Ep. #3 Joshua Feinberg, CEO of DCSMI | Data Center Go-to-Market Podcast
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Episode #3 of the Data Center Go-to-Market podcast discusses strategies for improving lead generation, building buyer personas, developing sustainable power solutions, building industry community, growing market share, and more. Host Joshua Feinberg provides insights on understanding customers, intercepting prospects early, and focusing marketing and sales efforts. Key takeaways include emphasizing empathy, educating partners and clients, and optimizing processes around customer success.
#datacentergtm #dcsmi #DataCenter #datacenterchannel #datacenterpartner #sustainability #microgrid #cloud #networkinfrastructure #datacentre
0:00 Coming Up In this episode of the Data Center Go-to-Market Podcast
0:30 Data Center Go-to-Market, Sales, and Marketing Q&A
2:30 How to improve lead generation for data center channel strategy and partner ecosystem development
7:46 How to improve data center prospecting and closing
13:32 How to market and sell sustainable data center power solutions and microgrids
18:37 How to build a community with cloud, data center, and network infrastructure professionals
23:56 How to grow data center market share above-market growth
29:08 How to build go-to-market (GTM) for data centres
33:50 How data center recruiters can improve new client acquisition in colocation
37:56 Marketing tips for carrier-neutral data center services
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