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Marketing Angle: Knowing Your Customer and Building Trust with Peter Vescuso, Chief Marketing Officer at Dragos
Manage episode 346069626 series 3399729
Sisällön tarjoaa Kathy Kelleher. Kathy Kelleher tai sen podcast-alustan kumppani lataa ja toimittaa kaiken podcast-sisällön, mukaan lukien jaksot, grafiikat ja podcast-kuvaukset. Jos uskot jonkun käyttävän tekijänoikeudella suojattua teostasi ilman lupaasi, voit seurata tässä https://fi.player.fm/legal kuvattua prosessia.
Peter is a B2B Marketing executive passionate about digital and content marketing and known for building brands and marketing organizations that deliver superior results. In his Chief Marketing Officer role, Peter leads the marketing strategy and operations in partnership with the sales team.
They cover:
👉 [05:40 - 07:38] Getting to know your customers better
👉 [07:38 - 10:44] Building trust in the digital space
👉 [10:58 - 12:48] Aligning marketing with sales
👉 [12:50 - 15:18] Tracking marketing contribution to revenue
If you want to learn practical ways to enhance your marketing efforts, boost sales productivity, and increase revenue, tune into this episode of Hidden in Plain Sight: The Enterprise Revenue Intelligence Podcast.
And connect with Peter here:
👉LinkedIn: https://www.linkedin.com/in/petervescuso/
Hidden in Plain Sight is handcrafted by our friends over at: fame.so
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