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How AI Redefines Marketing Strategy: Winning in Marketing & Beyond with Jessica Hreha of Jasper
Manage episode 425499302 series 1171856
AI is reshaping the marketing landscape—are you keeping up? Learn how to harness AI as a powerful tool, find out why leadership is crucial in its implementation, and get practical tips on spearheading AI initiatives in your company. From identifying use cases to collaborating across departments, this episode breaks down the steps to elevate your marketing game.
And don't forget! You can crush your marketing strategy with just a few minutes a week by signing up for the StrategyCast Newsletter. You'll receive weekly bursts of marketing tips, clips, resources, and a whole lot more. Visit https://strategycast.com/ for more details.
==Let's Break It Down==
- 03:52 AI summit, piloting roadmap, VMware acquisition, team extension.
- 06:38 GPT 5's potential impact on AI usage.
- 11:09 AI's potential in marketing strategies and processes.
- 14:21 Colleagues came together for Marketing AI Council.
- 22:07 Analyzing Google's algorithm and improving page ranking.
- 25:39 Leaders must embrace change and take risks.
- 28:46 AI applications expanding in business; ethics crucial.
- 32:51 Define goals, understand hypothesis, document and analyze process.
- 36:35 Train team broadly, ensure tool proficiency, seek feedback.
- 37:35 Strategy and AI improve show performance significantly.
==Where You Can Find Us==
- Website: https://strategycast.com/
- Instagram: https://www.instagram.com/strategy_cast/
- Facebook: https://www.facebook.com/strategycast
==Leave a Review==
Hey there, StrategyCast fans!
If you've found our tips and tricks on marketing strategies helpful in growing your business, we'd be thrilled if you could take a moment to leave us a review on Apple Podcasts. Your feedback not only supports us but also helps others discover how they can elevate their business game!
503 jaksoa
Manage episode 425499302 series 1171856
AI is reshaping the marketing landscape—are you keeping up? Learn how to harness AI as a powerful tool, find out why leadership is crucial in its implementation, and get practical tips on spearheading AI initiatives in your company. From identifying use cases to collaborating across departments, this episode breaks down the steps to elevate your marketing game.
And don't forget! You can crush your marketing strategy with just a few minutes a week by signing up for the StrategyCast Newsletter. You'll receive weekly bursts of marketing tips, clips, resources, and a whole lot more. Visit https://strategycast.com/ for more details.
==Let's Break It Down==
- 03:52 AI summit, piloting roadmap, VMware acquisition, team extension.
- 06:38 GPT 5's potential impact on AI usage.
- 11:09 AI's potential in marketing strategies and processes.
- 14:21 Colleagues came together for Marketing AI Council.
- 22:07 Analyzing Google's algorithm and improving page ranking.
- 25:39 Leaders must embrace change and take risks.
- 28:46 AI applications expanding in business; ethics crucial.
- 32:51 Define goals, understand hypothesis, document and analyze process.
- 36:35 Train team broadly, ensure tool proficiency, seek feedback.
- 37:35 Strategy and AI improve show performance significantly.
==Where You Can Find Us==
- Website: https://strategycast.com/
- Instagram: https://www.instagram.com/strategy_cast/
- Facebook: https://www.facebook.com/strategycast
==Leave a Review==
Hey there, StrategyCast fans!
If you've found our tips and tricks on marketing strategies helpful in growing your business, we'd be thrilled if you could take a moment to leave us a review on Apple Podcasts. Your feedback not only supports us but also helps others discover how they can elevate their business game!
503 jaksoa
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