Parhaat Ruben Ugarte Podcastit (2024)

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[PLAYBOOK] Multi-Channel Outreach Strategies in Modern Marketing (Ruben Ugarte) 28:16

10d ago28:16

28:16

Send us a text In this episode of The Snoball Effect, Ruben Ugarte, GM of Home Services at ActiveProspect, shares insights into how consent-based marketing is evolving and becoming critical for lead optimization. He discusses the transformation of customer outreach, which has shifted from traditional, repetitive cold-calling to a multi-faceted, con…

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[PLAYBOOK] Transforming Customer Relationships through the Art of Gifting (Kris Rudeegraap) 36:33

3d ago36:33

36:33

Send us a text This episode features Kris Rudeegraap, Co-CEO of Sendoso, in conversation with Todd Jensen, CMO of Snoball, exploring how gifting and direct mail can significantly impact B2B sales outcomes. Kris explains that Sendoso’s platform helps revenue teams achieve impressive results, such as increasing second-call rates sixfold and accelerat…

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217: Chelsea, Hokey Pokey Europe, Ruuuuud 1:16:18

6d ago1:16:18

1:16:18

Dale, Brian and Fitzy talk you through their review of Manchester United's 1-1 draw with Chelsea. Ruud van Nistelrooy is currently interim manager, but how long will he last at Manchester United after Ruben Amorim's appointment as head coach? INEOS have destroyed European away days. Can United restore faith in Europe this week? That and more on epi…

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216: Erik ten Hag sacked, Ruben Amorim next in line 1:17:45

11d ago1:17:45

1:17:45

Dale and Brian discuss Erik ten Hag's sacking, the positive aspects of his reign, the negative aspects, and where it all went wrong. The imminent appointment of Ruben Amorim has the lads thinking about what this could mean for the future of Manchester United under INEOS. The latest setback for Luke Shaw may be the final nail in the coffin, with a n…

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[PLAYBOOK] From Message to Referral: The Role of Consistency in Word of Mouth 5:22

17d ago5:22

5:22

Send us a text In this episode of The Snoball Effect podcast, Todd Jensen, the CMO of Snoball, highlights the importance of consistency in referral marketing, particularly for home service companies. Todd explains that a single outreach is rarely enough to generate referrals; instead, building relationships over time through consistent communicatio…

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215: A win, marred by cost-cutting INEOS 1:20:21

17d ago1:20:21

1:20:21

Brian and John sit down to discuss the long-awaited win against Brentford, the front three potential, the upcoming game against Jose Mourinho’s Fenerbache and the decision that INEOS have taken around the European away collection system, plus your questions! Learn more about your ad choices. Visit podcastchoices.com/adchoices…

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214: United With Dad, Ta Ra Fergie, INEOS 1:31:16

24d ago1:31:16

1:31:16

Brian & John are joined by the brilliant Si Lloyd, Author of “United With Dad” as they discuss the journey Si and his Dad were on since his early years, right until the end. Sir Alex was relieved of his paid ambassadorial position; the group talk about INEOS’s performance to date and for the future. A familiar story on the field with a defensive cr…

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[PLAYBOOK] $1 Million Solar Giveaway and Customer-Centric Solutions in Green Construction (Jorrel Patterson) 26:20

25d ago26:20

26:20

Send us a text In this episode of The Snoball Effect, Jorrel Patterson, CEO of Demand Construction, shares how his company integrates education into its core culture. Jorrel emphasizes that Demand Construction’s focus on educating both employees and customers helps foster strong relationships and ensures high-quality service delivery. By empowering…

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[PLAYBOOK] Taking Risks in Marketing to Fail Fast and Learn Faster (Eric Dahl) 27:29

1M ago27:29

27:29

Send us a text In this episode of The Snoball Effect, Eric Dahl, SVP of Marketing Operations at Roofer Marketers, delves into his journey in marketing and shares insightful strategies for risk-taking in the field. Eric highlights his unconventional path into marketing, starting from a career in real estate investment and transitioning to marketing …

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213: Joseph Tedesco from MUSC Malta; Jonny Evans is a Red 1:57:23

1M ago1:57:23

1:57:23

We are joined by special guest Joseph Tedesco from MUSC Malta for episode 213 of the Strettycast as Brian takes the role of host. Hear about the oldest Manchester United supporters club that exists, how it was formed and about the connections Joseph has made down the years. In the second segment of the Strettycast, Dale and John pitch in to review …

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[PLAYBOOK] The Power of Handwritten Letters in a Digital World (Matt Young) 27:41

1M ago27:41

27:41

Send us a text In this episode of The Snoball Effect featuring Matt Young, CEO of IHAUL MOVE and founder of MovingLetters.ai, the conversation delves into the importance of personalization in customer engagement within the moving industry. Matt emphasizes that modern customer outreach has become impersonal, often relying on surface-level communicat…

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212: Is the writing on the wall? 1:22:10

1M ago1:22:10

1:22:10

We're afraid it's another negative result to reflect on. The grey cloud still hangs over Erik ten Hag’s head, and there is talk of him being sacked following the 3-0 defeat to Tottenham. With two big games on the horizon, is Ten Hag’s reign coming to an end? That and more on episode 212. Learn more about your ad choices. Visit podcastchoices.com/ad…

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211: United stuck in a rut, can they get out? 1:40:33

1M ago1:40:33

1:40:33

Dale, Brian and John review two consecutive draws against Crystal Palace and FC Twente. Erik ten Hag decided to leave out Marcus Rashford of the starting line-up for Manchester United's scoreless draw at Selhurst Park. The decision led to confusion amongst fans, unsure of why Ten Hag would want to take Rashford out of the team at a time of scoring?…

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[PLAYBOOK] Technology and Teamwork: Insights for the Solar Industry (Jing Tian) 22:59

1M ago22:59

22:59

Send us a text In her conversation on The Snoball Effect, Jing Tian, Chief Growth Officer at Tigo Energy, shared her unique journey from being trained as a chemist to becoming a leader in the solar industry. She recounted her background in polymer science and her initial foray into the startup world, highlighting how her scientific expertise shaped…

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The Power of Personalized Outreach in Home Services (Alex Burkhead) 36:34

2M ago36:34

36:34

Send us a text In this episode, Alex Burkhead, Co-Founder of Moovsoon, offers insights around modernizing customer acquisition and relationship development in the home services industry. Moovsoon stands out by offering a system that leverages property listing data, helping service providers such as movers connect more effectively with homeowners an…

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210: Clean sheets, goals and a springboard moving forward 1:14:36

2M ago1:14:36

1:14:36

Strettycast episode 210 - 2-10 (two games, 10 goals). Dale, Brian and John get together to analyse Manchester United's last two matches: Southampton 3-0 and Barnsley 7-0. The Reds scored 10 goals and kept two clean sheets. Marcus Rashford is back amongst the scorers and Alejandro Garnacho is demanding a place in the starting line-up. Manuel Ugarte …

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[PLAYBOOK] The Complete Marketing Strategy for Home Service Companies (Evan Weber) 38:57

2M ago38:57

38:57

Send us a text In this insightful episode of The Snoball Effect featuring Evan Weber, a seasoned digital marketing expert, he emphasizes the necessity of a multi-channel approach for home service companies. He explains that to maximize visibility and growth, businesses must diversify their marketing efforts across platforms such as Google Ads, Face…

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209: PR, international Reds, is Ugarte ready for his debut? 1:13:22

2M ago1:13:22

1:13:22

Picking up from the Casemiro fallout after losing to Liverpool, the podcast trio returns to look into the future after sitting through another dull international break. Marcus Rashford has been busy with private training sessions. Are these positive signs or just more PR? A round-up from the international break including Joshua Zirkzee's first star…

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[PLAYBOOK] The Evolution of Customer Advocacy in a Digital World (Alex Melen) 37:14

2M ago37:14

37:14

Send us a text In this episode featuring Alex Melen, Co-Founder of SmartSites, several key insights emerged that reflect his deep experience and understanding of the digital marketing landscape. Alex shared his journey of entrepreneurship, which began at a young age when he founded one of the first web hosting companies in the late 90s. This early …

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208: Arrivederci Scott, Bald Pressure, That Lot 58:39

2M ago58:39

58:39

An attempt to dissect the sh*tshow that we watched the weekend, don’t bother listening to it... Learn more about your ad choices. Visit podcastchoices.com/adchoicesKirjoittanut Stretty News

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[PLAYBOOK] The Ultimate Guide to Referral Marketing: What We've Learned from Talking to 200,000+ Customers 49:03

2M ago49:03

49:03

Send us a text Drawing insights from over 200,000 conversations with customers in the home services industry, Todd and Tori share five essential strategies for building a successful DIY referral program. Key Takeaways: 1. Nail Your Incentives: Learn how to find the perfect balance in your incentives to motivate your customers without hurting your b…

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207: UWS editor Andy Mitten - Bring on United, tour observations, clickbait 1:14:24

3M ago1:14:24

1:14:24

The Strettycast is joined by excellent Andy Mitten for a special episode. We talk about Andy's new book Bring on United, where he dedicates a chapter to eleven players who played for United in the naughties, just like he did with players from the 70s, 80s and 90s in previous book releases. Andy shares insight into how journalism is changing while m…

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[PLAYBOOK] Learning to Say No: The Key to Sustainable Growth (Jorrel Patterson) 32:19

3M ago32:19

32:19

Send us a text In the podcast episode featuring Jorrel Patterson, CEO of Demand Construction, he shares both personal and professional insights that highlight his unique journey and the principles driving his company. Jorrel begins by discussing his transformative experience hiking the Pacific Crest Trail, which taught him the value of self-reflect…

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206: Joshua Zirkzee's memorable debut kickstarts Premier League season 1:05:00

3M ago1:05:00

1:05:00

The new Premier League season is underway and Joshua Zirkzee got his Manchester United career off to a flying start with a goal on his home debut. A goal that proved to be decisive as the Reds secured three points against Fulham. After the game, Brian and Fitzy reflect on the win and performance of Erik ten Hag’s team. The lads stood in the new atm…

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[PLAYBOOK] Building Trust in Service Industries: The Baton Strategy (Phil Kirkeiner) 34:19

3M ago34:19

34:19

Send us a text In this episode of The Snoball Effect featuring Phil Kirkeiner, CEO and Co-Founder of Baton Leads, Phil delves into the origins and mission of Baton, a platform designed to help service companies, particularly in the pest control industry, refer leads to one another. Baton fills a critical gap by allowing companies to pass on leads t…

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[PLAYBOOK] Storytelling in Solar: Effective Marketing Techniques w/ Jacqueline Mayan 29:47

3M ago29:47

29:47

Send us a text In the episode of The Snoball Effect featuring Jacqueline Mayan, Senior Director of Marketing Communications at Sol Systems, Jacqueline shares her journey from aspiring lawyer to a leading figure in renewable energy marketing. She discusses how her initial interest in law shifted to marketing communications, eventually leading her to…

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205: Brian’s United Debut: Hear from Jaap Stam & more 37:31

3M ago37:31

37:31

Brian Murphy makes his Manchester United debut, featuring in a side consisting of Jaap Stam, Brian McClair, Paul Parker and other club legends. Your favourite Manchester United podcast co-host was given the honour of representing a Manchester United Legends XI. Hear from Noel Kelly, Tadgh and Derry Fleming and the star of the show Jaap Stam on a sp…

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[PLAYBOOK] From Generalist to Specialist: The Power of Niching Down in Digital Marketing (Andrew Peluso) 34:47

3M ago34:47

34:47

Send us a text In this episode of The Snoball Effect podcast, Andrew Peluso, CEO of Pesty, shared his journey and insights into the digital marketing world. Andrew's transition from co-founding a general web design and development agency to focusing exclusively on digital marketing for pest control companies illustrates the importance of niching do…

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[PLAYBOOK] Mastering Video-First Strategies and Other Unmatched SEO Methods (Frank Olivo) 29:47

4M ago29:47

29:47

Send us a text In this episode of The Snoball Effect podcast, Frank Olivo, CEO of Sagapixel, discussed his unique journey from being a high school teacher to leading a successful digital marketing agency. Frank highlighted his agency's specialization in SEO, PPC, and web design services, primarily catering to healthcare and small to medium-sized bu…

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204: Yoro is a Red, Casemiro hangs on, full-backs needed 56:31

4M ago56:31

56:31

Dale and Brian dig deeper into the pre-season action. From Manchester United's 2-0 win over Rangers to Erik ten Hag's 29-man squad travelling to the United States, we've got it covered on the latest instalment of the Strettycast. Leny Yoro is a Red and Casemiro is likely to remain at the club, despite being linked with a move to the Saudi Pro Leagu…

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[PLAYBOOK] Cultivating Customer Trust & Loyalty in Sales (Jess Reagan) 38:48

4M ago38:48

38:48

Send us a text In this episode of The Snoball Effect, host Todd welcomes Jess Reagan, Co-Founder of Gamify, to delve into his unique journey from Hollywood to sales leadership. Jess shares his early experiences as a trained actor and how his background in improv and theater seamlessly transitioned into a successful career in sales. He discusses the…

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[PLAYBOOK] Mixing Digital and Traditional Marketing in the Roofing Industry (Giselle Mercado) 33:41

4M ago33:41

33:41

Send us a text In this episode, the podcast features Giselle "Gigi" Mercado, the Marketing Manager at Allied Roofing, who shares her innovative approach to marketing in the roofing industry. 1. Customer-Centric Approach: Gigi emphasizes creating a welcoming and educational environment for customers at Allied Roofing. They have a "power room" that l…

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203: New structure, transfer approach, naming rights 1:28:18

4M ago1:28:18

1:28:18

Dale and Brian are joined by Shaun from Theatre of Red to discuss Manchester United's transfer approach this summer. Ineos plan to make more changes at the club and we will likely see a new approach to transfers and identifying targets. The lads feel strongly about buying players of the right profile and they are not necessarily ready-made stars. P…

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[PLAYBOOK] Referral Programs: 3 Sabotaging Mindsets 47:00

4M ago47:00

47:00

Send us a text Learn how to set up a referral program at your company for free. In this enlightening episode of The Snoball Effect's Marketing Playbook series, Todd Jensen is joined by Tori Barrington and Kaitlyn Short, key members of the Snoball marketing team, to unpack the complex world of referral programs. Schedule a demo to find out more abou…

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[PLAYBOOK] Eric Farmer: Transforming Marketing Challenges into Opportunities 40:44

5M ago40:44

40:44

Send us a text In this episode of The Snoball Effect’s Marketing Playbook series, host Todd Jensen welcomes Eric Farmer, the driven CEO of Wallaroo Media, a marketing agency that specializes in catapulting e-commerce brands to monumental success. Kicking off with Eric's unexpected journey from switching college majors to finding his calling in mark…

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202: Don’t you dare compare Bellingham to McTominay | with Jay Motty 1:12:55

5M ago1:12:55

1:12:55

Jay Motty from Stretford Paddock joins Dale and Brian for the first episode of the summer. Motty has been a friend of Stretty News from back when we started in 2010. It was great to catch up with him, hear how things are getting on at Stretford Paddock and get his thoughts on all things Manchester United. It was our first recording since the news b…

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[PLAYBOOK] Melissa Rosenthal: De-Risking Your Bets & Contrarian Growth Strategies 42:05

5M ago42:05

42:05

Send us a text In this incredible episode of The Snoball Effect | Marketing Playbook, we were lucky enough to sit down with the dynamic Melissa Rosenthal, former Global VP of Creative at BuzzFeed and innovative leader at Cheddar and ClickUp. Melissa shares her journey from ground-floor roles at disruptive companies to becoming a chief architect of …

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[PLAYBOOK] Will Crowley: Navigating Marketing Careers & Learning to Market Yourself 31:49

5M ago31:49

31:49

Send us a text Personal Branding for Marketers: During the episode, Marketing Leader & Consultant Will Crowley emphasizes the crucial role of personal branding in a marketer's career. He articulates the necessity for marketers to develop and refine their personal stories, especially when positioning themselves within the competitive job market. Wil…

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201: FA Cup winners, end-of-season review, Ten Hag future 48:20

5M ago48:20

48:20

Dale and Brian get together to reflect on an incredible performance in the 2-1 FA Cup final win over Man City. Where was that tactical masterclass all season? Could it be that the injury line is more than an excuse? Does the FA Cup triumph save Erik ten Hag? These are all questions Manchester United fans are asking themselves this week. Episode 201…

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[PLAYBOOK] Tricia Drake: Growing Your Business through Systems Excellence 31:53

5M ago31:53

31:53

Send us a text In this episode of The Snoball Effect podcast, Tricia Drake, a professional EOS Implementer from EOS Worldwide, delves deep into the transformative power of Entrepreneurial Operating Systems (EOS) and how they can significantly boost business growth and productivity. Reach out to Tricia on LinkedIn or via email tricia.drake@eosworldw…

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200: FA Cup final preview - Reds face Cheats at Wembley, Bruno Fernandes' last game? 1:07:58

6M ago1:07:58

1:07:58

So, here it is, the FA Cup final preview with Dale and Brian. It's been a disappointing season as Manchester United finish eighth in the Premier League and fail in Europe. Somehow we've a chance to salvage something with an FA Cup final against Man City on Saturday. Dale and Brian discuss Manchester United documentaries following the release of '99…

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[PLAYBOOK] Joe Marhamati: Radical Authenticity and Strategies for Healthy Business Growth 23:38

6M ago23:38

23:38

Send us a text In this episode of the Snoball Effect podcast, host Todd Jensen welcomes Joe Marhamati for an insightful conversation about the power of radical authenticity in business. Joe delves into the significance of having a mission that truly matters and how being genuine can inspire and drive success. Highlighting several companies, Joe sha…

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[PLAYBOOK] Addison Houston: Product Problem Solving, GTM, & Word of Mouth Strategies in the Solar Industry 24:28

6M ago24:28

24:28

Send us a text Explore the future of solar energy with Addison Houston, the entrepreneur behind FaithFunFuture!, a consultancy dedicated to innovative solar solutions. Addison shares his personal story, entrepreneurial journey, and the mission behind FaithFunFuture! and other green projects. In our quickfire "Start and Stop" segment, Addison provid…

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199: Gunners shoot down wounded Reds 1:35:45

6M ago1:35:45

1:35:45

On this week’s episode of the Strettycast we analyse the 1-0 defeat to Arsenal, plus Barmy Article editor Andy Slator joins us to talk about the women’s team winning the FA Cup over the weekend. Title-chasing Arsenal edged past United at Old Trafford on Sunday as Erik ten Hag’s side fell to their 14th league defeat of the season. There is a growing…

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[LOCAL] Ep 9: Studio Z Season Finale & Results 40:45

6M ago40:45

40:45

Send us a text In this thrilling season finale of The Snoball Effect Podcast, we dive deep into the journey and results of The Snoball Effect and Studio Z, a local barbershop that has been at the center of our first season. Join us as we unveil the outcomes of their Snoball referral campaign, highlighting the successes and lessons learned. Todd all…

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198: Burnley, Palace, an entire squad for sale? 1:33:36

6M ago1:33:36

1:33:36

Brian is joined by Stretty News royalty, Jonathan Shrager as they sit back with a few cans to take a deep breath and try to make sense of the latest at a United From the Burnley capitulation to a potential banana skin Selhurst Park poses, the on-pitch issues are plentiful as are the injuries. The off-field is even more intriguing with a squad being…

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197: Scenes at Wembley, consecutive FA Cup finals & Bruno stuns Blades 1:20:59

7M ago1:20:59

1:20:59

Dale and Brian review a chaotic FA Cup semi-final at Wembley which went to penalties before Manchester United got back to winning ways in the Premier League. You would be mistaken if you thought these results would bring positivity to United because the media has been too busy tearing strips out of Erik ten Hag. The lads have their say on that and …

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[PLAYBOOK] Chris Milone: How to Achieve Authentic Business Growth 30:57

7M ago30:57

30:57

Send us a text Chris Milone, the Chief Marketing Officer (CMO) at Best Egg, recently joined The Snoball Effect to talk about how to achieve authentic business growth. Best Egg was recently highlighted as one of the Top 3 Companies to Watch by Best Company (now Snoball) for its exceptional focus on customers, as evident in its investment allocation,…

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196: Defensive mishaps, social media slip-ups & Steve Bruce wearing a mankini 1:07:13

7M ago1:07:13

1:07:13

Dale and Brian dwell on Manchester United's 2-2 draw at Bournemouth, the added drama that came from social media after the game and dressing room bickering. United were lucky to escape with a point from the Vitality Stadium on Sunday and the result means our Champions League hopes are barely hanging by a thread. That result only puts more pressure …

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[LOCAL BIZ] Ep 8: The Snoball Stack - An Unconventional Tech Stack 42:55

7M ago42:55

42:55

Send us a text The Snoball crew tackles the tech question as it relates to small businesses: if you were a small business, which tech would you need to grow?Introducing The Snoball Stack — a tech stack with everything from energy drinks and photography setup tips to professional SEO services and AI video tools. The crew worked hard to reach out to …

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