Parhaat Catherine Erdly Podcastit (2024)

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221 | Navigating Holiday Cash Flow: A Retailer’s Survival Guide 18:45

7d ago18:45

18:45

In this episode of the Resilient Retail Game Plan podcast, I tackle the challenges retailers face from September to November, focusing on cash flow management and strategic stock handling. I delve into the reasons behind the cash flow pinch during this period, such as holiday season stocking and payment timing issues. I share practical advice on de…

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220 | What does the future of the UK High Street look like? 19:57

14d ago19:57

19:57

We often hear headlines that the UK High Street is in decline and all kinds of scare stories for brick-and-mortar stores. So in today's episode, I wanted to take the time to go through some recent numbers so we can see what's actually happening in the UK high street. As well as share my thoughts about what's ahead for bricks and mortar. I don’t thi…

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219 | Practical Solutions to Avoid Shortages Shortages: Consulting with Driftwood Designs 22:03

21d ago22:03

22:03

In this exciting episode, I introduce a brand-new format for the Resilient Retail Game Plan, featuring a live consulting call with Becky Barratt from Driftwood Designs. Becky shares with me that at times they have found that they are surprised to discover that they are out-of-stock on their most popular products only to find that it might be up to …

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218 | Introducing the Stock Doctor 15:44

28d ago15:44

15:44

In today's episode, I unveil a brand new service called Stock Doctor. This revolutionary done-for-you service is designed to help retail business owners understand their stock and cash flow management without the stress and guesswork. With expert analysis, customized plans, and direct support, Stock Doctor aims to improve profitability and eliminat…

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217 | 2024 Christmas Unwrapped: Insights for Retailers 21:11

1M ago21:11

21:11

Today let’s delve into the anticipated trends and predictions for Christmas 2024. Drawing on research from PwC, Mintel, Retail Week, NatWest, and other sources, we explore the macroeconomic outlook, consumer spending behaviors, and sector-specific expectations. We discuss the importance of value, omnichannel strategies, brand loyalty, and sustainab…

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216 | Leaning Into Expertise a Retailer Success Story with Daniella Raffa of Mamma Shack 27:27

1M ago27:27

27:27

In this episode of the Resilient Retail Game Plan, I sit down with Daniella Raffa, founder of Mama Shack, to discuss her journey from product designer to successful entrepreneur in the baby essentials market. Daniella shares her story of identifying a gap in the market for stylish and practical baby products, leveraging her background in product de…

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215 | Secrets to Purpose-Led Success with Lucy Greenwood of Lucy & Yak 32:08

2M ago32:08

32:08

In this episode of the Resilient Retail Game Plan podcast, I interview Lucy Greenwood, co-founder of the ethical and sustainable clothing brand Lucy & Yak. Lucy shares insights from their journey, which began in 2017. We discuss the importance of authenticity, community building, and the brand's purpose-led initiatives. We also touch on the challen…

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214 | Finding Purpose In Your Brand with Jo Tuchener-Sharp Founder of Scamp & Dude 29:36

2M ago29:36

29:36

In this episode of the Resilient Retail Game Plan, I interview Jo Tuchener-Sharp, the founder of Scamp and Dude, a purpose-led fashion brand transforming the world of fashion into a force for good. Jo shares her moving story from working in PR to experiencing a life-changing brain hemorrhage, which led her to create a brand with a strong ethos beyo…

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213 | Mastering Retail Profit Margins with Catherine Erdly 35:37

2M ago35:37

35:37

Today we are diving deep into the critical topic of profit margins and their importance in maintaining a profitable, sustainable and abundant retail business. I’m sharing examples from my retail industry experience to break down how to calculate profit margins, common mistakes to avoid, and practical strategies for improving profitability.I will al…

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212 | Secrets to Successful Amazon Selling with Vicki Weinberg 28:49

2M ago28:49

28:49

In this episode of the Resilient Retail Game Plan, I'm joined by Amazon selling expert Vicky Weinberg. We discuss how to make your products and brand stand out on Amazon, Vicky’s journey from a baby product brand owner to an Amazon consultant, and the importance of understanding Amazon's fee structure and fulfillment options. Vicky emphasizes the v…

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211 | Clearing Slow Stock Without Damaging Your Brand with Catherine Erdly 19:29

3M ago19:29

19:29

In this episode of the Resilient Retail Game Plan, I'm addressing one of the most requested topics from my audience: how to clear slow stock without damaging your brand. We'll explore what makes a discounting strategy harmful to your brand, and why it's crucial to avoid blanket discounts in favor of targeted promotions. I'll walk you through practi…

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210 | Routines Of Highly Successful Retailers with Catherine Erdly 21:14

3M ago21:14

21:14

The Power of Routines: Key Habits of Successful Retailers Today we are delving into the routines and habits that highly successful retailers adopt to thrive. I’m breaking down essential routines—from daily to yearly planning—that help businesses stay proactive and in control. I discuss the importance of structure, focusing on critical tasks first, …

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209 | Crafting Creative Christmas Content with Alice Loveday 28:37

3M ago28:37

28:37

Making Christmas Content Fun: Tips for Product Businesses with Alice Loveday Today I’m joined by Alice Loveday, founder of Loveday Social, to discuss how small businesses can create fun and engaging Christmas content. We emphasize the importance of planning and starting early (we mean now, in the summer!) with a strategy that includes breaking down…

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208 | Stress-free Christmas Marketing for Retailers with Catherine Erdly 11:26

3M ago11:26

11:26

In this episode, I'll be sharing insights on how to prepare your Christmas marketing strategy efficiently. We've already covered strategies, handling burnout, product preparation, and more in previous episodes of this series. Today, I'll guide you on creating a structured marketing plan, breaking down the 13-week period before Christmas, and offer …

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207 | Secrets to Creating Irresistible Christmas Products with Joanne Griffin 27:37

3M ago27:37

27:37

Today I get to share expert tips on developing products that your customers will eagerly buy for Christmas. I'm joined by Joanne Griffin, founder of Creative Flow Collective, as we discuss using customer research and trends to create standout products. We emphasize the importance of market research, understanding your unique selling proposition (US…

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206 | Christmas in July: How to Find Your Perfect Christmas Inventory 17:28

4M ago17:28

17:28

Today, we're diving into your Christmas product strategy for 2024. I'll guide you through analyzing last year's sales data, identifying 'hero' products, planning your product range, setting your launch date, and making accurate sales projections. Whether you have years of Christmas sales data or are gearing up for your first holiday season, this ep…

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205 | Christmas in July: Thriving Through the Festive Season with Mike Cole 31:56

4M ago31:56

31:56

Today I’m joined by business coach Mike Cole to discuss effective strategies for preparing for the Christmas season. We talk about the importance of setting realistic plans, identifying non-negotiables, and avoiding the pitfalls of 'happy path' planning. Mike shares insights on capacity planning, business continuity planning, and the importance of …

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204 | Christmas in July: Why Now is the Time to Plan Your Christmas Strategy 15:58

4M ago15:58

15:58

Today we are kicking off a six-part series on preparing for the crucial time of year for retailers, Christmas. In this episode, I explain why now is the perfect time to start planning and share insights on setting goals, reviewing past performance, and strategizing for the upcoming holiday season. We'll explore how to plan for sales, manage resourc…

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203 | 5 Elements for Better Retail Cash Flow (SHOPS) 17:52

4M ago17:52

17:52

How do you improve the cash flow in your independent retailer or e-commerce brand? I want to introduce you to an acronym that I came up with to talk about the different elements that make up the cash flow in your business. And that, appropriately enough, is SHOPS. And in today's episode, I'm going to talk you through the five different elements of …

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202 | How Your Mindset Impacts Your Business with Annabel Gonifas 29:16

5M ago29:16

29:16

In this episode of the Resilient Retail Game Plan, host Catherine Erdly and coach Annabel Gonifas explore how mindset influences business performance. Catherine discusses her personal experiences and emphasizes the importance of addressing mindset in her Product Business Mastermind. Annabel elaborates on the key challenges small business owners fac…

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201 | 5 Lessons I’ve Learned from Ambitious Product Business Owners 25:12

5M ago25:12

25:12

It's amazing the difference that a year can make. I am one year into my signature mastermind and I'm just about to start welcoming the fifth cohort of my signature Mastermind program where I work in-depth with ambitious product business owners, finding out what's going on with them, discovering what their challenges are, and helping them achieve th…

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200 | Celebrating 200 Episodes! 35:41

5M ago35:41

35:41

I can't believe I'm actually saying this, but it's episode number 200 of the Resilient Retail Game Plan. It is unbelievable to me that the podcast that I started nearly four years ago in 2020 has just hit its 200th episode, and I wanted to do something a little bit different today. I have swapped places with my guests and I am being interviewed for…

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199 | 12 Essential Father's Day Marketing Tips for Your Product Business 19:02

5M ago19:02

19:02

Father's Day is coming and it is the last big gift-giving occasion before Christmas. Generally speaking its not as big as big as Mother's Day in terms of spend, but it's still significant and it is definitely worth exploring. Today I’m going to share 12 marketing ideas for you in your business when it comes to Father's Day. Let’s Dive In [00:00] Fa…

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198 | 5 Truths About Cash Flow in Retail 18:55

6M ago18:55

18:55

How do you find managing cash flow in your business? If it is something that comes to you easily, you may be surprised to hear that you are definitely in the minority. If you're one of the people who feels like cash flow is stressful and everybody else has it figured out, then I can promise you it is not the case. Over the last few weeks, I have sp…

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197 | Social Media Content Creation Secrets with Char Dixon 28:59

6M ago28:59

28:59

Creating content for our businesses, love it or hate it, it is part of the everyday life of a small business owner. But how do you do it in a way that doesn't suck all of the joy and fun out of the process? In this episode, I'm joined by Char Dixon. Char is the founder of Loudmouth Content. She also has a really in-depth background in the retail in…

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196 | Your Stock Management Questions Answered 20:03

6M ago20:03

20:03

Today I will be answering four questions that I've been asked from my membership and mastermind about stock management. If you've got a question about stock management that isn’t answered by today's podcast, you can join the Resilient Retail Club, where you will be able to ask me whatever questions you’d like whenever you like. And if you have enjo…

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195 | The Third Golden Rule of Stock Management 18:38

6M ago18:38

18:38

How often are you reviewing your stock? Stock management is not a one-and-done type scenario. I certainly would be able to sit down with you and audit your stock. We would be able to go through it, look at how much you've got, understand what's working, and what's not working, and I could make recommendations on how you could trim that stock back a…

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194 | The Second Golden Rule of Stock Management 17:48

7M ago17:48

17:48

How well are you managing the most valuable asset in your business? In other words, your stock. The chances are, if you are a product business owner, whether that is an e-commerce brand or an independent retailer, then the majority of the financial value of your business is tied up in your stock. And my question to you is how well are you managing …

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193 | The First Golden Rule for Effective Stock Management with Catherine Erdly 19:46

7M ago19:46

19:46

Is your cash flow problem really a stock management problem? The reason I asked this question is because recently when I ran the Retail ROAR summit, I asked everyone who signed up what their biggest issues were. And the biggest issue that came up, particularly in people with a six-figure (or more) businesses, was their cash flow and people were tal…

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192 | A Retail Owners Guide to Effective Branding and Website Design with Tamsin Rennie 23:28

7M ago23:28

23:28

In this episode of the Resilient Retail Game Plan, I’m talking with Tamsin Rennie, founder of Monroe Creative, about the critical balance between aesthetic appeal and functional performance of websites for product-based businesses. We discuss common mistakes businesses make when DIYing their websites, the significance of professional branding and w…

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191 | Dive into Google Shopping Ads with Sara Jones 30:31

7M ago30:31

30:31

Have you used Google Shopping in your business? Maybe you've given it a go, but you're not really sure if you're getting the best results. Or you've taken a look and it just all seems too complicated. Today I’m joined by Sara Jones. She is the founder of the online retail Academy and she's a specialist in Google Shopping Ads. She's going to be talk…

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190 | Four Golden Rules to Creating a Business You Love 32:55

7M ago32:55

32:55

Being in the retail business today has been described to me as standing on one side of the Grand Canyon and being able to see the other side, but having no idea how to get across. You are an ambitious, focused business owner who has big plans, and big dreams for their businesses, but you just can’t see how to bridge the gap between where you are to…

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189 | Uncovering What Your Customers Really Want with Katie Tucker 31:25

8M ago31:25

31:25

Maybe you've been wondering, will my customers buy this? Will they like this new product line I'm developing or purchasing? Or what, quite simply, do my customers want to see from me? We often get told that we need to talk to our customers to understand them. It's advice I've certainly given out a lot in my lifetime, for sure. But what do we actual…

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188 | Breaking through Sales Myths with Sara Dalrymple 35:08

8M ago35:08

35:08

Sales - without it, we don’t have a business, just an expensive hobby. And yet, for many of us, when it comes to thinking about selling our products or services, or promoting our businesses to the world, it suddenly feels very difficult. One of the people I come back to time and time again when it comes to getting clear about selling on social medi…

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187 | A Resilient Retail Pep Talk - The UK Recession 14:10

8M ago14:10

14:10

Today's podcast is a pep talk. And the theme of the pep talk today is that the UK is officially in recession. So you might think this is an odd theme for a pep talk, but I know that it can feel overwhelming and demotivating when you hear headlines like “ UK officially in a recession after Christmas sales collapse.” It can feel like a very worrying …

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186 | Making the Most of Retail ROAR 16:23

8M ago16:23

16:23

Today I want to share three tips on how you can get the most out of the Retail ROAR conference. The conference features a lineup of 10 founders of retail businesses or brands and 9 subject matter experts. To help you prepare to get the most from the conference I share a summary of the diverse range of speakers and their respective topics, which cov…

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185 | Creating a Productive Team with Hayley Watts 26:44

9M ago26:44

26:44

In this episode of the Resilient Retail Game Plan, I am talking with coach and facilitator Hayley Watts about effective team management, productivity, and your well-being as a founder. We talk about effectively giving responsibility to your team through an analogy with a 'fried egg', the importance of clarity and setting boundaries in team roles, a…

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184 | Celebrating One Year of Tame Your Tiger 20:53

9M ago20:53

20:53

Today we are celebrating the one-year anniversary of ‘Tame Your Tiger'. I just take a moment to reflect back on the last year and talk a little bit about what it's meant to me and to the business, to have this book out there into the world. I am also excited to announce my upcoming free online summit ‘Retail ROAR’ from February 29 to March 1, featu…

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183 | Creating Memories: Ruth Sturdy and the Colour Chronicles Story 23:17

9M ago23:17

23:17

In this episode, I got to sit down with Resilient Retail Club member Ruth Sturdy, the founder of Color Chronicles. Ruth shared her journey after looking for a book that would not only allow her to record memories of her daughter but would bring her daughter into the process as well. When one couldn’t be found, Ruth decided to create it which led to…

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182 | Creating an Effective Retail Sales Plan for 2024 17:47

9M ago17:47

17:47

Do you have a sales plan for 2024? If not, do you know what is holding you back from having a sales goal? For some, they don't really grasp the importance of having one. They're not familiar with the importance and transformational nature of having a sales goal. And so they don't make the time for it. But if you want your business to be more profit…

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181 | How to create a business that feels good (not just looks good) 26:57

10M ago26:57

26:57

Do you ever find yourself looking at another business and thinking “I wish that my business was like that!” or “I want my business to be like XYZ.” or even “I just wish I could get to this point with my business and then everything will be fine.” You've probably seen on social media retail businesses that've got piles of mailing bags, or maybe they…

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180 | 10 Reasons Your Customers Buy in January 24:37

10M ago24:37

24:37

I know that for a lot of people, you're coming off a high from the fourth quarter. And I know it can feel like quite a slap in the face when you go from the biggest months of the year in November and December and then you get into January and it can feel like it's all dropped off a cliff. So first if this is one of your first Christmases or if you …

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179 | 7 Lessons I Learned from My Mastermind Members 26:35

10M ago26:35

26:35

Last summer I launched a mastermind for product-based business owners and it has hands down been the most exciting that I’ve done in my business. The people in the mastermind have businesses of various sizes. Some are very large, and very well established. Some are earlier on in their journey or at different stages. But the thing that unites every …

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178 | 5 Questions To Ask As You Scale Your Retail Business 23:37

10M ago23:37

23:37

Do you want to scale your business? In other words, do you want to grow it further than where it is now? Or maybe you're in the process of growing it and you want to feel more comfortable and proactive with what's happening to you and to your business. So what I wanted to dig into today, is to help you understand that if you're in this process of g…

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177 | 4 Trends That Will Reshape the Retail Industry in 2024 27:31

10M ago27:31

27:31

In this episode, we will discuss four key retail trends for 2024: sustainability and green fatigue, the rise of artificial intelligence, social commerce, and personalized communication. As a retailer, you need to embrace these trends and be proactive so you can ensure that your business continues to grow and continues to thrive in the coming year. …

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176 | The Power of Influencer Marketing in Retail with Lindsay Schneider 27:27

11M ago27:27

27:27

In episode 176 of the Resilient Retail Game Plan, host Catherine Erdly, founder of the Resilient Retail Club, engages in an insightful discussion with Lindsay Schneider, founder of the self-tanning brand, Get Into the Limelight. We discuss the trials and triumphs of building a brand, focusing on Lindsay's experience in product sourcing, the process…

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175 | Negotiation Strategies and Techniques for Retail Business Growth with Simon Duncan 31:21

11M ago31:21

31:21

In this episode of the Resilient Retail Game Plan, we are discussing the art and skill of negotiation in the retail business with Simon Duncan. We delve into why negotiation is a crucial skill for business owners, how to determine what the other party wants in a negotiation and the importance of planning before entering a negotiation situation. The…

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174 | Scaling Your E-commerce Business with Yoni Kozminski 32:26

11M ago32:26

32:26

Have you thought about what it would take to scale your e-commerce business to $5 million or more? What about getting an investment to grow your business further? In today’s episode, I spoke with Yoni Kozminski, an e-commerce scaling expert.. Yoni shares his expertise on scaling e-commerce businesses and the process of working with founders when in…

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173 | Finding Value Beyond Business with Toks Aruoture 32:32

11M ago32:32

32:32

We know that starting a business is not for the faint of heart. Even those who are full of confidence can sometimes be plagued with the fear of losing everything we have built. In today's episode, I spoke with the inspiring Toks Aruoture, owner of the Baby Cot Shop. Toks has an incredible journey to share with us. After losing her store in the US s…

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172 | From Fast To Slow Fashion With Emma & Leanne Duncan 27:18

12M ago27:18

27:18

It’s no secret that the fashion industry is problematic. From materials to manufacturing to the retail models themselves, a lot of damage is wrought upon the people producing the clothes as well as the planet. As the world slowly wakes up to the long-term effects of these business practices, it’s encouraging to see people act more responsibly, taki…

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