Episode web page: https://tinyurl.com/2b3dz2z8 ----------------------- Rate Insights Unlocked and write a review If you appreciate Insights Unlocked , please give it a rating and a review. Visit Apple Podcasts, pull up the Insights Unlocked show page and scroll to the bottom of the screen. Below the trailers, you'll find Ratings and Reviews. Click on a star rating. Scroll down past the highlighted review and click on "Write a Review." You'll make my day. ----------------------- In this episode of Insights Unlocked , we explore the evolving landscape of omnichannel strategies with Kate MacCabe, founder of Flywheel Strategy. With nearly two decades of experience in digital strategy and product management, Kate shares her insights on bridging internal silos, leveraging customer insights, and designing omnichannel experiences that truly resonate. From the early days of DTC growth to today’s complex, multi-touchpoint customer journeys, Kate explains why omnichannel is no longer optional—it’s essential. She highlights a standout example from Anthropologie, demonstrating how brands can create a unified customer experience across digital and physical spaces. Whether you’re a marketing leader, UX strategist, or product manager, this episode is packed with actionable advice on aligning teams, integrating user feedback, and building a future-proof omnichannel strategy. Key Takeaways: ✅ Omnichannel vs. Multichannel: Many brands think they’re omnichannel, but they’re really just multichannel. Kate breaks down the difference and how to shift toward true integration. ✅ Anthropologie’s Success Story: Learn how this brand seamlessly blended physical and digital experiences to create a memorable, data-driven customer journey. ✅ User Feedback is the Secret Weapon: Discover how continuous user testing—before, during, and after a launch—helps brands fine-tune their strategies and avoid costly mistakes. ✅ Aligning Teams for Success: Cross-functional collaboration is critical. Kate shares tips on breaking down silos between marketing, product, and development teams. ✅ Emerging Tech & Omnichannel: Instead of chasing the latest tech trends, Kate advises businesses to define their strategic goals first—then leverage AI, AR, and other innovations to enhance the customer experience. Quotes from the Episode: 💬 "Omnichannel isn’t just about being everywhere; it’s about creating seamless bridges between every touchpoint a customer interacts with." – Kate MacCabe 💬 "Companies that truly listen to their users—through qualitative and quantitative insights—are the ones that thrive in today’s competitive landscape." – Kate MacCabe Resources & Links: 🔗 Learn more about Flywheel Strategy 🔗 Connect with Kate MacCabe on LinkedIn 🔗 Explore UserTesting for customer insights for marketers…
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Milton Keynes College Group FE Voices
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Sisällön tarjoaa MK College Group. MK College Group tai sen podcast-alustan kumppani lataa ja toimittaa kaiken podcast-sisällön, mukaan lukien jaksot, grafiikat ja podcast-kuvaukset. Jos uskot jonkun käyttävän tekijänoikeudella suojattua teostasi ilman lupaasi, voit seurata tässä https://fi.player.fm/legal kuvattua prosessia.
This series will focus on racial justice, an issue in the news across the world and an unfortunate battleground for those seeking to capitalise on division within our society. The series will consist of five episodes, featuring conversations with a number of different guests from within the Milton Keynes College Group itself, from the local business community and from the education sector.
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Manage series 3458037
Sisällön tarjoaa MK College Group. MK College Group tai sen podcast-alustan kumppani lataa ja toimittaa kaiken podcast-sisällön, mukaan lukien jaksot, grafiikat ja podcast-kuvaukset. Jos uskot jonkun käyttävän tekijänoikeudella suojattua teostasi ilman lupaasi, voit seurata tässä https://fi.player.fm/legal kuvattua prosessia.
This series will focus on racial justice, an issue in the news across the world and an unfortunate battleground for those seeking to capitalise on division within our society. The series will consist of five episodes, featuring conversations with a number of different guests from within the Milton Keynes College Group itself, from the local business community and from the education sector.
…
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Our position as an FE college in Milton Keynes, England’s newest city with both significant pockets of deprivation, affluence and an incredibly diverse community, puts us in a strong position to bring different voices to some of the key debates in our society. This series will focus on racial justice, an issue in the news across the world and an unfortunate battleground for those seeking to capitalise on division within our society. The series will consist of five episodes, featuring conversations with a number of different guests from within the College Group itself, from the local business community and from the education sector. Our guests will share their experiences, highlight what racial justice means to them, identify priorities and resources that will make a difference and empower the listener to support meaningful change…
Our position as an FE college in Milton Keynes, England’s newest city with both significant pockets of deprivation, affluence and an incredibly diverse community, puts us in a strong position to bring different voices to some of the key debates in our society. This series will focus on racial justice, an issue in the news across the world and an unfortunate battleground for those seeking to capitalise on division within our society. The series will consist of five episodes, featuring conversations with a number of different guests from within the College Group itself, from the local business community and from the education sector. Our guests will share their experiences, highlight what racial justice means to them, identify priorities and resources that will make a difference and empower the listener to support meaningful change.…
Our position as an FE college in Milton Keynes, England’s newest city with both significant pockets of deprivation, affluence and an incredibly diverse community, puts us in a strong position to bring different voices to some of the key debates in our society. This series will focus on racial justice, an issue in the news across the world and an unfortunate battleground for those seeking to capitalise on division within our society. The series will consist of five episodes, featuring conversations with a number of different guests from within the College Group itself, from the local business community and from the education sector. Our guests will share their experiences, highlight what racial justice means to them, identify priorities and resources that will make a difference and empower the listener to support meaningful change.…
Our position as an FE college in Milton Keynes, England’s newest city with both significant pockets of deprivation, affluence and an incredibly diverse community, puts us in a strong position to bring different voices to some of the key debates in our society. This series will focus on racial justice, an issue in the news across the world and an unfortunate battleground for those seeking to capitalise on division within our society. The series will consist of five episodes, featuring conversations with a number of different guests from within the College Group itself, from the local business community and from the education sector. Our guests will share their experiences, highlight what racial justice means to them, identify priorities and resources that will make a difference and empower the listener to support meaningful change…
Our position as an FE college in Milton Keynes, England’s newest city with both significant pockets of deprivation, affluence and an incredibly diverse community, puts us in a strong position to bring different voices to some of the key debates in our society. This series will focus on racial justice, an issue in the news across the world and an unfortunate battleground for those seeking to capitalise on division within our society. The series will consist of five episodes, featuring conversations with a number of different guests from within the College Group itself, from the local business community and from the education sector. Our guests will share their experiences, highlight what racial justice means to them, identify priorities and resources that will make a difference and empower the listener to support meaningful change.…
Our position as an FE college in Milton Keynes, England’s newest city with both significant pockets of deprivation, affluence and an incredibly diverse community, puts us in a strong position to bring different voices to some of the key debates in our society. This series will focus on racial justice, an issue in the news across the world and an unfortunate battleground for those seeking to capitalise on division within our society. The series will consist of five episodes, featuring conversations with a number of different guests from within the College Group itself, from the local business community and from the education sector. Our guests will share their experiences, highlight what racial justice means to them, identify priorities and resources that will make a difference and empower the listener to support meaningful change.…
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