Building a Creative Business Legacy with Maria Miranda

Be a Marketer with Dave Charest

Building a successful business takes grit, determination, and a commitment to your vision.

For Maria Miranda, founder and creative director of Miranda Creative, that journey began in 1988 with a simple yet powerful belief: work should be about respect, creativity, and client value.

In this episode of the Be a Marketer podcast, Maria and host Dave Charest pull back the curtain on 35 years of experience, sharing the lessons learned and strategies honed along the way. Maria discusses how she built a thriving agency by focusing on authentic connections, organic content, and the enduring power of email marketing. "Little effort, little impact, big effort, big impact," she shares, emphasizing the importance of meaningful engagement and a long-term perspective.

Tune in to hear how Maria empowers her team, embraces a community-driven approach, and navigates the dynamic world of marketing with intention and purpose.

Additional Resources:

• Help overview: The Email Details page in Constant Contact
• Create and manage contact lists in Constant Contact
• Professional Services from Constant Contact
• Constant Contact Partner Agency Directory

Meet Today’s Guest: Maria Miranda of Miranda Creative

☕ What she does: Maria is the founder and creative director of Miranda Creative, a brand management firm based in Norwich, Connecticut. For over 35 years, she has provided comprehensive marketing services to businesses. Maria was named the 2024 Small Business Person of the Year: Connecticut by the Small Business Administration. She holds a B.F.A. in graphic design/marketing from the University of Connecticut.

💡 Key quote: "Your email list is the only audience you actually own."

👋 Where to find her: LinkedIn

👋 Where to find Miranda Creative: Website | Instagram | Facebook | YouTube | LinkedIn

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