It didn’t all change in March 2020. Not really. The UK high street has been in the throes of a gradual revolution for decades. From the rise of ecommerce, to the birth of mobile, social commerce, and a growing emphasis on experience, change has been underway for a while. In fact for many, the pandemic has acted as a wake-up call. Digital transformation was no longer a ‘nice to have’ but a matter of survival. Necessity sparked innovation and customers are enjoying more flexibility and conveni ...
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Sisällön tarjoaa Agent Of Change and Francis Pilon. Agent Of Change and Francis Pilon tai sen podcast-alustan kumppani lataa ja toimittaa kaiken podcast-sisällön, mukaan lukien jaksot, grafiikat ja podcast-kuvaukset. Jos uskot jonkun käyttävän tekijänoikeudella suojattua teostasi ilman lupaasi, voit seurata tässä https://fi.player.fm/legal kuvattua prosessia.
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Episode #003 - Blair Enns
MP3•Jakson koti
Manage episode 198856269 series 2078988
Sisällön tarjoaa Agent Of Change and Francis Pilon. Agent Of Change and Francis Pilon tai sen podcast-alustan kumppani lataa ja toimittaa kaiken podcast-sisällön, mukaan lukien jaksot, grafiikat ja podcast-kuvaukset. Jos uskot jonkun käyttävän tekijänoikeudella suojattua teostasi ilman lupaasi, voit seurata tässä https://fi.player.fm/legal kuvattua prosessia.
On episode 3 of Agent of Change, we welcome Blair Enns, CEO of Win Without Pitching. For the last 15+ years, Blair and his team have ran sales and business development training programs for owners and employees of design firms, ad agencies, PR practices and other creative businesses. He is also the author of a manifesto on business practices for creative firms in which he lays 12 proclamations designed to help agencies resist the profession-wide pressure to toe the free-pitching line. Find the manifesto here: https://www.winwithoutpitching.com/the-manifesto/ Today, Blair discusses the First Principle of Selling Expertise and shares with us a mantra to support the position of power the expert should take throughout the sales process. You can find Blair here: - winwithoutpitching.com - www.linkedin.com/in/blairenns - twitter.com/blairenns - 2bobs.com
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5 jakso
MP3•Jakson koti
Manage episode 198856269 series 2078988
Sisällön tarjoaa Agent Of Change and Francis Pilon. Agent Of Change and Francis Pilon tai sen podcast-alustan kumppani lataa ja toimittaa kaiken podcast-sisällön, mukaan lukien jaksot, grafiikat ja podcast-kuvaukset. Jos uskot jonkun käyttävän tekijänoikeudella suojattua teostasi ilman lupaasi, voit seurata tässä https://fi.player.fm/legal kuvattua prosessia.
On episode 3 of Agent of Change, we welcome Blair Enns, CEO of Win Without Pitching. For the last 15+ years, Blair and his team have ran sales and business development training programs for owners and employees of design firms, ad agencies, PR practices and other creative businesses. He is also the author of a manifesto on business practices for creative firms in which he lays 12 proclamations designed to help agencies resist the profession-wide pressure to toe the free-pitching line. Find the manifesto here: https://www.winwithoutpitching.com/the-manifesto/ Today, Blair discusses the First Principle of Selling Expertise and shares with us a mantra to support the position of power the expert should take throughout the sales process. You can find Blair here: - winwithoutpitching.com - www.linkedin.com/in/blairenns - twitter.com/blairenns - 2bobs.com
…
continue reading
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