533 Lennart van der Ziel : How We Earned 1500 International Media Publications In 2 Months

App Guy:

Sisällön tarjoaa Paul Kemp, Paul Kemp App Entrepreneur, and Founder of TheAppGuy.co. Paul Kemp, Paul Kemp App Entrepreneur, and Founder of TheAppGuy.co tai sen podcast-alustan kumppani lataa ja toimittaa kaiken podcast-sisällön, mukaan lukien jaksot, grafiikat ja podcast-kuvaukset. Jos uskot jonkun käyttävän tekijänoikeudella suojattua teostasi ilman lupaasi, voit seurata tässä https://fi.player.fm/legal kuvattua prosessia.

7y ago 33:55

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Lennart van der Ziel CEO and Co-Founder of the Universal Translator --> TravisTranslator.com . A fresh entrepreneur with a great strategy on how to win over the global media and build a pre-launch list.

Resources: Linkedin

Here are the 3 things I learned from Lennart...

Customers are always better than equity funding. Customers provide a good way of validating an idea
A good PR strategy is to get a booth at Mobile World Congress, get access to the press list, schedule interviews with limited time slots and have newsworthy press releases on several topics every few weeks to follow-up
Getting very specific about your metrics is essential. e.g. something like we know 10% of an email list will engage and pledge, so what size list do we need to reach our funding goal on IndieGoGo?

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#Tech #Careers #Business #Marketing #Paul Kemp #Founder of TheAppGuy.co #Paul Kemp : App Entrepreneur