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The Agile Brand with Greg Kihlström®


1 #669: It's already time to start planning for the holiday shopping season with Carey Cockrum, Cella by Randstad Digital 28:52
Retailers are facing a rapidly evolving landscape where consumer expectations, AI advancements, and social media platforms like TikTok are redefining engagement. It feels like the holiday shopping season just ended, but when do retailers start planning for the next one, and some retailers already behind the curve for this season? Joining us today is Carey Cockrum, Director of Consulting at Cella by Randstad Digital, where she helps major brands and marketing teams optimize their strategies with data-driven insights, AI-powered content creation, and cutting-edge retail marketing trends. With the holidays just around the corner, she’s here to share what’s next for retail marketing, campaign optimization, and how brands can stay ahead in a hyper-competitive space. ABOUT CAREY COCKRUM Carey has been a part of the Creative Agency space for nearly 30 years. She has served as Designer, Creative Director, Creative Operations Lead and Agency Lead in both internal and external agencies (big and small). Carey has worked directly with C-suite stakeholders to understand organizational strategies that inform effective creative solutions. She is a bit of a data nerd and loves demonstrating results. Brands she’s supported include Fruit of the Loom, Wendy’s and Humana. In her free time, she enjoys going back to her creative roots through painting and drawing. She also spends her time improving upon the house she lives in today in Southern, MI - inside and out. RESOURCES Catch the future of e-commerce at eTail Boston, August 11-14, 2025. Register now: https://bit.ly/etailboston and use code PARTNER20 for 20% off for retailers and brands Don't Miss MAICON 2025, October 14-16 in Cleveland - the event bringing together the brights minds and leading voices in AI. Use Code AGILE150 for $150 off registration. Go here to register: https://bit.ly/agile150 Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstrom Don't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.show Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://www.teksystems.com/versionnextnow The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company…
This Is Jeopardy! The Story of America’s Favorite Quiz Show
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Sisällön tarjoaa Sony Music and Sony Music Entertainment / SPTV. Sony Music and Sony Music Entertainment / SPTV tai sen podcast-alustan kumppani lataa ja toimittaa kaiken podcast-sisällön, mukaan lukien jaksot, grafiikat ja podcast-kuvaukset. Jos uskot jonkun käyttävän tekijänoikeudella suojattua teostasi ilman lupaasi, voit seurata tässä https://fi.player.fm/legal kuvattua prosessia.
For the last 60 years, one TV program has kept us coming back for more. How did Jeopardy! first capture the American imagination? Join host Buzzy Cohen as he peels back the curtain on the quintessential quiz show that made it cool to be smart. We'll go behind the scenes with contestants, staffers, and fans to explore the show’s history — including longtime host Alex Trebek — relive favorite moments, and uncover the magic behind the big blue gameboard. To bring your brand to life in this podcast, email podcastadsales@sonymusic.com Find more great podcasts from Sony Music Entertainment at sonymusic.com/podcasts Learn more about your ad choices. Visit megaphone.fm/adchoices
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21 jaksoa
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Manage series 3460622
Sisällön tarjoaa Sony Music and Sony Music Entertainment / SPTV. Sony Music and Sony Music Entertainment / SPTV tai sen podcast-alustan kumppani lataa ja toimittaa kaiken podcast-sisällön, mukaan lukien jaksot, grafiikat ja podcast-kuvaukset. Jos uskot jonkun käyttävän tekijänoikeudella suojattua teostasi ilman lupaasi, voit seurata tässä https://fi.player.fm/legal kuvattua prosessia.
For the last 60 years, one TV program has kept us coming back for more. How did Jeopardy! first capture the American imagination? Join host Buzzy Cohen as he peels back the curtain on the quintessential quiz show that made it cool to be smart. We'll go behind the scenes with contestants, staffers, and fans to explore the show’s history — including longtime host Alex Trebek — relive favorite moments, and uncover the magic behind the big blue gameboard. To bring your brand to life in this podcast, email podcastadsales@sonymusic.com Find more great podcasts from Sony Music Entertainment at sonymusic.com/podcasts Learn more about your ad choices. Visit megaphone.fm/adchoices
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21 jaksoa
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×Since 1992, celebrities — from actors and comedians to news anchors and politicians — have duked it out on Stage 10 to become Jeopardy! champions and win millions of dollars for charity. Hear stars like Regis Philbin and Kareem Abdul-Jabbar take their place behind the podiums, and follow Michael McKean’s journey to dominating Celebrity Jeopardy! To bring your brand to life in this podcast, email podcastadsales@sonymusic.com. Find more great podcasts from Sony Music Entertainment at sonymusic.com/podcasts Learn more about your ad choices. Visit megaphone.fm/adchoices . Learn more about your ad choices. Visit podcastchoices.com/adchoices…
Alex Trebek once said that he didn’t mind the SNL parodies of Jeopardy! — in fact, he loved them because they meant he, and the show, had “arrived.” The SNL sketches — Celebrity Jeopardy! and Black Jeopardy! — might be some of the most well-known parodies of the show. How did they reflect Jeopardy!’s popularity and cement its enduring cultural appeal? To bring your brand to life in this podcast, email podcastadsales@sonymusic.com. Find more great podcasts from Sony Music Entertainment at sonymusic.com/podcasts Learn more about your ad choices. Visit megaphone.fm/adchoices . Learn more about your ad choices. Visit podcastchoices.com/adchoices…
You’ve watched them play night after night. You’ve followed their unbelievable streaks and stats. In the last few years, a growing number of Jeopardy! champions have captured the public’s attention for their lengthy runs and aggressive strategies. What allowed them to rise? What tactics do they use? And what does their success signal about the future of America’s favorite quiz show? To bring your brand to life in this podcast, email podcastadsales@sonymusic.com. Find more great podcasts from Sony Music Entertainment at sonymusic.com/podcasts Learn more about your ad choices. Visit megaphone.fm/adchoices . Learn more about your ad choices. Visit podcastchoices.com/adchoices…
Over the years, thousands of contestants have competed on Stage 10. That’s a lot of people…and a lot of different paths to Jeopardy!. But the thing is, when you ask contestants how they prepared for their big shot, the stories are more varied — and more unexpected — than you might think. In this episode, we hear from several contestants about how they got themselves game-ready. To bring your brand to life in this podcast, email podcastadsales@sonymusic.com. Find more great podcasts from Sony Music Entertainment at sonymusic.com/podcasts Learn more about your ad choices. Visit megaphone.fm/adchoices . Learn more about your ad choices. Visit podcastchoices.com/adchoices…
On March 6, 2019, Alex Trebek shared a public message, explaining that he was diagnosed with Stage IV pancreatic cancer. His announcement shocked and saddened people across the world. In this episode, we hear from those who were closest to Alex about how he approached the next 20 months. What did those final weeks feel like…and how did Alex and the Jeopardy! team maneuver them together? How did the show, and its loyal viewers, prepare for the next chapter of Jeopardy!? To bring your brand to life in this podcast, email podcastadsales@sonymusic.com Find more great podcasts from Sony Music Entertainment at sonymusic.com/podcasts Learn more about your ad choices. Visit megaphone.fm/adchoices Learn more about your ad choices. Visit podcastchoices.com/adchoices…
You might not think Jeopardy! creates the ideal conditions for romance, but several contestants would tell you otherwise. Stories of love, on and off Stage 10. To bring your brand to life in this podcast, email podcastadsales@sonymusic.com Find more great podcasts from Sony Music Entertainment at sonymusic.com/podcasts Learn more about your ad choices. Visit megaphone.fm/adchoices Learn more about your ad choices. Visit podcastchoices.com/adchoices…
For millions of people, watching Jeopardy! is a beloved routine — something to look forward to, a reason to gather with family and friends, and even, a way to cheer on a friend? This week, we celebrate the ways that people watch — and love — America's favorite quiz show. To bring your brand to life in this podcast, email podcastadsales@sonymusic.com Find more great podcasts from Sony Music Entertainment at sonymusic.com/podcasts Learn more about your ad choices. Visit megaphone.fm/adchoices Learn more about your ad choices. Visit podcastchoices.com/adchoices…
Every Jeopardy! contestant faces the same moment of vulnerability — once your game airs, suddenly you're in front of the whole world, at least for a little while. And all that attention? It might not be what you imagined before you went on the show. Being catapulted into the public eye can bring on the highest of highs...and some harder moments, too. Dive into the complex aftermath of being on Jeopardy! with three contestants, including host Buzzy Cohen. To bring your brand to life in this podcast, email podcastadsales@sonymusic.com Find more great podcasts from Sony Music Entertainment at sonymusic.com/podcasts Learn more about your ad choices. Visit megaphone.fm/adchoices Learn more about your ad choices. Visit podcastchoices.com/adchoices…
What happens when Jeopardy! champions host their own trivia night? Since the early aughts, former Jeopardy! contestants — including some of the greatest champions — have gathered weekly at O’Brien’s. It's an unassuming, wood-paneled bar in Santa Monica, six miles from the Sony lot. Join host Buzzy Cohen on a typical Wednesday night at O’Brien’s, meet some of its regulars — from Jeopardy! alumni to hopefuls — and see what it's like to be a member of one of the most elite alumni networks in the world. To bring your brand to life in this podcast, email podcastadsales@sonymusic.com Find more great podcasts from Sony Music Entertainment at sonymusic.com/podcasts Learn more about your ad choices. Visit megaphone.fm/adchoices Learn more about your ad choices. Visit podcastchoices.com/adchoices…
This week, we meet the Clue Crew — the intrepid team that brought Jeopardy! viewers to all reaches of the globe. From a nationwide search for talent to secret auditions, learn how four individuals came together, traveled to 300 cities, all 50 states, 45 countries, and seven continents, in the hopes of finding more eye-catching clues for the big blue game board. To bring your brand to life in this podcast, email podcastadsales@sonymusic.com Find more great podcasts from Sony Music Entertainment at sonymusic.com/podcasts Learn more about your ad choices. Visit megaphone.fm/adchoices Learn more about your ad choices. Visit podcastchoices.com/adchoices…
You knew Alex Trebek as the host of Jeopardy! — poised, polished, professional. But what was he like before a curtain call? What about after? Hear about a typical day in the life of Alex, from some of the people who saw him up close and personal when the cameras weren’t rolling. To bring your brand to life in this podcast, email podcastadsales@sonymusic.com Find more great podcasts from Sony Music Entertainment at sonymusic.com/podcasts Learn more about your ad choices. Visit megaphone.fm/adchoices Learn more about your ad choices. Visit podcastchoices.com/adchoices…
In 2011, Ken Jennings and Brad Rutter faced off against an unlikely Jeopardy! opponent: the IBM supercomputer known as Watson. The size of 10 refrigerators — Watson was designed to be a “question answering machine” that could take on the likes of Jeopardy!’s fiercest super champs. This week, hear about how Jeopardy! became the next frontier for testing the limits of artificial intelligence. Plus, what our human players remember about that fateful match. To bring your brand to life in this podcast, email podcastadsales@sonymusic.com Find more great podcasts from Sony Music Entertainment at sonymusic.com/podcasts Learn more about your ad choices. Visit megaphone.fm/adchoices Learn more about your ad choices. Visit podcastchoices.com/adchoices…
Ken Jennings has another title — one he doesn’t relish: dasher of dreams. During his historic 2004 run, Jennings defeated 148 opponents on the Jeopardy! stage. Many of them faded into obscurity as his star rose. In this episode, we hear directly from among the 148 contestants who battled to best him — the “roadkill” that Ken Jennings left in his wake. To bring your brand to life in this podcast, email podcastadsales@sonymusic.com Find more great podcasts from Sony Music Entertainment at sonymusic.com/podcasts Learn more about your ad choices. Visit megaphone.fm/adchoices Learn more about your ad choices. Visit podcastchoices.com/adchoices…
It’s 2004. Up until a year before, Jeopardy! had a rule: contestants could only win five consecutive games. After the fifth win, they had to leave. But now there was no limit, and everyone wanted to know, who would be the first contestant to go the distance? Cue: Ken Jennings, aka “The Professor.” His historic 74-game winning streak, culminating in over $2.5 million dollars in winnings, would permanently change the game by creating a new type of fandom. To bring your brand to life in this podcast, email podcastadsales@sonymusic.com Find more great podcasts from Sony Music Entertainment at sonymusic.com/podcasts Learn more about your ad choices. Visit megaphone.fm/adchoices Learn more about your ad choices. Visit podcastchoices.com/adchoices…
Hair and makeup. Buzzer practice. Lights and cameras. Nerves. Adrenaline. Joy. Disappointment. Follow along in the life of a Jeopardy! contestant as we go behind the scenes on a typical tape day, starting on stage 10 of the Sony lot. To bring your brand to life in this podcast, email podcastadsales@sonymusic.com Find more great podcasts from Sony Music Entertainment at sonymusic.com/podcasts Learn more about your ad choices. Visit megaphone.fm/adchoices Learn more about your ad choices. Visit podcastchoices.com/adchoices…
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