Parhaat Content Owners Podcastit (2024)

1
Welcome to Stop the Scroll! A Social Media podcast 1:02

2h ago1:02

1:02

How do I grow on social media? What's the best type of content to post? What are the latest best practices on Instagram, LinkedIn, and every other social media network? And how do I even know if what I'm doing on those platforms is even working? Welcome to Stop the Scroll, a podcast dedicated to helping small business owners like you thrive online.…

1
SEO 101: Getting started with Search Engine Optimization | Clinic SEO 21:56

23h ago21:56

21:56

The number one question we’re asked is, “How do I improve my website’s position online?” It’s a great question and you may be surprised at how simple some of the steps are to rise in Google rank. Today, we’ll scratch the surface on how you can start improving your ranking through some common SEO (search engine optimization) best practices. Free, or…

1
Online Reviews: Trends, Behaviors, & Platforms | Local Healthcare SEO 25:47

4d ago25:47

25:47

Navigating the World of Online Reviews for Local Healthcare SEO Testimonials and reviews play a powerful role in getting new patients and customers, but they do so much more than that. Showcasing reviews benefits your local SEO strategy, which means Google likes to see them. When Google is happy, it typically means your audience is happy, and that …

1
How to Attract the Right Audience to Your Website & Social Media | Marketing Your Clinic 11:09

11d ago11:09

11:09

Have you ever posted something on social media or written a blog post and pushed ‘publish,’ just to hear crickets? You’re not alone. And that’s why today, we’re discussing how you can attract the right audience to your website, social media platforms, and your other content marketing campaigns. Your “right audience” is called your buyer persona (am…

1
Yelp SEO for Chiropractors & Clinic Owners: How to Optimize Your Clinic's Yelp Listing to Grow Your Practice 15:40

18d ago15:40

15:40

Yelp SEO for Chiropractors & Clinic Owners: How to Optimize Your Listing to Grow Your Practice Your Yelp Business Listing is a great way for chiropractors and clinic owners to enhance their local SEO strategy. With an optimized Yelp listing comes a lot of perks for your audience, the search engines, and you. When users can find their way to you onl…

1
12 Items to Remove from Your Clinic Website Immediately | Chiropractic Website | Clinic SEO 22:12

28d ago22:12

22:12

As a clinic owner, your website serves as the digital front door to your practice. It's crucial to ensure that your site effectively represents your clinic and you, providing an excellent user experience (UX) for visitors. However, you may have elements on your website that are hindering its performance, turning potential patients away. In this epi…

1
#1 SEO Website Tip for Clinics with Multiple Locations | Chiropractic Marketing | Local SEO Strategy for Chiropractors, Physical Therapists, & Clinics 11:08

1M ago11:08

11:08

Are you ready to take your clinic's SEO to the next level? In this episode of the Propel Your Practice Podcast, we share our #1 website SEO secret for boosting your online presence and attracting more patients to each of your clinic's multiple locations. How? It's all about optimizing your website's location pages. This may sound basic, but many of…

1
How to Optimize Photos for Your Google Business Profile | Google Maps Local SEO Strategy for Chiropractors, Physical Therapists, & Clinics Google Business Listings 13:25

1M ago13:25

13:25

Today, we’re diving deep into a crucial strategy for local SEO that can easily get overlooked. Optimizing the images in your Google Business Profile is a massive win for your local SEO campaign. According to Google, businesses with images receive 42% more direction requests and 35% more website visits, highlighting the importance of image optimizat…

1
New SEO & Content Marketing Trends Clinic Owners Need to Know [Replay] | Clinic Marketing | Chiropractic, Physical Therapy, Acupuncture Online Marketing 39:57

2M ago39:57

39:57

Get your notebook and pencil because we’re serving up all the new clinic SEO and content marketing trends you need to thrive in 2024. We are going way beyond the obvious AI and ChatGPT trends as we share with you over a dozen new SEO and content marketing trends you need to know and how you can leverage them to improve your online presence. In this…

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First Impressions: Does Your Clinic's Homepage Pass the Test? | Clinic Website SEO & Website Design | Medical Websites | Medical Marketing | Healthcare SEO 21:54

3M ago21:54

21:54

Is your clinic's website homepage the digital front door that it should be? Unlock the full potential of your clinic's online presence as we guide you through the crucial tweaks and overhauls needed to ensure your homepage makes an unforgettable impact. We've got the blueprint to turn casual browsers into a patient. You'll learn the ins and outs of…

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Starting from Scratch: Tips for Setting Up Your Clinic's First Website [replay] | Clinic Website & SEO | Chiropractic Marketing & SEO 20:20

4M ago20:20

20:20

Creating your clinic's website can be overwhelming; between design, copy, pages to include, images, and all the technical stuff, you may want to give up before you start. Don’t! Your clinic website represents who you are and what you do. It’s often the first way a potential patient or buyer sees you, so you want to make it count. Setting up your we…

1
4 Online Listings that Will Help Your Clinic Get More Patients [replay] | Local SEO for Clinics | SEO for Google Business Profile, Bing Places, Apple Business Connect, & Yelp 18:14

4M ago18:14

18:14

Local SEO for Clinic Owners: We're reviewing four online listings that will help your clinic attract more patients. Online listings can help solidify you as a clinic and give you some credibility online and off. While you should be in as many relevant online databases as possible, here are four that cannot be missed, and if you’re not currently set…

1
Why Your Clinic Needs an SEO Campaign to Thrive [Rebroadcast] | Chiropractic, Physical Therapy, Acupuncture, and Clinic SEO & Website Tips 10:36

4M ago10:36

10:36

Your clinic needs an SEO campaign to thrive. SEO stands for search engine optimization. It’s both an art and a science (if you ask us). Clinic SEO is necessary in today’s tech world, as millions of people search every day for businesses that can meet their needs. When you properly optimize your clinic's website, you get the attention you want from …

1
The Anatomy of an Effective Blog Post [Rebroadcast] 18:58

5M ago18:58

18:58

This is a special encore presentation of one of our most popular episodes from our podcast library. In this episode, we give you all the details of your blog post’s anatomy so you can write the best blog posts ever. With just a little thought, a little attention to detail, and in just a little amount of time, you can make your blog posts more effec…

1
Blogging 101 [Rebroadcast] 16:58

5M ago16:58

16:58

This is a special encore presentation of one of our most popular episodes from our podcast library. Are you ready to learn how blogging will get you more website visitors and a better Google ranking? On this episode replay, we’ll go over the key factors in writing a successful blog post so you don’t have to guess at it. For complete episode details…

1
Blogging Tell All: Answering All Your Questions About Blogging 18:54

5M ago18:54

18:54

In this episode of the Propel Your Practice Podcast, we’re answering the most frequently asked questions about blogging. As a clinic owner, you understand the importance of connecting with your patients and establishing your practice as a leader in healthcare. Blogging offers a unique platform to do just that, but navigating the blogging landscape …

1
How to Use Your Google Business Profile Listing to Generate New Leads [Replay] 20:02

5M ago20:02

20:02

Google Business Profile (GBP) is a free tool that plays a powerful role in your local SEO (search engine optimization) efforts and offers trust to your visitors, patients, and customers. Let’s jump into why GBP is such a massive win for your business or clinic and how you can increase your sales and client/patient base quickly using your Google Bus…

1
Content Marketing: Is Content Still King? 14:46

6M ago14:46

14:46

Is content still king? We're going to revisit the relevance of Bill Gates' famous quote, "Content is king," which he coined in 1996. With the evolution of search engines, AI, and social media, is content still king or merely a Tik-Tok dancing jester of the royal court? We’ll explore recent Google algorithm updates and answer the question, what does…

1
New SEO & Content Marketing Trends You Need to Know 39:57

6M ago39:57

39:57

Get your notebook and pencil because we’re serving up all the new SEO and content marketing trends you need to thrive in 2024. We are going way beyond the obvious AI and ChatGPT trends as we share with you over a dozen new SEO and content marketing trends you need to know and how you can leverage them to improve your online presence. ⚡ Free Worksho…

1
Create the Perfect Contact Us Page for Your Clinic’s Website [Rebroadcast] | Clinic Marketing | Clinic Website SEO 15:14

6M ago15:14

15:14

On this episode of the Propel Your Practice Podcast, we're going over how to create the perfect Contact Us Page for your clinic website. Your website is the liaison between your potential new patient and your physical location, so you must ensure it’s done well. Part of that is making getting in touch with you as easy as possible. In this episode, …

1
How Do I Improve My Clinic’s Website Rankings? [Rebroadcast] 21:34

7M ago21:34

21:34

This is a special encore presentation of one of our most popular episodes from our podcast library. The number one question we’re asked is, “How do I improve my website’s position online?” It’s a great question, and you may be surprised at how simple some of the steps are to rise in Google rank. Today, we’ll scratch the surface of how you can start…

1
Creating Quick & Effective Blog Posts: The Template Approach 13:03

7M ago13:03

13:03

You're on a mission to expand your practice, and we're here to guide you! Today, we're revealing impactful secrets and tips about blog writing that are sure to skyrocket your online presence. What if you could whip up engaging blog posts with a simple template? We're not just talking about saving you time; we're talking about delivering value to yo…

1
Google Posts: An Overlooked Google Business Profile Listing Feature 21:48

8M ago21:48

21:48

Imagine boosting your clinic’s online visibility with an often-overlooked tool: Google Posts. Google Post is a feature within your Google Business Profile listing and you’re about to learn all about this lesser-known resource and how it can help you elevate your practice. We’re going through Google Post’s recent changes, post types, and the best pr…

1
Will Rebranding My Company Hurt My Clinic's SEO? 23:23

8M ago23:23

23:23

Is rebranding on your to-do list, but you’re worried about how it will affect your current local SEO rankings? Well, we’re giving you all the guidance you need to rebrand in a way that allows you to keep SEO at the forefront as you make the change. You’ll learn that it’s not the act of rebranding but the management of the rebranding that really mat…

1
Going Beyond Google Reviews to Improve Your Online Reputation 8:30

8M ago8:30

8:30

Online reviews, love ‘em or hate ‘em, they’re a pivotal part of your online marketing strategy, and Google pays attention to them. Your online reviews help shape how your potential clients and patients react to your business, and yes, that means all your reviews, not just Google reviews. Here, we reveal how online reviews, beyond your Google review…

1
How to Choose an SEO-friendly Company Name 21:31

8M ago21:31

21:31

Are you ready to take the leap and finally name your business, or are you considering a rebrand? Don't leave it all to chance! We’re here to guide you through the maze of naming your company while keeping SEO and brand awareness at the forefront. From the importance of uniqueness to the future of your business, we've got it all covered. What does i…

1
Rethink or Republish: Choosing the Best Blogging Strategy 9:28

9M ago9:28

9:28

Wondering whether it's smarter to update that old blog post or publish a fresh one on the same topic? You're not alone! On this episode of Propel Your Practice Podcast, we tackle this listener’s query. We'll guide you through assessing your older content, deciding whether to replace or create a new post, and how to implement a 301 redirect when nee…

1
4 Online Listings that Will Help Your Clinic Get More Patients 18:14

11M ago18:14

18:14

Online listings can help solidify you as a business and give you some credibility online and off. While you should be in as many relevant online databases as possible, here are four that cannot be missed, and if you’re not currently set up with them, do that ASAP. The four big online listings include (in this order): Google Business Profile Bing Pl…

1
Why You Need to Invest Some Time in Your Apple Maps Listing 11:39

11M ago11:39

11:39

Apple Maps is part of Apple Business Connect (ABC), which is similar to Google My Business. For clinic owners that have a physical location, Apple Maps is essential to your patients finding you online and off. Many Apple users (and by “many” we mean over a billion) use Siri, Maps (the default GPS on iPhone), Apple Wallet, and more to help find busi…

1
3 ChatGPT Mistakes That Can Hurt Your Clinic's Marketing & SEO 17:08

11M ago17:08

17:08

ChatGPT is on the lips of many business owners these days. And while it may sound like an easy win for your content marketing and SEO (search engine optimization) strategy, there’s a lot more to it than meets the eye. There are three common misuses with ChatGPT that we see clinic owners making, and we want to teach you all how to avoid them and cor…

1
No, Sorry, That's Not "Doing SEO" 14:11

1y ago14:11

14:11

By now, most business owners understand the importance of SEO (search engine optimization). Implementing an SEO strategy, on the other hand, is a bit more complex. Many website owners believe that applying tools that promise SEO greatness is all they need to do. But, unfortunately, that’s not doing SEO. Learning how to use your SEO tools is a key s…

1
Starting from Scratch: Tips for Setting Up Your Clinic's First Website 20:20

1y ago20:20

20:20

Creating your website can be overwhelming; between design, copy, pages to include, images, and all the technical stuff, you may want to give up before you start. Don’t! Your website represents who you are and what you do. It’s often the first way a potential patient or buyer sees you, so you want to make it count. Setting up your website right the …

1
Does Your Website Spark Joy in Its Visitors? 14:12

1+ y ago14:12

14:12

Your website is the face of your clinic for many new and prospective patients. If it’s not giving them what they want, they’ll leave it. Your website must provide several elements to ensure your visitors know who you are and what you offer, stay on the page, find what they’re looking for, and more. Does your website currently spark joy in those who…

1
Do You Have a Love-Hate Relationship with Your Website? 16:02

1+ y ago16:02

16:02

Your website should be working for you (getting you the right visitors that turn into patients), so is it? If not, you’re likely leaning more toward hating your site than loving it. We want to help you fix that. If you love the way your website looks, but you don’t have access to it, don’t know how to make edits to it, or aren’t getting the traffic…

1
Why Your Clinic Needs an SEO Campaign to Thrive 10:36

1+ y ago10:36

10:36

SEO is search engine optimization. It’s both an art and a science (if you ask us). SEO is necessary in today’s tech world, as millions of people are searching every day to find businesses that can meet their needs. When you optimize your website well, you get the attention you want from Google, your users, and your ROI. People must be able to find …

1
12 Reasons Why Your Clinic Website Isn’t Ranking 30:38

1+ y ago30:38

30:38

Your clinic’s website is designed to perform (and if it’s not, it should be). But how do you make that happen? To get to the top of Google, your site needs to have excellent, optimized content, as well as follow some basic website rules. Let’s help you better understand why your clinic website isn’t ranking, so you can take steps to fix the problem…

1
How to Create the Perfect Contact Us Page for Your Clinic’s Website 15:36

1+ y ago15:36

15:36

Your website is the liaison between your potential new patient and your physical location, so you must ensure it’s done well. Part of that is making getting in touch with you as easy as possible. In this episode, we discuss the best things to have on your Contact Us Page, including some nuggets of information you would never have thought to put the…

1
Yelp SEO for Chiropractors & Clinic Owners 16:56

1+ y ago16:56

16:56

Yelp SEO for Chiropractors & Clinic Owners: How to Optimize Your Listing to Grow Your Practice Your Yelp Business Listing is a great way for chiropractors and clinic owners to enhance their SEO strategy. With an optimized Yelp listing comes a lot of perks for your audience, the search engines, and you. When users can find their way to you online, t…

1
Why Your Google Reviews Aren’t Showing Up (and what to do about it) 16:57

2y ago16:57

16:57

Reviews are integral to your marketing efforts, so ensuring they’re displayed on your Google Business Profile listing is crucial. All too often, reviews get lost in the mix, never to be found again. You don’t want that to happen. In order to ensure your Google reviews post on your GBP listing, you need to know the many reasons Google isn’t displayi…

1
10 Fierce Blogging Tools to Make the Process More Efficient & Effective 19:30

2y ago19:30

19:30

Blogging is a great way to connect with your target audience, gain a following, get more website visitors, more patients, and a higher Google ranking. But, if you’re not doing it right, you’re pretty much wasting your time. And that’s the thing, blogging does take time. We’re gonna help you spend it wisely by telling you about 10 tools to make blog…

1
What Do I Do With All My Old Blog Posts? 12:19

2y ago12:19

12:19

If you’ve been in business a while (or if you haven’t, but just produce content on the regular), you may find that you have loads of blog posts under your belt (or within your website, in this case). That’s great news because you can actually use those blog posts to your SEO and UX advantage! Updating, combining, or purging old blog posts is an exc…

1
The Anatomy of an Effective Blog Post 18:58

2y ago18:58

18:58

Writing a successful blog post isn’t only about the content provided. To be effective, it must also follow a specific layout or anatomy. We hear you- more stuff to remember. *collective eye roll and deep sigh But not to worry, because we want to give you all the details of your blog post’s anatomy so you can write the best blog posts ever. With jus…

1
12 Pro Tips For Creating Better Blog Posts 13:53

2y ago13:53

13:53

Welcome to part two of our blogging series! In this episode, we’re giving you some pro tips that help will you write better blog posts because, let’s face it, we’re not all bloggers. When you started in your field, you likely didn’t think that creating content would be part of your marketing plan. However, in this web-driven world, good website con…

1
Blogging 101: How Do I Write Great Blog Posts? 16:58

2y ago16:58

16:58

Blog. The infamous four-letter word in the content world. I mean, writing a blog takes time, dedication, and creativity… so do you really have to have one? You’re a clinic owner, not a writer. Well, folks, you do. Having a well-written and informative blog can be a game-changer for your business. Don’t stress. We’ll go over the key factors in writi…

1
How To Get Started With Video Marketing in an Authentic & Confident Way 30:23

2y ago30:23

30:23

In our advanced online world, videos aren’t the wave of the future; they’re our current and undeniable go-to for reaching and connecting with audiences right now. But you’re a clinic owner, not a movie maker. Don’t let that stop you! If creating videos seems way out of your wheelhouse, this episode is for you. And, guess what? Learning how to succe…

1
How to Use Your Google Business Profile Listing to Generate New Leads 20:02

2y ago20:02

20:02

Google Business Profile (GBP) is a free tool that plays a powerful role in your local SEO (search engine optimization) efforts and offers trust to your visitors, patients, and customers. Let’s jump into why GBP is such a massive win for your business or clinic and how you can increase your sales and client/patient base quickly using your Google Bus…

1
Common SEO Myths & Misconceptions 30:09

2y ago30:09

30:09

Many clinic owners struggle with designing and implementing their long-game SEO (search engine optimization) strategy. And that’s okay, because, hey, you have a business to focus on and SEO can get complicated; especially with so many myths and misconceptions floating around. So we’d like to take this opportunity to clear up some of those SEO myths…

1
Using In-Person Events to Boost Your Online Presence 19:39

2y ago19:39

19:39

Your online presence is what gets you Google recognition, a solid reputation, and leads to more and better visitors to your website and your clinic. While on-page SEO strategies (those that are controlled within the webpage) are a huge part of that, you may be surprised to hear how company events can really pay off, too. In this episode, we’re talk…

1
Canned Content: Should You Use It and If So, How? 26:07

2y ago26:07

26:07

Connecting with your audience through online content is key to your Google success and clinic success, but who has the time to write all that content? Can I just use canned content so I can focus on other things? Canned content does have some advantages, but the short answer to your question: not really. Don’t worry, though; there’s some time-savin…

1
Using Landing Pages to Generate More Leads for Your Clinic 29:54

2y ago29:54

29:54

If you’re a clinic that wants to find and connect with more patients, your online presence is key. You likely have a website, perhaps some social media channels, and maybe even an email campaign running. All of this is great (and necessary), but how are your landing pages? What are landing pages? How can landing pages get you more leads? Solid ques…

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