EP 163: 4 Ways Colour Trend Promotions Can Help Your Salon

Colour Kristina Talks Podcast for Hairdressers

Now is a great time to update your service menu. This could be something you aim to do seasonally or perhaps every fashion season, which would be twice a year.

Updating your service menu by bundling popular services under exciting, trend-inspired names. Give your clients the thrill of trying something fresh with packages like "Cowgirl Copper Glaze" or "Champagne Sparkle Foils." These not only sound exciting but also create an immersive experience for clients, making them feel they're stepping into the forefront of fashion.

Consider bundling traditional services like balayage, highlights, and glossing into comprehensive packages that align with the colour trends. And price for profit by bundling your most popular colour services together with a new trending name. For example, a 'Sun-Kissed Radiance' package could combine warm-toned balayage, honey highlights, and a glossy finish. Be creative and let your imagination run wild with names that resonate with the spirit of 2024.

Listen to episode 163 of the Colour Kristina Talks Podcast for Hairdressers and Salon Owners to learn 4 ways hair colour trend promotions can hep your salon.

This is Part 2 of a 2-episode series sharing tips and tricks for what’s hot in the world of hair colour, plus how to translate these trends into social media promotions to get your clients excited about them, and of course, how to price for profit whilst doing so!

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Full show notes and learning resource links can be found at https://www.kristinarussell.com.au/163

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