Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
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continue reading
Sisällön tarjoaa Faster Horses | Paul Wilshaw & Mark Sutcliffe, Faster Horses | Paul Wilshaw, and Mark Sutcliffe. Faster Horses | Paul Wilshaw & Mark Sutcliffe, Faster Horses | Paul Wilshaw, and Mark Sutcliffe tai sen podcast-alustan kumppani lataa ja toimittaa kaiken podcast-sisällön, mukaan lukien jaksot, grafiikat ja podcast-kuvaukset. Jos uskot jonkun käyttävän tekijänoikeudella suojattua teostasi ilman lupaasi, voit seurata tässä https://fi.player.fm/legal kuvattua prosessia.
Samanlainen kuin Faster Horses | A podcast about UI design, user experience, UX design, product and technology
It didn’t all change in March 2020. Not really. The UK high street has been in the throes of a gradual revolution for decades. From the rise of ecommerce, to the birth of mobile, social commerce, and a growing emphasis on experience, change has been underway for a while. In fact for many, the pandemic has acted as a wake-up call. Digital transformation was no longer a ‘nice to have’ but a matter of survival. Necessity sparked innovation and customers are enjoying more flexibility and conveni ...
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A podcast about web design and development.
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A podcast about craft, career, and creativity from Proximity Media, the production company that helped bring you Creed III, Judas and the Black Messiah, Space Jam: A New Legacy, Black Panther: Wakanda Forever podcast and soundtrack, and more. New episodes every Sunday.
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Inspiring Stories & Actionable Strategies for Building a Thriving Creative Practice
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Montgomery & Co. is a weekly podcast where WNBA champion and part-owner of the Atlanta Dream Renee Montgomery is joined by her mother Bertela Montgomery, her sister Nicole Young and her wife Sirena Grace as they chart a unique path through the business world as four black and brown women keeping their family first at all times. Both insightful and compelling, this one-of-a-kind talk show combines interviews with some of the world’s top innovators & entrepreneurs with sports and culture conve ...
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The traditional enterprise go-to-market motion is undergoing a transformational shift. B2B buyers are more sophisticated than ever, and operational efficiency is a key focus for every organization. One key function possesses a unique opportunity to shape the future of revenue generation: enablement. On this podcast, we’re bringing you the secrets, strategies, and tactics that successful enablement leaders are using to drive meaningful impact. The Enablement Edge is the go-to resource for sal ...
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Show notes are at https://stevelitchfield.com/sshow/chat.html
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The Partnership Economy explores the power of partnerships through candid conversations and stories with industry leaders. Our hosts, David A. Yovanno, CEO and Todd Crawford, Co-founder, of impact.com, unpack the future of partnerships as a lever for scale and an opportunity to put the consumer first.
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Kipp Bodnar (HubSpot’s CMO) and Kieran Flanagan (Zapier’s CMO), lead you down the rabbit hole of marketing trends, growth tactics and innovation. On the way you’ll pick up undiscovered strategies to give you that slight edge for success. These are not your typical twitter thread regurgitated marketing tactics that everyone is doing. These are new methods, with unfiltered examination of successful fresh ideas.
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Design Language vs Tone of Voice
Manage episode 338674648 series 2916999
Sisällön tarjoaa Faster Horses | Paul Wilshaw & Mark Sutcliffe, Faster Horses | Paul Wilshaw, and Mark Sutcliffe. Faster Horses | Paul Wilshaw & Mark Sutcliffe, Faster Horses | Paul Wilshaw, and Mark Sutcliffe tai sen podcast-alustan kumppani lataa ja toimittaa kaiken podcast-sisällön, mukaan lukien jaksot, grafiikat ja podcast-kuvaukset. Jos uskot jonkun käyttävän tekijänoikeudella suojattua teostasi ilman lupaasi, voit seurata tässä https://fi.player.fm/legal kuvattua prosessia.
So what’s the difference between design language and tone of voice? Where are the boundaries between the tone of voice and design language, and who leads the strategy of these? Are they interchangeable?
In literature, the Tone of Voice refers to the author’s feelings towards the subject, as expressed through the writing itself. Writing for the web is obviously different from writing prose (or at least it should be since web users read very little.) Still, every scrap of writing on a page (from body copy to button labels and other UX copywriting) contributes to the tone of voice we’re using to speak to our users (https://www.nngroup.com/articles/tone-of-voice-dimensions/).
Visual communication is exceptionally complicated. It’s diverse, boundless, and relentless. To induce a sense of clarity and coherence to it, we need to establish a series of constraints that will help us communicate with our end-users. This is where Design Language comes into play (https://www.uxpin.com/studio/blog/design-language/)
Why are these important, and how can navigate those tricky workplace politics?
All this and more are answered in this episode of Faster Horses.
🐎 80% comedy, 20% UX, 0% filler
👕 Get stickers and tees at https://www.paulwilshaw.com/shop/
💎 Support the show and sign up for early and exclusive content: https://www.patreon.com/FasterHorses
🎙 Spotify: https://open.spotify.com/show/5wF48uFWHs5a7gpr3eNwrC
🎙 Apple: https://podcasts.apple.com/gb/podcast/faster-horses-a-podcast-about-ui-design-user/id1496787723
🎥 Watch: https://youtu.be/GYjaKrOt1VE
PEACE!
Produced by:
Paul Wilshaw
Nick Tomlinson
Mark Sutcliffe
Anthony Jones
Chris Sutcliffe
Title music: James Medd
Sound effects: https://www.zapsplat.com
All this and more are answered in this episode of Faster Horses, a podcast about UX, UXR, UI design, products and technology (sometimes!)
🐎 80% comedy, 20% UX, 0% filler
👕 Get stickers and tees at https://www.paulwilshaw.com/shop/
The show is hosted by:
Paul Wilshaw
https://www.linkedin.com/in/paulwilshaw/
and
Mark Sutcliffe
https://www.linkedin.com/in/sutcliffemark/
If you want to suggest an idea, or join us on the show, send us a message 👆.
31 jaksoa
Design Language vs Tone of Voice
Faster Horses | A podcast about UI design, user experience, UX design, product and technology
Jaa
Manage episode 338674648 series 2916999
Sisällön tarjoaa Faster Horses | Paul Wilshaw & Mark Sutcliffe, Faster Horses | Paul Wilshaw, and Mark Sutcliffe. Faster Horses | Paul Wilshaw & Mark Sutcliffe, Faster Horses | Paul Wilshaw, and Mark Sutcliffe tai sen podcast-alustan kumppani lataa ja toimittaa kaiken podcast-sisällön, mukaan lukien jaksot, grafiikat ja podcast-kuvaukset. Jos uskot jonkun käyttävän tekijänoikeudella suojattua teostasi ilman lupaasi, voit seurata tässä https://fi.player.fm/legal kuvattua prosessia.
So what’s the difference between design language and tone of voice? Where are the boundaries between the tone of voice and design language, and who leads the strategy of these? Are they interchangeable?
In literature, the Tone of Voice refers to the author’s feelings towards the subject, as expressed through the writing itself. Writing for the web is obviously different from writing prose (or at least it should be since web users read very little.) Still, every scrap of writing on a page (from body copy to button labels and other UX copywriting) contributes to the tone of voice we’re using to speak to our users (https://www.nngroup.com/articles/tone-of-voice-dimensions/).
Visual communication is exceptionally complicated. It’s diverse, boundless, and relentless. To induce a sense of clarity and coherence to it, we need to establish a series of constraints that will help us communicate with our end-users. This is where Design Language comes into play (https://www.uxpin.com/studio/blog/design-language/)
Why are these important, and how can navigate those tricky workplace politics?
All this and more are answered in this episode of Faster Horses.
🐎 80% comedy, 20% UX, 0% filler
👕 Get stickers and tees at https://www.paulwilshaw.com/shop/
💎 Support the show and sign up for early and exclusive content: https://www.patreon.com/FasterHorses
🎙 Spotify: https://open.spotify.com/show/5wF48uFWHs5a7gpr3eNwrC
🎙 Apple: https://podcasts.apple.com/gb/podcast/faster-horses-a-podcast-about-ui-design-user/id1496787723
🎥 Watch: https://youtu.be/GYjaKrOt1VE
PEACE!
Produced by:
Paul Wilshaw
Nick Tomlinson
Mark Sutcliffe
Anthony Jones
Chris Sutcliffe
Title music: James Medd
Sound effects: https://www.zapsplat.com
All this and more are answered in this episode of Faster Horses, a podcast about UX, UXR, UI design, products and technology (sometimes!)
🐎 80% comedy, 20% UX, 0% filler
👕 Get stickers and tees at https://www.paulwilshaw.com/shop/
The show is hosted by:
Paul Wilshaw
https://www.linkedin.com/in/paulwilshaw/
and
Mark Sutcliffe
https://www.linkedin.com/in/sutcliffemark/
If you want to suggest an idea, or join us on the show, send us a message 👆.
31 jaksoa
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Samanlainen kuin Faster Horses | A podcast about UI design, user experience, UX design, product and technology
Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
…
continue reading
It didn’t all change in March 2020. Not really. The UK high street has been in the throes of a gradual revolution for decades. From the rise of ecommerce, to the birth of mobile, social commerce, and a growing emphasis on experience, change has been underway for a while. In fact for many, the pandemic has acted as a wake-up call. Digital transformation was no longer a ‘nice to have’ but a matter of survival. Necessity sparked innovation and customers are enjoying more flexibility and conveni ...
…
continue reading
A podcast about web design and development.
…
continue reading
A podcast about craft, career, and creativity from Proximity Media, the production company that helped bring you Creed III, Judas and the Black Messiah, Space Jam: A New Legacy, Black Panther: Wakanda Forever podcast and soundtrack, and more. New episodes every Sunday.
…
continue reading
Inspiring Stories & Actionable Strategies for Building a Thriving Creative Practice
…
continue reading
Montgomery & Co. is a weekly podcast where WNBA champion and part-owner of the Atlanta Dream Renee Montgomery is joined by her mother Bertela Montgomery, her sister Nicole Young and her wife Sirena Grace as they chart a unique path through the business world as four black and brown women keeping their family first at all times. Both insightful and compelling, this one-of-a-kind talk show combines interviews with some of the world’s top innovators & entrepreneurs with sports and culture conve ...
…
continue reading
The traditional enterprise go-to-market motion is undergoing a transformational shift. B2B buyers are more sophisticated than ever, and operational efficiency is a key focus for every organization. One key function possesses a unique opportunity to shape the future of revenue generation: enablement. On this podcast, we’re bringing you the secrets, strategies, and tactics that successful enablement leaders are using to drive meaningful impact. The Enablement Edge is the go-to resource for sal ...
…
continue reading
Show notes are at https://stevelitchfield.com/sshow/chat.html
…
continue reading
The Partnership Economy explores the power of partnerships through candid conversations and stories with industry leaders. Our hosts, David A. Yovanno, CEO and Todd Crawford, Co-founder, of impact.com, unpack the future of partnerships as a lever for scale and an opportunity to put the consumer first.
…
continue reading
Kipp Bodnar (HubSpot’s CMO) and Kieran Flanagan (Zapier’s CMO), lead you down the rabbit hole of marketing trends, growth tactics and innovation. On the way you’ll pick up undiscovered strategies to give you that slight edge for success. These are not your typical twitter thread regurgitated marketing tactics that everyone is doing. These are new methods, with unfiltered examination of successful fresh ideas.
…
continue reading
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