CX For CXOs: Customer Experience, MarTech and Digital Truths

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Tekijältä Namrata Balwani. Player FM:n ja yhteisömme löytämä — tekijänoikeuksien omistajana on kustantaja eikä Player FM ja ääntä lähetetään suoraan heidän palvelimiltaan. Napsauta Tilaa -painiketta, kun haluat seurata Player FM:n päivityksiä tai liittää syötteen URL-osoitteen muihin podcast-sovelluksiin.
From digital transformation to customer experience to MarTech, marketing is increasingly complex with data and technology at the centre. But it is still about human experience and brand experience. There’s an infinite number of ways that brands interact with customers today and thousands of tools to enable better CX. How do you as a CXO keep track of all that’s going on? That’s where I come in. I am Namrata Balwani, a Digital and Customer Experience Consultant, with a 20-year career & leadership roles in marketing and digital. In this weekly show, I talk about emerging themes and practical solutions around CX. If you are drowning in information, this show can help you distill a lot of the noise into what’s real. I also speak to leaders in the industry for their perspectives and vision of the future. That’s not all! Each episode also covers one piece of marketing and tech industry news and one interesting tool or technology. Get all the information on episodes at www.cxforcxos.com Do subscribe!

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