132 _ Building on the Bad with Ashley Pieper of Shallow Creek Woodcraft

Building a Furniture Brand with Ethan Abramson

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This episode is with Ashley Pieper, owner of the furniture company Shallow Creek Woodcraft.

If you want to hear the full story behind how Shallow Creek Woodcraft got started, check out the show archives - episode 131

Stress from a project is easy to see when it comes from outside influences like - materials, clients, timelines, or disasters that you never see coming. But there is also the internal stress that is less easy to quantify, but is still a major stumbling block for a projects completion.

In this episode, Ashley talks about when the success of refinishing a table had less to do with what it actually looked like, and more to do with how she felt about it.

Learn more at buildingafurniturebrand.com

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