Parhaat Nicki Friis Podcastit (2024)

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50. What I've learned After 50 Podcast Episodes 26:26

4y ago26:26

26:26

It’s hard to believe that it’s been 50 episodes. That seems like a big number. It’s time to reflect on how far I have come and what I have learned with the podcast. When I started off my goal was to get good at podcasting. I didn’t really have a very clearly defined strategy. I knew I liked creativity, strategy and leadership. I knew that I wanted …

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49. Making it Easy for Your Podcast Guests to Share Your Show — Gabe Petersen 42:20

4y ago42:20

42:20

Gabe Petersen was bored and at home scrolling through LinkedIn when he realized that he had a lot of connections. It was towards the beginning of COVID-19 people didn’t have anywhere to go and were happy to jump on zoom calls, especially if it meant they would get to be on a podcast. And that is what Gabe did. With his background in real estate, he…

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48. Why You Need a Business Mentor — Eric Thayne 52:53

4y ago52:53

52:53

Eric Thayne started filming super hero videos as a kid with his friends in his backyard using Hi8 tapes. He has always loved filming and producing beautiful looking images. He continued pursuing his passion and love of filming and turned it into a business where he started off shooting anything people would pay him to do. But he had this passion an…

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47. Communicating Impact in a COVID World — Beth Allen 57:21

4y ago57:21

57:21

“In 2020, every story is a COVID story.” For many nonprofits the season between Giving Tuesday, the Tuesday after Thanksgiving, and December 31st is traditionally a big time for giving. It's an important time for ensuring that the nonprofit can continue to work the following year. During this time being able to communicate the impact of your work i…

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46. Likes Don’t Pay the Bills in Denmark, nor in the U.S. — Nicki Friis 38:20

4y ago38:20

38:20

Getting a lot of likes may feel good, but they don’t pay the bills. If you want to be able to actually make money online eventually you need to bring online followers into a sales process. Nicki Friis started off doing modeling work and enjoyed all of the attention and likes, but it led to eventually dealing with a bit of depression. After working …

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45 Mastering Your Talk and Finding Your Niche — Brenden Kumarasamy 40:16

4y ago40:16

40:16

“Every day that you decide not to take action, who suffers the most and why? The more specific you are about the person who is suffering about your inability to take action the easier it will be for you to take action.” In this episode with Brenden who runs the MasterTalk YouTube channel, we dive into what it was like for him to be committed to cre…

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44. From “C” Student to Productivity Master — Erik Fisher 43:22

4+ y ago43:22

43:22

When he was in high school Erik was a self described “C” student who didn’t really like school. He had undiagnosed ADHD which meant that he had a hard time focusing on the right things. Then when he realized that if he set up systems, rules and productivity workflows that he would be able to get the right work done, he became a lifelong learner of …

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43. Congressman John Lewis — Commemorative Podcast 20:13

4+ y ago20:13

20:13

Welcome to a special edition of No Fat Cats, where we are going to take a break from our normal programming to honor someone who very much embodies so many values that our country needs today, Representative John Lewis. I have the privilege of filming the video and audio of an interview with him back on May 6th, 2014 as a part of a team from the US…

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42. How a Sales Funnel Can Bring You More Business — Evan Knox 43:35

4+ y ago43:35

43:35

Evan is the Founder of Caffeine Marketing and small business investor. Caffeine Marketing makes profitable marketing easy for small companies. As an investor Evan helps small companies double and sometimes even triple their bottom line. If you haven’t heard about StoryBrand, you gotta check them out as they are one of my go to resources for marketi…

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41. How to Host a Zoom Meeting that Gets Creative Results — Lauren Green 42:44

4+ y ago42:44

42:44

What if your company’s most valuable asset is being underused? What if listening and collaboration is actually key to unlocking the brilliant ideas hidden under the surface? In this episode, Lauren Green, a professional graphic facilitator and the founder of Dancing with Markers, talks about the power of using unorthodox methods and engaging the pe…

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40. From the Courts to a Camera — A Conversation with Tay Brown 39:34

4+ y ago39:34

39:34

Trying to have conversations about race can often feel overwhelming. We can be consumed by worry, always wondering, “What if I say the wrong thing?” Feeling like you don’t know what to say, many people ignore these tough, but important conservations about racism in hopes to avoid the risk of awkwardness. But, in this conservation, Tay Brown--athlet…

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39. Why You Need a Creator Mindset — Author Nir Bashan 45:02

4+ y ago45:02

45:02

Everybody loves comfort. But, what if the modern age of comfortability we are so addicted to actually has negative effects on our creativity? World-renowned entrepreneur, speaker, and author of the upcoming book, The Creator Mindset: 92 Tools to Unlock the Secrets to Innovation, Growth, and Sustainability, Nir Bashan gives fresh insight into how ev…

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38. The Podcast Matchmaker — James Mulvany 1:24:46

4+ y ago1:24:46

1:24:46

Are you struggling to find guests for your podcast? Let’s face it, regularly finding people for a podcast can be a lot of work. At first you can pull on your friends and family, but at some point your immediate circle of people to have on your show starts to slim down. You can tap connections and ask for referrals, but at some point it’s easy to ge…

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37. Why You Need to Focus Your Marketing Strategy — Dave Schneider 33:12

4+ y ago33:12

33:12

Dave Schneider was one of the founders of ninjaoutreach.com, a company that connects business with social media influencers. He ran the company while backpacking around the world for five years. In case you were looking for examples that you can run a team while being remote, the answer is yes! During the process he learned how to delegate responsi…

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36. How to Work Cross Culturally with Video Crews — Barak Bruerd 40:37

4+ y ago40:37

40:37

How to Work Cross Culturally with Video Crews — Barak Bruerd In this episode we dive in with Barak Bruerd who is based in Jinja Uganda and explore how to better work with international video crews. Right now with very little international travel happening, working with local crews on the ground is a must if you want to get anything done. This requi…

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35 Understand The Strategy Behind These 6 Types of Videos — Wesley 28:15

4+ y ago28:15

28:15

Not all video content has the same goals and purpose. In this episode we dive into the various types of content people create. Awareness videos for social media. If you are producing these videos the goal is weekly content. Lead magnets. The goal with these is to drive online track by building email lists that you can sell too. Online courses. With…

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34. Why Story Beats High Production — David Johnson 37:10

4+ y ago37:10

37:10

How do you tell stories in the middle of a pandemic and how do you produce films that inspire people? No one is producing highly polished pieces right now unless they were filmed before the pandemic, but there are ways of telling great stories without necessarily relying on high production values. In Wesley's conversation with David Johnson from Si…

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33. Create, Collect Feedback, Repeat — Manuel León 24:27

4+ y ago24:27

24:27

The last several months our online interactions have skyrocketed. It has become apparent all the more during the Covid-19 Pandemic. In this podcast we dive into a conversation with Manuel Leon who is a digital designer who has transitioned over to being a user interface designer. Right now more than ever business is happening online and the way you…

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32. How Churches Are Using Video to Go Online — A Panel Discussion 41:38

4+ y ago41:38

41:38

With the Covid-19 shutdown, everyone has been affected, and churches and houses of worship are no exception. During this time video has become central to the way that a lot of churches operate. For some that have already been doing video and streaming it online, the transition has been fairly easy, but for others that haven’t done anything online b…

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31. Should You Be Paying More Attention to Your Body and Less to Your Screens? — Kim Kimball 43:46

4+ y ago43:46

43:46

How is working from home going for you? I personally love the fact that I can be around my family more, and connect with people through video calls. I’ve been able to attend several webinars related to topics surrounded Covid-19 and how it’s changing our business models. But several weeks into the lock down, I noticed that I was having a hard time …

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30. How Photos Can Help You Stand Out — Melissa Henry 46:50

4+ y ago46:50

46:50

Melissa Henry is a personal brand photographer who works with business owners and helps solve the problem of obscurity. She does that by helping them narrow their focus and then by capturing unique, creative images that help them be more visible. She works with entrepreneurs, speakers and authors who have a message that they want to get out there. …

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29. Throw Your Current Communications Plan Out the Window — Kathleen Souder 32:40

4+ y ago32:40

32:40

“The new norm is that we are in an unprecedented time and we need to create a communications plan that responds to the crisis that we are in. We are all having to go into crisis communications mode. Hit pause on your brand comms and start thinking of a new communication strategy that will take us through the near term.” With the coronavirus outbrea…

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28 Why You Need to Niche Down and Show Up — Mary Dougherty 50:58

4+ y ago50:58

50:58

Mary Dougherty is a wedding photographer who only does 15 weddings a year. But like all of us she started doing anything that people would pay her to do. Overtime she built a base by blogging consistently and posting regularly on social media. However once she had her first kid she no longer could keep up with everything she was doing and it forced…

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27. How to Create Your Video Strategy Plan While Stuck at Home — Wesley Dean 26:52

4+ y ago26:52

26:52

Right now everyone is staying at home, but that doesn't mean the work has to stop. In fact now is a great time for establishing a video strategy for yourself or your company. Shoots are being canceled and no one is meeting in person. With no one bugging you at the office, you can turn your phone off and create a video strategy for yourself right no…

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26. How Video Will Save the World — Wesley Dean 19:19

4+ y ago19:19

19:19

10 Video Maxims that will Save the World The Coronavirus is here and the social distancing has begun. During this time where large groups are limited and travel is being restricted, the power of video is only more important for connecting people and keeping trust strong. Also not to mention that doing more video conferences reduces greenhouse gas e…

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25. How to Leverage Your Experience to Become an Influencer — Ryan Koral 58:21

4+ y ago58:21

58:21

Season 2 kicks off with an interview from Ryan Koral who runs both Tell Studios and Studio Sherpas. On one hand he manages a business that produces documentary-style videos for companies and on the other he tells other video business owners what's working and how to do better. He is never worried about training his competition, because there is eno…

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24. Sharing Your Scrapes and Bruises on Social — Timothy Paschalis 55:46

4+ y ago55:46

55:46

How often do you share your work with your audience and show them your metaphorical scrapes and bruises along the way. Often we think that we need to portray that everything is awesome with our lives and our work in order for people to want to work with us. But what is perhaps more powerful is showing that we have the ability to grow, adapt and imp…

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23. How to Build a Photography Business in a Year — Tess Schilke 57:56

4+ y ago57:56

57:56

Tess was excited about her high school track season when the unexpected happen, she suffered an injury that put her out. So what did she do? She decided to start a photography business by posting one photo a day for a year. Guess what? It worked! She took photos for people for free and then asked them to invite all of their friends to like her Face…

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22. Using a Subscription Model to Maximize Content Production — Mitch Beattie 42:05

4+ y ago42:05

42:05

Everything seems to be going subscription these days. Whether it’s the movies we watch, the groceries we buy, the cell phones we use, the software we use, everything has an subscription model these days. It provides the producer a more reliable stream of income and in turn allows them to offer the consumer a discounted rate due to reliability. In t…

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21. How to Be the Creative Leader Your Organization Needs — Nick Rogacki 56:27

4+ y ago56:27

56:27

Every organization has people in it that wouldn't be considered "creatives" in the traditional sense. They are great at doing their job, but aren't necessarily used to expressing their work in a "creative" medium. Helping those people produce something amazing takes excellent communication skills and the ability to sell a goal and a vision. Whether…

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20. Knowing These 7 Story Types Will Make Your Life Easier — Bryce McNabb 58:39

4+ y ago58:39

58:39

There are really only seven basic story that we really ever tell. You have two options, you can either spend a lot of time figuring out the story that you want to tell and thinking you are just being creative, or you can figure out which of these story types your story is, and save yourself a lot of headache. Since using this formula Bryce has won …

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19. How to Find Great Characters for Your Stories — Samo Zeal 40:43

5y ago40:43

40:43

Your stories are only going to be as strong as your main character. You don't find strong character's by accident. It takes lots of hard work and determination. In this episode Wesley interviews Samo Zeal, who went through the Muse Storytelling process and was a part of a crew that told the story of a 94-year old granny who danced despair away. Whe…

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18. Take the 20% Challenge — Wesley Dean 39:38

5y ago39:38

39:38

What do you love doing? Do you get to do it at least 20% of the time with your current position or job? Being able to be creative and do what we love is so important and no one wants to look back at a year and regret all of the things that they wanted to do, but didn't. Let's make sure that 2020 is the year that you passionately pursue those things…

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17. How Design Thinking Can Transform Your Creative Process — Jessee Miller 46:25

5y ago46:25

46:25

In this episode we dive into the 5 stages of Design Thinking: Empathize, Define, Ideate, Prototype and Test. While they are normally applied when creating products for consumers, after listening to this episode you will have some key take aways for why you need to apply these principles to your creative process. Too often someone comes up with an i…

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16. How Use Video to Guide Customers to Your Product — Ben Amos 34:28

5y ago34:28

34:28

Are you being strategic in your use of video or do you just create content because you need to do something? In this episode we dive into how to develop a clear strategy that achieves marketing goals. “Strategy without tactics is the slowest route to victory. Tactics without strategy is the noise before defeat.” “A good strategy starts with the aud…

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15. What Are You Learning On Your Educational Journey? - Mike Jones 49:54

5y ago49:54

49:54

Show Notes Should you be going back to school to advance your education or just learn by watching videos on YouTube? There are a lot of journeys you could take to advance your career and the creative industry is definitely one of those spaces that allows for a lot of flexibility. (Some like medicine do not.) The most important part is you need to k…

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14. Seven Steps to Planning Your Next Project — Wesley Dean 25:45

5y ago25:45

25:45

While it's fun to take a road trip by yourself and be spontaneous, tour buses don't work that way. If you want to get people on board your bus and going where you want them to go, you need a plan. In this episode we go over a seven-step framework for helping you create a plan to make your next project a smashing success. 1. Identify the Problem 2. …

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13. How to Love Your Job or Leave It — Christa Davis 45:37

5y ago45:37

45:37

How to Love Your Job or Leave It — Christa Davis Have you ever felt stuck at your job? Well Christa Davis’ motto is “Love it or Leave it”. In this episode on leadership and coaching we provide three questions to ask yourself: Do I feel unmotivated, when I normally don’t feel like that? Am I rationalizing my current state and saying, “I’m trying to …

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12. A Story Can Change A City — John Paget 47:08

5y ago47:08

47:08

Show Notes In this episode Wesley sits down with John Paget in Buffalo, NY for a conversation about the work he has done for the city to help transform the narrative that Buffalo tells itself. His film Buffalo: America's Best Designed City has over 1 million organic views on YouTube. We talk about the process for making that film and the impact it …

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11. Producing great work in the digital world so you have freedom in the real one — Arley Cornell 29:29

5y ago29:29

29:29

Show Notes Many creatives spend a lot of time producing content for the digital space, but if we aren't careful they world can keep us from really enjoying the real world. This can be in part because they get sucked into the digital one, or because they haven't structured work in such a way that it lets them have that freedom. In Wesley's conversat…

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10. How to Succeed as a "Fractional" Creative in a Digital Workplace, with Paul Omps 48:52

5y ago48:52

48:52

Show Notes Wesley sits down for his conversation with Paul Omps, from Key Insight Marketing, who is a marketing strategist. In this episode we explore what it's like to work in the digital workspace with clients around the world and how to avoid all of the distractions that multitasking can bring. As more and more people are “factional” or contract…

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9. Leading An Amazing Video Crew — Alex Bryant 22:55

5y ago22:55

22:55

Show Notes In this episode Wesley talks with Alex Bryant, owner of Studio 608, about how to manage a video crew. Even if you don't do the actual filming or editing, if you work with a creative team you need to know how to manage one. We go through aspects of Pre-production, Filming and Post-Production. Tip: Always pay people on time and feed them. …

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1: The most important topic of 2019 - Factfulness. The world is better than the media’s make it seem 10:00

5y ago10:00

10:00

Ten Reasons We're Wrong About the World – and Why Things Are Better Than You Think. The book Factfulness is a book by Swedish statistician Hans Rosling with his son Ola Rosling and daughter-in-law Anna Rosling Rönnlund. In the book, Rosling suggests the vast majority of human beings are wrong about the state of the world. In the 1st episode I share…

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8. How to Tell Narratives that Empower — Grace Kabuye 50:42

5+ y ago50:42

50:42

Show Notes In this episode Wesley sits down in Nairobi, Kenya for a conversation with Grace Kabuye about how Westerners can do a a better job of telling stories that empower people. We talk about whether Westerners should be telling stories where they are the heroes in the narrative or should they be telling stories of local heroes? Her big takeawa…

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7. Operating in Your Zone of Genius — Collin Belt 48:21

5+ y ago48:21

48:21

Show Notes In this episode we talk about finding your Zone of Genius. It’s really important to eventually discover what you enjoy and what you are good at. We talk about the process of sitting down and identifying who are your most amazing clients, and making steps to work with more clients like them. Collin shares how he had to turn down a client …

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6. When Should You Avoid Branding? — Nathan Fussner 37:11

5+ y ago37:11

37:11

When Should You Avoid Branding? — Nathan Fussner Show Notes In this episode we talk about when you should avoid doing branding work. Hint: If you don't really know what your product is or how you solve people's problem, you probably aren’t ready to invest in branding your message yet. We dive into why it’s important to understand what your problems…

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5. Being a Creative in the Gig Economy and Getting Old—Tom Gearhart 38:29

5+ y ago38:29

38:29

Many creatives work as contractors. Even if you work as a Director of Photography for a major Hollywood blockbuster film, you probably are just a 1099 contractor who is responsible for paying your own taxes AND planning for retirement. I have definitely had my share struggles of figuring out how to run things financially and plan for retirement. In…

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4. Why Not Having an Aligned Message Erodes Trust—Chris McNiven 48:51

5+ y ago48:51

48:51

In this episode Wesley sits down with Chris McNiven from Aspire Consulting Partners for a conversation about leadership and the important of making sure your creative team is clearly aligned to a central message. Chris works with organizations to help them know how to lead well. Often he finds that communication is one of the biggest issues that le…

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3. Understanding what makes Gez Z tick—Bart Caylor 46:55

5+ y ago46:55

46:55

Understanding Generation Z Bart leads Caylor solutions which focuses on helping higher ed institutions with recruiting and marketing. Since he primarily works to attract younger students who are 16-18, he understands what makes Gez Z tick. Here are some quick tips about Gen Z: They value authenticity more than polished productions They’re more comf…

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2. Getting Your Words Right—Angie Schultz—Certified Story Brand Copywriter 40:21

5+ y ago40:21

40:21

Angie Schultz is a StoryBrand certified copywriter. Having previously worked together, Wesley and Angie have realized the importance of having a clear strategy in place in order for the media you produce to actually have an impact. Just having good video or media content doesn’t necessarily translate to sales. Video just for video sake isn’t good e…

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