Player FM - Internet Radio Done Right
Checked 11M ago
Lisätty three vuotta sitten
Sisällön tarjoaa John Daddow. John Daddow tai sen podcast-alustan kumppani lataa ja toimittaa kaiken podcast-sisällön, mukaan lukien jaksot, grafiikat ja podcast-kuvaukset. Jos uskot jonkun käyttävän tekijänoikeudella suojattua teostasi ilman lupaasi, voit seurata tässä https://fi.player.fm/legal kuvattua prosessia.
Player FM - Podcast-sovellus
Siirry offline-tilaan Player FM avulla!
Siirry offline-tilaan Player FM avulla!
Kuuntelemisen arvoisia podcasteja
SPONSOROITU
D
Decisions, Decisions
Join Mandii B and Weezy WTF as they navigate the evolution of their podcasting journey in this candid and hilarious episode of “Decisions, Decisions.” Reflecting on nearly a decade of bold conversations, the duo opens up about the challenges and triumphs of rebranding their iconic show, previously known as “WHOREible Decisions.” Dive into their reasoning behind the name change, their growth as individuals, and the dynamics of creating space for nontraditional relationships and personal self-love. This episode features thought-provoking discussions on societal norms, reclaiming identity, and the complexities of managing a brand that champions inclusivity while addressing the limitations of media algorithms. From celibacy and creative reinvention to navigating life changes and unconventional lifestyles, Mandy and Weezy offer raw, unfiltered takes that will keep you engaged and inspired. Follow the hosts on social media Weezy @Weezywtf & Mandii B @Fullcourtpumps and follow the Decisions Decisions pages Instagram @_decisionsdecisions Don't forget to tag #decisionsdecisions or @ us to let us know what you think of this week's episode! Want more? Bonus episodes, merch and more Whoreible Decisions!! Become a Patron at Patreon.com/whoreibledecisions See omnystudio.com/listener for privacy information.…
Dynamic Parameters For Pagination
Manage episode 311875544 series 3195819
Sisällön tarjoaa John Daddow. John Daddow tai sen podcast-alustan kumppani lataa ja toimittaa kaiken podcast-sisällön, mukaan lukien jaksot, grafiikat ja podcast-kuvaukset. Jos uskot jonkun käyttävän tekijänoikeudella suojattua teostasi ilman lupaasi, voit seurata tässä https://fi.player.fm/legal kuvattua prosessia.
SEO tip for Brisbane...
And today it's a bit of a technical one, and can't really avoid it being technical, so just take it at face value.
Dont miss it check out the video!!!
https://g.page/constantech
https://constantech.biz/search-marketing/
126 jaksoa
Manage episode 311875544 series 3195819
Sisällön tarjoaa John Daddow. John Daddow tai sen podcast-alustan kumppani lataa ja toimittaa kaiken podcast-sisällön, mukaan lukien jaksot, grafiikat ja podcast-kuvaukset. Jos uskot jonkun käyttävän tekijänoikeudella suojattua teostasi ilman lupaasi, voit seurata tässä https://fi.player.fm/legal kuvattua prosessia.
SEO tip for Brisbane...
And today it's a bit of a technical one, and can't really avoid it being technical, so just take it at face value.
Dont miss it check out the video!!!
https://g.page/constantech
https://constantech.biz/search-marketing/
126 jaksoa
Kaikki jaksot
×Do you have a large piece of content? If that's the case, you'll need to split it apart. https://g.page/constantech https://constantech.biz/search-engine-optimisation/
Meta descriptions are HTML elements that describe what a searcher might expect to discover on a certain page. These descriptions are used by search engines to figure out what your page is about. https://g.page/constantech https://constantech.biz/search-engine-optimisation/
Are you searching for a way to get your visitors to interact with your website? https://constantech.biz/search-engine-optimisation/
Have you battled to support email join, increment site search traffic, or get more leads? If you addressed indeed, the underlying driver of your concern might be your bounce rate. https://constantech.biz/search-engine-optimisation/
So, this is what differentiates Google Discover from Google News: where news items and content are here today, gone tomorrow or the next day. https://g.page/constantech https://constantech.biz/search-marketing/
So, encourage people, however you tastefully can, to share your content on their social media channels. https://g.page/constantech https://constantech.biz/search-marketing/
Okay. Google Discover tip for today and that is to make sure that your website can be crawled and indexed by the Googlebot. https://g.page/constantech https://constantech.biz/search-marketing/
What you see behind me here is not actually what's behind me. What's behind me is a green screen. https://g.page/constantech https://constantech.biz/search-marketing/
So, essentially, that is, apart from not being an offensive or a criminal type of content, there are a few things that you do want it to be. https://g.page/constantech https://constantech.biz/search-marketing/
The best, first thing that you can do with your website, to help your articles appear in Google Discover. Make sure it's optimised for Google Accelerated Mobile Pages. https://g.page/constantech https://constantech.biz/search-marketing/
So, all of those SEO best practices are absolutely essential for making sure that your content appears in Google Discover.
One of the things that you can do that's really helpful is to research your competitors. https://g.page/constantech https://constantech.biz/search-marketing/
So, that, essentially, is having people visit your site, your website, and actually taking the time to read or listen to your content. https://g.page/constantech https://constantech.biz/search-marketing/
Well, in short, it's going to drive traffic to your website. https://g.page/constantech https://constantech.biz/search-marketing/
So, what's the difference between Google Discover and Google News? Google Discover works in a similar way but in a different way. https://g.page/constantech https://constantech.biz/search-marketing/
A vital tip for having/helping your content appear in Google Discover. And not only that; it's just a great SEO tip for you in general. https://g.page/constantech https://constantech.biz/search-marketing/
Well, you need to have useful content and visually appealing content. That's the first couple of things. https://g.page/constantech https://constantech.biz/search-marketing/
Over the next few weeks, I'll be talking about how you can optimise your website for it to appear in Google Discover. https://g.page/constantech https://constantech.biz/search-marketing/
Create outstanding content. So, content that is very informative. And useful. https://g.page/constantech https://constantech.biz/search-marketing/
First thing that you can do to help yourself with the Google Discover, and getting your site in, and your content into Google Discover, is by actually using the service yourself. https://g.page/constantech https://constantech.biz/search-marketing/
Hey. Now, a great Google product, that will really help your website's visibility. And traffic to your site. And therefore your search engine optimisation. Is called Google discover. https://g.page/constantech https://constantech.biz/search-marketing/
Why did google rebrand their Google feed feature and become Google discover? Well, it became obvious that it was very popular. 800 million users. https://g.page/constantech https://constantech.biz/search-marketing/
So, what is Google Discover? It has a focus on learning from people's past searching habits, to present more relevant content to them. https://g.page/constantech https://constantech.biz/search-marketing/
I'm actually going to do a mini-series on Google Discover, shortly, in the near future, and that will actually go across a few weeks. There's that much to it. https://g.page/constantech https://constantech.biz/search-marketing/
Okay, here's a great little SEO tip for you with your website and that is to visualise your sitemap. https://g.page/constantech https://constantech.biz/search-marketing/
Do all that you can to improve the amount of time or increase the amount of time that people stay on your website. https://g.page/constantech https://constantech.biz/search-marketing/
SEO tip for Brisbane... And today it's a bit of a technical one, and can't really avoid it being technical, so just take it at face value. Dont miss it check out the video!!! https://g.page/constantech https://constantech.biz/search-marketing/
I think we're all aware that backlinks are a valuable SEO tool. So, a great way to do that is to put audio recordings onto podcast channels. https://g.page/constantech https://constantech.biz/search-marketing/
So, they're keywords and key phrases that have a reasonable number of people searching for them, but not many people using them in their content. https://g.page/constantech https://constantech.biz/search-marketing/
One of the things that it'll do, which is really helpful, is to help you find hidden terms. https://g.page/constantech https://constantech.biz/search-marketing/
So, these are sensational words, believe it or not. It's an extraordinarily simple SEO tip. https://g.page/constantech https://constantech.biz/search-marketing/
Uncover the People Also Ask type of keywords. So, you would probably be best served to use an online tool to help you with this. https://g.page/constantech https://constantech.biz/search-marketing/
Optimise your content for keyword relevance. They're key phrases that you need to use. https://g.page/constantech https://constantech.biz/search-marketing/
Have topic and year headings on your articles on your website. So for example, what I'm doing here. I would have search engine optimisation tips for 2021. https://g.page/constantech https://constantech.biz/search-marketing/
When you appear on the search engine results page you want to make sure that you're using all of the real estate that it's available to you there. https://g.page/constantech https://constantech.biz/search-marketing/
So, lots of people like to have their say. And a comment section allows them to be able to do that. https://g.page/constantech https://constantech.biz/search-marketing/
So, doing comparisons. That's a great way to structure your content. So, that's the type of, this one, or that one. Type of content. https://g.page/constantech https://constantech.biz/search-marketing/
Otherwise known as pillar and cluster content. So, it's that referencing with your other cluster articles, that give that pillar article, its heightened importance. https://constantech.biz/search-marketing/
So you're tip for search engine optimisation in Brisbane today. Is to distinguish between quality and useful content. So quality content may not necessarily be useful. For instance, where to locate the star, different stars in the sky in the night sky, for instance. Might be some quality content there, but not as useful as what type of telescope to be able to use to go and see those stars. So try to make sure that you, that you have quality content, but always be sure that your content is useful. So there you go, useful is better than quality.…
Brisbane search engine optimisation tip for today. And it's something that could be detrimental to you, if it's allowed to get away, and that is broken links. So both internal links, so when you have a link on a page on your website that points to a page another page on your website, or external links. That's a link that's pointing to another website. So it's important to every now and again, check your website to see if there's any broken links. If you have a WordPress website, there are plugins that will periodically check for broken links for you, and and give you a message to alert you to that. So if you have broken links on your website, Google takes that as a signal of and neglected website. So make sure that you don't have broken links, on your website.…
SEO Brisbane tip for today is references and sources. So when you have articles on your website, if you've sourced information from other places, then put links at the bottom of the article, to those sources. And any references for any little bits, in the article for instance. Like the way that you see on Wikipedia, they have lots of references and sources in their articles on Wikipedia, and that's exactly the same way that you want to do it for your website. Google assesses that, as you having taken the time to do good research, and then also give credit where credit's due and attribute those sources, by a link back to that source. It also will be a quality outbound link on that page. So make sure if you've sourced material from elsewhere, then you give credit where credit's due, and put references and sources with those articles.…
Search engine optimisation Brisbane tip for today. It's about readability. It's the readability of your website and pages on your website. So readability is determined by a number of things. Like the size of the font. How well that the text is laid out. Colours, and also the context of the text, and what reading level it's it is aimed at. So and with the reading level, you need to assess where you think your potential visitors are at with their reading level. Because the more in tune you are with them on the reading level, the more likely they are to read all the way through and then click on a link, to do something on your website. And that will be a positive for your search engine results ranking. But also, Google assess the general reading readability of web pages and articles. So there are services on the internet, which will help you assess the readability of your web pages.…
Ok, now this is a relatively new part of search engine optimisation. And that is to have what's known as pillar content. So you pick a page on your website as being the pillar content page, and then when you write articles, and publishing as blog posts on your website, and they relate to the content on that pillar page. Make sure that you have a link on your article content back to that pillar page. And then, as you create more articles that relate to that pillar page, and you put links back to that pillar page from your articles, that builds up the number of what's known as internal links to that page. And that says to Google that, that pillar content page is important. And it's the most important page on your website when it comes to that type of content. And that will help Google to index your site properly, and see you rank better in Google search for that page.…
Brisbane SEO tip to finish off the week. And it's about the quality of outbound links. So there are links on your website to other web sites, and having those links to websites which are quality websites will be beneficial to you. Too many outbound links or too many outbound, and too many outbound links to poor quality websites are going to be detrimental to you, in the search engine results page. So that's where you want to perform positively, is in the search engine results page. So make sure that, your outbound links are to quality websites.…
Ok, today's SEO tip for you is mobile usability. You know you want your website to look right on a mobile device. And you have either a specific mobile version of your website, or you have a responsive website. But then you need to also go and check that it is usable, and usable, as you intended to be usable on a mobile device. And that if you have any pop-ups for instance, they're not so big, they are covering the whole screen on a mobile device. And it doesn't take a very big pop-up, to cover the whole screen. Because then you won't be able to actually do anything on that page if the pop-up is over everything else. So, you need to actually go through your whole website on a mobile device, and make sure that the site is actually usable, on a mobile device. More than being just responsible, responsible? Responsive. More than just being responsive. It needs to be usable.…
Brisbane SEO tip for today. And it's about the links to your website that are contained within keywords. Google knows when people click on those links to go to your website, and what keywords are there, that the link is contained within, that made them click on that link. So it's known as organic keyword click through rate. So, and Google will rank you better for those keywords, the more people click on the links that contain those keywords. So if there's any way that you possibly can, try to increase the rate of people clicking on your organic keyword links.…
SEO Brisbane tip for today. It's dwell time. So dwell time, is the amount of time that a person spends on a page on your website. So the longer a person spends on a particular page, the more important Google assesses that page to be. So, how do you do that? How do you get people to stay for longer on pages on your website? You'll make it valuable for them to do it. Interesting. Engaging. Informative. All of those things, will see people staying longer on pages on your website. So and it's quite a valuable signal to Google about how relevant, and informative, and useful the content is, on your website. So you want to try to increase, the dwell time on our website.…
Brisbane SEO tip for today. And it's Direct Traffic. And direct traffic is when Google doesn't know where that person came from to get to your website. So they probably just entered your website address in directly into the browser, and went straight to your website. The way that, that happens, is when you get out and about doing handing out your business cards for instance, with your website address on. And talking to people. If you're in online networking situation you leave your details in the chat box, so that people will go directly to your website. Google actually use that as an import little ranking factor. So try to get out and network as much as possible, and get your website address to as many people as possible, so you'll have Direct Traffic to your website.…
Brisbane search engine optimisation tip for today. And it is your money or your life. That's a name that Google has given to a category of websites, that they feel should be held to a higher standard. So if you're dealing with money, an e-commerce website, or you're dealing with your life, so health, well-being, children, are those types of websites. Google is going to hold those websites, to a higher standard, expect a high standard of those websites. They want to see that you have a privacy policy in place on the site. Contact us is very important. A cookie policy in place on the website. All of those things that are seen as protecting people when they're going to spend their money, or make decisions about their life. So if your website is in that your money or your life category, make sure that you have it, attaining the highest standard possible.…
Brisbane SEO tips for today, is one that could be possibly detrimental. And that is DCMA complaints. The DCMA is an organisation that looks after digital media copyright. So if you have digital media, whether that's photos, audio, video, on your website, make sure that there's no copyright covering that, because Google actually scours the DCMA database to see if there's websites that have been reported as having copyrighted media. And that will be detrimental to your SEO.…
SEO Brisbane tip for today, and it's about user browsing history. So that's when a person visits your website more than once on, at different times. So if you can somehow get people to keep coming back to your website, then that will be a positive thing for you, in search results. One great way to make that happen, is to keep putting fresh content on to your website, that people find valuable. So again. Content is king. And fresh and useful content, is the most important thing. It will have people, returning to your website, and that alone will help you rank better in Google search results.…
SEO Brisbane tip for today. And it's about the information that shows up when you appear in Google search results. So there will be a link to the page that ranked in the search results, and then there will also be a little bit of text there with that. Now that text is known as the snippet text. It's good to have that snippet text, be as enticing as possible, for people to click on the link to your website. So there's something again to check on and again I'll make sure that the snippet text for each page, is as enticing as possible, to encourage people to click on the link to that page, when you show up in Google search results.…
Ok, localising your search engine optimisation strategy. So if you have a business that's based in Brisbane, and you want to optimise your SEO for Brisbane, two things that you can do to help that. One is to have a dot com dot au website address as opposed to a dot com. And the other thing that you can do, is have your website hosted by a company that is based in Brisbane. So the server that your website is sitting on, is actually physically located in Brisbane. Google knows that where those machines are located, and they will then give more relevance score to your website, when someone is searching for, something in Brisbane. And searching for your type of business in Brisbane. So there you go, have a dot com dot au, and host your site with a, on a server, in Brisbane.…
SEO Brisbane tip to finish off the week. And it's something that you can do to add a little positive search juice to your website. That is to do guest posts on other web sites. So if there are industry-specific websites, that are relative to your business, then approach them and see if you can give them articles to post on their website. And in in that article, you have a link to your website. So, that then, is a backlink to your website. It will have the benefit of having the back link, but it will also get more eyes on your content, and a link to your site. More eyes on a link to your site. That is so, and Google views that positively. So guest post on other websites, if you possibly can.…
Brisbane SEO tip for today, and it's about the authority of a linking domain. So when you have a link to your website on a another website, that's a backlink. And the authority of that website, that the link is on, is important to Google. It's known as the linking authority of that domain. So if you can get links onto, backlinks, that is, on to websites that have a high authority, then that's going to be more beneficial for you in the search engine results page of Google.…
Brisbane search engine optimisation, tip for today is backlink anchor text. So when you have a link on another website, to your website, that can have a piece of text, where the link is in behind that text. If the text that is there is keywords, then that's going to be beneficial. If you have too many keywords in the one link, then that's actually going to be detrimental. So just something to be mindful of. Having keywords in your backlink, anchor text is beneficial. Too many keywords in your backlink anchor text is detrimental.…
SEO in Brisbane. Hot tip for today is about backlinks. So backlinks are still a factor in Google's ranking. Nowhere near as important as they used to be, but they still are a factor. And the number of backlinks to your website is one of the indications to Google about the relevance of your website. And, so having as many backlinks from webpages as possible, is a good thing. Even if those pages are on, if there's multiple pages on the one website. Do not have a friend put a link to your website on every page of their website, because Google will recognise that and mark you down for it. Genuine backlinks, as many as possible, from as many pages as possible, even if they're on the same website.…
This week, I'm going to talk about backlinks. Content is king for your SEO in Brisbane and then, and by far the most important thing when it comes to search engine optimisation. But of the other things that are also important to SEO are backlinks are one of the more important things. Now, the more backlinks that you can have from different websites otherwise known to Google as root domains. So your www.mywebsite.com.au is a root domain. So the more that you can have backlinks from different websites, the more beneficial your backlink strategy is going to be for you, for your SEO in Brisbane.…
Search engine optimisation Brisbane, tip for today. And it's about reviews and recommendations. So the more positive reviews you can have for your website and your business, then the more positively Google views you. So, obviously Google reviews is the number one place to have positive reviews for your website. But also other services like Yelp or industry-specific services, which you can leave reviews on. Encourage your customers to leave positive reviews for you. Do good work, so that customers are happy to leave good reviews for you. And primarily ask for them to leave a positive review for you on Google reviews.…
Having a mobile optimised website, is actually nowadays crucial for your search engine optimisation. And you may have heard of websites being responsive, and say that they detect what size of device is being used, be it a desktop / laptop, or a tablet or a phone. So having a responsive website is not necessarily going to make it mobile optimised. So if you've got a site that is responsive, and your web developer has said that the site is responsive, make sure that you check your site with different devices. And mostly that's a smartphone and a tablet, to see that all of the pages are show up nicely, on those mobile devices. Make sure your website is mobile optimised.…
Here's your SEO Brisbane tip for today. Google like when you use Google services. So, two Google services that you can use, which will definitely help with your SEO, and that they are Google Analytics, and Google search console. You may well need your person who's looking after your hosting account or your Google stuff, to set that up for you and and they're questions to ask that person. Have you got Google Analytics set up? And have you got Google Search Console setup? And are those monitoring your website all the time? Because Google likes it when they can easily get information from your site. And search console, and Analytics make it easy for Google to get information from your website. So two important Google features to be making use off.…
Search engine optimisation Brisbane, tip for today. And it's with reference to terms of service and privacy policy pages on our website. And Google has viewed this as being more important of recent times, so having a terms of service and a privacy policy page on your website, is quite important. It says to Google that you value your website visitors privacy and their understanding of what information might be collected when they visit your website. Especially if you have an e-commerce website. If you're selling something, it's imperative that you have a terms of service page, and a privacy policy page, on your website.…
Brisbane search engine optimisation hot tip. And kicking off this week with YouTube. it's well-known and beyond doubt, that having videos on YouTube is a benefit for your SEO. And if you can actually have multiple videos on YouTube, and have a YouTube channel, then that's going to be even more advantageous for your business. Lots of times in search results, videos on YouTube are up the top of the search results. So you'll find that the videos that I do for a Constantech to help my SEO, they're all on YouTube. And on the Constantech channel on YouTube.…
OK, great SEO tip for any business in Brisbane is to have a keyword in the domain name. So, a keyword, is there something someone might search for with your business? It might be the type of business. It might be what you do in business. So for instance, if you're a plumber, then you might have mud plumbing dot com dot au. So that one's available too, by the way, if you're a plumber. Great hey. So yeah, just like that, have a keyword in the domain name, if you can. If you already have your domain, then there's other things that you can do, which we'll talk about at another time. But if you're coming up to getting a new domain, then try to have a keyword in the domain name, it will definitely help your search engine optimisation.…
Brisbane search engine optimisation tip for today. And it is to do with domain names. So that the most valuable domain name that you can have, and that's not necessarily how much it costs you, but what it might be worth to you, is to have what's called an exact match domain. So, if someone is searching for Brisbane dog care, and your website is Brisbane dog care dot com dot au, then that's going to be an advantage for you. Having that exact match domain. So if you are just starting out, it's the best time to try and get an exact match domain. So, you would search Google for search terms that in your area of business and find out what people are searching for. And try and get a domain name to match that. So that's an exact match domain. If you have one of them, then you've done very well. If you can get one of them, you'll be doing very well.…
Search engine optimisation Brisbane tip for today. And it's about whois. So there's a service on the internet, that's known as whois. And you can go there and put in a website address, and find out who is the owner of that website. And we're it's hosted for instance. Now, that information can be made private, so none of it actually shows up. Or it can be public, so that it does show up. And Google treats private whois information as suspicious. And public whois information as genuine. So if you want to have that little extra piece of a genuine signal to Google, then make sure that your whois information is public.…
Hi, in our tips for SEO in Brisbane this week, we're going to be looking at domain factors. So that's the www part of your, of your website. And the first thing that we'll look at, is having a keyword in your domain name. So if you make cakes for instance, then having a domain name my delicious cakes. Or cakes by Linda, is certainly going to help with your SEO. It's not going to be a big help, but every little bit counts. And we want to be doing every little bit right, when it comes to doing our SEO. So there you go, if you can have a keyword in your domain name, then that is going to be an advantage for you. And for your business with SEO.…
Search engine optimisation Brisbane, tip to finish off the week. And it's a really important one. It's about having an SSL certificate for your website. That changes the http part of your domain name to https. "S" for secured obviously. And Google treat That is a really important factor, in their search engine ranking. If you have a page on your website, or pages or your whole website, Google will Mark you down for that. So make sure that you have a current SSL certificate and that every page on your website is secure.…
Here's our SEO tip for you. That is probably not so well known. And that is site up time. So that's the amount of time that your site is available on the internet, without the service being interrupted. Now, the best way to make sure that your site is available for as much of the time as possible, is to be having your website hosting with a reliable web host. If you're with an unreliable web host and there's the opposite of uptime, which is downtime. And a lot of downtime. Google will know that and they will panelise your site, because they feel that there is every chance of someone goes to visit a site, it's just not going to be available there for them to see. So, make sure you get yourself, if you don't already feel confident with it, a reliable web host. And you can monitor it yourself. If you just search at Google for monitor site uptime.…
OK, another tip for your search engine optimisation, is to have a sitemap, so that's where every page on your website is put into the form of a tree type map. There are services that can do that for you. If you have a WordPress site, which most people do you can have a plugin that will create a sitemap for you. Google looks for a sitemap. It makes it easy for Google's systems to get a picture of how the website is structured, and anything like that you can do to make life easier for Google systems the more they like it. And the more positively they'll view your website. So have a sitemap. It helps Google. Google likes the help that you can give them, and they'll give you a positive mark when it comes to SEO for your website.…
Site updates is another great thing to do for your search engine optimisation in Brisbane. And the easiest way to get site updates done, is to publish new articles. Every time you publish a new article, Google's Crawler will see that there's new content there, and know that your site is active and staying fresh. Also, make sure that you check from time to time across your site to see if there's any outdated content, possibly, that needs to be updated. Having outdated content will be detrimental to your SEO. So site updates, they're an important part of effective search engine optimisation.…
Brisbane SEO tips for the week. And it's about your site architecture, and that's how your website is overall constructed. There's two important factors to that, and that is what's known as pillar content and also what's known as cluster content. So with your cluster content, you want links back to the page that you have set up as your pillar content. And then you also want to have a sitemap for your website so that, that helps Google interpret the structure of your website. And if it is structured with the internal links pointing to your pillar content, then that pillar content will have more importance placed on it, when it comes to Google ranking you in search engine results.…
So now you know, that when it comes to SEO in Brisbane, video is definitely the best way to start. But how do you do it? Well, it's actually really simple. You just grab yourself a Gimbal, pop your phone in, and start to video. You can even move it around and the Gimbal holds the phone nice and steady. And then... If you're a painter, you can stand in front of a house that you've painted. If you're a lawyer, you can display the wealth of knowledge that you have at your disposal. But it doesn't matter what industry you're in, just grab the Gimbal, pop your phone in, and start to video. Because video, is good, for SEO.…
Google says that Content Is King! And the only safe form of content for SEO in Brisbane is video. That's because Google can create a digital signature of your face and match that with a Facebook or LinkedIn profile for instance, to confirm that the content is being produced by genuine person. Artificial intelligence is invading blog posts. The written word. And also audio in podcasts. Google can't tell what's genuine and what's not genuine. That's a bad thing for SEO. If you want to stay safe with your SEO, always start with video.…
You can't tell the difference, between an artificial intelligence written article and an article written by a person, but that's a big problem for SEO. Because Google can't tell the difference either, so they're going to be getting more and more sceptical about articles and blog posts as time goes by. Podcast's are definitely another option. There is an issue with podcasts as well, though, and that is text to speech. So you can have your text written by an AI article writer, use text to speech to create the audio, and then you have a podcast. So Google won't be able to know what's genuine with podcasts, and what's not genuine, and will be getting ever more sceptical about podcasts as well. That's a big problem for SEO also. There is an answer, however, and definitely, I'll give you that answer next time.…
Artificial intelligence. AI. I think it's great. I love it. But it's not going to work out well for some people. And if you're writing blog posts for your business, I'm sorry, but you're one of the ones it's not going to work out well for. And probably not for the reasons you think. There are AI article writers and a couple of them are really good. You can't tell the difference between AI written articles, and an article written by a person. And nor can Google. And therein lies the problem. Google are going to be getting more and more sceptical about blog posts all the time. Because they won't be able to tell the difference between what you spent time creating, and what you haven't spent time creating. Obviously, there are big SEO implications for that. But there is an answer. And I'll probably let you know what that answer is next time.…
But, the idea is that you know you've got your visuals and you know whether you're going to reach your goals. You can put budget numbers in there to make sure you're reaching budget. https://g.page/constantech-sinnamon-park https://constantech.biz/business-process-automation/projects/
So my name's Hayley and I'm here today with John from Constantech. John's here to share some tools about how to get our businesses seen and apparently Google Maps is a great way to do that. John, can you share a little bit today? Yeah sure, thanks Hayley. So, when you search at Google the top results are ads and then the next results are maps and then there's the organic search results. And more people tap on or click on maps results than any of the other Google search results. So being found in maps and ranking in maps is extremely beneficial for business. Being able to geotag video which is something you won't find anyone doing outside of Constantech, is going to help business rank on maps immensely.…
Hi, I'm Haley, and here I'm with John from Constantech. Now, as business owners we know it's so important to get found and Google Maps is a great tool for that. John can you share a little bit about that today? Certainly can Haley, thank you. So, Google Maps, it is obviously all about points on a map. To maps people, like Google Maps people, the point on a map is actually a latitude and longitude point, and one can in the data of a digital photo put a latitude and longitude point. It's called geo-tagging.…
There's one alarming statistic about video on social media. Of all videos viewed on social media 75 to 80% of them are viewed with volume on 0. This means that subtitles are crucial. If you don't have subtitles on your video that you post on social media, you've lost before you even begin. The thing about subtitles, is that they have to be burned onto the video. That's so they appear, no matter where the video is posted. https://g.page/constantech-sinnamon-park https://constantech.biz/…
Posting a video on social media, on one social media channel, let's say Facebook. That's one signal to Google about your expertise and authority. If you post it on Instagram and Twitter as well, then there's three signals to Google about your expertise and authority. If you post it to seven social media channels, there's seven signals to Google about your expertise and authority. If you extract the audio and post that to six or seven podcast channels, there's another six or seven signals to Google about your expertise and authority. Extract the text and post that to a few blog channels, and there's in the order of fifteen signals to Google, about your expertise and authority.…
When it comes to content, video rules. And a great thing about video is, that with the one video, you can actually have three pieces of content. There's the video itself, audio can be extracted from the video and text can be extracted from the audio. So you produce some video which exhibits expertise and authority. You post it on social media to get interaction and exhibit trust. Exactly what Google's looking for.…
For a number of years now, Google has said that content is king. Google has a formula for the content, they call it their E-A-T formula. It's an acronym for Expertise, Authority, Trust. If your content exhibits expertise and authority, and you get interaction with that content which exhibits trust, that's exactly what Google is looking for, to rank you in Google search.…
Editing video, producing subtitles, burning subtitles onto video, extracting audio, posting audio to podcast channels, extracting text and posting that to blog channels. It's a whole lot of work if done manually. It's way too labour-intensive and cost prohibitive to actually do. That's where Constantech automation comes in. We automate the entire procedure and cut the labour cost down to where it's actually very affordable.…
https://g.page/constantech-sinnamon-park https://constantech.biz/pricing-for-the-packages-constantech-offer/ https://constantech.biz/new-seo-plans-and-pricing/ Constant Excellence! Constant Customer Focus! Constantech! Business Process Automation – New SEO – Maps SEO – Content Automation – Cloud Services We want every customer, to feel like our only customer!…
https://g.page/constantech-sinnamon-park https://constantech.biz/constantech-have-three-packages-available-to-choose-how-your-material-is-distributed/ https://constantech.biz/new-seo-plans-and-pricing/ Constant Excellence! Constant Customer Focus! Constantech! Business Process Automation – New SEO – Maps SEO – Content Automation – Cloud Services We want every customer, to feel like our only customer!…
https://g.page/constantech-sinnamon-park https://constantech.biz/automation-to-bulk-schedule-and-post-to-social-media/ https://constantech.biz/send-signals-to-google/ Constant Excellence! Constant Customer Focus! Constantech! Business Process Automation – New SEO – Maps SEO – Content Automation – Cloud Services We want every customer, to feel like our only customer!…
https://g.page/constantech-sinnamon-park https://constantech.biz/constantech-get-audio-and-text-out-of-your-video-for-more-signals-to-google/ https://constantech.biz/send-signals-to-google/ Constant Excellence! Constant Customer Focus! Constantech! Business Process Automation – New SEO – Maps SEO – Content Automation – Cloud Services We want every customer, to feel like our only customer!…
https://g.page/constantech-sinnamon-park https://constantech.biz/business-only-need-produce-seven-minutes-of-video-for-a-week-worth-of-material/ https://constantech.biz/send-signals-to-google/ Constant Excellence! Constant Customer Focus! Constantech! Business Process Automation – New SEO – Maps SEO – Content Automation – Cloud Services We want every customer, to feel like our only customer!…
https://g.page/constantech-sinnamon-park https://constantech.biz/just-use-a-gimbal-and-talk-about-what-you-do/ https://constantech.biz/send-signals-to-google/ Constant Excellence! Constant Customer Focus! Constantech! Business Process Automation – New SEO – Maps SEO – Content Automation – Cloud Services We want every customer, to feel like our only customer!…
Brisbane SEO tip for today. And it's an important tip this one. Actually it's about optimising your images, and making them as small in file size as possible, while still having a good enough quality to be attractive. So there are websites that will do that for you, which will optimise your images. If you have a WordPress website, there's plugins that will automatically optimise images when you upload them to your WordPress website. And the size of the images on your web pages are going to be influential, in how fast that web page loads. and the faster it can load, the better Google likes it.…
Hey here's a great thing that you can do to help boost your SEO. Your search engine optimisation. And that is to have some multimedia with your article. Be that a picture or photo for instance. Or a graphic, an infographic, or preferably, it's video, because video is the number one piece of multimedia when it comes to helping your SEO. There's been studies done, that have shown that having some sort of multimedia with your article definitely helps boost that. Google recognises that that's content which is going to be more engaging for users, and more likely to be useful for people, so use multimedia with your articles.…
Brisbane search engine optimisation tip for today. Page load speed. So Google looks at how long it takes to load a page on your website and makes either a positive assessment, or negative assessment. Obviously, so you might feel the urge to put a whole bunch of graphics onto a page with an article to pretty it up and make it more engaging. But if that slows down the speed of the page to load, then Google's going to markdown that page. It needs to load quickly. It still needs to be engaging, but it needs to load quickly. And it's a factor that Google has made more and more important in recent years. So especially with the rise of mobile, and the amount of time that people search and browse the web on mobile. So page loading speed and particularly page loading speed on mobile, is a very important factor in Google search ranking now days.…
SEO Brisbane tip to finish off the week. And it's about duplicate content. So if there's a one piece of duplicate content on your website, so that's content that either in whole or mostly matches the content on another page in your website, then that's not going to be detrimental to you. Google will just pick one or the other, as the relevant page. If there's a lot of those instances of duplicate content on your website, then it will be detrimental to you. So be mindful of that. That you don't have duplicate content. There are services on the internet that can check for duplicate content on your website for you. So it's an easy way to find out where it is, and tidy it up. So make sure that you don't have duplicate content on your website.…
Today's tip for your SEO in Brisbane, is to make sure that your articles cover the topic in depth. So when you talk about a subject, or write about a subject, make sure that you also cover information that's related to the subject. It may not necessarily be what you're talking about directly, but it is, the things that your subject might affect, or things, that might affect the subject that you're talking about. So, you give more than just the basic piece of information. You try and give us as much and as extended piece of information as you possibly can. And that all helps Google to recognise your content as valuable content. That's it for today.…
SEO Brisbane red hot tip for today. So content length. So when you have articles on your website, what's the ideal length for them to be? Now there's been lots of research done around this, and quite a bit of that research shows that somewhere between 1500 and 2000 words is ideal length. However, when Google says content is king, and you ask, what type of content? And how much content? The answer that Google gives to how much, is more than your competitors. So that's the real key to content-length. It doesn't matter about really the 1500 to 2000. It matters that you're doing more than your competitors. And obviously, that it's a better quality than your competitors. So there you go. That's my red hot tip. For content length... More than your competitors.…
Ok, so your SEO in Brisbane red hot tip for today. Is about keyword density. So that's the number of times that any word appears on any particular page of your website. And the ideal keyword density is actually around the 2 to 3%. So, if you have a 100 word article for instance, then two or three of those words should be keywords. That's ideal. If you do too many, you're going to be doing yourself a big disservice. So, and too many would be 9 or 10 or more. If you have that many keywords, that much keyword density on a web page, Google will definitely mark you down, when they're ranking for SEO. So, 2 to 3 words per 100, otherwise known as 2 to 3% as the keyword density, is ideal on any page on your website.…
SEO Brisbane tip for today. Is the headings on a website page. So there's a number of different heading levels, on website pages. And that's heading 1 through to heading 6. So and it's important, and beneficial to have keywords in those different headings. So, and there's two spots to have keywords. One is in the H1 tag. So that's the heading one. And then the other place to have keywords, is in a heading that is somewhere between H2 and H6, so that's H2 H3 or H4, for instance. One of those should also have keywords for that web page.…
Brisbane search engine optimisation tip for today. And it's a really important one. So it's about the trust level of your domain. Reviews give a positive trust level to your domain for instance. And then there's a whole bunch of other factors that Google look at to establish the trust level of a domain. Positive signals about the trust level of your domain, are going to help you positively in Google search. Negative trust signals like complaints, for instance. Negative reviews are going to be detrimental to your website in Google search results. So do everything that you possibly can, to enhance the trust level of your domain.…
SEO Brisbane tip for today. Is about at top level domain. And the top level Domain is the bit after the name part of your domain. So if mydomain.com.au for instance, the dot com dot au is the top level domain part of the address. It can be helpful from a local search perspective, to have a country specific top level domain. So in Australia, dot com dot au. If you are targeting a worldwide audience, it may well be better for you to have the dot com for instance. So, make an assessment of where you are hoping to get your website traffic from. Whether it's local, or international. And have your top level domain that you use, suited to where you hope to get your traffic from.…
SEO Brisbane tip for today. And another ranking Factor from Google is the number of what's called outbound links on your website. And the quality of outbound links on your website. So the quality is important from a positive aspect, that you're linking to websites that are authoritive, in your business category. And the number of backlinks, actually can be a negative. If you have too many of them, Google will see that you're trying to game the system, and there's nothing that Google likes, dislikes more, than people who try to game the system. So yes, have outbound links. Make them to quality websites. Don't use too many because if you have too many outbound links, you'll pay a penalty for that.…
Ok, so seems a bit obvious, but it is missed by some people and is actually quite important when it comes to Google recognising you as a genuine business. And that's really imperative for your search engine optimisation. So, and that is to have a Contact Us page, or a contact page. And on that contact page, you need to have some certain details. And that is your business name, address, phone number, and email. And that information needs to match wherever you have it, wherever else you have your information. Your business information. And that would be if you've got it listed on Yelp for instance, or Yellow Pages. And also the information that you have with your web host needs to match what you have on your Contact Us page, because Google will correlate the two and if they don't match, then they think that something's wrong. And that will get your marked down in your SEO. So there you go. Contact page. And make sure the information there is the same as you have it in all other places.…
SEO Brisbane tip for today is URL length. So the URL is so domain name of your website. So like Constantech.biz, for instance. The length of the URL actually makes a difference, as to where you're going to show up in Google search. There's been research done, which shows that, from positions 2 to 10, the url length, is generally around 25 to 30 characters. And for position 1, the URL length, that was discovered in the study, was around 17 to 20 characters. So if you can, make your URL, around that 17 to 20 characters in length. That's going to be helpful, for your search engine optimisation.…
Ok to finish off the week. Here's an SEO tip that probably you may not of ever heard of before. And it's probably not really well known. But having people bookmark your website in their Chrome browser, in their Google Chrome browser, which Google can easily monitor, is actually helpful for your SEO. Google knows that people feel that your website is important enough to have it on a bookmark in Chrome. So anything that you can do to encourage people to bookmark your website in Chrome, will definitely be helpful for your Brisbane search engine optimisation. Encourage people to bookmark your website in Google Chrome browser.…
Brisbane SEO tips for today. And that is bounce rate. So bounce rate, is when a person goes to your website and only stays there for a short period of time. Without clicking on anything. And then navigate away to another website. And Google call that a bounce. So having people click on your website is absolutely beneficial, because that sends a signal to Google that your information on your website, is relevant and useful. So a bounce rate, that is not too bad, is actually about 60%. So there you go. If you have a look at your figures. Have a look at your bounce rate and see where it's at, and try to get that bounce rate down.…
Gantt charts have been around for a long time, and they are still a great tool for project management teams.
Your customers need to be your primary focus.
Always try to be giving maximum value to your customers.
While there a many CRM systems available, there are not many people to help you get setup and using a CRM properly.
Building efficiency into business process automation.
An explanation of what business process automation is.
https://g.page/constantech-sinnamon-park https://constantech.biz/the-whole-task-of-publishing-is-automated/ https://constantech.biz/send-signals-to-google/ Constant Excellence! Constant Customer Focus! Constantech! Business Process Automation – New SEO – Maps SEO – Content Automation – Cloud Services We want every customer, to feel like our only customer!…
https://g.page/constantech-sinnamon-park https://constantech.biz/subtitles-are-crucial-for-videos-on-social-media/ https://constantech.biz/send-signals-to-google/ Constant Excellence! Constant Customer Focus! Constantech! Business Process Automation – New SEO – Maps SEO – Content Automation – Cloud Services We want every customer, to feel like our only customer!…
https://g.page/constantech-sinnamon-park https://constantech.biz/priceless-subtitle-help-for-business/ https://constantech.biz/send-signals-to-google/ Constant Excellence! Constant Customer Focus! Constantech! Business Process Automation – New SEO – Maps SEO – Content Automation – Cloud Services We want every customer, to feel like our only customer!…
https://g.page/constantech-sinnamon-park https://constantech.biz/how-to-send-signals-to-google-about-your-expertise-and-authority/ https://constantech.biz/send-signals-to-google/ Constant Excellence! Constant Customer Focus! Constantech! Business Process Automation – New SEO – Maps SEO – Content Automation – Cloud Services We want every customer, to feel like our only customer!…
https://g.page/constantech-sinnamon-park https://constantech.biz/constantech-can-geotag-video-to-help-businesses-rank-in-google-maps-search-results/ https://constantech.biz/google-maps-seo/ Constant Excellence! Constant Customer Focus! Constantech! Business Process Automation – New SEO – Maps SEO – Content Automation – Cloud Services We want every customer, to feel like our only customer!…
https://g.page/constantech-sinnamon-park https://constantech.biz/constantech-automation-to-save-a-lot-of-time-with-subtitle-production/ https://constantech.biz/send-signals-to-google/ Constant Excellence! Constant Customer Focus! Constantech! Business Process Automation – New SEO – Maps SEO – Content Automation – Cloud Services We want every customer, to feel like our only customer!…
How Constantech automate the distribution of social media content. https://g.page/constantech-sinnamon-park https://constantech.biz/automation-magic-to-save-time-with-content-distribution/ https://www.facebook.com/Constantech/ https://www.instagram.com/constantech1/ https://twitter.com/Constantech https://www.linkedin.com/company/constantech/…
What do you see is the most important part of the whole process of you know automation? The integral piece of it and we always recommend starting with first, is CRM. Yeah customer relationship management it’s all about better nurturing your leads/prospects and turning them into customers. Then looking after them when once they are a customer so that you’ve got a lot of touch points with them. A lot of those touch points can be automated and it helps for the customer to feel like you actually value them as a customer and value their business. Constant Excellence! Constant Customer Focus! Constantech! Business Process Automation – New SEO – Maps SEO – Content Automation – Cloud Services We want every customer, to feel like our only customer! https://g.page/constantech-sinnamon-park https://constantech.biz/what-is-the-integral-part-of-business-process-automation/ https://drive.google.com/open?id=1Jbm3TpfA-LFfu030Lt6PyvU9h1o-4CXd…
What to do to make sure you are sending quality signals to Google, so they rank you well in search.
Is social media automation beneficial for business?
An explanation of how CRM is a part of the lead generation process.
Google are looking for expertise, authority and trust signals to rank your business in search.
An explanation of how to save time by automating the distribution of content to social media. https://goo.gl/maps/yxRHfjJPRhQg6hQ56
Describing how automation can help your customers. https://g.page/constantech-sinnamon-park
An overview of automation done the Constantech way. https://g.page/constantech-sinnamon-park
Tervetuloa Player FM:n!
Player FM skannaa verkkoa löytääkseen korkealaatuisia podcasteja, joista voit nauttia juuri nyt. Se on paras podcast-sovellus ja toimii Androidilla, iPhonela, ja verkossa. Rekisteröidy sykronoidaksesi tilaukset laitteiden välillä.