🚀How to 10x your creative production: webinar with Poolday.ai 🛰

The Mobile User Acquisition Show

Today’s episode is from a webinar we hosted with Alexei Chemenda from Poolday.ai. We talk about our playbooks—Alexei's and mine—and go deep into how we have turbocharged our respective creative production output using AI.
KEY HIGHLIGHTS
🗒 Producing a high volume of creatives is essential to find successful ads and test more variables.
📈 Smaller companies or those in regulated industries may need help with high-volume creative production.
📍Marketers often need to pay more attention to AI, leading to poorly executed creatives; human input is crucial for quality.
🔐 Competitive analysis tools like Meta Ads Library, PyPy Ads, and Foreplay. Co is valuable for gathering inspiration and analyzing competitors.
✂️ AI can identify patterns in creative performance but should assist rather than replace human creativity.
🔍 Considering budget constraints, the testing process should begin with TikTok, followed by Applovin, and finalized on Meta.
✏️ Monitoring and managing creative fatigue, especially on TikTok, is vital to maintain performance.
🎈 Regularly producing new variations and having backup creatives ready ensures continuous ad performance..
📈 AI-generated video ads can significantly streamline and enhance marketing efforts in the gaming industry.
📌 Collaborations with major platforms like Meta, Google, and TikTok are crucial for driving effective user acquisition strategies.
Check out the show notes here: https://mobileuseracquisitionshow.com/episode/10x-creative-production-poolday/
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