Join host Lei Lei Clavey as we explore the secrets to crafting a thriving and fulfilling career as a wedding photographer, while creating a beautiful balanced life. Immerse yourself in insightful conversations that empower you to nurture a positive mindset, enabling you to not only excel in your craft but also flourish in all facets of life.
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Are you just starting out as a creative entrepreneur? Or maybe you have been running your business for a while now, but you need some step-by-step guidance to take your business to the next level? No matter where you are at in your journey as a creative business owner, this show will help. My name is Jai Long. I'm an unconventional business coach for the creative minds and bizniz hearts, with my own thriving creative business. My mission is to empower you to gain more confidence, reach your ...
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Studio Rolla proudly presents the Better Business Photography Podcast, a podcast hosted by Richard Johnston that is designed to serve and help the photographic community through education.. Listen in as we interview industry experts and share these in depth and inspiring conversations with you. Our goal is empower you with the knowledge and tools so that you can continue to improve and grow your photography business!
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Maximising Your Creative Business: Sales Funnels, Automation, and More [EP294]
55:24
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Welcome back, creative hustlers! In this episode of Make Your Break, I'm extra excited to dive into essential strategies for any creative business owner looking to boost their profitability and efficiency. We're unpacking the power of sales funnels and automation—key tools that can transform how you operate and increase your earning potential. Whet…
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Mastering First Impressions: Transforming Leads to Raving Fans & Paying Clients [EP293]
52:33
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52:33
In this eye-opening episode of "Make Your Break with Jai Long," we tackle one of the most misunderstood aspects of client interactions: the client journey. Are you prioritizing phone calls, Zoom meetings, and face-to-face interactions over the preliminary steps that actually get clients in the door? If so, you're missing out on key opportunities. J…
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10 Strategies to Secure a Pay Raise: Elevate Your Value and Skills [EP292]
35:05
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35:05
Ever wondered how to secure a pay rise, whether you're in a full-time job or running your own business? In this episode, we're diving into 10 actionable steps that will help you increase your earning capacity and make more money. From becoming invaluable to your employer to mastering high-value skills and improving your communication, these tips ar…
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Jai's 6 Strategic Steps to Perfecting 'Fake It 'Til You Make It [EP291]
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42:20
In this episode of Make Your Break, host Jai Long dives deep into the reality of the "fake it 'til you make it" mentality and how to navigate it successfully. Jai discusses the importance of taking calculated risks, emphasizing the need to start in the shallow end before diving into the deep end. He shares practical advice on leveraging past experi…
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Global Connections, Local Success: Business Secrets from Melody Joy and Jai Long[EP290]
55:43
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55:43
In this episode of Make Your Break, host Jai Long speaks with Melody Joy about forming global friendships and their impact on personal and professional growth. They share insights on attracting like-minded individuals who elevate the quality of your inner circle, regardless of geographical boundaries. The conversation highlights the importance of w…
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From Zero to Full-Time: Elyse Lane's Rapid Rise in Wedding Photography [EP289]
35:16
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35:16
In this episode of "Make Your Break," host Jai Long welcomes Elyse Lane, an inspiring member of the Six Figure Business Map community. Elise shares her incredible journey from buying her first camera in August 2023 to becoming a full-time wedding photographer by February 2024. Jai and Elyse dive into the strategies and mindset shifts that enabled h…
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6 Mindset Shifts to Increase Your Net Worth [EP288]
34:15
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34:15
Welcome to Make Your Break with Jai Long! Today, Jai takes a deep dive into a topic many of us shy away from: money. In this eye-opening episode, Jai explores the six key mindset shifts that could be holding you back from achieving financial abundance. Drawing from personal experiences and insights gained over years of learning and growing, Jai bre…
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Everything Will Happen at the Right Time with Jai Long, Cara Mia & Lei Lei Clavey [EP287]
52:51
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52:51
Metamorphosis is virtual workshop hosted by Cara Mia and Jai Long on May 29th (US Time) and May 30th (AU Time). Delve into honest discussions about mindset, creativity, and photography with Cara, Jai and guest speakers as they share their experiences navigating their own metamorphosis. In anticipation of the launch next week, Cara and Jai share the…
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Jai Long and Cara Mia on creativity, burnout and holding space for your metamorphosis
49:28
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49:28
In this inspiring episode I spoke with photographer, educators Jai Long and Cara Mia about creativity, burnout and their new course for creatives, Metamorphosis. Join the live launch here: https://jointhemetamorphosis.com/event Sign up to the waitlist here: https://jointhemetamorphosis.com/ Listen to the Metamorphosis Podcast here: https://podcasts…
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Mastering Sales, Marketing, and Pricing: A Deep Dive Coaching Call with Jai Long [EP286]
2:19:02
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Join us for an exclusive look into a full 2-hour coaching call from Jai Long's signature coaching program, The Six-Figure Business Map. In this episode, you'll gain invaluable insights into the art of sales mastery, attracting the luxury market, strategic pricing strategies, effective Facebook ad conversion tactics, and much more. Jai's expertise s…
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India Earl: From Facing Burnout and Questioning Her Path to Finding Joy in Creation [EP285]
54:22
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54:22
Join us on this episode, with our hosts, Jai Long, Cara Mia, and the exceptionally talented India Earl. In this conversation, India shares her transformative journey through creativity, personal growth, and the art of letting go. Diving deep into her experiences of pulling back to rediscover her gifts and realign with her true self, India talks abo…
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Balancing Passion with Purpose, Work with Play, and Dreams with Reality. With Cara Mia & Jai Long [EP284]
59:34
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59:34
In this episode, we dive deep into the essence of creativity, the importance of play, and the undeniable value of embracing the hustle without losing one’s sense of joy and wonder. Join us as Jai Long & Cara Mia explore the early influences of creativity shaped by a childhood of imagination and necessity, leading to a life where photography became …
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The Lifecycle of Growth: From Egg to Butterfly [EP283]
37:42
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37:42
Join Jai Long on a candid journey through the stages of personal and professional growth in this special episode of "Make Your Break." Jai offers an intimate glimpse behind the scenes of his current projects and reflects on the importance of maintaining a positive mindset amidst life's challenges. Drawing from personal experiences, Jai shares insig…
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From Beginning to End: My Album Design Process
32:06
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32:06
I’m back talking about my favourite upsells; Albums! This is Episode 3 of my Album Series on the Life & Lens Podcast and I’m going to share my album design process from beginning to end. When I first started selling albums, I had no idea how to design albums. I thought to myself, ‘hoowww do I do this??’ and I’m guessing many of you might have had t…
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Strategic Moves and Bold Decisions Behind Mariah Machado Success [EP282]
48:47
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48:47
Join Jai Long in this episode of Make Your Break as he chats with wedding videographer Mariah Machado, a rising star from his Six Figure Business Map coaching program. Mariah shares her exciting transition from hobbyist videographer to booking her highest package ever and becoming a recommended vendor, all while juggling her full-time job as a chef…
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11 Things To Consider When It Comes To Albums
35:25
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35:25
Over the last 4 years I have tried and tested so many things when it comes to my wedding albums. I’ve taken all the learnings from my experiences with my clients and refined my process. The past few months, I’ve been in the full swing of wedding season and have been working on my first ever online course The Art of Album Sales: Selling Albums Confi…
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Talking Numbers - Financial Strategies for Creative Entrepreneurs [EP281]
47:46
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47:46
In this episode of Make Your Break, Jai Long delves into the often-avoided topic of finance in the creative world. With the expert guidance of LoriAnn Kuntz, CEO of Profit Priority, they unravel the mysteries behind financial management for creators and entrepreneurs. This discussion illuminates the crucial balance between following your gut and kn…
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New to album game? Here are 4 things to get you started.
33:14
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33:14
It’s been a motivating start to 2024 and I feel like I’ve been very considered with my energy. The past few months, I’ve been in the full swing of wedding season and have been working on my first online course The Art of Album Sales: Selling Albums Confidently for Profit which is due to launch in April. It is exciting (and scary) to work on a cours…
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From Concept to Creation: Jimmy Lick's Journey with Second Society [EP280]
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39:37
This episode is a deep dive into the essence of making your break, the ups and downs of chasing a vision, and the relentless pursuit of solving a real-world problem that led to the birth of Second Society. Whether you're an aspiring entrepreneur, a creative professional, or anyone interested in the art of turning big ideas into reality, join us for…
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Crafting Your Niche: The Power of Specialisation in Sales Pages [EP279]
30:43
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30:43
In this episode, Jai Long talks about how important it is for businesses to be really good at just one thing instead of trying to do lots of things okay. He explains that when you're really good at something, people trust you more and are willing to pay more for your services. Jai teaches us how to make a special webpage (sales page) that tells peo…
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Breaking the Income Barrier: Scaling Your Creative Business with High-Ticket Offerings [EP278]
39:26
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39:26
Whether you're a full-time wedding photographer or a creative service provider, sometimes it can feel like your income doesn't match your efforts. You pour so much time, heart and soul into your business, yet you're constantly stuck between desperately searching for leads and ignoring the lurking burnout. Your output doesn't reflect the input. As a…
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10 Tips to Nail Your Sales Language & Client Interactions [EP277]
38:00
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38:00
When we hear the word "sales", we tend to cringe and think of dodgy car salesmen and annoying telemarketers with their pushy (and sneaky) sales tactics. Having experienced more than our fair share of disappointing and/or frustrating sales experiences, we hate thinking about sales, hoping our dream clients will come knocking. We'd rather focus on ma…
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A Project Calendar for Your Life & Business Goals [EP275]
46:20
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46:20
Beyond reaching financial milestones, there's an important equation that creative entrepreneurs often forget. Achievement + Fulfilment = Success We tend to fall into the trap of chasing achievements, losing sight of our 'why' and our vision for life and business. While many of the factors may overlap, it's essential that you're always making sure t…
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What I Learned From My First $1M Year [EP273]
53:27
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53:27
In last week's Make Your Break podcast episode, Jai walked through his first six-figure year and what that looked like. So, in this week's episode 273, he dives into the 7 most pivotal lessons he learned after successfully reaching his first $1M entrepreneurial milestone. Want a brief background story? Rewinding the clock, it was four years ago whe…
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Branding Brilliance: Taylor Swift's Playbook for Success
33:37
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33:37
Episode Overview: In this episode, I delve into the remarkable journey of Taylor Swift's brand and uncover invaluable lessons applicable to our own businesses. From authenticity and transparency to leveraging exclusivity and the power of storytelling, Taylor Swift offers a blueprint for building an enduring brand. Join me as I explore how to infuse…
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Rebranding? How to launch with a bang
14:29
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14:29
Launching or relaunching your business is exciting but also daunting. It takes grit, courage, and a whole lot of work behind the scenes to launch your brand and put yourself ‘out there’. In this episode I share actionable steps to launch or relaunch your brand to hopefully make it easier for you and more successful! My top takeaways: Preparation Ph…
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From Struggle to Success: Lessons from Hitting $100k in a Year [EP271]
41:51
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41:51
It was 17 years ago when Jai started his first business. It went bankrupt after 12 months...but he refused to give up. Continuing his entrepreneurial journey, he established his next business venture as an electrician, taking 24 months to hit six figures. In 2013, he started his third business as a wedding photographer and achieved six figures in 1…
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How to Host a Viral Instagram Giveaway [EP269]
43:30
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43:30
Have you ever met anyone who doesn't like FREE stuff? Neither have I. That's why giveaways are such a fantastic way to grab your audience's attention and leverage their desire to WIN. With the potential to go viral, you can grow your brand awareness and create some extra buzz by hosting an Instagram giveaway that will attract prospective clients. M…
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Growth is discomfort and the business books you should read
32:30
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32:30
In this episode of the Life & Lens Podcast, I talk about living in discomfort with your business because when we’re out of our comfort zone that is where the growth happens. Everyone loves comfort but feeling comfortable can quickly turn into feeling stuck. If you have ever felt like you are languishing, you will know that if we do not push our bou…
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5 Biggest Mistakes as an Entrepreneur [EP267]
35:33
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35:33
Just to preface this Make Your Break podcast episode, nothing is really ever a "mistake". When you're a creative entrepreneur, it's all about embracing the learning curve - the ups and downs, the successes and failures. Every "mistake" or "failure" is an opportunity to reflect, improve and become a better and wiser version of yourself. That's why i…
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In this special edition, we're serving up the juiciest midweek tea and insights from our amazing community in the Break Room Tea edition. These episodes will drop mid-week, each week! To submit a question or share a story, please send it here: https://forms.gle/bWwNNX5F8MEbFR836 Download the workbook here: Jailong.co/265 The face behi…
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5 Steps to Skyrocket Your SEO [EP265]
51:49
51:49
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51:49
With Digital Marketing Specialist, Clare Lauer, as a guest in this Make Your Break podcast episode, Jai and Clare talk about her favourite - and simplest - SEO tips to optimise your photography website. Navigating Google's ever-shifting landscape, they discuss turning your website into a 24/7 sales machine and using SEO to reach more of your dream …
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Quitting the 9-5: Break Room Tea with Jai Long [EP264]
14:15
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14:15
In this special edition, we're serving up the juiciest midweek tea and insights from our amazing community in the Break Room Tea edition. These episodes will drop mid-week, each week! To submit a question or share a story, please send it here: https://forms.gle/bWwNNX5F8MEbFR836 In this episode, We have YOU share your stories on how you quit …
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10 Steps to Quitting Your Job to Pursue Your Passion [EP263]
54:45
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54:45
In this episode of Make Your BReak with Jai Long, we dive into 10 (and somewhat controversial 🙃) tips about quitting your full-time job, you can skip forward to the following timestamps: Never have a Plan B Resources vs. Resourcefulness How much you should have in your bank account Learn high-earning skills Build a business map Trust your intuition…
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From Zero to Hero: My Journey to High-End Weddings with PhotoBizXposed
54:13
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54:13
In this episode of the Life & Lens Podcast, join me for my podcast interview on Andrew Hellmich’s PhotobizX podcast about navigating moving from the high-end client to the luxury market and how I create styled shoots that are campaigns for my brand. PhotobizX is a go-to podcast with Andrew Hellmich for aspiring and established photographers. On his…
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Goal-Getters & Conversion Mastery: Break Room Tea with Jai Long [EP262]
10:31
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10:31
In this special edition, we're serving up the juiciest midweek tea and insights from our amazing community in the Break Room Tea edition. These episodes will drop mid-week, each week! To submit a question or share a story, please send it here: https://forms.gle/bWwNNX5F8MEbFR836 In this episode, Jai dives deep into the world of goal setting and…
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1
Goal Setting for Entrepreneurs in the $0-100K Bracket [EP261]
36:51
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36:51
When you're first starting out in your biz, it can feel overwhelming - What should I focus on? How should I balance all my priorities? What's the fastest way to scale up? Before you get distracted by the millions of ideas and tasks swimming in your head, I want you to focus on ONE thing: Set clear, intentional GOALS that will push you out of your c…
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10 Ways To Gain Your Client's Trust If You Don't Have 10 Years Experience
39:56
39:56
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39:56
Building trust with your ideal client and booking out a full wedding season, is something I get asked about a lot. We see other photographers (very successful photographers!) who have been running their businesses for 10-, 20-, 30 years and we inevitably compare ourselves to them: How can we build that kind of trust with our ideal clients if we hav…
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As engagement season approaches, I had a chat with a wedding vendor friend who, after tuning into my Boundaries episode (episode 7), is re-evaluating her approach to ideal clients and wedding bookings. It got me thinking—this season, when everyone is getting engaged around Christmas and New Year's, is the perfect time to reassess our boundaries and…
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Uncovering Hidden Opportunities with Jarrad Seng [EP260]
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48:47
Jarrad Seng is a renowned Australian photographer and filmmaker, celebrated for his diverse ventures in music, travel, and volunteering. Known for his collaborations with artists like Passenger and Matchbox Twenty, Seng's artistic pursuits have led him on tours across the globe, resulted in multiple solo exhibitions, and earned him recognition in t…
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Booking a Year's Worth of Weddings: 2024 Reels & Social Media Strategies for Photographers [EP259]
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1:17:56
In this episode, tailored specifically for wedding photographers, we delve into the secrets of success in the highly competitive world of wedding photography. Join us as we sit down with Adam Goarley, an alumnus of the six-figure business map and now a six-figure earner. Adam shares his unique journey and shares his strategies that helped him book …
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1
Storytelling and Embracing The Beautiful Chaos of Life with Danelle Bohane
1:00:28
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1:00:28
Danelle Bohane is a wedding photographer, educator and a real force in our industry; her storytelling is emotional, honest and captured from a place of heart and generosity. To me, Danelle’s approach is inspiring because she is able to hone in and capture a couple’s connection to one another and their families with sensitivity, curiosity and respec…
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The 7 Essential Soft Skills Your Business Can't Afford to Ignore
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43:20
Let's make 2024 our best year yet! In this insightful episode of "Make Your Break with Jai Long," we dive deep into the world of soft skills and their crucial role in shaping a successful creative career. Join us as we explore key aspects such as effective communication, the power of a positive attitude, and the art of time management. Learn how co…
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Turning Dreams into Reality: Embracing Photography Full-Time [EP257]
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43:37
Welcome back to another inspiring episode of Make Your Break with Jai Long! Today, we're celebrating a milestone moment that's sure to fill your heart with inspiration and motivation. Our host, Jai Long, is joined by a very special guest (Hanna Kutner) who has just achieved a dream they've held onto for a decade – becoming a full-time photographer!…
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Creating the Ultimate Wedding Client Guide - Enhancing Communication, Expectations and Client Relationships
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32:03
Welcome to my 3-part series on how to elevate your wedding business by mastering pricing and sending beautiful price guides and welcome client guides to your clients. In the third instalment of our series, we explore wedding client guide and the benefits of delivering a guide to your couples. I present my wedding welcome client guides as a welcome …
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Crafting Your Wedding Price Guide: Steps to An Elevated Client Experience
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43:51
Welcome to my 3-part series on how to elevate your wedding business by mastering pricing and sending beautiful price guides and welcome client guides to your clients. In episode 2 of the series, we delve into what I include in my price guides and the differences between mid-range wedding clients and those seeking a more luxury experience. Understan…
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From Dreaming to Booking: How Beautiful Branding and Price Guides can Secure your Dream Clients
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17:17
Welcome to my 3-part series on how to elevate your wedding business by mastering pricing and sending beautiful price guides and welcome client guides to your clients. In this episode I talk through my journey and the impact of professional branding and price guides on securing dream clients. As well as the crucial steps to enhancing your pricing st…
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From Doubt to Triumph: Hitting the 6-Figure Dream with Jai Long's Business Map [EP256]
39:11
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39:11
In this heartening episode of 'Make Your Break,' we sit down with an inspiring entrepreneur who has shattered her own glass ceiling. Raised in a household where making ends meet was a daily struggle, she never imagined that a six-figure income was within her reach. Despite her skepticism and a deeply ingrained belief that such success wasn't "in th…
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1
From Dream to Six Figures: Cheyenne's Wedding Photography Success Story [EP254]
40:11
40:11
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40:11
In this special encore episode, we revisit a fan-favorite interview from Season One, where we originally aired Cheyenne's incredible story. This episode quickly became one of the most downloaded episodes of that season, and it's no wonder why! Join us as we once again dive into Cheyenne's remarkable journey, where she achieved a six-figure mileston…
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1
Elevating Client Experiences: From Good to Great [EP255]
28:43
28:43
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28:43
In this insightful episode of Make Your Break with Jai Long, we delve into the crucial role of client experience in shaping successful businesses. We start by exploring why client experience isn't just a part of marketing, but a key element that adds value and defines pricing. Jai discusses how exceptional client experiences contribute to building …
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