Making That Emotional Connection

Customer Secrets

“People buy with emotions and justify with logic.” This is a good strategy to use in selling. But what emotions? What are the tactics that you use to implement this strategy? How do you trigger the emotions when you are selling? For that matter, what “emotions” are you supposed to trigger? There is a gap between the strategy and the tactics that left me wanting. I am a logistical person, and I need a step-by-step process of doing “something” that will help me put into practice that strategy of making that emotional connection with my prospect. In this episode, we'll discuss the 10 emotions that you can identify on the faces of people you come in contact with. You'll also learn how to trigger those emotions by making them aware of their values. You will learn how to make an emotional connection by interacting with the values of your customers. More information and show notes at: http://customersecrets.com/podcast/episode-9-making-that-emotional-connection/