driving Web3 14:18

3 years sitten14:18

14:18

"It's sort of a bear market...and a lot of people think a recession is coming, but at Inveniam we're seeing a lot of these large enterprise players continuing to lean into tokenization, blockchain, and DeFi." --Inveniam's Michael Nadeau Inveniam, Director of Ecosystem Strategies and creator of the DeFi Report discusses current market activity and insights from across Web3. A few of the key topics covered, include: •Further development of the DeFi Ecosystem--how key partnerships are delivering new paths to liquidity •Evolving regulation narratives in crypto and DeFi •Highlighting benefits of Tokeny's On Chain ID and how it is evolving a company's ability to compliantly issue, transfer, and manage assets on the blockchain…

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#028: Building Better Investments in Latin America With Better Data 18:14

3 years sitten18:14

18:14

Inveniam, Managing Director, Brazil & Peru, Marson Cunha is taking a closer look at the data--and the role it is playing in further opening up investment opportunities in Latin America. After a career in banking and real estate, Mr. Cunha quickly understood the value prop of Inveniam and the Inveniam.io data operating system. Now, as the Managing Director, Lead in Brazil and Peru, Mr. Cunha shares how Inveniam.io, as the trusted data architecture for private markets, is further bridging the gap between emerging markets and developed markets. Some of the topics covered, include: •Trusted data for better risk-return ratio calculations •Alleviating pain points for Fund Admins. in Brazil •US & Brazil REIT Markets •Brazilian Companies (Inveniam use cases)…

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#027: Putting Trusted Data at The Foundation of Private Market Liquidity 19:26

3 years sitten19:26

19:26

Chief Product Officer, Jeff Guillot, and the team at Inveniam have spent years designing a trusted data operating system for private market assets. In this interview, Mr. Guillot walks through some of the core features/benefits of the Inveniam.io operating system, like data sovereignty, the immutability of blockchain technology, advanced workflows, AI Assist/Automation, transparency, and the creation of trusted and credentialed data for enhanced price discovery and liquidity. This conversation provides great insights into how credentialed data is facilitating a new standard of trust, removing friction and workflow inefficiencies, and providing the foundation for new paths to greater private market asset liquidity.…

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#026: Taking Digital ATSs to The Bank with Pat LaVecchia 20:34

3 years sitten20:34

20:34

Oasis Pro Markets, CEO, Pat LaVecchia knows TradFi and DeFi, and in this episode, Mr. LaVecchia discusses the ways in which Oasis Pro Markets is integrating its digital ATS directly with DeFi applications as part of a digital asset evolution. Pat's own personal journey from TradFi to DeFi provides valuable insights into what he found most intriguing about the crypto, blockchain, and digital assets, along with a compelling perspective on how Oasis Pro Markets is addressing institutional investor problems and concerns. Some topics covered, include: •What brought Mr. LaVecchia to DeFi/finance background •Oasis Pro Markets value prop/market focus •Blockchain benefits to institutional investors •The evolution of DeFi infrastructure •Demystifying the notion of hacking as it relates to digital securities •Future of DeFi: fractionalizing assets & real estate…

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#025: The What, How & Why of DeFi with Michael Nadeau 22:12

3 years sitten22:12

22:12

With over ten years of commercial real estate experience and a genuine passion and knowledge of decentralized finance (creator of, The DeFi Report), Michael Nadeau talks with Sound Defi host Chris Berg about the economic realities and opportunities offered by blockchain technology and DeFi. Some of the topics covered, include: •Overview of DeFi •Demystifying DeFi--the realities of new technology •DeFi example: decentralized exchanges •New economic incentive structures of DeFi •Network effects on layer 1 blockchains •Pricing private market assets on a monthly basis…

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#024: Intro to Security Tokens with Security Token Advisors' Peter Gaffney 15:56

3 years sitten15:56

15:56

Security Token Advisors, Head of Research, Peter Gaffney shares his journey and insights into the world of security tokens, tokenization, and Web3 opportunities/applications Through his involvement with Security Token Markets and Security Token Advisors, Mr. Gaffney lays out Security Token Advisors' role as an end-to-end liaison for clients looking to tokenize assets and/or raise capital via the tokenization process. As an innovator, Mr. Gaffney shares a forward-looking vision and highlights tokenization opportunities from private markets to the Metaverse.…

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#023: Key Insights on Broker-dealer Infrastructure & ATSs in Private Market Digital Securities 22:05

3 years sitten22:05

22:05

Rialto Markets is a Finra-registered broker-dealer and SEC-registered Alternative Trading System (ATS) focused on private market digital securities. In this episode, Rialto Markets, CEO & Founder, Shari Noonan talks about the ways in which Rialto Markets is providing greater value, liquidity, and infrastructure for retail-facing issuers. Drawing on over 20 years of experience in the financial service industry, Mrs. Noonan is able to effortlessly move between detailing Rialto Markets' story and speaking to the impact that her company's innovation is having within the larger market narrative. Some topics covered, include: •The evolution of capital markets crowdfunding •Overview of Rialto's value prop and process •Discussion on ATSs •The expanding Private Market landscape •The importance of having real-time access to data associated with securities…

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#022: The Journey to a Better DeFi--Building on What Works 19:27

3 years sitten19:27

19:27

Drawing on a wealth of professional experience across TradFi, DeFi, and BlockFi, Inveniam Asset Management, CEO, Jeannette Spaulding reflects on the state of today's market and shares her insights on projects, innovations, and ever-evolving technologies that continue to shape and drive opportunities in decentralized finance. Some topics covered, include: •Assessing risk in today's market •Discussion on project momentum in DeFi space •Continuing to harness the best attributes of blockchain and DeFi •Understanding the value of an asset in DeFi environment…

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#021: Inveniam "IT"--How Trusted Data Architecture is Transforming Private Markets 24:55

3 years sitten24:55

24:55

Inveniam, Managing Director, Real Estate Services, Samuel Grossman walks through the key client benefits offered by Inveniam.io. From solving workflow inefficiencies and taking friction out of transactions to utilizing trusted blockchain technology and supporting the tokenization process, Mr. Grossman walks through the data operating system that is creating better data, better value, and better decisions for asset owners across real estate, private markets, and the DeFi ecosystem.…

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#20: How Tokenization works in DeFi 28:15

3 years sitten28:15

28:15

Daniel Coheur, Co-Founder & COO of Tokeny Solutions, shares his insights and expertise on all-things tokenization. Drawing on years of experience building Tokeny's business and working with digital assets, Mr. Coheur is able to break down large tokenization and DeFi themes into easy-to-understand real-world applications and examples. Some of the topics covered: •Overview of blockchain and tokenization concepts •Bridging TradFi & DeFi •Regulation in decentralized finance •The evolution from Web 2 to Web3 •The role of trusted data in tokenization and DeFi ecosystem…

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#019: Inflation vs Innovation across Crypto and Decentralized Finance 19:13

3 years sitten19:13

19:13

Inveniam, Chairman & CEO, Patrick O'Meara provides insights on the current inflation and recessionary pressures and the role that tech innovation, and tokenization play in creating new growth opportunities in digital assets and decentralized finance.

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