Don’t let your business turn into a job - with Judith Keys of My Food in France

Change Work Life

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#159 - Judith Keys quit her job and moved to France to help ex-pats immerse themselves faster in French food, friendship and lifestyle. She talks about the process of starting a business in a new country, the dangers of a business turning into a job and how she built up a client base using LinkedIn.
What you'll learn

• [1:35] How to determine the need there is for a new business.
• [3:55] The business model for My Best Friend in France.
• [6:58] Judith’s career before starting her own business.
• [8:15] What it’s like being in a job with no prospects of progression.
• [11:46] What to do during a sabbatical.
• [13:22] Making plans for after you leave your job.
• [16:45] The process of finding what you’ll do in a new country.
• [18:30] Learning how to market yourself.
• [19:15] How to source clients on LinkedIn.
• [21:44] Ways to get your connection requests accepted on LinkedIn.
• [24:25] How to build an online content strategy.
• [25:52] How to consistently produce high-quality content.
• [30:20] How a business can turn into a job.
• [33:40] Choosing the type of business you want to create.
• [35:44] How to get the confidence to start a business in a saturated market.
• [37:35] The danger of turning your passion into a business.
• [39:45] The future for Judith’s businesses.

Resources mentioned in this episode (some of these are affiliate links and we may get a commission in the event that you make a purchase - this helps us to cover our expenses and is at no additional cost to you):

• Voxer
• Helen Pritchard
• Alison Smith, Landscaping Your Life
• Atomic Habits, James Clear

For the show notes for this episode, including a full transcript and links to all the resources mentioned, visit:
https://changeworklife.com/dont-let-your-business-turn-into-a-job/

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