The Art of Sustainable Agency Growth with Bill and Kevin

FreeDive Podcast

In this lively episode of FreeDive, Bill takes over hosting duties and welcomes Kevin for his podcast debut! Kevin flips the script, putting Bill on the spot about running an agency with purpose, and diving deep into what it takes to grow responsibly in today’s fast-paced digital landscape.
Discover how to scale your agency without losing your sanity, your team, or your unique vision! And stay tuned until the end, when Kevin fields questions from the team and puts Bill in the hot seat with rapid-fire challenges like, “Who would you fire?” and “Where’s the office pony you promised us?” 🐴
Whether you’re just starting out or looking to refine your growth tactics, this episode offers a fresh, fun take on mastering the art of sustainable success!

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1. Bill and Kevin Hosting (00:00:00)

2. Growing Over 13 Years (00:02:56)

3. Challenges of Staff Growth (00:06:01)

4. Disappointments with Client Pitch Loss (00:11:01)

5. Successes and Triumphs (00:15:14)

6. Managing Client Expectations (00:17:04)

7. Working Along with In-House Marketing (00:21:56)

8. Planning Financially (00:23:40)

9. Who Would You Fire? (00:25:23)

10. Longest Serious Face (00:26:04)

11. Most Outrageous Expense (00:26:42)

12. Who's Emails Delete Most? (00:28:19)

13. Seapoint Office Pony (00:29:43)

14. Swap Jobs with Anyone at Seapoint (00:30:17)

15. Why Michael Scott? (00:31:16)