143 - Boosting Sales Performance: Expert Strategies and Advice from Dionne Mejer
Manage episode 420112876 series 3576217
Introduction:
- Host introduces Dionne Mejer, a guest with a strong background in sales and inside sales, who now runs her own business.
- Dionne shares that she initially didn't want to be in sales but found her passion for technology and building relationships.
- Host emphasizes the importance of sales skills in any profession and encourages everyone to learn sales.
Background:
- Dionne provides insight into her company, Inside Sales By Design, which focuses on creating and revamping sales infrastructure for organizations.
- They offer services such as blueprint creation, framework development, job descriptions, onboarding, and interview support.
- Recently, they have been working on driving adoption and utilization of technology tools within organizations.
Driving Adoption of Technology:
- Dionne highlights the challenge of getting sales teams to embrace and utilize technology tools effectively.
- Many organizations focus more on tracking and monitoring rather than empowering salespeople.
- Inside Sales By Design takes a more agile approach, encouraging organizations to start small and gradually integrate technology into daily practices.
- They begin by identifying keywords and successful sales pitches, transcribing and tracking their usage to encourage adoption.
Top Performers in Sales:
- Dionne discusses the traits she has observed in the top 10-20% of sales reps.
- These individuals demonstrate ownership, focus, and resourcefulness, with a clear vision of their goals.
- They excel at filtering out unnecessary elements and prioritize effective conversation and frictionless selling.
- The motivation behind their behaviors drives their success.
Embracing Innovation and Change:
- Host and Dionne discuss the importance of salespeople recognizing the need to innovate.
- They explore the concept of stream ownership and how reps can take ownership of their sales processes and adapt to changes.
- Cultivating a mindset of innovation and embracing change helps salespeople stay ahead in a competitive market.
Conclusion:
- Host concludes the episode, thanking Dionne for sharing her insights and experiences.
- Encourages listeners to embrace sales skills and highlights the value of creating and fostering strong relationships in sales.
Contact :
Host Contact Information - Chris Freeman
LinkedIn - http://linkedin.com/in/chrisfreeman
Facebook - https://www.facebook.com/chris.freeman.9461
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